📌 Core Information
🔹 Job Title: Copywriter
🔹 Company: FIGS
🔹 Location: Santa Monica, CA
🔹 Job Type: On-site
🔹 Category: Retail Apparel and Fashion
🔹 Date Posted: 2025-04-27
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and evolving a consistent brand voice across all copy deliverables
- Collaborating with marketing team members to see projects to completion
- Excellent multi-tasking abilities and quick thinking
- Working directly with the Creative Director
ASSUMPTION: This role requires strong communication skills, creativity, and the ability to work well within a team to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Write compelling and on-brand copy for all marketing deliverables, campaign and launch assets
✅ Develop main storytelling message and ensure copy is aligned with the brand’s 100% awesome tone, voice, style, and personality within content deliverables.
✅ Leverage web analytics, customer insights, and user feedback to optimize copy content
✅ Work closely with the Creative Director and/or other copywriters to continuously evolve the FIGS’ brand messaging, ensuring that any changes are applied across all channels
✅ Partner with designers, producers, and project managers to align copy with visuals and ensure deliverables achieve business objectives
✅ Remain current of emerging industry innovations and best practices in e-commerce creative; share updates with team members as necessary
✅ Audit website and key launch assets to ensure consistency across brand messaging. Review and edit copy on a daily basis for accuracy
ASSUMPTION: This role requires a strong understanding of brand messaging, attention to detail, and the ability to work well under tight deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree, preferably with a degree in English, Communications, or Journalism
Experience: 4+ years of copywriting experience in an agency, e-commerce, or digital marketing industry
Required Skills:
- Excellent storytelling skills with a sense of humor
- Strong communication and collaboration skills
- Ability to work well under tight deadlines and manage multiple projects simultaneously
- Proven work ethic and integrity
- Entrepreneurial mindset
- Desire to excel and grow with FIGS
Preferred Skills:
- Experience in the healthcare or medical apparel industry
- Familiarity with FIGS brand and products
ASSUMPTION: Candidates with relevant industry experience and a strong portfolio showcasing their copywriting skills will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $73,000 - $105,000 per year
Benefits:
- Comprehensive benefits and perks package focused on well-being
- Premium medical, dental, and vision coverage
- Wellness services through Breethe and Classpass
- 100% FIGS-sponsored life insurance and disability insurance
- Amazing 401(k) program, with a company match up to the first 6% of your contribution
- Generous paid time off, including 12 company holidays and flexible vacation for salaried team members
- Meaningful time away for baby bonding, including parental leave, new parent care meals, and a transition back to work for primary caregivers
- FIGS sponsored Uber Eats voucher for in-office weeks
- Personalized discount code for 50% off all FIGS products, along with a separate code to share with family and friends to enjoy a 25% discount site-wide
- Access to FIGS Vet, discounted pet daycare, discounted pet insurance, and more
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for copywriting roles with similar experience levels in the Los Angeles area.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion, specifically focused on medical apparel and scrubs
Company Size: 201-500 employees, which means a mid-sized company structure with opportunities for growth and collaboration
Founded: 2013, with a mission to celebrate, empower, and serve current and future generations of healthcare professionals
Company Description:
- FIGS is a founder-led, direct-to-consumer healthcare apparel and lifestyle brand
- They redefine scrubs by creating technically advanced apparel and products that feature an unmatched combination of comfort, durability, function, and style, all at an affordable price
- FIGS has the largest DTC platform in healthcare apparel and sells products to a rapidly growing community of loyal customers
Company Specialties:
- Medical Apparel
- Scrubs
- Healthcare and Fashion
Company Website: wearfigs.com
ASSUMPTION: FIGS is a well-established company in the medical apparel industry, with a strong focus on quality, innovation, and customer satisfaction.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the marketing team
Reporting Structure: This role reports directly to the Creative Director
Work Arrangement: On-site, with the opportunity to work in a collaborative office environment
Growth Opportunities:
- Advancement within the marketing team, such as a Senior Copywriter or Copywriting Manager role
- Expanding into other areas of the business, such as product development or brand management
- Gaining experience in a fast-growing, innovative company with a strong focus on customer-centric design
ASSUMPTION: This role offers a unique opportunity to grow within a dynamic and innovative company, with the potential for career advancement and professional development.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace designed to foster creativity and innovation
Office Location(s): 2834 Colorado Ave, Suite 100, Santa Monica, California 90404, US
Geographic Context:
- Santa Monica is a coastal city in Los Angeles County, known for its beaches, parks, and vibrant downtown area
- The office is located near the beach, offering easy access to outdoor activities and amenities
- The area has a diverse and multicultural population, with a strong sense of community
Work Schedule: Full-time, with a standard workweek of 40 hours
ASSUMPTION: The office environment at FIGS is designed to be collaborative, creative, and supportive, with a strong focus on work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-person or virtual interview with the Creative Director and/or other team members
- Final interview with the hiring manager
Key Assessment Areas:
- Creativity and storytelling skills
- Understanding of FIGS brand voice and messaging
- Ability to work well within a team and manage multiple projects simultaneously
- Attention to detail and strong communication skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant copywriting experience and skills
- Include a portfolio of your work, showcasing your ability to create compelling and on-brand copy
- Be prepared to discuss your understanding of the FIGS brand and how you can contribute to its ongoing evolution
ATS Keywords: Copywriter, Brand Voice, Storytelling, Marketing Deliverables, E-commerce, Healthcare Apparel, FIGS
ASSUMPTION: The application process at FIGS is designed to assess your creativity, communication skills, and cultural fit within the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets)
- Project management tools (e.g., Asana, Trello, Jira)
- Content management systems (e.g., WordPress, Shopify, Magento)
ASSUMPTION: The tools and technologies required for this role are standard for the copywriting and marketing industries, with a focus on collaboration and project management.
👔 Cultural Fit Considerations
Company Values:
- Celebrate and empower healthcare professionals
- Create high-quality, innovative products that meet the needs of customers
- Foster a collaborative and inclusive work environment
Work Style:
- Creative and innovative, with a focus on continuous improvement
- Collaborative and team-oriented, with a strong emphasis on communication and collaboration
- Customer-centric, with a focus on understanding and meeting the needs of customers
Self-Assessment Questions:
- Do you align with FIGS' mission to celebrate and empower healthcare professionals?
- Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
- Do you have a strong understanding of FIGS brand voice and messaging, and can you contribute to its ongoing evolution?
ASSUMPTION: FIGS values candidates who are creative, collaborative, and customer-focused, with a strong understanding of the company's mission and brand.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working in a fast-paced, dynamic environment with frequent changes and updates
- Maintaining a consistent brand voice and messaging across all marketing deliverables
- Adapting to the unique needs and preferences of a diverse customer base
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a willingness to adapt and learn in a dynamic environment.
📈 Similar Roles Comparison
- Unlike traditional advertising or marketing agencies, FIGS focuses specifically on the healthcare apparel industry, offering unique insights and opportunities for growth
- As a mid-sized company, FIGS offers a more collaborative and hands-on work environment than larger corporations, with opportunities for greater impact and visibility
- Career paths in copywriting can vary depending on the industry and company size, with opportunities for advancement in marketing, brand management, or other related fields
ASSUMPTION: This role offers a unique opportunity to gain experience in a specific industry and contribute to the growth and success of a dynamic, innovative company.
📝 Sample Projects
- Developing a comprehensive brand style guide for FIGS, outlining tone, voice, and messaging guidelines for all marketing deliverables
- Creating a series of engaging and informative blog posts or articles showcasing FIGS' commitment to quality, innovation, and customer satisfaction
- Writing compelling and on-brand copy for a major product launch or marketing campaign, including email campaigns, social media posts, and website content
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to a Copywriter at FIGS, with a focus on creativity, collaboration, and customer-centric design.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does FIGS approach brand evolution and adaptation to changing customer needs and preferences?
- What opportunities are there for professional development and growth within the company?
- How does FIGS support work-life balance and employee well-being?
- What are the most challenging aspects of working in a fast-paced, dynamic environment, and how does FIGS support its employees in overcoming these challenges?
ASSUMPTION: These questions can help you better understand the work environment, company culture, and opportunities for growth and development within FIGS.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant copywriting experience and skills
- Include a portfolio of your work, showcasing your ability to create compelling and on-brand copy
- Prepare for your interview by researching FIGS' brand, products, and industry, and be ready to discuss your understanding of the company and its mission
- Follow up with the hiring manager within 24 hours of your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
