- Job Title: Copywriter, Digital
- Company: Okta
- Location: Toronto, Ontario, Canada
- Job Type: Full-Time, Remote OK
- Category: Marketing
- Date Posted: May 6, 2025
- Experience Level: 5-10 years
🚀 Job Overview
Key aspects of this role include:
- Collaborating with cross-functional teams to create compelling digital content.
- Developing event-specific digital experiences and websites, including oktane.com.
- Maintaining the Okta voice and tone across all work.
- Leveraging deep industry knowledge and understanding of different audience types.
- Working closely with designers in Figma to create innovative experiences.
*ASSUMPTION:* This role requires a strong understanding of digital marketing and B2B copywriting to create engaging content that resonates with technical audiences.
📋 Key Responsibilities
- Work closely with the Digital Copy Lead and teams on conceptual ideation, content strategy, copywriting, and execution across digital creative briefs.
- Collaborate cross-functionally with various teams to bring event-related storytelling to life on digital experiences.
- Partner with designers and work in Figma to create innovative experiences.
- Leverage industry knowledge and maintain understanding of different audience types to craft compelling copy that converts.
- Establish and apply the Okta voice and tone across all work.
- Roll up sleeves, deliver, and receive feedback while bringing creative ideas to life.
- Apply systems thinking and understand user journeys and personas.
- Be a self-starter while working in a collaborative team environment with internal partners, freelancers, agencies, and production partners.
- Test and iterate when necessary, using analytics and SEO considerations to inform strategies and recommendations.
*ASSUMPTION:* This role requires strong communication, collaboration, and project management skills to work effectively with various teams and stakeholders.
🎯 Required Qualifications
- Education: BA or BFA in copywriting or a related field.
- Experience: 4-6+ years of experience in copywriting with a creative agency or client-side group.
- Required Skills:
- Extraordinary copywriting skills and strong working knowledge of content strategy.
- QA experience and attention to detail.
- Outstanding presentation skills and proven ability to produce and pitch strategic presentations.
- Passion for copywriting, language, and design.
- Preferred Skills:
- B2B/tech experience writing for cybersecurity and/or developer audiences.
- Working knowledge of email marketing best practices.
*ASSUMPTION:* Candidates with a strong portfolio showcasing their copywriting skills and experience working on digital projects will be prioritized.
💰 Compensation & Benefits
- Salary Range: CAD 86,000 - 130,000 per year (based on industry standards for a senior copywriter role in Toronto).
- Benefits:
- Health Insurance
- Dental Insurance
- Vision Insurance
- RRSP with a Match
- Healthcare Spending
- Telemedicine
- Paid Leave
- Parental Leave
- Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work.
*ASSUMPTION:* Okta offers competitive compensation and benefits packages for their employees, with salary ranges based on experience and location.
📌 Applicant Insights
🔍 Company Context
- Industry: Okta is a leading provider of identity management solutions, operating in the software development industry.
- Company Size: Okta is a mid-sized company with 5,001-10,000 employees, providing ample opportunities for growth and collaboration.
- Founded: Okta was founded in 2009 and has since grown to become a publicly traded company with a global presence.
- Company Description: Okta gives you a neutral, powerful, and extensible platform that puts identity at the heart of your stack. No matter what industry, use case, or level of support you need, Okta has you covered.
- Company Specialties: Okta specializes in Identity Management, Access Management, Single Sign-On, SaaS, Cloud, User Management, Mobile Security, Mobility Management, and IDaaS.
📊 Role Analysis
- Career Level: This role is at the senior level, requiring 4-6+ years of experience in copywriting.
- Reporting Structure: The copywriter will report directly to the Digital Copy Lead and work closely with various teams across marketing.
- Work Arrangement: This role is Remote OK, allowing for flexible work arrangements.
- Growth Opportunities:
- Potential to lead projects and mentor junior team members.
- Opportunities to work on high-impact campaigns and events.
- Exposure to various aspects of digital marketing and event planning.
*ASSUMPTION:* Okta values internal mobility and offers opportunities for career growth and development within the organization.
🌍 Location & Work Environment
- Office Type: Okta has multiple office locations worldwide, with this role being Remote OK.
- Office Location(s): Okta's offices are located in San Francisco, London, Sydney, Amsterdam, San Jose, Washington D.C., Bellevue, and Toronto.
