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Content Specialist

Axis Communications
Full-time
On-site
Chelmsford, Massachusetts, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Content Specialist

πŸ”Ή Company: Axis Communications

πŸ”Ή Location: Chelmsford, Massachusetts, United States (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: April 11, 2025

πŸ”Ή Experience Level: Mid-Senior level (5+ years)

πŸ”Ή Remote Status: On-site (with occasional travel up to 5-10%)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing content strategies aligned with brand and business objectives
  • Collaborating with internal stakeholders and external partners to create high-quality content
  • Managing content calendars and ensuring timely publication across multiple platforms
  • Optimizing content for SEO, SMO, and PPC to boost visibility and engagement
  • Analyzing content performance and providing insights for continuous improvement

ASSUMPTION: This role requires strong writing skills, creativity, attention to detail, and the ability to manage multiple projects simultaneously.

πŸ“‹ Key Responsibilities

βœ… Collaborate with marketing and internal stakeholders to define and execute content strategies

βœ… Partner with subject matter experts, agencies, and freelance writers to produce high-impact content

βœ… Research and write original content for web, social media, blogs, and more

βœ… Ensure accuracy, clarity, and consistency across all content

βœ… Manage content calendars and ensure timely publication across platforms

βœ… Optimize content for SEO, SMO, and PPC to boost visibility and engagement

βœ… Oversee the Axis Americas blog, including planning, writing, and publishing

βœ… Analyze content performance and provide insights for continuous improvement

βœ… Stay updated on content trends, customer preferences, and digital advancements

βœ… Serve as a writing resource, copy editor, and steward of good writing, including supporting the style guide

ASSUMPTION: This role involves a mix of strategic planning, creative writing, and project management, with a focus on driving engagement and results.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Journalism, English/Literature, Marketing, or a related field

Experience: A minimum of 5 years of experience in content creation, copywriting, marketing, or a similar field

Required Skills:

  • Proven ability to create high-quality content across multiple platforms
  • Strong project management skills, with the ability to manage multiple tasks and deadlines
  • Solid understanding of SEO, SMO, and PPC best practices
  • Knowledge of various content platforms and social media channels
  • Experience working with cross-functional teams and managing projects from concept to completion

Preferred Skills:

  • Experience in B2B marketing or technology industries
  • Familiarity with analytics tools to track and report on content performance (e.g., Google Analytics, social media insights)
  • Familiarity with content management systems such as WordPress, Drupal, or Joomla
  • Demonstrated ability to adapt to evolving content trends and rapidly changing technologies

ASSUMPTION: Candidates should have a strong portfolio showcasing a diverse range of writing styles and content formats.

πŸ’° Compensation & Benefits

Salary Range: The approximate pay range for this location and position is $80,000 - $90,000 per year. Actual compensation will be dependent on factors, including but not limited to, the individual's qualifications, experience, knowledge, skills, and abilities, as well as physical work location within the state.

Benefits:

  • Inspire you to grow and develop through employer-offered training as well as tuition reimbursement
  • Take care of more than just the β€˜work you’, but rather the β€˜whole you’ through our health, dental, vision, and fitness/health and wellness programs
  • Support parents and children through paid parental leave and help alleviate costs through a dependent care reimbursement account
  • Encourage work/life balance with generous vacation benefit, plus a 3-week sabbatical on your 5-year anniversary (and every 5 years after!)
  • Help prepare for your life after retirement through our 401(k) program and employer matching

Working Hours: Full-time position with standard business hours, Monday through Friday, with occasional travel up to 5-10%

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Axis Communications operates in the Computer Networking Products industry, focusing on network video, IP video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications.

Company Size: Axis Communications has around 5,000 employees globally, providing a medium to large-sized company environment with opportunities for collaboration and growth.

Founded: Axis Communications was founded in 1984, with headquarters in Lund, Sweden, and significant operations in the United States.

Company Description:

  • Axis enables a smarter and safer world by creating solutions for improving security and business performance
  • The company offers a range of products and services, including video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications
  • Axis has a strong focus on innovation, quality, and customer satisfaction, with a global presence and a commitment to sustainability

Company Specialties:

  • Network video
  • IP Video surveillance
  • Security camera
  • CCTV
  • IP camera
  • Network audio
  • Access control
  • Network video analytics

Company Website: www.axis.com

ASSUMPTION: Axis Communications is a well-established company with a strong global presence and a commitment to innovation and quality.

πŸ“Š Role Analysis

Career Level: The Content Specialist role is at the mid-senior level, requiring a combination of strategic thinking, creative writing, and project management skills.

Reporting Structure: This role reports directly to the Manager of Public Relations and Communications and collaborates with various internal stakeholders and external partners.

Work Arrangement: This is an on-site position with occasional travel up to 5-10%, with standard business hours Monday through Friday.

Growth Opportunities:

  • Potential career progression into senior content roles or management positions within the marketing and communications department
  • Opportunities to work on diverse projects and gain experience in various aspects of content creation and strategy
  • Possibility to expand skills and knowledge through employer-offered training and tuition reimbursement

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: The Axis Communications office in Chelmsford, Massachusetts, is a modern, collaborative workspace with a focus on employee well-being and comfort.

