📌 Core Information
🔹 Job Title: Content Writer
🔹 Company: Achievers
🔹 Location: Toronto, Ontario, Canada
🔹 Job Type: Fixed-term contract (6 months)
🔹 Category: Marketing & Communications
🔹 Date Posted: May 6, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (on-site in Toronto)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging B2B content, including blogs and copy for various initiatives
- Collaborating with cross-functional teams to produce high-quality deliverables
- Measuring the success of content and driving metrics-driven decisions
- Working with AI tools for content creation and staying updated on industry trends
ASSUMPTION: This role requires a strong understanding of the HR and employee recognition space, as well as a consistent and engaging writing style that aligns with Achievers' brand voice.
📋 Key Responsibilities
✅ Write and update clear, engaging blogs that convert
✅ Write clear, engaging copy for creative initiatives, campaigns, and projects
✅ Deliver a consistent voice, tone, and style of writing with every piece of copy
✅ Collaborate with subject matter experts, content creators, and graphic designers to produce high-quality deliverables
✅ Work closely with stakeholders to understand the HR and employee recognition space and company brand messaging
✅ Be metrics driven and measure the success of your work
✅ Understand and drive the use of company-approved AI tools for content creation
✅ Interact with internal teams directly, forming partnerships across multiple areas of the business
✅ Manage writing deliverables within a tight deadline and be comfortable in a fast-paced environment
ASSUMPTION: This role requires strong project management skills, self-driven nature, and the ability to multitask and prioritize workload.
🎯 Required Qualifications
Education: Bachelor's degree in Journalism, Communications, Marketing, English, or related field
Experience: 5+ years of experience as a B2B content writer
Required Skills:
- Exceptional writing and proofreading skills
- Marketing experience crafting effective messaging strategies across channels
- Experience with SEO and applying SEO best practices into writing
- Strong project management skills, strong sense of ownership, and self-driven
- Must be comfortable working in a complex, fast-paced environment
- Must have strong proofreading skills and have great attention to detail
- Ability to multitask, prioritize workload and meet deadlines
- Excellent verbal and written communication skills with the ability to work independently as well as in a collaborative team environment
- Quick learner who is eager to learn more about the HR industry, employee engagement and Achievers
Preferred Skills:
- Portfolio of writing samples demonstrating B2B content writing experience
ASSUMPTION: A strong portfolio showcasing B2B content writing experience is highly preferred for this role.
💰 Compensation & Benefits
Salary Range: CAD 70,000 - 90,000 per year (based on industry standards for a 5-10 year experienced B2B content writer in Toronto)
Benefits:
- Competitive Pay
- Parental Leave Top-up
- Health Benefits and Life Insurance Coverage Upon Your First Day
- RRSP Matching
- Flexible Vacation
- Employee and Family Assistance Program
- Full access to the LinkedIn Learning Library
- Internal Mentorship Program
- Employee-Led Employee Resource Groups
- Opportunities for professional development and career growth
Working Hours: Full-time, 40 hours per week, with flexible hours and a hybrid work arrangement (2-3 days on-site in Toronto)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a B2B content writer with 5-10 years of experience in Toronto. Actual salary may vary based on the candidate's skills, experience, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development (specifically, employee recognition and engagement software)
Company Size: Medium (501-1,000 employees)
Founded: 2002
Company Description:
- Achievers is a global leader in employee recognition and rewards software
- They help companies create a culture of recognition, engagement, and success
- Achievers' platform enables employees to share social and points-based recognitions and redeem points earned on a global marketplace
Company Specialties:
- Global Rewards
- Employee Engagement
- Employee Recognition Software
- Rewards and Recognition
- Social Recognition
- Employee Recognition
- Employee Success
- Employee Experience
- Employee Rewards
- Workforce Engagement
Company Website: www.achievers.com
ASSUMPTION: Achievers is a well-established company in the employee recognition and engagement software industry, with a strong focus on creating a positive work culture.
