Contract Website Content Strategist (Remote - US)

📌 Core Information

🔹 Job Title: Contract Website Content Strategist (Remote - US)

🔹 Company: Kanopi

🔹 Location: United States (Remote)

🔹 Job Type: Contract

🔹 Category: Content Strategy

🔹 Date Posted: April 9, 2025

🔹 Experience Level: Intermediate (2-5 years)

🔹 Remote Status: Fully Remote (US only)

🚀 Job Overview

Key aspects of this role include:

• Creating and organizing website content for exceptional user experiences
• Collaborating cross-functionally with UX designers, developers, project managers, and client stakeholders
• Developing strategic content plans, information architecture, and user-centered content design
• Working on an as-needed basis, with no guaranteed hours

ASSUMPTION: This role requires a high degree of self-motivation and adaptability to shifting priorities and project demands.

📋 Key Responsibilities

✅ Champion User-Centered Content Strategy

✅ Lead and Deliver Strategic Artifacts

✅ Facilitate Discovery & Research

✅ Collaborate and Elevate

✅ Contribute to Kanopi’s Brand Presence

ASSUMPTION: The successful candidate will be comfortable working independently and managing their own time effectively.

🎯 Required Qualifications

Education: Bachelor's degree in a related field (e.g., Journalism, Communications, English, or a similar discipline) or equivalent experience

Experience: 3+ years in a website content strategy role, ideally within an agency or client services environment

Required Skills:

• Proven experience in website content strategy, including content modeling, UX writing, and information architecture (IA) for digital experiences
• Proficiency in user research & testing tools, heatmap & behavior analytics, analytics tools, SEO & auditing platforms, and Google Workspace
• Excellent writing and editing skills with impeccable grammar and attention to detail
• Strong communication and facilitation skills, especially in client-facing contexts
• Solid understanding of accessibility standards and inclusive content practices

Preferred Skills:

• Experience working with remote and/or distributed teams
• Portfolio demonstrating strategic thinking in website content strategy

ASSUMPTION: Candidates with a strong portfolio and relevant experience may be considered even if they do not meet the exact education requirements.

💰 Compensation & Benefits

Salary Range: $55 - $70 USD per hour (commensurate with experience)

Benefits:

• 100% remote work
• Flexible schedule
• Collaborative and diverse team

Working Hours: As-needed basis, with no guaranteed hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for contract content strategists with 2-5 years of experience.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specializing in Drupal and WordPress development, design, and support for nonprofits, healthcare, and higher education

Company Size: 51-200 employees

Founded: 2010

Company Description:

• Kanopi makes the internet better one website at a time by designing, building, and supporting websites for nonprofits, healthcare, and higher education
• Clients choose Kanopi for their deep expertise, balance between custom and contributed solutions, and thoughtful approach to innovation
• Kanopi supports clients at any step in their website's life-cycle, producing effective and fast results

Company Specialties:

• Drupal Development & Websites
• WordPress Development & Websites
• User Experience Design
• Accessibility
• Design and UX
• Drupal & WordPress Migration

Company Website: http://www.kanopi.com/

ASSUMPTION: Kanopi's focus on nonprofits, healthcare, and higher education clients may require candidates with experience or interest in these sectors.

📊 Role Analysis

Career Level: Intermediate (2-5 years of experience)

Reporting Structure: Reports to Kanopi's Director of Strategy and Creative

Work Arrangement: Fully remote, with no guaranteed hours (as-needed basis)

Growth Opportunities:

• Potential to take on more responsibilities and grow within the role as the company expands
• Opportunities to contribute to thought leadership and promotional initiatives

ASSUMPTION: Growth opportunities may be limited due to the contract nature of the role.

🌍 Location & Work Environment

Office Type: Fully remote (no physical office)

Office Location(s): United States (candidates must live and be able to work in the US)

Geographic Context:

• The United States has a diverse range of time zones, cultures, and work environments
• Candidates should be comfortable working independently and managing their own time effectively

Work Schedule: As-needed basis, with no guaranteed hours

ASSUMPTION: The successful candidate will be comfortable working independently and managing their own time effectively.

