📌 Core Information
🔹 Job Title: Content Planning Manager
🔹 Company: The Walt Disney Company
🔹 Location: Glendale, CA, USA
🔹 Job Type: Full-time
🔹 Category: Direct-to-Consumer Programming Strategy
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (4 days in-office, 1 day remote)
🚀 Job Overview
Key aspects of this role include:
- Strategic planning and execution of global content initiatives
- Collaboration with internal teams and external partners
- Management of content acquisitions, library curation, and localization strategies
- Orchestration of release plans throughout each title’s lifecycle
- Driving innovation and operational excellence in content management
ASSUMPTION: This role requires a high level of organization, communication, and collaboration to manage complex content planning processes across diverse content types and global teams.
📋 Key Responsibilities
✅ Manage tracking and reporting of Disney+ title premiere dates across territories
✅ Maintain daily communication with regional and content operations teams
✅ Develop calendars, reports, and content plans for executive review
✅ Represent the Disney+ Content Planning team in meetings
✅ Serve as a contact point and project manager for ad hoc requests and deliverables
ASSUMPTION: This role involves a high degree of detail-oriented work, requiring strong attention to detail and excellent communication skills to ensure accurate and timely content planning and delivery.
🎯 Required Qualifications
Education: Bachelor's degree required, preferably in a related field or equivalent years of experience.
Experience: Minimum of 3 years of experience in digital media and/or entertainment within areas such as title content planning, content strategy, content curation, localization, lifecycle planning, and project management.
Required Skills:
- Proficient in Airtable, Excel, PowerPoint, Google Docs, and Google Sheets
- Exceptional communication and collaboration skills
- Meticulous attention to detail and strong time-management skills
- Ability to build and nurture relationships across large organizations
- Solution-oriented mindset and proactive problem-solving skills
Preferred Skills:
- Prior experience in SVOD or Linear TV industry
- Knowledge of localization processes
- Familiarity with Looker
- Passion and understanding of The Walt Disney Company’s various segments, brands, and franchises
ASSUMPTION: Candidates with experience in content planning, project management, and a strong understanding of the entertainment industry will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: $85,800.00 to $115,000.00 per year (based on the provided hiring range for CA)
Benefits:
- Medical
- Financial
- Stock Options
- Equity
Working Hours: Full-time, 40 hours per week, with flexible work arrangements (4 days in-office, 1 day remote)
ASSUMPTION: The provided salary range is specific to California and may vary based on the candidate’s geographic region, job-related knowledge, skills, and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees
Founded: 1992
Company Description:
- Disney’s Direct to Consumer (DTC) team oversees the Hulu and Disney+ streaming businesses within Disney Entertainment
- The Walt Disney Company is a global entertainment company that produces and distributes content across various platforms
- The company is known for its iconic brands, including Disney, Pixar, Marvel, Star Wars, and National Geographic
Company Specialties:
- Marketing
- Communication
- Engineering
- Human Resources
- Sales
- Finance
- Legal
- Real Estate Development
- Information Technology
- Event Planning
- Supply Chain
- Logistics
- Purchasing
- Revenue Management
- Research
- Strategy
- Audit
- Construction
- Pricing
- Guest Relations
- Tourism
- Hospitality
Company Website: careers.disneylandparis.com
ASSUMPTION: The company description and specialties provided are based on information available from the company’s LinkedIn profile and may not be specific to the DTC team or this particular role.
📊 Role Analysis
Career Level: Mid-level to senior, with potential for growth and leadership opportunities
Reporting Structure: Reports to the Manager, Content Planning, within the Disney+ Global Content Programming organization
Work Arrangement: Hybrid, with 4 days in the Glendale office and 1 day remote
Growth Opportunities:
- Potential to advance to senior roles within the Content Planning & Scheduling team or related departments
- Chance to work on high-profile projects and collaborate with various teams across the organization
- Opportunity to develop expertise in content planning, strategy, and management
ASSUMPTION: This role offers opportunities for career growth and development within the company, as well as the chance to work on high-profile content and collaborate with various teams.