📊 Role Analysis
Career Level: Mid-level (5-10 years of experience)
Reporting Structure: This role will report directly to the Content Manager
Work Arrangement: Hybrid (2-3 days on-site in Toronto, with the rest of the time working remotely)
Growth Opportunities:
- Potential to grow into a senior content role or take on a leadership position within the content team
- Opportunities to work on diverse projects and gain exposure to various aspects of the business
- Chance to learn and develop skills in employee engagement, HR, and software development
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance within the content team or explore other areas of the business.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in Liberty Village, Toronto
Office Location(s): 99 Atlantic Ave, Suite 700, Toronto, Ontario M6K3J8, Canada
Geographic Context:
- Toronto is a multicultural, vibrant city with a strong tech industry
- Liberty Village is a trendy, urban neighborhood with numerous amenities, restaurants, and shops
- The office is easily accessible by public transportation
Work Schedule: Flexible hours, with core working hours between 9:00 AM - 5:00 PM EST
ASSUMPTION: The hybrid work arrangement and flexible hours allow for a good work-life balance, while the modern office space fosters collaboration and creativity.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- In-person or video interview with the Content Manager
- Final interview with the Director of Content or another senior leader
- Background check and reference check
Key Assessment Areas:
- Writing samples and portfolio
- SEO knowledge and content strategy skills
- Cultural fit and alignment with Achievers' values
- Problem-solving skills and ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight your B2B content writing experience and relevant skills
- Include a portfolio of writing samples that demonstrate your ability to create engaging, on-brand content
- Prepare for behavioral and scenario-based interview questions that assess your problem-solving skills and cultural fit
- Research Achievers' company culture and values to show your enthusiasm and alignment with the organization
ATS Keywords: B2B content writer, SEO, marketing, employee recognition, HR, hybrid work, Toronto
ASSUMPTION: Achievers uses an Applicant Tracking System (ATS) to filter resumes based on relevant keywords, so including these keywords in your application materials can increase your chances of being seen by the hiring team.
🛠️ Tools & Technologies
- Content Management System (CMS)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello, JIRA)
- Collaboration tools (e.g., Google Workspace, Microsoft 365)
- Design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: Familiarity with these tools and technologies is not required but can be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Inclusive
- Innovative
- Collaborative
- Results-driven
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and metrics-focused
- Adaptable and open to change
- Positive and supportive work environment
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with AI tools for content creation?
- Do you have a strong understanding of the HR and employee recognition space?
- Are you able to multitask, prioritize workload, and meet tight deadlines?
- Do you align with Achievers' company values and work style?
ASSUMPTION: Achievers values a strong cultural fit and looks for candidates who align with their company values and work style.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a slower pace or more structured work environment
- The hybrid work arrangement may require candidates to commute to the Toronto office 2-3 days per week
- Candidates may face competition from other experienced B2B content writers in the Toronto area
- The role may require candidates to work on multiple projects simultaneously, which can be challenging for those who prefer to focus on a single task at a time
ASSUMPTION: These potential challenges can be mitigated by careful consideration of one's work style, commuting preferences, and ability to manage multiple projects simultaneously.
📈 Similar Roles Comparison
- Compared to other B2B content writer roles, this position offers a unique focus on the HR and employee recognition space
- Achievers' hybrid work arrangement provides more flexibility than roles that require full-time on-site work
- This role offers significant growth opportunities and the chance to work with a well-established company in the employee recognition and engagement software industry
ASSUMPTION: This role offers a unique blend of industry focus, work arrangement flexibility, and growth opportunities, making it an attractive choice for experienced B2B content writers.
📝 Sample Projects
- Creating a series of blog posts on employee engagement best practices
- Developing a content strategy for a new product launch
- Writing copy for a marketing campaign aimed at HR professionals
ASSUMPTION: These sample projects demonstrate the variety of content creation tasks that the successful candidate may be asked to undertake.
❓ Key Questions to Ask During Interview
- Can you describe the content team's structure and how this role fits within it?
- What are the most pressing content needs for the company in the next 6 months?
- How does Achievers support the professional development and growth of its content team members?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Achievers foster a positive and inclusive work culture?
ASSUMPTION: Asking these questions can help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your B2B content writing experience and relevant skills
- Include a portfolio of writing samples that demonstrate your ability to create engaging, on-brand content
- Prepare for behavioral and scenario-based interview questions that assess your problem-solving skills and cultural fit
- Research Achievers' company culture and values to show your enthusiasm and alignment with the organization
- Follow up with the hiring team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
