📌 Core Information
🔹 Job Title: Content Writer (India)
🔹 Company: Wing Assistant
🔹 Location: New Delhi, India
🔹 Job Type: Full-time
🔹 Category: Content & Writing
🔹 Date Posted: July 17, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site (India only)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging content for various platforms (blogs, articles, social media, etc.)
- Managing publishing schedules and coordinating with designers and marketing teams
- Conducting research and analyzing competitors' promotion activities
- Working on a graveyard shift (US work hours)
ASSUMPTION: This role requires a strong understanding of content creation and management, as well as the ability to work independently and manage time effectively. Familiarity with graphic design software is a plus.
📋 Key Responsibilities
✅ Write content for blogs, articles, website pages, social media posts, email newsletters, ads, brochures, white papers, case studies, etc.
✅ Upload written content & manage publishing schedules.
✅ Gather information about trends & industry-related topics in articles, interviews, and videos.
✅ Moderate conversations in social media groups according to set etiquette.
✅ Develop a scheduling sequence to publish content on all platforms & propose promotional activities.
✅ Coordinate with designers for illustrations & the marketing team to develop content.
✅ Collaborate on generating ideas for new content or updating existing ones.
✅ Create email sequences & send personalized pitches.
✅ Conduct general administration.
✅ Develop a content strategy to improve ranking scores & analyze promotion activities used by competitors.
✅ Ad hoc tasks
ASSUMPTION: The role involves a mix of creative and administrative tasks, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Bachelor's degree in any field or a certified course in marketing or business
Experience: Proven content writing or copywriting experience
Required Skills:
- Excellent English communication skills, both written and verbal (at least C1 level)
- Solid organizational and time management skills
- Knowledgeable in layouts, typography, print, and web design
- Experienced with Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
- Compelling portfolio of work over a wide range of creative projects
Preferred Skills:
- Working knowledge of content management systems
- Experience with SEO and content strategy
- Familiarity with social media management tools
ASSUMPTION: While the role requires a strong foundation in content creation, additional skills in SEO, social media management, and content strategy would be beneficial.
💰 Compensation & Benefits
Salary Range: INR 2,50,000 - 4,00,000 per annum (Based on experience and skills)
Benefits:
- Performance Incentives
- Job Security and Stability
- Paid Training
- Inclusive Culture
- Upskilling Opportunities
- 100% Work-From-Home
- Exceptionally Supportive Team
- Opportunities for Career Growth
- Fun Work Environment
- Holiday & Overtime Pay
Working Hours: US work hours (20-40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for entry-level content writing roles in India. Benefits are comprehensive and focus on employee growth and job satisfaction.
📌 Applicant Insights
🔍 Company Context
Industry: Internet Marketplace Platforms
Company Size: 1,001-5,000 employees (Mid-size)
Founded: 2018
Company Description:
- Wing Assistant provides small businesses, startups, execs, and enterprises with top-tier remote talent to take over recurring work such as Social Media Management, Executive Assistance, Data Entry, Sales Calling, etc.
- The company aims to be an affordable yet incredible team member for clients, helping them delegate excess work while they focus on growing their businesses.
- Wing Assistant is headquartered in Berkeley, California, with a strong presence in India.
Company Specialties:
- Internet
- Personal Assistance
- Virtual Assistance
- Data Entry
- Spreadsheet Management
- Outbound Communication
- Inbound Communication
- Planning
- CRM Management
- Concierge Services
- Calendaring
- Scheduling
- File Management
- Purchases
- CRM
- Employee Onboarding
- Sales Calling
- SDRs
- Social Media Management
Company Website: wingassistant.com
ASSUMPTION: Wing Assistant is a well-established company in the virtual assistance and remote talent industry, offering a range of services to help businesses manage their recurring tasks efficiently.
📊 Role Analysis
Career Level: Entry-level to Mid-level (Based on experience and skills)
Reporting Structure: This role reports directly to the Marketing Manager or Content Manager.
Work Arrangement: On-site (India only) with flexible hours (20-40 hours per week).
Growth Opportunities:
- Progression to Senior Content Writer or Content Manager roles
- Expanding skills in SEO, content strategy, and social media management
- Potential to work on international projects and collaborate with global teams
ASSUMPTION: This role offers opportunities for career growth within the content and marketing departments, as well as the chance to develop new skills and work on diverse projects.