🌍 Location & Work Environment
Office Type: On-site with hybrid work arrangement
Office Location(s): Glendale, CA, USA
Geographic Context:
- Glendale is located in the Greater Los Angeles area, offering a mix of urban and suburban living
- The city is known for its diverse culture, vibrant arts scene, and numerous parks and recreational opportunities
- Glendale is home to several major corporations and offers a variety of dining, shopping, and entertainment options
Work Schedule: Full-time, with flexible work arrangements (4 days in-office, 1 day remote)
ASSUMPTION: The hybrid work arrangement provides a balance between on-site collaboration and remote flexibility, allowing employees to enjoy the benefits of both work environments.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interviews with hiring managers and team members
- Final round interviews with senior leadership
Key Assessment Areas:
- Content planning and strategy skills
- Communication and collaboration abilities
- Attention to detail and organizational skills
- Problem-solving and adaptability
Application Tips:
- Highlight relevant experience in content planning, project management, and the entertainment industry
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare examples of your content planning work or projects to discuss during the interview
ATS Keywords: Content Planning, Content Strategy, Project Management, Localization, Collaboration, Communication, Data Analysis, Time Management, Attention to Detail, Relationship Building, Problem Solving, Adaptability, Digital Media, Entertainment, Airtable, Excel
ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the company’s current hiring practices.
🛠️ Tools & Technologies
- Airtable
- Excel
- PowerPoint
- Google Docs
- Google Sheets
- Looker (preferred)
ASSUMPTION: The required and preferred tools listed may change or be updated based on the company’s current technology stack and the specific needs of the role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Storytelling
- Optimism
- Integrity
- Inclusion
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and proactive
- Attention to detail and organized
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working with large datasets and using data to inform decision-making?
- Do you have a strong attention to detail and excellent organizational skills?
- Are you adaptable and proactive in the face of changing priorities and deadlines?
ASSUMPTION: Candidates who align with the company’s values and work style will be well-suited for this role and the company culture.
⚠️ Potential Challenges
- Managing complex content planning processes across diverse content types and global teams
- Balancing the need for accuracy and attention to detail with the pace of work and tight deadlines
- Adapting to changes in priorities, workflows, or tools as the company evolves
- Navigating a large, complex organization with multiple stakeholders
ASSUMPTION: These potential challenges are common to roles within large organizations and can be mitigated through strong communication, collaboration, and adaptability.
📈 Similar Roles Comparison
- Content Planning Manager (Disney+) vs. Content Planning Manager (Hulu)
- Responsible for content planning and strategy specific to the Disney+ streaming service
- Collaborates with internal teams and external partners to ensure alignment and seamless collaboration
- Works closely with regional and content operations teams to assess strategy, license terms, localization, and asset readiness
- Content Planning Manager (Disney+) vs. Content Strategist (Netflix)
- Both roles focus on content planning and strategy, but the specific content libraries, target audiences, and business models differ
- Content Planning Manager (Disney+) is responsible for managing content acquisitions, library curation, and localization strategies, while Content Strategist (Netflix) may focus more on content acquisition and licensing
- Both roles require strong communication, collaboration, and data analysis skills
- Content Planning Manager (Disney+) vs. Content Programming Manager (Amazon Prime Video)
- Both roles involve content planning and strategy, but the specific content libraries, target audiences, and business models differ
- Content Planning Manager (Disney+) is responsible for managing content acquisitions, library curation, and localization strategies, while Content Programming Manager (Amazon Prime Video) may focus more on content acquisition, licensing, and programming
- Both roles require strong communication, collaboration, and data analysis skills
ASSUMPTION: While these roles share similarities in terms of content planning and strategy, the specific content libraries, target audiences, and business models differ, leading to unique responsibilities and priorities for each role.
📝 Sample Projects
- Developing and implementing a global content release strategy for a new original series
- Managing the localization process for a library of classic films, ensuring accurate and timely delivery of subtitles and dubs
- Creating and maintaining a comprehensive content calendar that tracks title premiere dates, release windows, and content availability across territories
ASSUMPTION: These sample projects are based on the responsibilities and required qualifications listed in the job description and may vary depending on the specific needs of the role and the company.
❓ Key Questions to Ask During Interview
- Can you describe the typical content planning process for a new original series, from acquisition to release?
- How does the Content Planning & Scheduling team collaborate with other departments, such as Marketing, Content Operations, and Programming?
- What are the most challenging aspects of managing content planning for a global streaming service like Disney+?
- How does the company support the professional development and growth of its employees in this role?
- What is the company’s approach to work-life balance, and how does that manifest in this role?
ASSUMPTION: These interview questions are designed to provide insight into the day-to-day responsibilities, team dynamics, and company culture specific to this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in content planning, project management, and the entertainment industry
- Prepare examples of your content planning work or projects to discuss during the interview
- Follow up with the hiring team one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
