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Contract Website Content Strategist (Remote - US)

Kanopi
Full-time
Remote
Worldwide
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Contract Website Content Strategist (Remote - US)

πŸ”Ή Company: Kanopi

πŸ”Ή Location: Atlanta, Georgia, United States

πŸ”Ή Job Type: Contract, Remote

πŸ”Ή Category: Content Strategy, UX Design

πŸ”Ή Date Posted: April 9, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote (US only)

πŸš€ Job Overview

Key aspects of this role include:

  • Creating and organizing website content to enhance user experiences
  • Focusing on strategic content planning and information architecture
  • Collaborating with cross-functional teams to guide content decisions
  • Improving usability, accessibility, and performance through content strategy

ASSUMPTION: This role requires a balance between strategic thinking and hands-on content creation. Successful candidates will be comfortable working independently and in teams, with a strong focus on user-centered design principles.

πŸ“‹ Key Responsibilities

βœ… Champion User-Centered Content Strategy

βœ… Lead and Deliver Strategic Artifacts

βœ… Facilitate Discovery & Research

βœ… Collaborate and Elevate

βœ… Contribute to Kanopi’s Brand Presence

ASSUMPTION: While this role is focused on content strategy, it also requires strong communication skills and the ability to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in a related field (e.g., Journalism, Communications, English, or a similar discipline) or equivalent experience

Experience: 3+ years in a website content strategy role, ideally within an agency or client services environment

Required Skills:

  • Proven experience in website content strategy, including content modeling, UX writing, and information architecture (IA) for digital experiences
  • Proficiency in user research & testing tools, heatmap & behavior analytics, analytics tools, SEO & auditing platforms, and Google Workspace
  • Excellent writing and editing skills with impeccable grammar and attention to detail
  • Ability to translate complex information into clear, accessible content
  • Strong communication and facilitation skills, especially in client-facing contexts
  • Solid understanding of accessibility standards and inclusive content practices (e.g., WCAG)

Preferred Skills:

  • Experience working with remote and/or distributed teams
  • Portfolio demonstrating strategic thinking in website content strategy

ASSUMPTION: While a degree is preferred, equivalent experience and a strong portfolio will be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $55 - $70 USD per hour, commensurate with experience

Benefits:

  • 100% remote work
  • Flexible schedule
  • Collaborative and diverse team environment

Working Hours: Flexible, with a focus on delivering high-quality work within agreed-upon project timelines

ASSUMPTION: The salary range provided is an estimate based on industry standards for contract content strategists with 3+ years of experience working remotely in the United States.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specializing in Drupal and WordPress development, design, and support for nonprofits, healthcare, and higher education

Company Size: 51-200 employees, offering a balance between a mid-sized company structure and the agility of a startup

Founded: 2010, with a history of growth and evolution in the web development and design industry

Company Description:

  • Kanopi makes the internet better one website at a time by designing, building, and supporting websites for nonprofits, healthcare, and higher education
  • Clients choose Kanopi for their deep expertise, balance between custom and contributed solutions, and thoughtful approach to innovation while minimizing technical debt
  • Kanopi supports clients at any step in their website's life-cycle, producing effective and fast results

Company Specialties:

  • Drupal Development & Drupal Websites
  • Drupal UX Audit & Drupal Developer
  • WordPress Development & WordPress Websites
  • User Experience Design & Web Design
  • Accessibility & Drupal Support
  • Drupal Migration & WordPress Migration

Company Website: http://www.kanopi.com/

ASSUMPTION: Kanopi's focus on nonprofits, healthcare, and higher education allows it to make a positive impact on various communities through its web development and design services.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and mentorship within the content strategy and UX design fields

Reporting Structure: This role reports to Kanopi's Director of Strategy and Creative

Work Arrangement: 100% remote, with a flexible schedule and a focus on delivering high-quality work within agreed-upon project timelines

Growth Opportunities:

  • Expanding skills and expertise in content strategy, UX design, and related fields
  • Contributing to thought leadership and promotional initiatives, such as webinars, case studies, and speaking engagements
  • Representing Kanopi at conferences or industry events

ASSUMPTION: This role offers opportunities for professional growth and development within the content strategy and UX design fields, as well as the chance to make a positive impact on various communities through Kanopi's work.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location

Office Location(s): Atlanta, Georgia, United States

Geographic Context:

  • Atlanta, Georgia, is a major metropolitan area with a diverse population and a thriving tech industry
  • The United States offers a large and varied job market for content strategists and UX designers
  • Working remotely allows for greater flexibility and work-life balance

Work Schedule: Flexible, with a focus on delivering high-quality work within agreed-upon project timelines

ASSUMPTION: The fully remote work environment and flexible schedule offered by Kanopi allow for a better work-life balance and the opportunity to work from various locations within the United States.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Apply using the application form on this posting
  • Successful candidates will receive some initial questions via email
  • Candidates who advance past the initial email screening will be invited to 1-2 interviews with members of the Kanopi hiring team
  • Upon the successful completion of the interview(s), successful candidates will be offered a contract with Kanopi
  • New Kanopi contractors will then be onboarded to their systems so they are ready to jump in when project work becomes available

