Coordenador de Trade Marketing - Farma Indireto

📌 Core Information

🔹 Job Title: Coordenador de Trade Marketing - Farma Indireto

🔹 Company: Kimberly-Clark

🔹 Location: São Paulo, São Paulo, Brazil

🔹 Job Type: Full-Time

🔹 Category: Manufacturing

🔹 Date Posted: 2025-04-23

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site/Hybrid

🚀 Job Overview

Key aspects of this role include:

• Leading national sell-out strategy for indirect pharmacy channel
• Managing B2B channel and promotional strategy for online channel
• Designing and executing quarterly trade strategy for sell-out/transfer order (OL) team
• Overseeing performance contracts with distributors and promotional programs

ASSUMPTION: This role requires strong leadership, strategic planning, and analytical skills to effectively manage the indirect pharmacy channel and drive sales growth.

📋 Key Responsibilities

✅ Lead the trade plan for key pharmacy networks served by the indirect channel

✅ Captain the B2B channel and promotional strategy for the online channel of indirect pharmacy

✅ Design and execute the quarterly trade strategy for the sell-out/transfer order (OL) team, including tracking results

✅ Oversee performance contracts with distributors and promotional programs

✅ Collaborate with cross-functional teams to develop and implement brand and launch plans

ASSUMPTION: This role involves working closely with various teams and stakeholders to ensure effective communication and coordination of trade marketing efforts.

🎯 Required Qualifications

Education: Bachelor's degree in Administration, Engineering, Economics, or related fields

Experience: Minimum of 3 years in Trade or Commercial roles, with experience in the pharmaceutical sector and indirect pharmacy channel

Required Skills:

• Advanced Excel skills
• Fluency in English
• Strong leadership and team management skills
• Excellent analytical and strategic planning skills
• Proven experience in trade marketing, promotional strategy, and B2B channel management

Preferred Skills:

• Experience with consumer goods or other relevant industries
• Strong communication and presentation skills

ASSUMPTION: Candidates with relevant experience in trade marketing, promotional strategy, and B2B channel management are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a mid-level trade marketing role in São Paulo, the estimated salary range is R$80,000 - R$120,000 per year. This is an estimate and the actual salary may vary based on experience and performance.

Benefits:

• Medical and dental coverage
• Flexible work arrangements (Flex That Works)

Working Hours: Full-time, with flexible work arrangements available

ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Kimberly-Clark operates in the manufacturing industry, focusing on consumer products such as Huggies®, Kleenex®, Andrex®, Scott®, Kotex®, Poise®, and Depend®.

Company Size: Kimberly-Clark has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: Kimberly-Clark was founded in 1872 and has since grown into a global leader in its industry.

Company Description:

• Kimberly-Clark is committed to creating Better Care for a Better World through its products and workplace initiatives.
• The company fosters a collaborative and innovative work environment, with opportunities for growth and development.
• Kimberly-Clark is dedicated to sustainability, inclusivity, and diversity, aiming to create a positive impact on consumers, employees, and communities.

Company Specialties:

• Consumer products
• Manufacturing
• Brand management
• Sustainability initiatives

Company Website: https://www.kimberly-clark.com/

ASSUMPTION: Kimberly-Clark's commitment to sustainability, inclusivity, and diversity creates an engaging and supportive work environment for employees.

📊 Role Analysis

Career Level: Mid-level career, with opportunities for growth and development within the trade marketing function or related areas.

Reporting Structure: This role reports directly to the Trade Marketing Manager and may oversee junior team members or external partners.

Work Arrangement: Hybrid work arrangement, with a combination of on-site and remote work.

Growth Opportunities:

• Progression to senior trade marketing roles or related functions within the organization
• Expansion of responsibilities and leadership opportunities as the company grows
• Cross-functional projects and collaborations to develop skills and expertise in other areas

ASSUMPTION: Kimberly-Clark's large and diverse organization provides ample opportunities for career growth and development within the trade marketing function or related areas.

🌍 Location & Work Environment

Office Type: Kimberly-Clark's São Paulo office is a modern and collaborative workspace, designed to foster innovation and productivity.

