📌 Core Information
🔹 Job Title: CONTRACTOR: Content Copywriter
🔹 Company: Disruptive Advertising
🔹 Location: Pleasant Grove, Utah, United States (Remote)
🔹 Job Type: Contractor
🔹 Category: Marketing & Advertising
🔹 Date Posted: May 20, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote (Telecommute)
🚀 Job Overview
Key aspects of this role include:
- Crafting compelling, SEO-driven content for websites and blogs
- Collaborating with cross-functional teams to develop content strategies
- Conducting keyword research and implementing on-page SEO tactics
- Proofreading content for accuracy and brand alignment
- Maintaining consistent tone, grammar, and brand messaging across all content
ASSUMPTION: This role requires a strong grasp of SEO best practices and a proven track record in AP style copywriting within a digital marketing environment.
📋 Key Responsibilities
✅ Write and edit website content and blog posts optimized for search engines and large language models, aligning with brand voice and business goals
✅ Conduct keyword research and implement on-page SEO tactics (headlines, meta descriptions, internal linking, etc.)
✅ Collaborate with SEO strategists, designers, and account managers to develop and refine content strategies
✅ Proofread content to check for grammar, spelling, and punctuation errors, and fact-check content for accuracy
✅ Maintain consistent tone, grammar, and brand messaging across all content
ASSUMPTION: The role may require occasional revisions based on feedback from team members or clients.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing SEO-optimized content in a digital marketing agency or in-house digital marketing environment
Required Skills:
- Proven experience in AP style copywriting
- Solid understanding of on-page SEO and content strategy
- Familiarity with tools like SEMrush, Ahrefs, SurferSEO, or Clearscope
- Strong attention to detail, grammar, and editing
- Self-motivated, responsive, and comfortable with deadlines
Preferred Skills:
- Knowledge of Google Analytics or other data platforms to inform content strategy
- Portfolio of published blog and web content demonstrating SEO results
- Strong project management and organizational skills
- Knowledge of content management systems (CMS) and email marketing platforms
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role.
💰 Compensation & Benefits
Salary Range: $30 - $45 per hour (Based on industry standards for contract content writers with 2-5 years of experience)
Benefits: As a contractor, benefits are not provided by the company. However, Disruptive Advertising offers a consistent workload of approximately 30-40 hours per week, depending on business needs and mutual availability.
Working Hours: Flexible, with a consistent workload of approximately 30-40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and negotiation skills.
📌 Applicant Insights
🔍 Company Context
Industry: Disruptive Advertising operates in the advertising services industry, focusing on paid search advertising, site testing and optimization (CRO), and other digital marketing services.
Company Size: With 51-200 employees, Disruptive Advertising is a mid-sized company that offers a collaborative work environment and the opportunity to work with a diverse range of clients.
Founded: Disruptive Advertising was founded in 2012 and has since grown to become a leading digital marketing agency, known for its innovative approach to marketing and commitment to driving long-term results for its clients.
Company Description:
- Disruptive Advertising is a full-funnel performance marketing agency that partners with clients to understand the "why" behind their business, the goals they aspire to, and the impact this will have on their customers and business.
- The company focuses on driving results through meaningful marketing that aligns its tactics with clients' business goals, using a multi-platform cohesive strategy.
- Disruptive Advertising is known for its top talent, limited client count, and no-silos approach, which allows it to create effective, long-term growth strategies for its clients.
Company Specialties:
- Paid Search Advertising
- Site Testing & Optimization (CRO)
- Facebook Advertising
- Google AdWords
- Retargeting Campaigns
- BingAds Advertising
- Google Shopping Campaigns
- Landing Page Design
- AdWords Audits
- Adobe Analytics
- Display Advertising
- Google Analytics
Company Website: http://www.disruptiveadvertising.com
ASSUMPTION: Disruptive Advertising's commitment to driving long-term results and its focus on client goals make it an attractive option for candidates seeking a strategic and collaborative work environment.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The Content Copywriter will report directly to the SEO team and collaborate with various teams, including Ecommerce, B2B, and B2C.
Work Arrangement: This role is project-based, with a consistent workload of approximately 30-40 hours per week, depending on business needs and mutual availability.
Growth Opportunities:
- As a contractor, growth opportunities within the company may be limited, but the role offers the chance to work with a diverse range of clients and gain experience in various industries.
- Contractors may have the opportunity to transition to full-time employment if a suitable position becomes available.
ASSUMPTION: While growth opportunities may be limited for contractors, the diverse range of clients and industries the role exposes candidates to can provide valuable experience and networking opportunities.
🌍 Location & Work Environment
Office Type: Remote (Telecommute)
Office Location(s): Pleasant Grove, Utah
Geographic Context:
- Pleasant Grove is a city located in Utah County, Utah, with a population of approximately 38,000 people.
- The city is known for its family-friendly atmosphere, high-quality schools, and numerous parks and recreational facilities.
- Pleasant Grove is located near Provo, the largest city in Utah County, and is part of the Provo-Orem metropolitan area.
Work Schedule: Flexible, with a consistent workload of approximately 30-40 hours per week
ASSUMPTION: As a remote position, the work environment is flexible and allows for a better work-life balance, as long as the candidate can maintain a consistent workload and meet deadlines.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Take-home writing test or portfolio review
- Final interview with the SEO team
Key Assessment Areas:
- Writing samples and portfolio
- SEO knowledge and understanding of on-page SEO tactics
- Attention to detail and grammar skills
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills, emphasizing your ability to write SEO-optimized content and your understanding of on-page SEO tactics.
