D

Content Strategist / Senior Content Strategist

Democracy Forward
Full-time
On-site
Washington, District of Columbia, United States
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Content Strategist / Senior Content Strategist

πŸ”Ή Company: Democracy Forward

πŸ”Ή Location: Washington, DC

πŸ”Ή Job Type: Full-time, Hybrid (2 office days per week)

πŸ”Ή Category: Civic and Social Organizations

πŸ”Ή Date Posted: May 12, 2025

πŸ”Ή Experience Level: 2-5 years (Content Strategist), 5-7 years (Senior Content Strategist)

πŸ”Ή Remote Status: Hybrid (Remote work available, with regular in-office presence required)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing creative content strategies for social media platforms
  • Managing day-to-day social media operations and posting schedules
  • Leading growth and experimentation on emerging platforms
  • Writing engaging social media copy and collaborating with experts
  • Tracking and analyzing social media performance metrics

ASSUMPTION: This role requires a strong understanding of social media best practices, video content creation, and analytics to be successful.

πŸ“‹ Key Responsibilities

βœ… Developing creative, platform-specific content strategies to engage, inform, and activate audiences

βœ… Managing day-to-day operations and posting schedules of all social media platforms

βœ… Leading growth and experimentation on emerging platforms, particularly video-first channels

βœ… Writing social media copy that aligns with the organization's brand and voice

βœ… Overseeing community management efforts and responding to audience engagement

βœ… Tracking, analyzing, and reporting on social media performance metrics to guide strategy

βœ… Maintaining a deep knowledge of the organization's work and spotting opportunities for engagement

ASSUMPTION: This role requires strong communication, collaboration, and analytical skills to excel.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Communications, Marketing, Journalism)

Experience:

  • 2-4 years for Content Strategist (preferably in a mission-driven setting)
  • 5-7 years for Senior Content Strategist (including leading digital content strategy)

Required Skills:

  • Demonstrated ability to craft and implement messaging strategies
  • Deep knowledge of current and emerging best practices across social platforms
  • Experience using analytics tools to evaluate performance
  • Strong collaborative and interpersonal skills
  • Commitment to workplace inclusion and diversity

Preferred Skills:

  • Experience creating video content (scripting, filming, editing)
  • Proven ability to work with colleagues and stakeholders across diverse cultures and backgrounds

ASSUMPTION: Candidates with experience in advocacy, campaign, or mission-driven settings may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $60,000 - $80,000 (Content Strategist), $90,000 - $110,000 (Senior Content Strategist) plus excellent benefits

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with employer contribution
  • Generous vacation and sick leave policies
  • Flexible work arrangements

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on industry standards for similar roles in the Washington, DC area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Democracy Forward is a nonprofit organization focused on using legal action and advocacy to protect and advance democracy in the United States.

Company Size: Small (11-50 employees), which may offer a more intimate work environment and opportunities for growth.

Founded: 2017, with a mission to use the law to advance a bold, vibrant democracy for all people.

Company Description:

  • Focused on legal action and advocacy to protect and advance democracy
  • Collaborative work environment with a commitment to diversity and inclusion
  • Active in statehouses, courtrooms, and communities across the country

Company Specialties:

  • Legal action and advocacy
  • Civic and social organizations
  • Protecting and advancing democracy

Company Website: www.democracyforward.org

ASSUMPTION: Working at Democracy Forward may offer opportunities to make a significant impact on societal issues and collaborate with passionate colleagues.

πŸ“Š Role Analysis

Career Level: Mid-level (Content Strategist) to Senior-level (Senior Content Strategist) role with opportunities for growth and leadership.

Reporting Structure: Reports to the Director of Digital Strategy, with opportunities to collaborate with experts across the organization.

Work Arrangement: Hybrid, with regular in-office presence required (2 days per week).

Growth Opportunities:

  • Potential to grow into a leadership role as the organization expands
  • Opportunities to learn from and collaborate with experienced professionals
  • Chance to make a significant impact on the organization's mission and goals

ASSUMPTION: This role may offer opportunities for professional growth and development within the organization.

