Copy Writer

📌 Core Information

🔹 Job Title: Copy Writer

🔹 Company: Wallex

🔹 Location: Tehran, Iran

🔹 Job Type: On-site

🔹 Category: Marketing & Communications

🔹 Date Posted: May 24, 2025

🔹 Experience Level: Entry-level to Mid-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing engaging and informative content for various platforms to promote Zima's financing and investment plans
• Collaborating with the product team to create user documentation and FAQs
• Optimizing content for SEO and conversion rates
• Continuously reviewing and updating content based on user feedback

ASSUMPTION: This role requires strong writing skills and a good understanding of financial services to create compelling content that resonates with the average audience.

📋 Key Responsibilities

✅ Developing advertising and educational texts for the website, email marketing, and social media with a professional yet understandable tone

✅ Writing headlines, body text, and CTAs for landing pages and campaigns

✅ Producing content for promotional emails and newsletters

✅ Editing and optimizing content for SEO and conversion rates

✅ Collaborating with the product team to develop FAQs and user documentation

✅ Continuously reviewing and updating texts based on user feedback

ASSUMPTION: The role may require occasional collaboration with designers and other marketing team members to ensure visual and verbal brand consistency.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, English, Journalism, or a related field

Experience: 0-2 years of experience in copywriting, content creation, or a related role

Required Skills:

• Excellent written and verbal communication skills in English
• Proven ability to create engaging and informative content
• Strong understanding of SEO principles and best practices
• Ability to work independently and collaboratively
• Familiarity with content management systems (CMS)

Preferred Skills:

• Experience with email marketing platforms
• Knowledge of HTML and CSS
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the international nature of the company and its services.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Tehran, Iran is typically between 15,000,000 to 25,000,000 IRR (Iranian Rial) per month, depending on experience and qualifications. This estimate is based on industry standards and market research.

Benefits:

• Competitive Salary
• Training & Development
• Private Health Insurance
• Attractive Benefit Package (Family, Health, Entertainment)
• Breakfast and Lunch
• Flexible Working Hours

Working Hours: Full-time position with flexible working hours

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services. Wallex specializes in overseas payment and cash management solutions for businesses.

Company Size: 51-200 employees. This size allows for a more intimate work environment with ample opportunities for growth and collaboration.

Founded: Wallex was founded in Singapore and has since expanded to multiple locations across Asia.

Company Description:

• Overseas payment and cash management solutions for businesses - simplified
• Allows cross-border payments at better rates and faster speeds
• Provides the ability to convert and hold balances in multiple currencies
• Offers a platform for proper planning, management, and hedging of currency needs

Company Specialties:

• International Payments
• Cash Management
• Conversions
• Foreign Exchange
• Cross-border Payments

Company Website: wallex.asia

ASSUMPTION: Wallex's focus on international payments and cross-border transactions may require the copywriter to have some understanding of global financial markets and regulations.

📊 Role Analysis

Career Level: Entry-level to Mid-level. This role offers an excellent opportunity for recent graduates or early-career professionals to gain experience in copywriting and content creation within the financial services industry.

Reporting Structure: The copywriter will likely report to the Marketing or Communications Manager and collaborate with various teams, including Product and Design.

Work Arrangement: On-site, with flexible working hours. This arrangement allows for better collaboration and integration with the team.

Growth Opportunities:

• Developing expertise in financial services content creation
• Expanding language skills to support international markets
• Progressing to a senior or management role within the marketing or communications department

ASSUMPTION: As Wallex continues to grow and expand its services, there may be opportunities for the copywriter to specialize in specific areas or take on additional responsibilities.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace in Tehran, Iran

Office Location(s): 15 Playfair Rd, Level 2, Singapore, Singapore 367987, SG; Jl. HR Rasuna Said Kav. X-7 No. 6, Karet Kuningan, Setiabudi, Plaza 89 - 12th Floor, Jakarta, South Jakarta 12940, ID; 50 Bonham Strand, Room 317 3/F, Strand 50, Sheung Wan, Sheung Wan, HK; Unit 13A01, Level 13A, Tropicana Gardens Office Tower No. 2A, Persiaran Surian Tropicana Indah 47810 Petaling Jaya, Selangor Darul Ehsan, Malaysia, Petaling Jaya, Malaysia, 47810, MY

