Content Specialist

📌 Core Information

🔹 Job Title: Content Specialist

🔹 Company: Gartner

🔹 Location: Gurgaon, Haryāna, India

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (On-site and Remote)

🚀 Job Overview

Key aspects of this role include:

• Supporting content planning for virtual and in-person sessions
• Hosting live sessions and moderating discussions
• Collaborating with the Experiential Marketing team to enhance audience experience
• Analyzing performance data to innovate and improve content
• Working with a global team to drive sales pipeline progression and lead generation

ASSUMPTION: This role requires a high level of collaboration, proactivity, and adaptability to thrive in a fast-paced, global environment.

📋 Key Responsibilities

✅ Host live virtual sessions, including reading from a script, introducing the presenter, providing audience instructions, covering promotional announcements, and operating the 3rd party webinar platform

✅ Support planning for the creation and development of content for assigned virtual and in-person sessions across all programs in the region, focusing on including contextualization, tools, and client testimonials

✅ Moderate conversations among guest speakers, including internal Research and Service Delivery leads, as well as client executives for panel discussions and interviews

✅ Identify and use best practices, internal data, and research insights to help inform content selection, creation, and recommendations, while continuously focusing on market research in order to innovate and enhance audience experience

✅ Research and plan panel discussion and interview questions using provided templates and best practices

✅ Update content planning presentations and manage preparatory meetings and trainings for our programs with team members, stakeholders, and internal/external presenters

✅ Update Webinar and Invitational Program trackers with session-specific details and data, scheduling planning meetings as necessary

✅ Prepare, support, and update our project communications with our Sales hosts, prospective clients, Research and Service Delivery stakeholders through email, document, and presentation templates

✅ Collaborate with the Experiential Marketing team to find areas of optimization and innovation within program operations and/or promotional channels including email, SEO, web, and social media

✅ Edit scripts and abstracts to align with virtual and in-person event details and promotions

✅ Support ad-hoc projects and strategic planning to improve processes, maximize efficiencies, pilot new programs, and optimize user experience

✅ Create on-demand only assets leveraging related existing webinars to drive leads

✅ Support the pilot of creating generative AI virtual content

ASSUMPTION: This role requires a strong project management mindset, attention to detail, and the ability to juggle multiple priorities simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, business, or a related field preferred

Experience: 2-5 years of marketing, content development, operations, and/or related experience

Required Skills:

• Proven project management skills
• Excellent oral and written communication skills
• High level of accuracy and attention to detail with excellent organizational skills
• Process and detail-oriented approach to maximize project efficiencies in new or existing procedures
• Strategic and innovative mindset that can make content suggestions based on data analysis and assessing program performance
• Ability to support team members with a focus on moving projects forward in a timely, efficient manner

Preferred Skills:

• Journalism background
• Experience with virtual platform content

ASSUMPTION: A background in journalism or virtual platform content can be beneficial but is not strictly required.

💰 Compensation & Benefits

Salary Range: INR 6,00,000 - 1,200,000 per annum (Estimated based on industry standards for the role and experience level)

Benefits:

• Group Medical Insurance
• Parental Leave
• Employee Assistance Program (EAP)
• Generous Paid Time Off Policy

Working Hours: Full-time (40 hours per week) with flexible hours and a hybrid work arrangement

ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Actual compensation may vary based on qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Market Research

Company Size: 501-1,000 employees (Mid-size)

Founded: 1979 (Gartner, Inc.)

Company Description:

• Gartner, Inc. is a global leader in research and advisory services, providing strategic counsel and data-driven analysis to businesses worldwide.
• The company offers unparalleled expertise across various industries, empowering organizations to make informed decisions and navigate the evolving technology landscape.
• Gartner's depth of research spans emerging trends to market dynamics, guiding clients through transformative changes and helping them harness innovation to thrive in a dynamic market ecosystem.

