π Core Information
πΉ Job Title: Copywriter
πΉ Company: Quad
πΉ Location: Minneapolis, Minnesota, United States
πΉ Job Type: On-site
πΉ Category: Advertising Services
πΉ Date Posted: 2025-07-10
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Concepting and developing integrated ad campaigns
- Flexing conceptually from social to video to technical writing
- Collaborating with cross-functional teams
- Staying abreast of trends and new media formats
ASSUMPTION: This role requires a strong creative thinker with experience in integrated campaign development and a portfolio showcasing unexpected ideas.
π Key Responsibilities
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Understand clientsβ business challenges and develop compelling integrated creative ideas
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Write scripts, posts, headlines, and copy that help clients move their businesses forward
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Present work internally and to clients
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Collaborate with art directors, designers, account management, production, strategy, and media teams
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Meet deadlines and requirements from kickoff to final delivery
ASSUMPTION: This role involves working closely with various teams to deliver high-quality creative content on time.
π― Required Qualifications
Education: Bachelor's degree in a related field (e.g., Marketing, Advertising, English, Journalism)
Experience: 2-5 years of experience as a copywriter in a creative/ad agency
Required Skills:
- Proven ability to think creatively and conceptually
- Strong writing skills for long and short formats
- Knowledge of integrated production/campaign development
- Portfolio showcasing unexpected ideas
Preferred Skills:
- Experience with specific software (e.g., Adobe Creative Suite, Microsoft Office)
- Bilingual or multilingual
ASSUMPTION: A creative portfolio is essential for this role, demonstrating the candidate's ability to think in unexpected ways.
π° Compensation & Benefits
Salary Range: $59,000 - $80,000 per year (based on experience and quality of portfolio)
Benefits:
- 401(k)
- Holidays
- Vacations
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is based on the candidate's experience and the quality of their portfolio.
π Applicant Insights
π Company Context
Industry: Quad is a global marketing experience company that helps brands make direct consumer connections across various touchpoints.
Company Size: Quad has 10,001+ employees, providing ample opportunities for growth and collaboration.
Founded: 1971, with a rich history in marketing services and commercial printing.
Company Description:
- Quad offers a suite of media, creative, and production solutions to streamline marketing complexities.
- The company serves approximately 2,700 clients, including blue-chip companies in commerce, financial services, and health.
- Quad is committed to ongoing innovation, culture, and sustainable impact.
Company Specialties:
- Packaging
- Digital Marketing
- Direct Marketing
- In-Store
- Print
- Data and Analytics
- Technology Solutions
- Media Services
- Content Services
- Consulting
- Strategy
- Managed Services
- Creative Services
Company Website: http://www.quad.com
ASSUMPTION: Quad's diverse range of services and clients offer candidates the opportunity to work on various projects and gain broad experience.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports to the Creative Director and works closely with art directors, designers, and other cross-functional teams.
Work Arrangement: On-site, with the opportunity to collaborate with teams in other locations.
Growth Opportunities:
- Advancement to Senior Copywriter or Creative Director roles
- Expanding creative skillset through working on diverse projects
- Potential to work on international campaigns
ASSUMPTION: This role offers growth opportunities through exposure to various clients and projects, as well as the chance to collaborate with experienced creatives.
π Location & Work Environment
Office Type: On-site, with collaborative workspaces and state-of-the-art technology.
Office Location(s): Minneapolis, Minnesota, United States
Geographic Context:
- Minneapolis is known for its vibrant arts scene, parks, and cultural attractions.
- The city offers a high quality of life, with a diverse population and numerous job opportunities.
- Quad's office is located in the heart of the city, providing easy access to amenities and public transportation.
Work Schedule: Full-time, with the possibility of flexible hours or remote work for specific projects.
ASSUMPTION: The Minneapolis office provides a dynamic and creative work environment, with easy access to cultural attractions and amenities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the HR department
- Creative portfolio presentation and interview with the Creative Director
- Final interview with the hiring manager
Key Assessment Areas:
- Creativity and conceptual thinking
- Writing skills and versatility
- Portfolio quality and relevance
- Collaboration and teamwork skills
- Cultural fit and alignment with Quad's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare a strong creative portfolio showcasing your ability to think in unexpected ways
- Research Quad's clients and campaigns to demonstrate your understanding of the industry
- Practice presenting your work and be prepared to discuss your creative process
ATS Keywords: Copywriter, integrated campaigns, creative concepting, social media, technical writing, collaboration, presentation skills, deadline management
ASSUMPTION: The application process for this role is competitive, with a focus on creative thinking, writing skills, and cultural fit.
π οΈ Tools & Technologies
- Adobe Creative Suite
- Microsoft Office
- Project management tools (e.g., Asana, Trello, Jira)
- Design and prototyping tools (e.g., Sketch, Figma, InVision)
ASSUMPTION: Familiarity with industry-standard software and tools is beneficial for this role, but not always required.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Accountability
- Diversity, Equity, and Inclusion
Work Style:
- Creative and collaborative
- Results-driven and accountable
- Adaptable and open to feedback
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a collaborative, creative environment?
- Are you comfortable working on multiple projects simultaneously?
- Do you embrace feedback and use it to improve your work?
- Are you committed to staying up-to-date with industry trends and new media formats?
ASSUMPTION: Quad values candidates who align with their core values and can thrive in a collaborative, creative work environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to feedback and revisions from clients and internal stakeholders
- Keeping up with industry trends and new media formats
- Working in a fast-paced, dynamic environment
ASSUMPTION: This role requires strong time management, adaptability, and the ability to thrive in a fast-paced environment.
π Similar Roles Comparison
- Compared to other copywriter roles, this position offers the opportunity to work on integrated campaigns and collaborate with diverse teams.
- Quad's focus on innovation and collaboration sets it apart from other advertising agencies.
- This role provides growth opportunities through exposure to various clients and projects, as well as the chance to collaborate with experienced creatives.
ASSUMPTION: This role offers unique opportunities for growth and collaboration compared to similar positions in the industry.
π Sample Projects
- Developing an integrated campaign for a retail client, including social media posts, video scripts, and in-store signage
- Writing website copy for a healthcare client, highlighting their services and unique selling points
- Creating a technical manual for a software company, ensuring clear and concise communication of complex information
ASSUMPTION: These sample projects demonstrate the versatility and range of work expected from a copywriter at Quad.
β Key Questions to Ask During Interview
- Can you describe the creative process for developing integrated campaigns?
- How does the copywriting team collaborate with other departments, such as art direction and design?
- What opportunities are there for professional growth and development within the creative department?
- How does Quad support work-life balance for its employees?
- Can you provide examples of successful campaigns developed by the Minneapolis office?
ASSUMPTION: These questions help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their application.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare a strong creative portfolio showcasing your ability to think in unexpected ways
- Research Quad's clients and campaigns to demonstrate your understanding of the industry
- Follow up with the hiring manager one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.