💼 Interview & Application Insights

Typical Process:

• Apply using the application form on this posting
• Successful candidates will receive some initial questions via email
• Candidates who advance past the initial email screening will be invited to 1-2 interviews with members of the Kanopi hiring team
• Upon the successful completion of the interview(s), successful candidates will be offered a contract with Kanopi
• New Kanopi contractors will then be onboarded to their systems so they are ready to jump in when project work becomes available

Key Assessment Areas:

• Portfolio and work samples demonstrating strategic thinking in website content strategy
• Communication and facilitation skills, especially in client-facing contexts
• Understanding of accessibility standards and inclusive content practices
• Adaptability and self-motivation

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• In your cover letter, answer the question: "What is your favorite piece of technology?"
• Be prepared to discuss your favorite piece of technology and how it relates to your experience or the role during interviews

ATS Keywords: Content Strategy, Information Architecture, User-Centered Design, UX Writing, Content Audits, SEO Research, Stakeholder Interviews, User Research, Collaboration, Communication, Accessibility Standards, Project Management, Content Governance, Content Mapping, Analytics Tools, Documentation Tools

ASSUMPTION: Kanopi's hiring process is designed to ensure a good fit for both the candidate and the company, so applicants should be prepared for a thorough screening process.

🛠️ Tools & Technologies

• User research & testing tools (e.g., Userbrain, Optimal Workshop)
• Heatmap & behavior analytics (e.g., Mouseflow)
• Analytics tools (e.g., Google Analytics 4, Google Search Console)
• SEO & auditing platforms (e.g., SEMRush, Screaming Frog)
• Google Workspace and other documentation tools

ASSUMPTION: The successful candidate will be comfortable learning and using new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovative while minimizing technical debt
• Thoughtful approach to being innovative
• Effective and fast results

Work Style:

• Collaborative and diverse team
• Flexible schedule
• Remote work

Self-Assessment Questions:

• Do you thrive in a remote work environment with a flexible schedule?
• Are you comfortable working independently and managing your own time effectively?
• Do you have a strong portfolio demonstrating strategic thinking in website content strategy?

ASSUMPTION: Kanopi values candidates who are self-motivated, adaptable, and comfortable working independently.

⚠️ Potential Challenges

• Working on an as-needed basis with no guaranteed hours
• Managing multiple projects and shifting priorities
• Collaborating effectively with remote teams and client stakeholders
• Adapting quickly to new tools and technologies

ASSUMPTION: The successful candidate will be comfortable working independently and managing their own time effectively.

📈 Similar Roles Comparison

• This role is focused on strategic content planning and information architecture, rather than general copywriting or SEO marketing
• Kanopi specializes in Drupal and WordPress development, design, and support for nonprofits, healthcare, and higher education
• This role offers opportunities to contribute to thought leadership and promotional initiatives

ASSUMPTION: Candidates should research similar roles and companies to ensure a good fit for their career goals and work preferences.

📝 Sample Projects

• Developing a content strategy and information architecture for a new Drupal or WordPress website
• Conducting user research and usability testing to inform content decisions
• Creating a content governance plan to ensure consistent and accessible content across an organization's digital platforms

ASSUMPTION: The successful candidate will have experience with similar projects and be able to provide relevant examples during the interview process.

❓ Key Questions to Ask During Interview

• Can you describe a typical project from start to finish, and how content strategy played a role in its success?
• How does Kanopi support contractors in terms of professional development and growth opportunities?
• What is the team structure and dynamic like for this role, and how does it facilitate collaboration and communication?
• How does Kanopi ensure accessibility and inclusivity in its content strategy and design processes?
• What is the onboarding process like for new contractors, and how does Kanopi support them in getting up to speed quickly?

ASSUMPTION: Candidates should prepare thoughtful questions to ask during the interview process to demonstrate their interest and engagement with the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://jobs.workable.com/jobs/1551099451
• Include your resume and a cover letter
• In your cover letter, answer the question: "What is your favorite piece of technology?"
• Be prepared to discuss your favorite piece of technology and how it relates to your experience or the role during interviews
• Follow up with Kanopi if you haven't heard back within two weeks

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.