Company Specialties:

• Research and Advisory Services
• Technology and IT Services
• Business and Management Consulting

Company Website: Gartner.com

ASSUMPTION: Gartner's extensive experience and global presence provide a robust platform for professional growth and development.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports to the Content Manager within the Global Marketing team in GSSO

Work Arrangement: Hybrid (On-site and Remote) with flexible hours

Growth Opportunities:

• Potential career progression within the Global Marketing team or other departments within GSSner
• Chance to work with a global team and gain exposure to various aspects of the business
• Opportunity to develop skills in content planning, project management, and data analysis

ASSUMPTION: This role offers ample opportunities for professional growth and development within Gartner's extensive global organization.

🌍 Location & Work Environment

Office Type: Hybrid (On-site and Remote)

Office Location(s): Gurgaon, Haryāna, India

Geographic Context:

• Gurgaon is a major IT and commercial hub in North India, with a vibrant business ecosystem
• The city offers easy access to major transportation networks and is well-connected to other major cities in the region
• Gurgaon provides a mix of urban and suburban living options, with numerous amenities and recreational facilities

Work Schedule: Full-time (40 hours per week) with flexible hours and a hybrid work arrangement

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing for a better work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• In-depth interview with the Content Manager and other team members
• Final interview with the Global Marketing team lead

Key Assessment Areas:

• Content planning and development skills
• Project management mindset and attention to detail
• Communication and collaboration skills
• Data analysis and strategic thinking abilities

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of Gartner's business and the role's responsibilities in your application materials
• Prepare for behavioral and situational interview questions that assess your problem-solving skills, teamwork, and adaptability

ATS Keywords: Content Planning, Virtual Sessions, Project Management, Data Analysis, Marketing Strategy, Global Team, Client Interaction, Event Planning

ASSUMPTION: Gartner's interview process focuses on assessing candidates' skills, cultural fit, and potential to contribute to the team's success.

🛠️ Tools & Technologies

• Google Sheets, Google Slides, and Google Drive
• Virtual webinar platforms (e.g., Zoom, GoToWebinar)
• Project management tools (e.g., Asana, Trello)
• Data analysis tools (e.g., Excel, Power BI)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Objectivity
• Client Focus
• Expertise
• Innovation

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and proactive
• Innovative and strategic

Self-Assessment Questions:

• Do you thrive in a fast-paced, global environment with multiple priorities?
• Are you comfortable working with a diverse team and managing projects across different time zones?
• Can you effectively communicate and collaborate with stakeholders at various levels within the organization?

ASSUMPTION: Gartner values a diverse and inclusive work environment that fosters collaboration, innovation, and continuous learning.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Adapting to a fast-paced, global work environment
• Balancing on-site and remote work effectively
• Navigating a large, complex organization with numerous stakeholders

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• Content Specialist vs. Content Strategist: The Content Strategist role focuses more on developing high-level content strategies and less on day-to-day project management and execution.
• Content Specialist vs. Marketing Coordinator: The Marketing Coordinator role may involve more administrative tasks and less content planning and development.
• Career Path: Content Specialist → Content Manager → Director of Content → Vice President of Content

ASSUMPTION: Understanding the differences between similar roles and the career path for this position can help applicants make informed decisions about their career growth.

📝 Sample Projects

• Planning and executing a virtual panel discussion with industry experts and client executives
• Developing a content strategy for a series of in-person events focused on lead generation and sales pipeline progression
• Creating on-demand assets from existing webinars to drive lead generation and engagement

ASSUMPTION: These sample projects illustrate the range of responsibilities and the level of detail required for success in this role.

❓ Key Questions to Ask During Interview

• How does this role contribute to the overall success of the Global Sales Strategy & Operations team?
• What are the key priorities for the Content Manager in the first 90 days, and how can this role support them?
• How does Gartner foster a culture of innovation and continuous learning?
• What opportunities are there for professional growth and development within Gartner?
• How does Gartner support work-life balance for employees working in a hybrid arrangement?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Gartner careers portal
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for behavioral and situational interview questions that assess your problem-solving skills, teamwork, and adaptability
• Research Gartner's business and the role's responsibilities to demonstrate your understanding and enthusiasm
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.