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Contract Website Content Strategist (Remote - US)

Kanopi
Full-time
Remote
Worldwide
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Contract Website Content Strategist (Remote - US)

πŸ”Ή Company: Kanopi

πŸ”Ή Location: United States

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Content Strategy

πŸ”Ή Date Posted: April 9, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Creating and organizing website content for exceptional user experiences
  • Developing strategic content plans, information architecture, and user-centered content design
  • Collaborating cross-functionally with UX designers, developers, project managers, and client stakeholders
  • Working on a contract basis with no guaranteed hours and project demand-driven assignments

ASSUMPTION: This role is ideal for experienced content strategists seeking flexible, project-based work in a distributed agency environment.

πŸ“‹ Key Responsibilities

βœ… Champion User-Centered Content Strategy

βœ… Lead and Deliver Strategic Artifacts

βœ… Facilitate Discovery & Research

βœ… Collaborate and Elevate

βœ… Contribute to Kanopi’s Brand Presence

ASSUMPTION: The role requires a balance of strategic thinking, user-centered design, and effective communication to drive content decisions that improve usability, accessibility, and performance.

🎯 Required Qualifications

Experience: 3+ years in a website content strategy role, ideally within an agency or client services environment

Required Skills:

  • Proven ability to create and organize website content for exceptional user experiences
  • Experience working with remote and/or distributed teams
  • Portfolio demonstrating strategic thinking, specifically in website content strategy, including content modeling, UX writing, and information architecture (IA) for digital experiences

Preferred Skills:

  • Proficiency in user research & testing tools (e.g., Userbrain, Optimal Workshop)
  • Excellent writing and editing skills with impeccable grammar and attention to detail
  • Strong communication and facilitation skills, especially in client-facing contexts

ASSUMPTION: Candidates should have a strong portfolio showcasing their strategic thinking and experience in website content strategy.

πŸ’° Compensation & Benefits

Salary Range: $55-$70 per hour (commensurate with experience)

Benefits:

  • Fully remote work environment
  • Opportunity to work with a diverse and skilled team
  • Potential for long-term contract work and growth opportunities

Working Hours: Hours will vary based on project demand and assignment

ASSUMPTION: The salary range is provided as an estimate and may vary based on the candidate's experience and the specific projects they are assigned to.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically focused on Drupal and WordPress development, design, and support for nonprofits, healthcare, and higher education

Company Size: 51-200 employees, offering a balance between a mid-sized company's resources and a startup's agility

Founded: 2010, with a history of working with nonprofits, healthcare, and higher education clients

Company Description:

  • Kanopi makes the internet better one website at a time by designing, building, and supporting websites for nonprofits, healthcare, and higher education
  • They focus on deep expertise, balance between custom and contributed solutions, and a thoughtful approach to innovation while minimizing technical debt
  • Kanopi supports clients at any stage of their website lifecycle, from new builds to iterative improvements

Company Specialties:

  • Drupal Development & Drupal Websites
  • Drupal UX Audit & Drupal Developer
  • User Experience Design & WordPress Development
  • WordPress Websites & Drupal Support
  • WordPress Developer & web design
  • accessibility & Design and UX
  • Drupal Migration & WordPress Migration

Company Website: http://www.kanopi.com/

ASSUMPTION: Kanopi's focus on nonprofits, healthcare, and higher education clients allows them to make a positive impact through their work, attracting mission-driven professionals.

πŸ“Š Role Analysis

Career Level: Mid-level, with a focus on strategic content planning and user-centered design

Reporting Structure: Reports to Kanopi's Director of Strategy and Creative

Work Arrangement: Fully remote, with no guaranteed hours and project demand-driven assignments

Growth Opportunities:

  • Long-term contract work and potential for repeat assignments
  • Expanding skills and expertise in content strategy, user experience design, and related fields
  • Networking and collaboration opportunities with diverse and skilled team members

ASSUMPTION: This role offers experienced content strategists the opportunity to grow their skills and build long-term relationships with a reputable agency.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location

Office Location(s): United States

Geographic Context:

  • Work from anywhere in the United States, with a focus on collaborating with a distributed team
  • Leverage technology and communication tools to connect with team members and clients
  • Enjoy the flexibility and convenience of a fully remote work environment