- Prepare a portfolio of your best writing samples, demonstrating your ability to craft compelling, conversion-driven content for websites and blogs.
- Be ready to discuss your approach to keyword research and how you ensure the accuracy and brand alignment of your content.
ATS Keywords: SEO, content strategy, on-page SEO, keyword research, AP style, digital marketing, project management, organizational skills, CMS, email marketing, self-motivated, responsive, deadline-oriented
ASSUMPTION: The application process may vary depending on the hiring manager and the specific needs of the project, but the typical process involves an online application submission, followed by a phone or video screen, a take-home writing test or portfolio review, and a final interview with the SEO team.
🛠️ Tools & Technologies
- SEMrush, Ahrefs, SurferSEO, or Clearscope
- Content management systems (CMS)
- Email marketing platforms
- Google Analytics or other data platforms
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client and the project, but familiarity with SEO tools and content management systems is essential.
👔 Cultural Fit Considerations
Company Values:
- Top Talent: Disruptive Advertising hires, develops, and retains top marketing talent to bring game-changing magic to its clients' accounts.
- Limited Client Count: The company is a long-term growth partner with its clients, limiting its client count to ensure it only works with great companies.
- No Silos: Disruptive Advertising's teams share learnings and collaborate to create multi-platform cohesive strategies, driving results through meaningful marketing that aligns its tactics with clients' business goals.
Work Style:
- Collaborative: The Content Copywriter will work closely with various teams, including Ecommerce, B2B, and B2C, to develop and refine content strategies.
- Results-driven: Disruptive Advertising focuses on driving long-term results for its clients, and the Content Copywriter will play a crucial role in achieving this goal.
- Adaptable: The role may require occasional revisions based on feedback from team members or clients, and the Content Copywriter must be comfortable with making changes as needed.
Self-Assessment Questions:
- Do you have a strong understanding of SEO best practices and on-page SEO tactics?
- Are you comfortable working collaboratively with various teams to develop and refine content strategies?
- Can you maintain a consistent workload of approximately 30-40 hours per week, depending on business needs and mutual availability?
ASSUMPTION: Candidates who align with Disruptive Advertising's company values and work style are more likely to succeed in this role and enjoy a positive work environment.
⚠️ Potential Challenges
- The role may require occasional revisions based on feedback from team members or clients, which could be challenging for candidates who prefer to work independently or have a fixed mindset.
- As a contractor, the Content Copywriter may not have access to the same benefits or growth opportunities as full-time employees, which could lead to feelings of job insecurity or limited career progression.
- The role requires a strong grasp of SEO best practices and on-page SEO tactics, which may be challenging for candidates with limited experience in digital marketing or SEO.
- The workload may vary depending on business needs and mutual availability, which could lead to fluctuations in income and work-life balance.
ASSUMPTION: While these challenges exist, Disruptive Advertising's commitment to driving long-term results and its focus on client goals make it an attractive option for candidates seeking a strategic and collaborative work environment.
📈 Similar Roles Comparison
- This role differs from other content copywriter positions in that it focuses specifically on SEO-optimized content for websites and blogs, rather than a broader range of content types.
- As a contractor, this role offers more flexibility and independence than full-time positions, but it may also come with less job security and fewer benefits.
- Career paths for content copywriters can vary depending on the industry and the company, but this role offers the opportunity to gain experience in various industries and work with a diverse range of clients.
ASSUMPTION: Candidates should consider their career goals and personal preferences when comparing this role to other content copywriter positions and weigh the benefits and drawbacks of working as a contractor versus a full-time employee.
📝 Sample Projects
- Developing a content strategy for a new e-commerce website, including keyword research, on-page SEO tactics, and a content calendar
- Creating a series of blog posts targeting specific long-tail keywords to improve organic traffic for a B2B company
- Editing and optimizing existing website content for a B2C client, ensuring brand alignment and accuracy
ASSUMPTION: These sample projects are intended to illustrate the types of tasks the Content Copywriter may be responsible for, but the specific projects and clients may vary depending on the needs of the business and the availability of work.
❓ Key Questions to Ask During Interview
- Can you describe the typical workload for this role and how it may vary depending on business needs and mutual availability?
- How does Disruptive Advertising support the professional development and growth of its contractors?
- Can you provide examples of how the company has driven long-term results for its clients through meaningful marketing that aligns with their business goals?
- How does the Content Copywriter collaborate with other teams, such as Ecommerce, B2B, and B2C, to develop and refine content strategies?
- What are the key performance indicators (KPIs) used to measure the success of the content strategies developed by the Content Copywriter?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the expectations for the Content Copywriter, but candidates should feel free to ask additional questions based on their specific interests and concerns.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume and cover letter to highlight your relevant experience and skills, emphasizing your ability to write SEO-optimized content and your understanding of on-page SEO tactics.
- Prepare a portfolio of your best writing samples, demonstrating your ability to craft compelling, conversion-driven content for websites and blogs.
- Be ready to discuss your approach to keyword research and how you ensure the accuracy and brand alignment of your content during the interview process.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
