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Content Specialist

dentsu
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Content Specialist

πŸ”Ή Company: Dentsu

πŸ”Ή Location: USA - Remote - Virginia

πŸ”Ή Job Type: Full-time & Part-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: June 19, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote (USA only)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing social media channels for multiple clients
  • Creating engaging content tailored to each brand's voice
  • Monitoring and responding to comments in a timely and professional manner
  • Collaborating with cross-functional teams to ensure brand consistency
  • Analyzing performance metrics to inform content strategy

ASSUMPTION: This role requires strong written communication skills, adaptability, and the ability to manage multiple projects simultaneously.

πŸ“‹ Key Responsibilities

βœ… Review, monitor, moderate, and respond to comments posted to clients’ social channels using their unique brand voice.

βœ… Craft creative written content to encourage participation and increase engagement across clients’ social channels.

βœ… Provide clients’ audience with an excellent experience through the clients’ social channels.

βœ… Escalate issues, observations, opportunities, and insights through the relevant channels.

βœ… Understand clients’ social media strategy, tone-of-voice, and brand guidelines to communicate with their audience efficiently.

βœ… Ensure the online community's safety policies and brand guidelines are being followed by all members.

ASSUMPTION: This role requires a high level of attention to detail, strong communication skills, and the ability to work independently.

🎯 Required Qualifications

Education: No formal education requirements specified.

Experience: Professional experience in social media moderation and content creation.

Required Skills:

  • Native fluency in English
  • Exceptional written communication skills in English
  • Residency in the USA
  • Open and flexible availability to work various shifts throughout the week and weekends
  • Professional experience moderating and engaging across all social media platforms
  • Experience writing, editing, and creating engaging content in the social media space using brand voice while following established guidelines
  • Ability to tailor written tone and voice to match each client
  • Exceptional customer service skills
  • Knowledge of, experience with, and a genuine interest in content being moderated in multiple industries
  • Reliable high-speed internet with no data restrictions
  • An active Facebook account

Preferred Skills:

  • Fluency in additional languages
  • Experience with social media management tools
  • Basic knowledge of social media analytics

ASSUMPTION: While not explicitly stated, having experience with content management systems and social media analytics tools would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $14.75 to $15.00 USD per hour. This is an entry-level salary for the advertising industry in the USA.

Benefits:

  • Opportunities for growth and development within a global company
  • Flexible work arrangements
  • Competitive hourly pay

Working Hours: 8-hour shifts, including days (8AM - 4PM CST), evenings (4PM - 12AM CST), and overnights (12AM - 8AM CST) throughout the week and on weekends.

ASSUMPTION: The salary range provided is likely to be negotiable based on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Dentsu is a global advertising and marketing services company, operating in the competitive advertising services industry.

Company Size: Dentsu has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: Dentsu was founded in Tokyo, Japan, in 1901, with a rich history in the advertising industry.

Company Description:

  • Dentsu is committed to providing equal employment opportunities to all applicants and employees.
  • The company is dedicated to providing reasonable accommodation to individuals with disabilities and disabled veterans.
  • Dentsu is focused on innovation, creativity, and data-driven solutions to help brands predict and plan for disruptive future opportunities.

Company Specialties:

  • Marketing communications
  • Advertising
  • Media planning and buying
  • People-Based Marketing
  • Creative services
  • Innovation
  • Data and technology

Company Website: https://www.dentsu.com/

ASSUMPTION: Dentsu's global presence and large employee base provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is an entry-level to mid-level position within the content and social media management field.

Reporting Structure: The Content Specialist will report directly to the Social Media Manager or similar role.

Work Arrangement: This role is fully remote, with the expectation to be available for various shifts throughout the week and weekends.

Growth Opportunities:

  • Progression to senior content specialist or team lead roles
  • Transition to other areas of the business, such as account management or strategy
  • Potential to work on high-profile campaigns and brands

ASSUMPTION: Given Dentsu's global presence and diverse client base, there are numerous opportunities for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Fully remote work environment.

Office Location(s): USA - Remote - Virginia

Geographic Context:

  • The role is based in the Eastern Time Zone (ET) and requires availability during standard business hours.
  • The role may require occasional availability outside of standard business hours to cover urgent client needs.
  • The role is fully remote, allowing for flexibility in work-life balance.

Work Schedule: 8-hour shifts, including days (8AM - 4PM CST), evenings (4PM - 12AM CST), and overnights (12AM - 8AM CST) throughout the week and on weekends.

ASSUMPTION: The fully remote work environment provides flexibility and the ability to work from anywhere in the USA, with a reliable internet connection.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • Skills assessment or case study presentation
  • Final interview with the social media manager or similar role

Key Assessment Areas:

  • Written communication skills
  • Understanding of social media platforms and trends
  • Ability to manage multiple projects simultaneously
  • Cultural fit with the company and team

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Demonstrate your understanding of the role and Dentsu's company culture in your application materials.
  • Prepare examples of your previous social media content and moderation work to showcase during the interview process.

ATS Keywords: Social media management, content creation, brand voice, customer service, community management, engagement strategies, problem-solving, attention to detail, remote work, flexible hours

ASSUMPTION: The application process may take several weeks, depending on the volume of applicants and the hiring team's availability.

πŸ› οΈ Tools & Technologies

  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Content creation and design tools (e.g., Canva, Adobe Creative Suite)
  • Project management tools (e.g., Asana, Trello, Monday.com)
  • Social media analytics tools (e.g., Google Analytics, Sprout Social Insights, Hootsuite Insights)

ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Integrity
  • Diversity & Inclusion
  • Sustainability

Work Style:

  • Fast-paced and dynamic work environment
  • Collaborative and team-oriented culture
  • Focus on continuous learning and development
  • Flexible and adaptable approach to work

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working independently and managing multiple projects simultaneously?
  • Do you have strong written communication skills and the ability to adapt your tone and voice to match each client's brand?
  • Are you comfortable working flexible hours, including evenings, weekends, and holidays as needed?

ASSUMPTION: Dentsu values candidates who are proactive, adaptable, and able to work effectively in a remote team environment.

⚠️ Potential Challenges

  • Managing multiple client projects simultaneously
  • Working flexible hours, including evenings, weekends, and holidays
  • Adapting to various brand voices and guidelines
  • Keeping up with the latest social media trends and best practices

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to work.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to social media manager, community manager, and content creator roles within advertising and marketing agencies.
  • However, this role focuses specifically on content creation and moderation, rather than overall social media strategy and management.
  • Career progression in this role may lead to senior content specialist or team lead positions, rather than moving into social media management or strategy roles.

ASSUMPTION: While this role is similar to other content and social media management roles, it has a unique focus on brand voice and customer service within a global advertising agency.

πŸ“ Sample Projects

  • Creating a social media content calendar for a major retail client, tailored to each platform and audience
  • Managing the social media presence for a high-profile event or campaign, including real-time content creation and moderation
  • Developing and implementing a social media crisis management plan for a client in a high-risk industry

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of autonomy and decision-making required in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workload and project management process for this role?
  • How does the team collaborate and support each other in a remote work environment?
  • What opportunities are there for professional development and growth within the company?
  • How does the company support work-life balance for employees working flexible hours?
  • Can you provide examples of how the company has adapted to changes in the social media landscape and industry trends?

ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company culture, allowing you to make an informed decision about the opportunity.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the link provided
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare examples of your previous social media content and moderation work to showcase during the interview process.
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
  • If you have not heard back after two weeks, politely follow up with the hiring manager to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.