Office Location(s): 351 Phelps Dr, Irving, TX 75038, US; 1400 Holcomb Bridge Rd, Roswell, GA 30076, US; 323 Si Lom Road, Bangkok, Bangkok City 10500, TH; 14 Miles Rd, Perth, WA 6105, AU; Olga Cossettini 1031, Buenos Aires City, Buenos Aires Autonomous City 1107, AR; Avenida Engenheiro Luis Carlos Berrini, 105, São Paulo, SP 04571-010, BR; 83 Clemenceau Ave, Singapore, Singapore 239920, SG; 26 Century Blvd, Nashville, TN 37214, US; Jalan SS 7/15, Petaling Jaya, Selangor 47300, MY; 86 Plunket Ave, Auckland, Auckland 2104, NZ; 52 Alfred St S, Sydney, NSW 2061, AU; 7 Williamson Rd, Sydney, NSW 2565, AU; 500 Murphy Dr, Maumelle, AR 72113, US

Geographic Context:

• São Paulo is the largest city in Brazil and the Americas, offering a vibrant cultural scene and diverse communities.
• The city is a major economic hub, with a strong focus on manufacturing, finance, and technology sectors.
• São Paulo is known for its robust public transportation system, making it easy to commute to and from work.

Work Schedule: Full-time, with flexible work arrangements available (Flex That Works)

ASSUMPTION: Kimberly-Clark's São Paulo office provides a modern and collaborative work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• In-depth interviews with the hiring manager and relevant team members
• Background check and offer extension

Key Assessment Areas:

• Trade marketing and promotional strategy skills
• Leadership and team management abilities
• Analytical and problem-solving skills
• Cultural fit and alignment with Kimberly-Clark's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant trade marketing, promotional strategy, and B2B channel management experience
• Demonstrate your understanding of the pharmaceutical industry and indirect pharmacy channel
• Showcase your leadership, analytical, and problem-solving skills through concrete examples and achievements

ATS Keywords: Trade Marketing, B2B, Pharmaceutical Industry, Indirect Pharmacy, Promotional Strategy, Leadership, Excel, English

ASSUMPTION: Kimberly-Clark's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the organization.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint, Word)
• CRM software (e.g., Salesforce, SAP CRM)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Kimberly-Clark provides the necessary tools and technologies for employees to perform their jobs effectively.

👔 Cultural Fit Considerations

Company Values:

• Caring
• Innovation
• Winning Together
• Trust
• Respect

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on continuous improvement
• Adaptable and open to change

Self-Assessment Questions:

• Do you align with Kimberly-Clark's core values, particularly caring and innovation?
• Are you comfortable working in a dynamic and collaborative team environment?
• Do you thrive in a results-driven and adaptable work environment?

ASSUMPTION: Kimberly-Clark's values and work style create a supportive and engaging work environment for employees.

⚠️ Potential Challenges

• Managing multiple stakeholders and competing priorities in a dynamic business environment
• Adapting to changes in the market and industry trends
• Balancing the demands of a full-time role with flexible work arrangements
• Navigating a large and diverse organization with multiple office locations

ASSUMPTION: Kimberly-Clark's large and diverse organization presents unique challenges and opportunities for employees.

📈 Similar Roles Comparison

• This role differs from related trade marketing positions in its focus on the indirect pharmacy channel and B2B channel management
• Kimberly-Clark's global presence and commitment to sustainability set it apart from other consumer goods companies
• Career progression in trade marketing or related functions may involve expanding responsibilities or transitioning to different brands or product categories

ASSUMPTION: Kimberly-Clark's unique focus on the indirect pharmacy channel and commitment to sustainability create distinct opportunities and challenges for trade marketing professionals.

📝 Sample Projects

• Developing and executing a promotional strategy for a new product launch in the indirect pharmacy channel
• Analyzing sales data and market trends to identify growth opportunities in the indirect pharmacy channel
• Collaborating with cross-functional teams to develop and implement brand and launch plans for key pharmacy networks

ASSUMPTION: Kimberly-Clark's trade marketing projects require strong analytical, strategic, and leadership skills to drive sales growth and market share.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall trade marketing strategy for Kimberly-Clark's consumer products?
• What are the key priorities for the first 90 days in this role?
• How does Kimberly-Clark support the professional growth and development of its trade marketing team members?
• What are the most significant challenges facing the indirect pharmacy channel, and how can this role address them?
• How does Kimberly-Clark foster a culture of inclusivity, diversity, and sustainability in its work environment?

ASSUMPTION: Asking insightful questions during the interview process demonstrates your interest in the role and commitment to Kimberly-Clark's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Kimberly-Clark careers website
• Tailor your resume and cover letter to highlight relevant trade marketing, promotional strategy, and B2B channel management experience
• Prepare for interviews by researching Kimberly-Clark's products, industry, and company culture
• Follow up with the HR team after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.