π Core Information
πΉ Job Title: Content Producer 4
πΉ Company: OTSI
πΉ Location: Meridian, Idaho, United States
πΉ Job Type: On-site
πΉ Category: Marketing & Communications
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing engaging and persuasive copy for email marketing and online content
- Collaborating with the marketing team to align copy with campaign objectives and brand guidelines
- Conducting research on target audiences, industry trends, and competitive landscape
- Optimizing content for search engines to improve rankings and drive organic traffic
- Editing and proofreading copy to ensure accuracy, clarity, and consistency
ASSUMPTION: This role requires a strong background in copywriting, with a focus on email communication and online/digital content. The ideal candidate will have experience working with consumer products or within the manufacturing space.
π Key Responsibilities
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Develop and write engaging and persuasive copy for email marketing and online content for etail and ecommerce, including product descriptions, landing pages, and promotional materials.
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Create compelling email marketing content that drives customer engagement, retention, and calls to action.
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Collaborate with the marketing team to understand campaign objectives and ensure that all copy aligns with brand guidelines and messaging.
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Work with key stakeholders to conduct research on target audiences, industry trends, and competitive landscape to create content against provided tasks and strategy
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Work with SEO lead to optimize content to improve search engine rankings and drive organic traffic to our website.
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Edit and proofread copy to ensure accuracy, clarity, and consistency.
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Stay up-to-date with industry best practices and emerging trends in SEO, email, digital marketing, and e-commerce.
ASSUMPTION: The role involves a mix of creative and technical tasks, requiring strong writing skills and a keen eye for detail, as well as a solid understanding of SEO best practices.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
Experience: Proven experience in copywriting, preferably within email communication and online/digital content (2-5 years).
Required Skills:
- Excellent writing, editing, and proofreading skills with a keen eye for detail
- Proficiency in SEO best practices and experience with keyword research tools
- Ability to work independently and collaboratively in a fast-paced environment
- Strong communication and interpersonal skills
- Creative thinker with a passion for storytelling and a knack for persuasive writing
Preferred Skills:
- Experience working with consumer products or within the manufacturing space
- Fluency in additional languages
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio demonstrating expertise in writing commerce web content and email marketing copy may be considered in lieu of a degree.
π° Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (based on experience level and industry standards for the Meridian, ID area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: Full-time, 40 hours per week, with flexible hours as needed to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on industry standards for the Meridian, ID area and the experience level required for this role. Actual compensation may vary based on the candidate's qualifications and the company's internal equity.
π Applicant Insights
π Company Context
Industry: OTSI is a leading global technology company offering solutions, consulting, and managed services for businesses worldwide, with a strong presence in North America, Central America, and Asia-Pacific.
Company Size: OTSI has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: OTSI was founded in 1999 and has since grown to serve 100+ enterprise customers across various industries.
Company Description:
- OTSI focuses on industry segments such as Banking, Financial Services & Insurance, Healthcare & Life Sciences, Energy & Utilities, Communications & Media Entertainment, Engineering & Telecom, Retail & Consumer Services, Hi-tech, Manufacturing, Engineering, transport logistics, Government, Defence & PSUs.
- The company offers a range of services, including Data & Analytics, Digital Transformation, Enterprise Applications Modernization, QA & Test Automation, Robotic Process Automation (RPA), Cloud Services, Master Data Management (MDM), and more.
- OTSI is a Microsoft Gold Partner and a SAS Gold Partner, demonstrating its commitment to providing high-quality services and solutions.
Company Specialties:
- Data & Analytics
- Digital Transformation
- Enterprise Applications Modernization
- QA & Test Automation
- Robotic Process Automation (RPA)
- Cloud Services
- Master Data Management (MDM)
- Automation Anywhere COE
- Azure
- AWS
- GCP
- Snowflake
Company Website: otsi-global.com
ASSUMPTION: OTSI's diverse range of services and global presence provide ample opportunities for career growth and development within the company.
π Role Analysis
Career Level: This role is at the mid-level (2-5 years of experience) and offers opportunities for growth and advancement within the marketing department and the company as a whole.
Reporting Structure: The Content Producer 4 will report directly to the Marketing Manager and work closely with other marketing team members, as well as stakeholders from various departments.
Work Arrangement: This is an on-site position, with the possibility of occasional remote work as needed and approved by the manager.
Growth Opportunities:
- Advancement to a senior-level content producer role within the marketing department
- Expansion into other areas of marketing, such as SEO, social media, or content strategy
- Opportunities to work on diverse projects and gain experience in various industries
ASSUMPTION: The mid-level experience required for this role provides an ideal opportunity for candidates looking to grow and develop their skills in a dynamic and supportive environment.
π Location & Work Environment
Office Type: OTSI's Meridian, ID office is a modern, professional space designed to foster collaboration and creativity.
Office Location(s): 6363 College Blvd., Suite 230, Overland Park, KS 66211, US
Geographic Context:
- Meridian, ID is a rapidly growing city located in the Boise metropolitan area, offering a high quality of life with affordable housing, excellent schools, and abundant recreational opportunities.
- The area is known for its outdoor activities, such as hiking, biking, and skiing, as well as a vibrant cultural scene with numerous museums, theaters, and music venues.