- Geographic Context: Toronto is a multicultural city with a thriving tech industry, offering a high quality of life and numerous amenities.
- Work Schedule: Full-time, with flexible hours and the option to work remotely.
*ASSUMPTION:* Okta's remote work policy allows for a better work-life balance and the ability to attract top talent from across the globe.
💼 Interview & Application Insights
- Typical Process: Phone or video screen, followed by a portfolio review and multiple on-site or virtual interviews with cross-functional teams.
- Key Assessment Areas: Creative thinking, copywriting skills, understanding of Okta's brand voice and tone, and ability to work collaboratively with various teams.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences.
- Showcase your portfolio with a variety of digital copywriting samples.
- Prepare questions about Okta's brand voice, tone, and content strategy.
*ASSUMPTION:* Okta's interview process is designed to assess candidates' skills, cultural fit, and ability to contribute to the company's mission and values.
🛠️ Tools & Technologies
- Figma
- Google Workspace (G Suite)
- Adobe Creative Suite (optional)
- SEO tools (e.g., SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
*ASSUMPTION:* Okta uses industry-standard tools and platforms to streamline workflows and collaboration.
👔 Cultural Fit Considerations
- Company Values: Okta's core values include customer focus, positive energy, integrity, and being an open book.
- Work Style: Okta values collaboration, innovation, and a growth mindset. The ideal candidate will be proactive, accountable, and a strong communicator.
- Self-Assessment Questions:
- How do you align with Okta's core values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a remote or hybrid team environment, and what strategies do you use to maintain productivity and communication?
- How do you approach feedback and continuous learning, and what steps do you take to improve your skills and knowledge?
*ASSUMPTION:* Okta's company culture is dynamic, collaborative, and focused on driving innovation and growth.
⚠️ Potential Challenges
- Balancing multiple projects and deadlines while maintaining a high level of creativity and attention to detail.
- Working effectively with remote teams and stakeholders across different time zones.
- Keeping up with industry trends and best practices in digital marketing and copywriting.
*ASSUMPTION:* Okta's fast-paced environment and remote work arrangements may present unique challenges that require strong time management and communication skills.
📈 Similar Roles Comparison
- How this role differs from related positions: This role focuses on digital copywriting for event-specific digital experiences and websites, while related roles may focus on content marketing, product marketing, or brand strategy.
- Industry-specific context: Okta operates in the software development industry, with a focus on identity management solutions. This role requires an understanding of technical audiences and the ability to create compelling content that resonates with them.
- Career path comparison: This role offers opportunities for career growth and development within Okta's marketing department and potentially beyond, depending on the candidate's skills and interests.
*ASSUMPTION:* Okta's role in the identity management industry presents unique opportunities and challenges compared to other marketing roles.
📝 Sample Projects
- Developing event-specific digital experiences and websites, including oktane.com.
- Creating compelling copy for digital marketing campaigns, including email marketing and social media content.
- Collaborating with designers and other marketing teams to create innovative and on-brand digital content.
*ASSUMPTION:* Okta's marketing department works on a variety of projects, offering diverse opportunities for copywriters to showcase their skills and creativity.
❓ Key Questions to Ask During Interview
- How does Okta's brand voice and tone translate across digital platforms, and what are the key considerations for maintaining consistency?
- What are the primary goals and KPIs for the digital content created for Okta's events, and how are these measured and optimized?
- How does Okta support the professional development and growth of its copywriting team members?
- What are the key priorities for the digital copywriting team in the first 90 days, and how can I contribute to these initiatives?
- How does Okta foster a collaborative and inclusive work environment, and what resources are available to support remote team members?
*ASSUMPTION:* Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to Okta's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this [link](https://www.okta.com/company/careers/opportunity/6825637?gh_jid=6825637).
- Tailor your resume and cover letter to highlight relevant skills and experiences, such as digital copywriting, event-specific content, and collaboration with designers.
- Prepare a portfolio showcasing your digital copywriting samples and any relevant industry-specific projects.
- Follow up with Okta's hiring team one week after submitting your application to express your interest and reiterate your qualifications.
- Be prepared to participate in a phone or video screen, portfolio review, and multiple on-site or virtual interviews with cross-functional teams.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
