Coinmerce B.V. logo

Copywriter

Coinmerce B.V.
Full-time
On-site
Nijmegen, Gelderland, Netherlands
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: Copywriter

πŸ”Ή Company: Coinmerce B.V.

πŸ”Ή Location: Nijmegen, Gelderland, Netherlands

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: June 11, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging and persuasive content for various channels
  • Collaborating with designers, marketers, and other teams
  • Ensuring consistent and high-quality communication
  • Developing creative campaigns and concepts
  • Promoting crypto accessibility and education

ASSUMPTION: This role requires a strong focus on creativity, communication, and understanding of the crypto market to create compelling content for a wide audience.

πŸ“‹ Key Responsibilities

βœ… Write and edit texts for various channels such as the website, app, newsletter, and social media

βœ… Maintain the quality and consistency of communication from initial idea to publication

βœ… Collaborate effectively with colleagues to develop creative campaigns and concepts

βœ… Ensure adherence to tone of voice and brand identity guidelines

ASSUMPTION: The role involves a mix of creative and editorial tasks, requiring strong writing skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field

Experience: Proven experience as a copywriter or in a similar role

Required Skills:

  • Excellent writing and editing skills in Dutch
  • Strong communication skills
  • Creativity and ability to generate original ideas
  • Familiarity with SEO best practices
  • Affinity with crypto and understanding of the market

Preferred Skills:

  • Knowledge of marketing strategies and campaigns
  • Experience with content management systems
  • Fluency in additional languages

ASSUMPTION: Candidates should have a solid background in copywriting and a passion for the crypto industry to excel in this role.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (based on experience and industry standards)

Benefits:

  • Free lunch, fruit, and weekly Friday drinks
  • Travel expense reimbursement and pension plan
  • 25 vacation days and access to the Alleo benefit program
  • Home office budget of €250 after the trial period

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on the company size, industry standards, and the candidate's experience level.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services, specifically focused on cryptocurrencies

Company Size: 51-200 employees, offering a dynamic and collaborative work environment

Founded: 2018, with a mission to make crypto accessible to everyone

Company Description:

  • Coinmerce is a European, euro ⇄ cryptocurrency trading platform
  • Focuses on usability, safety, education, and enjoyment for its users
  • Offers a wide range of cryptocurrencies and educational resources

Company Specialties:

  • Bitcoin, Ethereum, Litecoin, and other popular cryptocurrencies
  • Blockchain technology and OTC trading
  • Crypto wallets and educational resources

Company Website: coinmerce.io

ASSUMPTION: Coinmerce is a growing company in the crypto industry, offering opportunities for professional development and growth.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and development

Reporting Structure: The Copywriter will report to the Marketing Manager and collaborate with various teams, including design and CRM

Work Arrangement: On-site, with the possibility of remote work in the future

Growth Opportunities:

  • Expanding the role's responsibilities as the company grows
  • Developing skills in related areas, such as content strategy or marketing
  • Potential career progression to senior or management roles

ASSUMPTION: The role offers opportunities for growth and development within the company and the broader crypto industry.

🌍 Location & Work Environment

Office Type: Modern and collaborative office space

Office Location(s): Nijmegen, Gelderland, Netherlands

Geographic Context:

  • Nijmegen is a historic city in the eastern Netherlands
  • Known for its vibrant culture, education, and healthcare sectors
  • Offers a high quality of life with affordable living costs

Work Schedule: Monday to Friday, with flexible hours and the possibility of remote work

ASSUMPTION: The office location offers a pleasant work environment with easy access to amenities and a high quality of life.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR department
  • On-site interview with the Marketing Manager and a creative task
  • Final interview with the CEO or another senior team member

Key Assessment Areas:

  • Creativity and originality in writing samples
  • Communication skills and ability to collaborate
  • Understanding of the crypto market and Coinmerce's mission
  • Alignment with the company's values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experience
  • Include a portfolio of your best writing samples, showcasing your creativity and versatility
  • Prepare for the creative task by researching Coinmerce and the crypto market
  • Be ready to discuss your thoughts on the company's mission and values

ATS Keywords: Copywriter, Content Creation, Marketing, Crypto, Financial Services, Communication, Collaboration, Tone of Voice, Brand Identity

ASSUMPTION: The application process is designed to assess candidates' creativity, communication skills, and cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • Content management systems (e.g., WordPress, Drupal)
  • SEO tools (e.g., Google Search Console, SEMrush)
  • Design and collaboration tools (e.g., Sketch, Figma, Slack)

ASSUMPTION: The role may require familiarity with various tools and technologies, depending on the specific needs of the marketing department.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity and innovation
  • Collaboration and teamwork
  • Customer focus and accessibility
  • Continuous learning and improvement

Work Style:

  • Dynamic and fast-paced environment
  • Strong focus on collaboration and communication
  • Opportunities for professional growth and development
  • Flexible work arrangements and a focus on work-life balance

Self-Assessment Questions:

  • How do you ensure your writing aligns with the company's tone of voice and brand identity?
  • Can you provide an example of a creative campaign or concept you've developed in a previous role?
  • How do you stay up-to-date with the latest trends and developments in the crypto market?

ASSUMPTION: Candidates should assess their fit with the company's values and work style to ensure a successful and enjoyable working environment.

⚠️ Potential Challenges

  • The role requires a strong understanding of the crypto market and its complexities
  • Candidates may need to adapt to the company's unique tone of voice and brand identity
  • The role may involve tight deadlines and a fast-paced work environment
  • The company is growing rapidly, which may present challenges in terms of organization and structure

ASSUMPTION: Candidates should be prepared to face these challenges and adapt to the company's unique work environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses specifically on the crypto industry
  • Candidates should compare the company's size, culture, and benefits with other crypto-focused or financial services organizations
  • This role offers opportunities for growth and development within the company and the broader crypto industry

ASSUMPTION: Candidates should research similar roles in the crypto industry to better understand the unique aspects of this position.

πŸ“ Sample Projects

  • Developing a marketing campaign to promote a new cryptocurrency listing on the Coinmerce platform
  • Creating engaging and educational content for the Coinmerce blog and social media channels
  • Collaborating with the design team to create visually appealing and on-brand marketing materials

ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and collaborative nature of the role.

❓ Key Questions to Ask During Interview

  • How does the company plan to expand its user base and promote crypto accessibility in the coming years?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does the company support its employees in staying up-to-date with the latest trends and developments in the crypto market?
  • What is the company's approach to work-life balance, and how does it support its employees in maintaining a healthy work-life balance?

ASSUMPTION: These questions help candidates better understand the company's long-term vision, growth opportunities, and commitment to employee well-being.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experience
  • Prepare a portfolio of your best writing samples, showcasing your creativity and versatility
  • Research Coinmerce and the crypto market to prepare for the creative task and interviews
  • Follow up with the HR department one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.