🌍 Location & Work Environment
Office Type: Wing Assistant has a physical office in Berkeley, California, but this role is based in New Delhi, India, with a remote work arrangement.
Office Location(s): New Delhi, India
Geographic Context:
- New Delhi is the capital of India and is known for its historical sites, cultural diversity, and bustling markets.
- The city has a humid subtropical climate, with hot summers and cool winters.
- New Delhi is well-connected by air, rail, and road, making it easily accessible from other parts of India and internationally.
Work Schedule: US work hours (20-40 hours per week), with the possibility of working on a graveyard shift.
ASSUMPTION: The remote work arrangement allows for flexibility and a better work-life balance, while the on-site requirement ensures collaboration and integration with the local team.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Assessment test (content writing and grammar test)
- Phone or video screening
- Final interview with the hiring manager
Key Assessment Areas:
- Content creation and writing skills
- English language proficiency
- Graphic design skills
- Time management and organizational skills
- Cultural fit and teamwork
Application Tips:
- Tailor your resume and cover letter to highlight your content writing experience and relevant skills.
- Include a portfolio of your best work, showcasing your versatility and creativity.
- Prepare for the assessment test by brushing up on your grammar and content creation skills.
- Research Wing Assistant and the role to demonstrate your enthusiasm and understanding during the interview.
ATS Keywords: Content Writer, Content Creation, Copywriting, English Communication, Graphic Design, Time Management, Organization, Marketing, Social Media, Blog, Article, SEO, Content Strategy
ASSUMPTION: The application process is designed to evaluate candidates' content creation skills, English language proficiency, and cultural fit. Preparation and research are key to success.
🛠️ Tools & Technologies
- Adobe Photoshop, Illustrator, Sketch, InDesign
- Content Management Systems (e.g., WordPress, HubSpot, etc.)
- Social Media Management Tools (e.g., Hootsuite, Buffer, etc.)
- SEO Tools (e.g., SEMrush, Ahrefs, etc.)
ASSUMPTION: Familiarity with these tools is not required but would be an asset for this role.
👔 Cultural Fit Considerations
Company Values:
- Inclusive Culture
- Exceptionally Supportive Team
- Opportunities for Career Growth
- Fun Work Environment
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- Do you thrive in a collaborative environment and enjoy working with diverse teams?
- Are you adaptable and comfortable working in a fast-paced, dynamic setting?
- Do you have a proven track record of delivering high-quality content under tight deadlines?
ASSUMPTION: Wing Assistant values a supportive, inclusive, and collaborative work environment, with a focus on employee growth and job satisfaction.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a remote work environment and collaborating with international teams
- Working on a graveyard shift (US work hours) and maintaining a consistent work-life balance
- Keeping up with industry trends and continuously improving content creation skills
ASSUMPTION: These challenges can be overcome with strong organizational skills, time management, and a proactive approach to learning and growth.
📈 Similar Roles Comparison
- This role differs from other content writing positions in its focus on managing publishing schedules and coordinating with designers and marketing teams.
- Wing Assistant's industry-specific context allows for unique opportunities to work on diverse projects and collaborate with global teams.
- Career progression in this role could lead to senior content writing or content management positions within the company or the broader content and marketing industry.
ASSUMPTION: This role offers a unique blend of creative and administrative tasks, with opportunities for career growth and international collaboration.
📝 Sample Projects
- Developing a content strategy to improve the search engine ranking of Wing Assistant's blog
- Creating a series of social media posts promoting Wing Assistant's services and success stories
- Designing and implementing an email marketing campaign to engage existing clients and attract new ones
ASSUMPTION: These sample projects demonstrate the range of tasks and responsibilities involved in this role, from content creation and strategy to marketing and engagement.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the broader content and marketing departments?
- What are the primary challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
- How does Wing Assistant support the professional growth and development of its content writers?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Wing Assistant foster a collaborative and inclusive work environment, particularly for remote employees?
ASSUMPTION: These questions are designed to gain insight into the company's culture, growth opportunities, and expectations for this role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Wing Assistant Jobs Website
- Tailor your resume and cover letter to highlight your content writing experience and relevant skills
- Prepare for the assessment test by brushing up on your grammar and content creation skills
- Research Wing Assistant and the role to demonstrate your enthusiasm and understanding during the interview
- Follow up with the hiring manager within 24 hours of the final interview, expressing your interest in the role and reiterating your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