Key Assessment Areas:

  • Portfolio and work samples demonstrating strategic thinking in website content strategy
  • Communication and facilitation skills, especially in client-facing contexts
  • Understanding of accessibility standards and inclusive content practices (e.g., WCAG)
  • Ability to work independently and in teams, with a strong focus on user-centered design principles

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Include a portfolio or work samples that demonstrate your strategic thinking in website content strategy
  • Answer the question "What is your favorite piece of technology?" in your cover letter to showcase your creativity and attention to detail

ATS Keywords: Content Strategy, Information Architecture, User Research, UX Design, Content Audits, SEO, Collaboration, Communication, Accessibility, Project Management, Content Governance, User-Centered Design, Facilitation, Analytics, Writing, Editing

ASSUMPTION: The application process for this role is designed to assess candidates' strategic thinking, communication skills, and understanding of user-centered design principles, as well as their ability to work independently and in teams.

πŸ› οΈ Tools & Technologies

  • User research & testing tools (e.g., Userbrain, Optimal Workshop)
  • Heatmap & behavior analytics (e.g., Mouseflow)
  • Analytics tools (e.g., Google Analytics 4, Google Search Console)
  • SEO & auditing platforms (e.g., SEMRush, Screaming Frog)
  • Google Workspace and other documentation tools

ASSUMPTION: The tools and technologies listed are commonly used in the content strategy and UX design fields, and proficiency in these tools is expected for candidates applying to this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-focused: We prioritize our clients' needs and strive to exceed their expectations
  • Collaborative: We work together to achieve common goals and support each other's growth
  • Innovative: We embrace change and continuously seek to improve our processes and products

Work Style:

  • Remote-friendly: We offer a flexible and supportive work environment for remote employees
  • Growth-driven: We focus on continuous learning and improvement, both personally and professionally
  • Holistic: We consider the entire lifecycle of a website and support our clients at any step in the process

Self-Assessment Questions:

  • Do you thrive in a remote work environment and enjoy the flexibility it offers?
  • Are you comfortable working independently and in teams, with a strong focus on user-centered design principles?
  • Do you share Kanopi's commitment to making the internet better one website at a time, and do you have a passion for supporting nonprofits, healthcare, and higher education through your work?

ASSUMPTION: Kanopi's remote-friendly work style and commitment to continuous learning and improvement make it an attractive option for candidates seeking a flexible, growth-driven, and holistic work environment.

⚠️ Potential Challenges

  • Managing multiple projects and adapting quickly to shifting priorities
  • Balancing strategic thinking with hands-on content creation
  • Working effectively with various teams and stakeholders, including clients and internal teams
  • Keeping up with industry trends and best practices in content strategy and UX design

ASSUMPTION: The challenges listed are common to content strategy and UX design roles, and successful candidates will be able to navigate these challenges effectively.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on strategic content planning and information architecture, rather than general copywriting or SEO marketing
  • Industry-specific context: The nonprofits, healthcare, and higher education sectors have unique content strategy and UX design considerations
  • Career path comparison: This role offers opportunities for professional growth and development within the content strategy and UX design fields, as well as the chance to make a positive impact on various communities through Kanopi's work

ASSUMPTION: This role offers unique opportunities and challenges compared to related positions, and successful candidates will be able to leverage their skills and experience to excel in this specific role.

πŸ“ Sample Projects

  • Developing a comprehensive content strategy for a higher education institution's website, including user research, content audits, and information architecture
  • Collaborating with a UX design team to create a seamless and intuitive user experience for a healthcare organization's website, with a focus on accessibility and usability
  • Conducting a content governance workshop for a nonprofit organization, resulting in a clear and actionable plan for maintaining and improving their website's content over time

ASSUMPTION: The sample projects listed are representative of the types of projects a Contract Website Content Strategist at Kanopi might work on, and successful candidates will be able to demonstrate their relevant experience and skills through their portfolio and work samples.

❓ Key Questions to Ask During Interview

  • Can you describe the typical timeline for project assignments and the expected workload for this role?
  • How does Kanopi support the professional growth and development of its content strategists and UX designers?
  • What is the company culture like, and how does it support a remote work environment?
  • How does Kanopi approach accessibility and inclusive content practices in its work with clients?
  • What opportunities are there for contributing to thought leadership and promotional initiatives, such as webinars, case studies, and speaking engagements?

ASSUMPTION: The key questions listed are designed to help candidates better understand the role, the company, and the work environment, and to assess their fit for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Include your resume and a cover letter that addresses the question "What is your favorite piece of technology?"
  • Prepare a portfolio or work samples that demonstrate your strategic thinking in website content strategy
  • Follow up with the hiring team after one week if you have not heard back regarding your application status

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.