- Meridian is conveniently located near Boise, the state capital, providing easy access to additional amenities and resources.
Work Schedule: The standard work schedule is Monday through Friday, 8:00 AM to 5:00 PM, with flexibility to work remotely as needed and approved by the manager.
ASSUMPTION: The Meridian, ID office provides a collaborative and engaging work environment, with ample opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with the HR department
- In-depth interview with the Marketing Manager and/or other marketing team members
- Portfolio review and/or writing test
- Final interview with the hiring manager
Key Assessment Areas:
- Writing and editing skills
- Understanding of SEO best practices
- Cultural fit and alignment with OTSI's values
- Problem-solving and critical thinking skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include a portfolio or samples of your work that demonstrate your ability to create engaging and persuasive copy for email marketing and online content
- Prepare for the interview by researching OTSI's company culture, values, and recent projects
- Be ready to discuss your approach to SEO and how you stay up-to-date with industry best practices
ATS Keywords: Copywriting, email marketing, digital content, SEO, editing, proofreading, research, collaboration, communication, interpersonal skills, creative thinking, storytelling, persuasive writing, consumer products, e-commerce, marketing
ASSUMPTION: The interview process for this role will focus on assessing the candidate's writing and editing skills, as well as their understanding of SEO best practices and cultural fit with OTSI's values.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (CMS) such as WordPress, Drupal, or Adobe Experience Manager
- SEO tools such as Google Search Console, SEMrush, or Ahrefs
- Email marketing platforms such as Mailchimp, Constant Contact, or HubSpot
ASSUMPTION: Familiarity with the listed tools and technologies is preferred but not required. Candidates should be willing to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Innovation: Encouraging creativity and continuous learning
- Integrity: Acting with honesty and transparency in all interactions
- Collaboration: Working together to achieve common goals and drive success
- Excellence: Striving for the highest standards in all aspects of our work
- Customer Focus: Prioritizing the needs and satisfaction of our clients
Work Style:
- Dynamic and fast-paced environment
- Opportunities for collaboration and teamwork
- Focus on results and achieving objectives
- Supportive and inclusive company culture
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable working collaboratively with team members and stakeholders to achieve common goals?
- Do you have a strong commitment to delivering high-quality work and exceeding client expectations?
- Are you open to learning and adapting to new tools and technologies as needed?
ASSUMPTION: Candidates who align with OTSI's values and work style will be most successful in this role and within the company.
β οΈ Potential Challenges
- Meeting tight deadlines and managing multiple projects simultaneously
- Adapting to changes in project scope or priorities
- Working with diverse stakeholders and incorporating their feedback into content
- Staying up-to-date with industry best practices and emerging trends in SEO, email, digital marketing, and e-commerce
ASSUMPTION: The fast-paced nature of this role and the need to manage multiple projects simultaneously may present challenges for some candidates. Strong time management and organizational skills are essential for success in this role.
π Similar Roles Comparison
- Content Producer 4 vs. Content Strategist: While both roles focus on creating engaging content, the Content Strategist role is more focused on developing and implementing content strategies, while the Content Producer 4 role is more focused on day-to-day content creation and optimization.
- Content Producer 4 vs. SEO Specialist: The Content Producer 4 role requires a solid understanding of SEO best practices, but the primary focus is on creating engaging and persuasive copy. The SEO Specialist role is more focused on optimizing content for search engines and driving organic traffic to websites.
- Career Path: The Content Producer 4 role offers opportunities for growth and advancement within the marketing department and the company as a whole. With experience and demonstrated success, candidates may progress to senior-level content producer roles, content strategy roles, or other marketing positions.
ASSUMPTION: The Content Producer 4 role is distinct from related marketing roles, with a primary focus on creating engaging and persuasive copy for email marketing and online content. However, the role requires a solid understanding of SEO best practices and the ability to work collaboratively with other marketing team members and stakeholders.
π Sample Projects
- Developing a series of email marketing campaigns to promote a new product launch, including subject lines, email content, and calls to action
- Creating persuasive and engaging product descriptions for an e-commerce website, optimized for search engines to improve organic traffic
- Working with the SEO team to optimize existing content and improve search engine rankings for a client's website
ASSUMPTION: The sample projects listed above are representative of the types of tasks and responsibilities the Content Producer 4 may be expected to perform in this role. However, the specific projects and priorities may vary depending on the company's current needs and objectives.
β Key Questions to Ask During Interview
- Can you describe the typical content creation process and workflow within the marketing department?
- How does the marketing team collaborate with other departments, such as sales or product management, to ensure that content aligns with business objectives and brand guidelines?
- What opportunities are there for professional growth and development within the marketing department and the company as a whole?
- How does OTSI support work-life balance for its employees?
- What are the most important qualities and skills you're looking for in a successful Content Producer 4?
ASSUMPTION: The interview process for this role will provide an opportunity for candidates to learn more about the company's culture, values, and priorities, as well as to assess their fit with the role and the team.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://otsi-global.zohorecruit.com/jobs/Careers/724561000008637392/Content-Producer-4
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a portfolio or samples of your work that demonstrate your ability to create engaging and persuasive copy for email marketing and online content
- Be ready to discuss your approach to SEO and how you stay up-to-date with industry best practices
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.