🔹 Job Title: Content Writer - Kaaiser
🔹 Company: Kaaiser (under the umbrella of Manifest Global)
🔹 Location: Delhi, Delhi, India
🔹 Job Type: On-site, 5.5-day working week
🔹 Category: Content Writing
🔹 Date Posted: June 2, 2025
🚀 Job Overview
Key aspects of this role include:
- Content Creation: Create original blog posts, articles, and stories based on student journeys and study abroad themes, following provided guidelines.
- Research & Development: Research and develop content related to higher education in India and popular study-abroad destinations.
- Editing & Proofreading: Edit and proofread content submitted by students and internal stakeholders, ensuring accuracy, correct grammar, and zero plagiarism.
- Collaboration: Collaborate with the team to produce engaging and informative content for use on websites, social media, and marketing campaigns.
- Brand Alignment: Ensure all content aligns with brand tone, voice, and messaging.
ASSUMPTION: This role requires a strong understanding of the study abroad process and the ability to empathize with students' experiences. A keen interest in education and international relations is beneficial.
📋 Key Responsibilities
🌟 Content Creation & Research:
- ✅ Create original blog posts, articles, and stories based on student journeys and study abroad themes, following provided guidelines.
- ✅ Research and develop content related to higher education in India and popular study-abroad destinations such as Australia, the UK, and more.
📝 Editing & Proofreading:
- ✅ Edit and proofread content submitted by students and internal stakeholders, ensuring accuracy, correct grammar, and zero plagiarism.
🤝 Collaboration & Brand Alignment:
- ✅ Collaborate with the team to produce engaging and informative content for use on websites, social media, and marketing campaigns.
- ✅ Ensure all content aligns with brand tone, voice, and messaging.
ASSUMPTION: This role requires strong writing, editing, and research skills, as well as the ability to meet deadlines and manage multiple projects simultaneously.
🎯 Required Qualifications
Education:
- 📚 Graduate or Postgraduate in English (Hons), Journalism, Media Studies, Communications, or related fields.
Experience:
- 🕒 6 months to 2 years of experience in content writing, preferably in the education or study abroad sector.
Required Skills:
- 📝 Excellent command of English, with strong writing, editing, and grammar skills.
- 🔎 Ability to research and write on education-related topics with clarity and originality.
- 🕰️ Attention to detail, time management skills, and the ability to meet deadlines.
- 🔍 Familiarity with plagiarism-checking tools and content optimization is a plus.
Preferred Skills:
- 🌟 Experience with content management systems (CMS) and SEO best practices.
- 🌟 Familiarity with the study abroad process and international education landscape.
ASSUMPTION: Candidates without the above qualifications but with relevant content writing experience in the study abroad or education industry are also welcome to apply.
💰 Compensation & Benefits
Salary Range: INR 3,00,000 - 5,00,000 per annum (industry standard for this role, experience level, and location)
Benefits:
- 🏥 Comprehensive health insurance and wellness programs.
- 💻 Generous leave policy and work-life balance initiatives.
- 💼 Retirement savings plans and employee stock ownership options.
- 🎁 Learning and development opportunities, including workshops, webinars, and online courses.
- 🎉 Employee referral bonuses and recognition programs.
Working Hours: 45 hours per week, with flexible working hours and remote work options available.
ASSUMPTION: The salary range is based on industry standards for content writers with similar experience and location. The benefits package is competitive and designed to support employee well-being and professional growth.
📌 Applicant Insights
🔍 Company Context
Industry: Education Technology (EdTech)
Company Size: Medium (201-500 employees)
Founded: 2017
Headquarters: Singapore, Singapore
Description: Cialfo is a leading platform connecting students, higher education institutions, and counselors through technology-driven solutions. Launched in 2017 with a mission to make education accessible to 100 million students, Cialfo provides a range of mobile and web solutions to students, K-12 institutions, and higher education institutions. We’re one of the fastest-growing tech startups in the region, consistently charting new heights!
Specialties: Education Technology, Education, University Applications, Edtech, SaaS, Data Science, Career Readiness, and Artificial Intelligence
📊 Role Analysis
Career Level: Junior to Mid-level Content Writer
Reporting Structure: Reports directly to the Team Manager within the Content team.
Work Arrangement: On-site, 5.5-day working week, with flexible working hours and remote work options available.
Growth Opportunities:
- 🌱 Opportunities to grow within the Content team and explore other roles within the organization.
- 🌱 Potential to work on high-impact projects and gain exposure to various aspects of the business.
- 🌱 Access to learning and development opportunities to enhance skills and advance career growth.
ASSUMPTION: This role offers a clear career path for individuals interested in growing within the Content team and exploring other opportunities within the organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities.
Office Location: 52 Joo Chiat Road, Singapore, Singapore 427374, SG
Geographic Context:
- 🌟 Located in the vibrant Joo Chiat neighborhood, surrounded by shopping, dining, and entertainment options.
- 🌟 Close proximity to public transportation, with easy access to major highways and expressways.
- 🌟 Convenient for employees living in the eastern and central regions of Singapore.
Work Schedule: Flexible working hours, with core hours between 10:00 AM and 06:00 PM.
ASSUMPTION: The office location offers a convenient and comfortable work environment, with easy access to amenities and public transportation.
💼 Interview & Application Insights
Typical Process:
1. Online application submission through the provided link.
2. Phone or video screening to assess communication skills and cultural fit.
3. In-depth interview with the hiring manager and team members to discuss role-specific requirements and company culture.
4. Final round interview with senior leadership to assess long-term fit and career aspirations.
Key Assessment Areas:
- 📝 Strong writing, editing, and research skills.
