Contract Website Content Strategist (Remote - US)

📌 Core Information

🔹 Job Title: Contract Website Content Strategist (Remote - US)

🔹 Company: Kanopi

🔹 Location: Austin, Texas, United States

🔹 Job Type: Contract

🔹 Category: Content Strategy

🔹 Date Posted: April 9, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Fully Remote (US only)

🚀 Job Overview

Key aspects of this role include:

• Creating and organizing website content for exceptional user experiences
• Collaborating cross-functionally with UX designers, developers, project managers, and client stakeholders
• Guiding content decisions that improve site usability, accessibility, and performance
• Working on an as-needed basis, with no guaranteed hours

ASSUMPTION: This role is ideal for experienced content strategists seeking flexible, project-based work and comfortable with remote collaboration.

📋 Key Responsibilities

✅ Champion User-Centered Content Strategy

✅ Lead and Deliver Strategic Artifacts

✅ Facilitate Discovery & Research

✅ Collaborate and Elevate

✅ Contribute to Kanopi’s Brand Presence

ASSUMPTION: Successful candidates will be able to balance multiple projects, adapt quickly to shifting priorities, and thrive in a remote work environment.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Journalism, English, Communications, or a related discipline)

Experience: 3+ years in a website content strategy role, ideally within an agency or client services environment

Required Skills:

• Proven experience in content strategy, information architecture, and UX writing
• Proficiency in user research, testing, and analytics tools
• Strong communication and facilitation skills
• Solid understanding of accessibility standards and inclusive content practices
• Ability to work remotely and collaborate effectively with distributed teams

Preferred Skills:

• Experience with Drupal and/or WordPress
• Fluency in additional languages

ASSUMPTION: Candidates with a diverse range of experiences and backgrounds are encouraged to apply, as long as they meet the required qualifications and can demonstrate a strong portfolio showcasing their strategic thinking.

💰 Compensation & Benefits

Salary Range: $55 - $70 per hour (USD), commensurate with experience

Benefits:

• Flexible work schedule
• Opportunities for professional growth and development
• Collaborative and inclusive work environment

Working Hours: As needed, with no guaranteed hours

ASSUMPTION: The salary range is based on industry standards for contract content strategists with mid-level experience in the United States.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specializing in Drupal and WordPress development, design, and support for nonprofits, healthcare, and higher education

Company Size: 51-200 employees, offering a balance between a startup-like environment and the stability of a mid-sized company

Founded: 2010, with a strong focus on user experience, accessibility, and innovative solutions

Company Description:

• Kanopi makes the internet better one website at a time by designing, building, and supporting websites for nonprofits, healthcare, and higher education
• Clients choose Kanopi for their deep expertise, balance between custom and contributed solutions, and thoughtful approach to innovation while minimizing technical debt
• Kanopi supports clients at any step in their website's lifecycle, from new builds to iterative improvements, producing effective and fast results

Company Specialties:

• Drupal Development & Support
• WordPress Development & Support
• User Experience Design
• Accessibility
• Design and UX
• Drupal and WordPress Migration

Company Website: http://www.kanopi.com/

ASSUMPTION: Kanopi's focus on user experience, accessibility, and innovative solutions makes it an attractive employer for content strategists seeking to make a meaningful impact on the web.

📊 Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports to Kanopi's Director of Strategy and Creative

Work Arrangement: Fully remote, with a focus on work-life balance and flexible scheduling

Growth Opportunities:

• Expanding skills and expertise in content strategy, user research, and related fields
• Building relationships with clients and colleagues in a collaborative work environment
• Potential opportunities for full-time employment, depending on performance and company needs

ASSUMPTION: This contract role offers opportunities for professional growth and development, as well as the potential for long-term collaboration with Kanopi.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location

Office Location(s): Austin, Texas, United States

Geographic Context:

• Austin is known for its vibrant tech industry, diverse culture, and high quality of life
• The central time zone allows for collaboration with colleagues and clients across the United States
• Texas has no state income tax, which may be beneficial for some candidates

Work Schedule: As needed, with no guaranteed hours

ASSUMPTION: The fully remote work environment and flexible scheduling allow candidates to balance their personal and professional lives effectively.

