📌 Core Information
🔹 Job Title: Copywriter
🔹 Company: Atlantis University
🔹 Location: Miami, FL
🔹 Job Type: Full-Time, Remote
🔹 Category: Marketing
🔹 Date Posted: April 23, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Yes
🚀 Job Overview
Key aspects of this role include:
- Crafting compelling and engaging content for various marketing materials
- Collaborating with the Marketing team to develop creative concepts and messaging
- Editing and proofreading content to ensure accuracy and consistency
- Researching industry trends and competitor content to stay informed
ASSUMPTION: This role requires a strong command of the English language, excellent writing skills, and a keen eye for detail. The ideal candidate will be a creative thinker with a passion for writing.
📋 Key Responsibilities
✅ Write clear, concise, and engaging copy for marketing materials
✅ Collaborate with the Marketing team to develop creative concepts and messaging
✅ Edit and proofread content to ensure accuracy and consistency
✅ Research industry trends and competitor content to stay informed
✅ Meet deadlines and manage multiple projects simultaneously
ASSUMPTION: The Copywriter will report to the Marketing Manager and work closely with the Marketing team to ensure all content aligns with the company's brand and messaging.
🎯 Required Qualifications
Education: Bachelor's degree in English, Marketing, Communications, or related field
Experience: Proven experience as a Copywriter or similar role
Required Skills:
- Strong writing, editing, and proofreading skills
- Ability to work independently and as part of a team
- Proficiency in Microsoft Office and content management systems
Preferred Skills:
- Experience with SEO best practices
- Familiarity with marketing automation tools
ASSUMPTION: Candidates with a background in journalism, advertising, or public relations may also be considered.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (Based on industry standards for a Copywriter with 2-5 years of experience in the Miami area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work schedule
Working Hours: 40 hours per week, with flexible hours to accommodate remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Education
Company Size: Small (11-50 employees)
Founded: 2000
Company Description:
- Atlantis University is a private, non-profit university offering associate, bachelor's, and master's degree programs in various fields
- Committed to providing a high-quality, affordable education to a diverse student body
- Accredited by the Commission on Colleges of the Southern Association of Colleges and Schools Commission on Colleges
Company Specialties:
- Online learning and distance education
- Career-focused degree programs
- Student support services
Company Website: Atlantis University
ASSUMPTION: Atlantis University is a small, private university with a focus on providing affordable, career-relevant education to a diverse student body.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports to the Marketing Manager
Work Arrangement: Remote, with flexible hours
Growth Opportunities:
- Potential for advancement within the Marketing department
- Opportunities to gain experience in various aspects of marketing and communications
- possibility to transition into a management role with additional experience and education
ASSUMPTION: This role offers opportunities for professional growth and development within the Marketing department and the broader university community.
🌍 Location & Work Environment
Office Type: Remote (with the option to work on-site at the university's Miami campus)
Office Location(s): Miami, FL
Geographic Context:
- Miami is a vibrant, multicultural city with a cost of living slightly above the national average
- Miami offers a diverse range of cultural attractions, entertainment, and outdoor activities
- The university's campus is located in a safe, residential neighborhood with easy access to public transportation
Work Schedule: Flexible, with core hours of 9:00 AM - 5:00 PM EST
ASSUMPTION: The remote work arrangement allows for a flexible work-life balance, while the option to work on-site provides opportunities for face-to-face collaboration and networking.
💼 Interview & Application Insights
Typical Process:
- Phone or video screening with the Marketing Manager
- In-person or virtual interview with the Marketing team
- Final interview with the Vice President of Marketing
Key Assessment Areas:
- Writing and editing skills
- Creativity and ability to develop engaging content
- Understanding of marketing principles and best practices
- Ability to work independently and as part of a team
Application Tips:
- Tailor your resume and cover letter to highlight your writing, editing, and marketing skills
- Provide examples of your previous work, such as marketing materials, blog posts, or articles
- Be prepared to discuss your approach to content creation and your understanding of the university's brand and mission
ATS Keywords: Copywriting, Editing, Proofreading, Marketing, Content Creation, Creative Concepts, Collaboration, Attention to Detail, Time Management
ASSUMPTION: Atlantis University uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (e.g., WordPress, Drupal)
- Marketing automation tools (e.g., HubSpot, Marketo)
- SEO tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. The university provides training and support to help employees develop the skills they need to succeed.
👔 Cultural Fit Considerations
Company Values:
- Student-centered
- Innovative
- Collaborative
- Accountable
- Diverse and inclusive
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on student success
Self-Assessment Questions:
- How do you incorporate the university's values into your work?
- Can you provide an example of a time when you worked collaboratively with a team to achieve a common goal?
- How do you stay organized and manage multiple projects simultaneously?
ASSUMPTION: Atlantis University values diversity, inclusion, and collaboration. Candidates who demonstrate a strong fit with the university's values and work style are likely to be successful in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a remote work environment and maintaining productivity
- Balancing the creative and technical aspects of copywriting
- Staying up-to-date with industry trends and best practices
ASSUMPTION: These challenges can be overcome with strong organizational skills, a commitment to professional development, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Compared to a Junior Copywriter, this role requires more experience and offers greater responsibility and autonomy
- Compared to a Senior Copywriter, this role offers less experience and may have fewer opportunities for management and leadership
- Compared to a Marketing Coordinator, this role focuses more on content creation and less on event planning and logistics
ASSUMPTION: This role offers a unique blend of creativity, collaboration, and strategic thinking, making it an excellent fit for a mid-level marketing professional.
📝 Sample Projects
- Developing a series of email campaigns to promote the university's new online degree programs
- Creating engaging social media content to increase the university's online presence and attract new students
- Writing and editing website copy to improve the university's search engine rankings and user experience
ASSUMPTION: These projects are designed to showcase the Copywriter's ability to create compelling content that resonates with the university's target audience and supports its marketing goals.
❓ Key Questions to Ask During Interview
- How does the Marketing department support the university's overall mission and strategic goals?
- What are the biggest challenges facing the Marketing department, and how can this role help address them?
- How does the university support the professional development and growth of its employees?
- What are the most important qualities and skills for success in this role?
- How does the university measure the success of its marketing efforts, and how will this role contribute to those metrics?
ASSUMPTION: These questions are designed to help candidates better understand the role, the department, and the university, and to demonstrate their interest in and commitment to the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your writing, editing, and marketing skills
- Provide examples of your previous work, such as marketing materials, blog posts, or articles
- Prepare for your interview by researching the university and its mission, and by thinking about how your skills and experiences align with the role's requirements
- Follow up with the hiring manager within one week of submitting your application to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
