📌 Core Information
🔹 Job Title: Copywriter
🔹 Company: Atlantis University
🔹 Location: Miami, Florida, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 23, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: Remote (Telecommute)
🚀 Job Overview
Key aspects of this role include:
- Crafting engaging content for various marketing materials
- Collaborating with the Marketing team to develop creative concepts
- Editing and proofreading content to ensure accuracy and consistency
- Researching industry trends and competitor content
- Managing multiple projects and meeting deadlines
ASSUMPTION: The role requires a strong command of the English language and excellent writing skills. The ideal candidate will be able to work independently and as part of a team.
📋 Key Responsibilities
✅ Write clear, concise, and engaging copy for marketing materials
✅ Collaborate with the Marketing team to develop creative concepts and messaging
✅ Edit and proofread content to ensure accuracy and consistency
✅ Research industry trends and competitor content to stay informed
✅ Meet deadlines and manage multiple projects simultaneously
ASSUMPTION: The Copywriter will be expected to maintain a high level of creativity and attention to detail in all written materials.
🎯 Required Qualifications
Education: Bachelor's degree in English, Marketing, Communications, or related field
Experience: Proven experience as a Copywriter or similar role
Required Skills:
- Strong writing, editing, and proofreading skills
- Ability to work independently and as part of a team
- Proficiency in Microsoft Office and content management systems
Preferred Skills:
- Experience with SEO best practices
- Familiarity with marketing automation tools
ASSUMPTION: Candidates with experience in a marketing agency or in-house marketing department may have an advantage.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (Based on industry standards for mid-senior level Copywriter roles in Miami)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan
- Paid time off (vacation, sick, and holidays)
Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM EST
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Education
Company Size: Small (11-50 employees)
Founded: 1994
Company Description:
- Atlantis University is a private, non-profit institution offering associate, bachelor's, and master's degree programs
- Focuses on providing flexible, online learning options for non-traditional students
- Accredited by the Commission on Colleges of the Southern Association of Colleges and Schools Commission on Colleges
Company Specialties:
- Online learning
- Flexible degree programs
- Non-traditional student support
Company Website: http://www.atlantisuniversity.org
ASSUMPTION: Atlantis University is a small, specialized institution focused on providing accessible education to non-traditional students.
📊 Role Analysis
Career Level: Mid-Senior level
Reporting Structure: Reports to the Marketing Manager
Work Arrangement: Remote (Telecommute)
Growth Opportunities:
- Potential advancement to Senior Copywriter or Marketing Manager roles
- Opportunities to expand skills in digital marketing and content strategy
- Possibility to work on diverse marketing campaigns across various degree programs
ASSUMPTION: As a small institution, Atlantis University may offer more opportunities for growth and cross-functional collaboration than larger organizations.
🌍 Location & Work Environment
Office Type: Remote (Telecommute)
Office Location(s): Miami, Florida
Geographic Context:
- Miami is a multicultural city with a cost of living slightly above the national average
- Florida has no state income tax, which may impact take-home pay
- Miami has a subtropical climate with mild winters and hot, humid summers
Work Schedule: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM EST
ASSUMPTION: The remote work arrangement may require self-motivation and strong time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the Marketing Manager
- In-person or virtual interview with the Marketing team
- Final interview with the Vice President of Marketing
Key Assessment Areas:
- Writing samples and portfolio
- Creativity and originality
- Understanding of marketing principles and strategies
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare a portfolio of writing samples that demonstrate your range and versatility
- Research Atlantis University and be prepared to discuss how your skills and experience align with their mission and values
ATS Keywords: Copywriter, Marketing, Writing, Editing, Proofreading, Creative, Collaboration, Industry Trends, Content Management
ASSUMPTION: Atlantis University may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description can help your application stand out.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (e.g., WordPress, Drupal)
- Marketing automation tools (e.g., HubSpot, Marketo)
- SEO tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for the role.
👔 Cultural Fit Considerations
Company Values:
- Student-centered
- Innovative
- Collaborative
- Accountable
Work Style:
- Self-motivated and independent
- Creative and strategic thinker
- Strong communicator and collaborator
- Adaptable and detail-oriented
Self-Assessment Questions:
- How do your personal values align with Atlantis University's mission and values?
- Can you provide an example of a time when you had to manage multiple projects and meet tight deadlines?
- How do you approach learning new tools and technologies to improve your work?
ASSUMPTION: Atlantis University values candidates who are passionate about education, innovative, and able to work collaboratively in a dynamic environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a remote work environment
- Adapting to the unique needs and constraints of a small, non-profit institution
- Balancing creativity with adherence to brand guidelines and best practices
- Potential for limited resources and budget constraints compared to larger organizations
ASSUMPTION: These challenges may be offset by the opportunity to have a significant impact on the institution's marketing efforts and growth.
📈 Similar Roles Comparison
- Unlike larger universities, Atlantis University may offer more opportunities for cross-functional collaboration and growth
- As a small institution, Atlantis University may have limited resources for marketing compared to larger organizations
- Copywriter roles at Atlantis University may require a broader range of skills and experience than those at larger institutions
ASSUMPTION: Candidates should consider the unique aspects of working at a small, non-profit institution when evaluating this role compared to similar positions at larger organizations.
📝 Sample Projects
- Developing marketing materials for a new online degree program
- Creating engaging social media content to increase student enrollment
- Writing blog posts and articles to improve the university's search engine ranking
- Collaborating with the admissions team to create persuasive email campaigns
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the collaborative nature of the Copywriter role at Atlantis University.
❓ Key Questions to Ask During Interview
- How does the Marketing team collaborate with other departments to achieve institutional goals?
- What opportunities are there for professional development and growth within the Marketing department?
- How does Atlantis University support work-life balance for remote employees?
- What are the most significant marketing challenges facing Atlantis University, and how can this role help address them?
- How does the Marketing team measure the success of its campaigns, and what key performance indicators (KPIs) do they track?
ASSUMPTION: These questions can help candidates better understand the role, the team, and the institution, allowing them to make an informed decision about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare a portfolio of writing samples that demonstrate your range and versatility
- Research Atlantis University and be prepared to discuss how your skills and experience align with their mission and values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