Work Schedule: Hours will vary based on project demand and assignment

ASSUMPTION: The fully remote work environment allows for greater flexibility and work-life balance, while also expanding the talent pool for Kanopi.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Apply using the application form on this posting
  • Successful candidates will receive some initial questions via email
  • Candidates who advance past the initial email screening will be invited to 1-2 interviews with members of the Kanopi hiring team
  • Upon the successful completion of the interview(s), successful candidates will be offered a contract with Kanopi
  • New Kanopi contractors will then be onboarded to their systems so they are ready to jump in when project work becomes available

Key Assessment Areas:

  • Portfolio and strategic thinking in website content strategy
  • Communication and facilitation skills, especially in client-facing contexts
  • Alignment with Kanopi's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your experience in website content strategy and user-centered design
  • Address the question about your favorite piece of technology in your cover letter
  • Be prepared to discuss your portfolio and strategic thinking in your interviews

ATS Keywords: Content Strategy, Information Architecture, User-Centered Design, UX Writing, Content Audits, SEO Research, Collaboration, Communication, Accessibility Standards, Project Management, User Research, Content Governance, Stakeholder Engagement, Content Mapping, Facilitation, Analytics

ASSUMPTION: Kanopi's hiring process is designed to ensure a good fit between the candidate and the company, with a focus on assessing strategic thinking, communication skills, and alignment with their mission and values.

πŸ› οΈ Tools & Technologies

  • User research & testing tools (e.g., Userbrain, Optimal Workshop)
  • Heatmap & behavior analytics (e.g., Mouseflow)
  • Analytics tools (e.g., Google Analytics 4, Google Search Console)
  • SEO & auditing platforms (e.g., SEMRush, Screaming Frog)
  • Google Workspace and other documentation tools

ASSUMPTION: The required tools and technologies for this role are primarily digital and can be accessed remotely.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Mission-driven: Kanopi focuses on making the internet better for nonprofits, healthcare, and higher education
  • Expertise: They prioritize deep expertise in Drupal and WordPress development, design, and support
  • Innovation: Kanopi balances custom and contributed solutions to minimize technical debt and drive innovation

Work Style:

  • Collaborative: Kanopi values collaboration and teamwork, both internally and with clients
  • Flexible: The fully remote work environment allows for greater flexibility and work-life balance
  • Growth-oriented: Kanopi offers opportunities for professional growth and development

Self-Assessment Questions:

  • Do you share Kanopi's commitment to making a positive impact through your work?
  • Are you comfortable working in a fully remote, collaborative environment?
  • Do you seek opportunities for professional growth and development?

ASSUMPTION: Kanopi's mission-driven focus, collaborative work style, and commitment to professional growth make it an attractive workplace for mission-driven, collaborative, and growth-oriented professionals.

⚠️ Potential Challenges

  • Variability in workload and hours based on project demand
  • Requirements to manage multiple projects and adapt quickly to shifting priorities
  • Need to be comfortable working with remote and/or distributed teams
  • Potential for long periods without work between projects

ASSUMPTION: These challenges are inherent to contract work and should be carefully considered by candidates before applying.

πŸ“ˆ Similar Roles Comparison

  • This role differs from full-time content strategy positions in its contract nature, variability in workload, and project-driven assignments
  • Compared to other content strategy roles, this position offers greater flexibility and the potential for long-term contract work
  • Career path comparison: This role can serve as a stepping stone to full-time content strategy positions or as a long-term contract opportunity for experienced professionals

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to other content strategy positions.

πŸ“ Sample Projects

  • Developing a comprehensive content strategy for a higher education website, including user research, content audits, and information architecture
  • Collaborating with a cross-functional team to redesign and relaunch a nonprofit's website, focusing on user-centered content design and messaging frameworks
  • Conducting a content governance planning session for a healthcare client, resulting in a detailed roadmap for maintaining and improving their website's content over time

ASSUMPTION: These sample projects illustrate the strategic thinking, user-centered design, and collaboration required for this role.

❓ Key Questions to Ask During Interview

  • Can you describe the typical timeline between project assignments and the volume of work available?
  • How does Kanopi support contractors between projects?
  • What opportunities are there for professional growth and development within this role?
  • How does Kanopi ensure effective communication and collaboration in a fully remote work environment?
  • What is the typical duration of a contract and the likelihood of repeat assignments?

ASSUMPTION: These questions can help candidates better understand the role's dynamics, work environment, and growth opportunities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience in website content strategy and user-centered design
  • Address the question about your favorite piece of technology in your cover letter
  • Prepare to discuss your portfolio and strategic thinking in your interviews
  • Follow up with Kanopi after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.