Content Writer - B2B & Enterprise

📌 Core Information

🔹 Job Title: Content Writer - B2B & Enterprise

🔹 Company: Telstra

🔹 Location: Australia

🔹 Job Type: On-site

🔹 Category: ✍️ Copywriting & Content Writing

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing insight-driven, engaging and authoritative content
• Establishing Telstra as an industry thought leader
• Collaborating with stakeholders for content development
• Ensuring content alignment with Telstra's business goals

ASSUMPTION: This role requires a strategic mindset and an ability to simplify complex subjects due to its enterprise focus.

📋 Key Responsibilities

✅ Write, edit, and proofread high-quality content

✅ Research and develop original content ideas aligned with industry trends

✅ Conduct in-depth research to produce insightful and credible content

✅ Liaise with various teams for content needs and strategy development

ASSUMPTION: Collaboration with multiple internal teams will demand excellent communication skills for effective stakeholder engagement.

🎯 Required Qualifications

Education: Not specified

Experience: Over 5 years in content writing, corporate communications, or B2B marketing

Required Skills:

• Content Writing
• B2B Marketing
• SEO and Digital Publishing

Preferred Skills:

• Experience in technology or telecommunications industries
• Understanding of complex industry trends

ASSUMPTION: The emphasis on experience suggests a preference for candidates with proven industry expertise.

💰 Compensation & Benefits

Salary Range: Not specified (likely competitive within telecommunications industry standards)

Benefits:

• Flexible working arrangements
• Diverse and inclusive workplace
• Support for accessibility adjustments

Working Hours: 40 hours per week with flexible options

ASSUMPTION: Benefits and flexible work may appeal to individuals seeking work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Telecommunications - providing foundational infrastructure solutions

Company Size: 1,001-5,000 employees; a size that offers substantial resources while maintaining manageable department scales

Founded: Not Specified

Company Description:

• Operates as a leading telecommunications provider
• Extensive infrastructure including fibre and mobile networks
• Expansive international reach

Company Specialties: Telecommunications infrastructure

Company Website: https://infraco.telstra.com.au/

ASSUMPTION: The company's global footprint signifies opportunities for international exposure and diverse project involvement.

📊 Role Analysis

Career Level: Mid to Senior, based on experience requirements

Reporting Structure: Likely reports to marketing or creative director levels

Work Arrangement: On-site presence required

Growth Opportunities:

• Potential to lead content strategy initiatives
• Opportunities to influence thought leadership positions
• Expansion of network within the B2B content realm

ASSUMPTION: The role's strategic nature may allow the candidate to significantly impact content direction and brand voice.

🌍 Location & Work Environment

Office Type: Corporate office setting

Office Location(s): Not specified, presumed within Australia

Geographic Context:

• Australia-based operations with a global influence
• Presence in more than 22 countries suggesting diverse work environments
• Potential for cross-country collaboration

Work Schedule: Standard 40-hour workweek, with some flexibility

ASSUMPTION: The on-site requirement implies a dynamic, team-oriented work environment that benefits from face-to-face interaction.

💼 Interview & Application Insights

Typical Process:

• Submit application through company portal
• Initial phone screening
• Interview with hiring manager

Key Assessment Areas:

• Content strategy skills
• Communication abilities
• Adaptability to Telstra's brand voice

Application Tips:

• Highlight experience in telecommunications or B2B markets
• Showcase a portfolio with enterprise-focused content
• Emphasize strategic thinking and innovation

ATS Keywords: Content Writing, B2B Marketing, SEO, Thought Leadership, Brand Consistency

ASSUMPTION: Highlighting relevant industry experience and a strong portfolio will be critical for screening and interview success.

🛠️ Tools & Technologies

• Content management systems (e.g., WordPress)
• SEO tools (e.g., SEMrush, Moz)
• Collaborative platforms (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with digital publishing and SEO tools will be expected to optimize content performance.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-Centricity
• Collaboration

Work Style:

• Strategic and detail-oriented
• Collaborative and team-focused
• Adaptable to fast-paced environments

Self-Assessment Questions:

• How do I adapt content strategies to align with corporate objectives?
• Can I effectively translate complex topics into engaging narratives?
• Am I comfortable with frequent collaboration and feedback?

ASSUMPTION: Success in this role may depend on the ability to align personal values with those of Telstra and exhibit strong teamwork skills.

⚠️ Potential Challenges

• Navigating complex industry terminologies
• Balancing diverse stakeholder needs
• Maintaining brand consistency across platforms
• Adapting to rapid business or industry changes

ASSUMPTION: The complexity of the telecommunications sector requires quick learning and adaptability in changing market conditions.

📈 Similar Roles Comparison

• Other B2B Content Writer roles may offer more remote flexibility
• Similar roles might focus more narrowly on a specific content type
• Opportunity for broader industry impact at Telstra than smaller firms

ASSUMPTION: While other roles might offer different benefits, Telstra provides a unique opportunity in a leading tech environment with vast resources.

📝 Sample Projects

• Developing content for product launches or campaigns
• Creating comprehensive industry reports or whitepapers
• Designing strategic content initiatives in collaboration with cross-functional teams

ASSUMPTION: Engagement in high-impact projects will provide visibility into major brand and product influences.

❓ Key Questions to Ask During Interview

• What does success look like for this role?
• How is the content strategy currently developed and executed?
• What opportunities are there for innovation within the team?
• How does this role collaborate with the larger marketing department?
• What are the main challenges the team faces right now?

ASSUMPTION: Asking detailed questions about strategic objectives and team dynamics can offer insights into role expectations and team culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant B2B content experience
• Include a tailored cover letter that speaks to your strategic thinking and content development skills
• Prepare a portfolio showcasing your best enterprise content pieces
• Research Telstra’s recent projects and initiatives to discuss during interviews

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.