Geographic Context:

• Tehran, Iran: Vibrant, multicultural city with a rich history and diverse cultural attractions
• Singapore: Global financial hub with a thriving business ecosystem
• Jakarta, Indonesia: Bustling capital city with a growing startup scene and strong economic growth
• Hong Kong: International financial center with a dynamic business environment
• Petaling Jaya, Malaysia: Suburban city with a mix of urban and natural attractions

Work Schedule: Full-time, with flexible working hours to accommodate different time zones and collaboration needs

ASSUMPTION: The copywriter may be required to work on projects for multiple locations and time zones, necessitating strong communication and organizational skills.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the Marketing or Communications Manager
• Portfolio or writing test
• Final interview with the Marketing or Communications Director

Key Assessment Areas:

• Writing skills and creativity
• Understanding of financial services and products
• Ability to work collaboratively and independently
• Adaptability to different platforms and audiences

Application Tips:

• Tailor your resume and cover letter to highlight your writing skills and relevant experience
• Include a portfolio of your best work, demonstrating your ability to create engaging and informative content
• Prepare for the interview by researching Wallex's services and understanding their unique value proposition
• Be ready to discuss your approach to content creation and optimization for different platforms and audiences

ATS Keywords: Copywriting, Content Creation, Financial Services, SEO, Email Marketing, Social Media, Collaboration, Editing, User Documentation, Feedback Analysis

ASSUMPTION: Applicants should focus on demonstrating their strong writing skills and understanding of financial services in their application materials and interviews.

🛠️ Tools & Technologies

• Content Management Systems (CMS)
• Email Marketing Platforms (e.g., Mailchimp, Constant Contact)
• SEO Tools (e.g., Google Search Console, SEMrush)
• Project Management Tools (e.g., Asana, Trello)

ASSUMPTION: The copywriter may be required to learn and utilize specific tools and technologies relevant to Wallex's content creation and management processes.

👔 Cultural Fit Considerations

Company Values:

• Simplicity
• Reliability
• Transparency
• Customer-centricity
• Innovation

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive
• Continuously learning and improving

Self-Assessment Questions:

• Do you have a clear and concise writing style that can be easily understood by a diverse audience?
• Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
• Do you have a strong understanding of financial services and products, or are you eager to learn?

ASSUMPTION: Applicants should consider how their personal values and work style align with Wallex's company culture and values when deciding whether to apply for this role.

⚠️ Potential Challenges

• Keeping up with the fast-paced and ever-changing financial services industry
• Balancing multiple projects and deadlines for various platforms and audiences
• Adapting to different time zones and collaboration needs across multiple locations
• Maintaining a consistent brand voice and tone across various platforms and languages

ASSUMPTION: Applicants should be prepared to tackle these challenges head-on and demonstrate their ability to thrive in a dynamic and demanding work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing or communications roles, this position focuses specifically on content creation for financial services
• While the role may share some similarities with content marketing or copywriting positions, the financial services focus sets it apart
• Career progression in this role may lead to specialized positions within financial services content creation or broader marketing and communications roles

ASSUMPTION: Applicants should consider how their career goals align with the unique aspects of this role and the potential growth opportunities within the financial services industry.

📝 Sample Projects

• Developing a series of blog posts explaining complex financial concepts to a non-expert audience
• Creating engaging and informative social media content to promote Wallex's services and offerings
• Writing clear and concise user documentation for Wallex's platform and services

ASSUMPTION: Applicants should be prepared to discuss their approach to these types of projects and provide examples of their work during the interview process.

❓ Key Questions to Ask During Interview

• How does Wallex differentiate itself from other financial services providers in its content creation and marketing efforts?
• What are the most significant challenges facing the content creation team, and how are they being addressed?
• How does Wallex support the professional development and growth of its copywriters and content creators?
• What are the primary goals and objectives for the content creation team in the next 6 to 12 months?
• How does Wallex approach collaboration and communication across its multiple locations and time zones?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of Wallex's content creation strategies, team dynamics, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your writing skills and relevant experience
• Prepare a portfolio of your best work, demonstrating your ability to create engaging and informative content
• Research Wallex's services and understand their unique value proposition
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.