💼 Interview & Application Insights

Typical Process:

• Apply using the application form on this posting
• Successful candidates will receive some initial questions via email
• Candidates who advance past the initial email screening will be invited to 1-2 interviews with members of the Kanopi hiring team
• Upon the successful completion of the interview(s), successful candidates will be offered a contract with Kanopi
• New Kanopi contractors will then be onboarded to their systems so they are ready to jump in when project work becomes available

Key Assessment Areas:

• Portfolio demonstrating strategic thinking in website content strategy
• Communication and facilitation skills, especially in client-facing contexts
• Understanding of accessibility standards and inclusive content practices
• Ability to work remotely and collaborate effectively with distributed teams

Application Tips:

• Tailor your resume and cover letter to highlight your content strategy experience and skills
• Include a portfolio showcasing your strategic thinking, content modeling, UX writing, and information architecture for digital experiences
• Answer the question "What is your favorite piece of technology?" in your cover letter to demonstrate your fit for the role

ATS Keywords: Content Strategy, User Research, Information Architecture, UX Writing, Content Audits, SEO Research, Collaboration, Communication, Accessibility Standards, Project Management, Content Governance, User-Centered Design, Facilitation, Analytics Tools, Documentation Tools, Mentorship

ASSUMPTION: The application process is designed to assess candidates' skills, experience, and cultural fit for the role and Kanopi's work environment.

🛠️ Tools & Technologies

• User research & testing tools (e.g., Userbrain, Optimal Workshop)
• Heatmap & behavior analytics (e.g., Mouseflow)
• Analytics tools (e.g., Google Analytics 4, Google Search Console)
• SEO & auditing platforms (e.g., SEMRush, Screaming Frog)
• Google Workspace and other documentation tools

ASSUMPTION: Proficiency in these tools is required for successful candidates to excel in this role.

👔 Cultural Fit Considerations

Company Values:

• User-centered design and accessibility
• Collaboration and inclusivity
• Innovation and continuous learning

Work Style:

• Remote and flexible work arrangements
• Focus on results and outcomes, rather than hours worked
• Opportunities for professional growth and development

Self-Assessment Questions:

• Do you have a strong portfolio demonstrating strategic thinking in website content strategy?
• Are you comfortable working remotely and collaborating with distributed teams?
• Do you thrive in a flexible, project-based work environment with no guaranteed hours?

ASSUMPTION: Successful candidates will be able to demonstrate a strong fit with Kanopi's values, work style, and company culture.

⚠️ Potential Challenges

• Working on an as-needed basis may result in fluctuating workloads and income
• Remote work requires strong self-motivation, time management, and communication skills
• Candidates must be comfortable using their own equipment and software for work-related tasks
• Some clients may have tight deadlines or demanding expectations

ASSUMPTION: Successful candidates will be able to navigate these challenges and thrive in a remote, project-based work environment.

📈 Similar Roles Comparison

• This role is similar to full-time content strategist positions, but with the flexibility of contract work
• Unlike SEO marketing funnels or ad campaigns, this role focuses on strategic content planning, information architecture, and user-centered content design
• Candidates with experience in related fields, such as content marketing or UX writing, may find this role an excellent fit for their skillset

ASSUMPTION: This role offers a unique blend of flexibility, professional growth, and the opportunity to make a meaningful impact on the web.

📝 Sample Projects

• Conducting a comprehensive content audit and creating a content map for a large-scale e-commerce website
• Developing a messaging framework and tone guidelines for a healthcare organization's website
• Collaborating with UX designers and developers to create an intuitive and accessible navigation structure for a higher education institution's website

ASSUMPTION: These sample projects demonstrate the range of responsibilities and deliverables for this role, showcasing the strategic thinking and user-centered approach required for success.

❓ Key Questions to Ask During Interview

• What are the most challenging content strategy projects Kanopi has worked on recently, and how were they approached?
• How does Kanopi support the professional growth and development of its content strategists?
• What is the typical timeline for project assignments, and how are workloads managed for contract content strategists?
• How does Kanopi ensure effective communication and collaboration with remote team members and clients?
• What are the most rewarding aspects of working as a contract content strategist at Kanopi?

ASSUMPTION: Asking these questions will help candidates better understand the role, work environment, and company culture, ensuring a strong fit for both parties.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Include your resume and a cover letter answering the question: "What is your favorite piece of technology?"
• Prepare a portfolio showcasing your strategic thinking, content modeling, UX writing, and information architecture for digital experiences
• Follow up with Kanopi's hiring team after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.