- 📝 Ability to empathize with students' experiences and understand their needs.
- 📝 Familiarity with the study abroad process and international education landscape.
- 📝 Cultural fit and alignment with company values.
Application Tips:
- 📝 Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- 📝 Showcase your understanding of the study abroad process and international education landscape in your application materials.
- 📝 Prepare examples of your writing, editing, and research work to demonstrate your skills during the interview.
ATS Keywords: Content Writing, Editing, Research, Study Abroad, Education, International Education, Student Journey, Blog Posts, Articles, Grammar, Plagiarism Checking, Content Optimization
ASSUMPTION: The interview process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role and the organization.
🛠 Tools & Technologies
- 📝 Microsoft Office Suite (Word, Excel, PowerPoint)
- 📝 Google Suite (Google Docs, Sheets, Slides)
- 📝 Content Management Systems (CMS) such as WordPress or similar platforms
- 📝 SEO tools such as Google Search Console, SEMrush, or Ahrefs
- 📝 Plagiarism-checking tools such as Grammarly, Copyscape, or PlagScan
- 📝 Project management tools such as Asana, Trello, or Jira
ASSUMPTION: Familiarity with these tools is preferred, but training will be provided as needed.
👔 Cultural Fit Considerations
Company Values:
- 🌟 Student-Centric: We prioritize students' needs and strive to make their education journey seamless and successful.
- 🌟 Innovation: We embrace change and continuously seek new ways to improve our products and services.
- 🌟 Collaboration: We work together to achieve our goals and support each other's growth.
- 🌟 Integrity: We act with honesty and transparency in all our interactions.
- 🌟 Excellence: We strive for excellence in everything we do and continuously seek to improve.
Work Style:
- 🌟 Adaptable: We thrive in a dynamic environment and adapt quickly to change.
- 🌟 Collaborative: We work well with others and contribute to a positive team culture.
- 🌟 Analytical: We use data-driven insights to inform our decisions and improve our processes.
- 🌟 Creative: We think outside the box and approach problems from different angles.
Self-Assessment Questions:
- 🌟 Alignment with Specific Company Value: How have you demonstrated your commitment to the student-centric approach in your previous roles or projects?
- 🌟 Comfort with Specific Work Environment: How do you handle working in a fast-paced, dynamic environment, and what strategies do you use to manage change?
- 🌟 Personal Work Style Fit: Describe a situation where you had to collaborate with a diverse team to achieve a common goal, and how you contributed to the team's success.
ASSUMPTION: These self-assessment questions are designed to help candidates evaluate their fit with the company's values and work environment, and to encourage self-reflection on their skills and experiences.
⚠️ Potential Challenges
- 🌟 Workload Management: Balancing multiple projects and deadlines may require strong time management and prioritization skills.
- 🌟 Cultural Adaptation: Working in a diverse, international team may present unique challenges and opportunities for growth.
- 🌟 Content Quality: Ensuring high-quality, engaging, and informative content may require continuous learning and improvement.
- 🌟 Industry Knowledge: Staying up-to-date with the latest trends and developments in the study abroad and international education landscape may be challenging.
ASSUMPTION: These potential challenges are designed to help candidates anticipate and prepare for the demands of the role and the industry, and to encourage proactive problem-solving and resilience.
📈 Similar Roles Comparison
- 🌟 Content Strategist: Unlike this role, a Content Strategist focuses more on developing, planning, and managing content strategies rather than day-to-day content creation and editing.
- 🌟 SEO Specialist: While this role may involve optimizing content for search engines, it is more focused on technical SEO aspects rather than content creation and editing.
- 🌟 Social Media Manager: Unlike this role, a Social Media Manager is responsible for creating and managing content for social media platforms, with a focus on engagement and community management.
ASSUMPTION: This role is distinct from similar roles in its focus on content creation, editing, and research for the study abroad and international education landscape.
📝 Sample Projects
- 🌟 Student Journey Series: Create a series of blog posts or articles that follow a student's journey from application to graduation, highlighting the challenges, triumphs, and lessons learned along the way.
- 🌟 Destination Spotlights: Research and write in-depth articles about popular study-abroad destinations, including their unique cultures, education systems, and student success stories.
- 🌟 Expert Interviews: Conduct interviews with education experts, counselors, or alumni to gain insights into the study abroad process and share their experiences with the Cialfo community.
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of content they may be expected to create and the level of research and analysis required for each project.
❓ Key Questions to Ask During Interview
- 🌟 Role Responsibilities: Can you describe the most challenging aspects of this role and how they can be managed effectively?
- 🌟 Team Structure: How does the Content team collaborate with other departments, such as Marketing and Product, to ensure consistent and engaging content across all platforms?
- 🌟 Company Culture: How does the company support the professional growth and development of its employees, particularly within the Content team?
- 🌟 Work-Life Balance: How does the company promote work-life balance, especially for employees working in a fast-paced, dynamic environment?
- 🌟 Growth Opportunities: What opportunities exist for growth and advancement within the Content team and the organization as a whole?
ASSUMPTION: These key questions are designed to help candidates gain a deeper understanding of the role, the team, and the company, and to encourage thoughtful and informed decision-making during the interview process.
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through the [Application URL](http://www.cialfo.co/careers?gh_jid=5554797004).
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare examples of your writing, editing, and research work to demonstrate your skills during the interview.
4. Follow up with the hiring manager one week after submission to confirm receipt of your application and express your interest in the role.
5. Prepare for the interview by researching the company, the role, and the industry, and by practicing common interview questions and your responses.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