🌍 Location & Work Environment

Office Type: Hybrid (with regular in-office presence required)

Office Location(s): Washington, DC

Geographic Context:

  • Washington, DC is a vibrant and diverse city with a strong focus on politics and advocacy
  • Close proximity to many cultural attractions, museums, and historical sites
  • Access to a robust public transportation system

Work Schedule: Full-time (40 hours per week), with flexible work arrangements available.

ASSUMPTION: Working in Washington, DC may offer unique opportunities to engage with political and advocacy organizations, as well as access to cultural and historical attractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess qualifications and fit
  • In-depth interview with the hiring manager and/or team members to discuss the role and company culture
  • Final interview with senior leadership to discuss career growth and expectations

Key Assessment Areas:

  • Understanding of social media best practices and analytics
  • Ability to craft engaging and persuasive content
  • Collaboration and communication skills
  • Alignment with the organization's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Demonstrate your understanding of the organization's mission and how your skills align with the role
  • Prepare examples of your social media content and analytics experience to discuss during the interview

ATS Keywords: Social media strategy, content creation, analytics, community management, advocacy, nonprofit, civic organizations, democracy, legal action

ASSUMPTION: The interview process may involve assessments of your communication, analytical, and creative skills, as well as your cultural fit with the organization.

πŸ› οΈ Tools & Technologies

  • Social media platforms (Instagram, TikTok, X/Twitter, Bluesky, Facebook, YouTube, LinkedIn)
  • Analytics tools (e.g., Hootsuite Insights, Sprout Social, Google Analytics)
  • Video creation and editing tools (e.g., Adobe Premiere Pro, iMovie, CapCut)
  • Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: Familiarity with these tools and technologies is preferred but not always required, as training may be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Democracy and progress
  • Inclusion and diversity
  • Collaboration and innovation

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Committed to the organization's mission and values

Self-Assessment Questions:

  • How do you align with Democracy Forward's mission to protect and advance democracy?
  • How do you approach collaboration and teamwork in a mission-driven environment?
  • How do you stay up-to-date with emerging social media trends and best practices?

ASSUMPTION: Candidates who demonstrate a strong commitment to the organization's mission, values, and work style may be a better fit for this role.

⚠️ Potential Challenges

  • Managing multiple social media platforms and posting schedules
  • Keeping up with the fast-paced nature of social media and emerging trends
  • Balancing real-time updates with long-term content strategy
  • Working with diverse stakeholders and subject matter experts

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

  • Content Strategist vs. Social Media Manager: Content Strategist focuses more on long-term planning and messaging, while Social Media Manager may have more day-to-day operational responsibilities
  • Nonprofit vs. Corporate: Nonprofit roles may have more focus on mission-driven storytelling and advocacy, while corporate roles may prioritize brand awareness and marketing
  • Content Strategist vs. Digital Marketing Specialist: Content Strategist focuses on messaging and storytelling, while Digital Marketing Specialist may have a broader scope, including SEO, PPC, and email marketing

ASSUMPTION: This role may offer unique opportunities and challenges compared to similar roles in other industries or organizations.

πŸ“ Sample Projects

  • Developing a comprehensive social media strategy for a new advocacy campaign
  • Creating and executing a video series to raise awareness about a specific issue or policy
  • Analyzing social media performance data to inform content strategy and optimize engagement

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, but may not be representative of all duties performed.

❓ Key Questions to Ask During Interview

  • How does this role fit into the organization's overall digital strategy?
  • What are the most significant challenges facing the social media team currently, and how can this role help address them?
  • How does the organization support the professional growth and development of its employees?
  • What are the most important qualities and skills for success in this role, according to the hiring manager?
  • How does the organization measure the success of its social media efforts, and how can this role contribute to those metrics?

ASSUMPTION: Asking thoughtful and insightful questions during the interview can demonstrate your interest in the role and commitment to the organization's success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare examples of your social media content and analytics experience to discuss during the interview
  • Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.