Office Location(s): 300 Apollo Drive, Chelmsford, MA 01824, United States

Geographic Context:

  • Chelmsford is a suburban town located approximately 25 miles northwest of Boston, Massachusetts
  • The area offers a mix of urban and rural environments, with easy access to outdoor recreation, cultural attractions, and major transportation hubs
  • Chelmsford is home to a diverse population and a strong sense of community

Work Schedule: Standard business hours, Monday through Friday, with occasional travel up to 5-10%

ASSUMPTION: The Chelmsford office provides a modern, collaborative work environment with easy access to amenities and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Axis Communications careers portal
  • Phone or video screening with the HR department
  • In-depth phone or video interview with the hiring manager and/or team members
  • On-site or virtual final interview with key stakeholders
  • Background check and offer extension

Key Assessment Areas:

  • Writing samples and portfolio review
  • Content strategy and planning skills
  • Project management and organizational skills
  • Cultural fit and alignment with Axis Communications' values
  • Problem-solving and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for the Content Specialist role
  • Include a portfolio of published work showcasing a diverse range of writing styles and content formats
  • Prepare for behavioral and situational interview questions focusing on your writing, project management, and strategic thinking skills
  • Research Axis Communications' products, services, and company culture to demonstrate your enthusiasm and understanding of the role

ATS Keywords: Content creation, copywriting, content strategy, project management, SEO, SMO, PPC, analytics, marketing, communications, B2B, technology, writing, editing

ASSUMPTION: The application process for the Content Specialist role at Axis Communications is competitive, with a focus on finding candidates with strong writing skills, strategic thinking, and project management abilities.

πŸ› οΈ Tools & Technologies

  • Content management systems (e.g., WordPress, Drupal, Joomla)
  • Analytics tools (e.g., Google Analytics, social media insights)
  • Project management tools (e.g., Asana, Trello, Jira)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Google Docs, Sheets, Slides)

ASSUMPTION: Familiarity with relevant content management systems, analytics tools, and project management tools is preferred for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Customer satisfaction
  • Collaboration
  • Sustainability

Work Style:

  • Dynamic and fast-paced, with a focus on results and continuous improvement
  • Collaborative and team-oriented, with a strong emphasis on internal communication and cross-functional cooperation
  • Focused on personal and professional growth and development

Self-Assessment Questions:

  • How do you stay updated on evolving content trends and customer preferences in the technology industry?
  • Can you provide an example of a time when you had to adapt to a rapidly changing technology or content landscape?
  • How do you prioritize and manage multiple projects and deadlines in a dynamic work environment?

ASSUMPTION: Axis Communications values candidates who are innovative, collaborative, and committed to continuous learning and improvement.

⚠️ Potential Challenges

  • The role may require occasional travel, which could be a challenge for candidates who prefer a fully remote or work-from-home arrangement
  • The dynamic and fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work setting
  • The role involves managing multiple projects and deadlines, which could be challenging for candidates who struggle with time management or prioritization
  • The competitive job market for content creation and marketing roles may present challenges in the application and interview process

ASSUMPTION: These potential challenges are specific to the Content Specialist role at Axis Communications and should be considered when evaluating the fit between the candidate and the position.

πŸ“ˆ Similar Roles Comparison

  • Compared to related roles in marketing and communications, the Content Specialist role at Axis Communications places a stronger emphasis on strategic thinking, project management, and adaptability
  • In the technology industry, the Content Specialist role requires a solid understanding of industry-specific trends, customer preferences, and digital advancements
  • Career progression in this role may lead to senior content roles or management positions within the marketing and communications department, with opportunities to expand skills and knowledge

ASSUMPTION: The Content Specialist role at Axis Communications offers unique opportunities for professional growth and development within a dynamic and innovative company.

πŸ“ Sample Projects

  • Developing a comprehensive content strategy for a new product launch, including blog posts, social media campaigns, and email marketing initiatives
  • Creating a series of thought leadership articles for industry publications, showcasing Axis Communications' expertise and thought leadership in the technology industry
  • Managing a team of freelance writers to create a library of high-quality, on-brand content for the Axis Communications website, including product descriptions, case studies, and industry insights

ASSUMPTION: These sample projects are designed to highlight the strategic, creative, and project management aspects of the Content Specialist role at Axis Communications.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Public Relations and Communications department?
  • How does Axis Communications support the professional development and growth of its employees?
  • Can you provide an example of a successful content campaign or initiative that the department has executed in the past?
  • How does the company approach work-life balance and employee well-being?
  • What are the key priorities for this role in the first 90 days?

ASSUMPTION: These key questions are designed to help candidates better understand the work environment, company culture, and expectations for the Content Specialist role at Axis Communications.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Axis Communications careers portal
  • Tailor your resume and cover letter to highlight relevant skills and experiences for the Content Specialist role
  • Include a portfolio of published work showcasing a diverse range of writing styles and content formats
  • Prepare for behavioral and situational interview questions focusing on your writing, project management, and strategic thinking skills
  • Follow up with the hiring manager or HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.