Copywriter

📌 Core Information

🔹 Job Title: Copywriter

🔹 Company: Woongjin, Inc

🔹 Location: Ridgefield Park, New Jersey, United States

🔹 Job Type: On-site

🔹 Category: ✍️ Copywriting & Content Writing

🔹 Date Posted: March 31, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Creative copywriting for diverse marketing materials
• Developing compelling brand stories
• Crafting and executing marketing strategies
• Managing creative projects from start to finish

ASSUMPTION: This role will heavily focus on digital content given the emphasis on digital marketing and brand storytelling in the job description.

📋 Key Responsibilities

✅ Write clear, persuasive, and brand-aligned copy for marketing materials, including advertisements, email campaigns, landing pages, and social media.

✅ Develop captivating narratives, engaging copy, and impactful brand stories that resonate with target audiences and drive conversions.

✅ Craft and execute innovative marketing and branding strategies that align with business goals and audience needs.

✅ Oversee creative projects from inception to completion, managing timelines, budgets, and deliverables while ensuring alignment with business objectives.

✅ Utilize a foundational understanding of graphic design principles to collaborate effectively with designers and ensure visually appealing campaigns.

ASSUMPTION: The responsibilities imply a significant collaboration with cross-functional teams, indicating a dynamic work environment.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Design, or a related field – preferred.

Experience: 4 years’ experience working with creative agencies or in-house marketing teams.

Required Skills:

• Creative Copywriting
• Storytelling
• Creative Strategy Development
• Project Management
• Analytical and Problem-Solving Skills

Preferred Skills:

• Basic knowledge of graphic design principles, typography, and color theory.
• Tech-savvy understanding of web platform capabilities and limitations.

ASSUMPTION: Strong digital marketing skills are emphasized, reflecting the company's focus on innovative branding strategies.

💰 Compensation & Benefits

Salary Range: $76,000 - $86,000 / year

Benefits:

• Not specified
• Additional information can be verified with the employer
• Standard industry benefits assumed

Working Hours: 40 hours per week

ASSUMPTION: Benefits likely include standard offerings in similar roles such as health insurance, paid time off, and retirement plans.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, IT Consultation, and IT Outsourcing

Company Size: 51-200 employees, fostering a tight-knit work culture with ample opportunities for collaboration and innovation

Founded: Not specified

Company Description:

• Specializes in Staffing & Recruiting, IT Consulting, and Software Solutions
• Values honesty, passion, and creativity
• Devoted to continuous innovation and flexible market responses

Company Specialties:

• Staffing and Recruiting
• IT Consultation
• IT Outsourcing

Company Website: http://www.woongjininc.com/

ASSUMPTION: Woongjin's commitment to moral leadership and innovation suggests a culture supportive of growth and ethical practices.

📊 Role Analysis

Career Level: Mid-level, suitable for professionals with 2-5 years of experience

Reporting Structure: Likely reports to a senior manager or director within the marketing department

Work Arrangement: On-site with potential collaboration across teams

Growth Opportunities:

• Potential for leadership roles within creative teams
• Experience in strategic campaign development
• Opportunities for cross-departmental collaboration

ASSUMPTION: Given the company's size and focus, opportunities for progression and skill development are plausible.

🌍 Location & Work Environment

Office Type: Likely a traditional office setting given the on-site requirement

Office Location(s): Ridgefield Park, NJ with company headquarters in Buena Park, CA

Geographic Context:

• Located in a dynamic business area
• Proximity to major economic hubs
• Accessible for commuting professionals

Work Schedule: Regular business hours with potential for flexible scheduling options

ASSUMPTION: The environment is likely conducive to creativity and team collaboration, typical of marketing teams.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• Phone interview
• In-person interview with team

Key Assessment Areas:

• Creative skills and portfolio review
• Strategic thinking and problem-solving
• Compatibility with company culture and values

Application Tips:

• Highlight experiences in creative project management
• Showcase digital marketing expertise
• Prepare a portfolio with diverse content examples

ATS Keywords: Copywriting, Creative Strategy, Digital Marketing, Brand Storytelling, Project Management

ASSUMPTION: Interviews may emphasize both technical skills and cultural fit given the company's values.

🛠️ Tools & Technologies

• Copywriting software and content management systems
• Marketing automation tools
• Graphic design collaboration platforms

ASSUMPTION: Familiarity with standard digital marketing tools and creative software is expected.

👔 Cultural Fit Considerations

Company Values:

• Honesty
• Passion
• Creativity

Work Style:

• Team-oriented and collaborative
• Proactive and innovative
• Data-driven and strategic

Self-Assessment Questions:

• How do you approach creative problem-solving?
• What makes you passionate about storytelling in branding?
• How do you handle feedback and collaboration in a team setting?

ASSUMPTION: Cultural fit likely centers on alignment with ethical values and innovative thinking.

⚠️ Potential Challenges

• Adapting to fast-paced project timelines
• Managing diverse creative projects simultaneously
• Balancing creative freedom with brand guidelines
• Collaboration across varying teams and disciplines

ASSUMPTION: The role may involve handling high expectations for creativity and strategic impact.

📈 Similar Roles Comparison

• Comparable to roles in digital agencies with a strategy focus
• Contrast with traditional copywriting roles that are less strategy-oriented
• Aligns with marketing strategist positions emphasizing digital presence

ASSUMPTION: Similar roles may not offer as robust a combination of strategy and storytelling.

📝 Sample Projects

• Develop a cross-channel marketing campaign for a new product launch
• Create an engaging brand narrative for a client in a competitive industry
• Draft and execute a content strategy for social media outreach

ASSUMPTION: The emphasis on storytelling suggests projects will focus on holistic brand narratives.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for a copywriting project?
• What are the strategic priorities for the marketing team this year?
• How do you measure the success of a brand storytelling initiative?
• What tools do you expect your copywriters to use regularly?
• How does the company encourage creativity and innovation within the team?

ASSUMPTION: Questions should address both creative and strategic aspects given the role's scope.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a portfolio to demonstrate your storytelling and copywriting skills
• Highlight relevant experiences in strategic and digital marketing roles
• Express your understanding of the company's values and market position in your cover letter
• Reach out to current employees for insights into the company culture and team dynamics

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.