Copywriter (m/f/div)

📌 Core Information

🔹 Job Title: Copywriter (m/f/div)

🔹 Company: DEPT®

🔹 Location: Berlin, Germany

🔹 Job Type: Fixed-term Contract (12 months)

🔹 Category: Marketing & Creative

🔹 Date Posted: May 30, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (2 days at the office)

🚀 Job Overview

Key aspects of this role include:

• Crafting content for digital channels and brand campaigns
• Developing creative and innovative copy that drives clicks and engagement
• Collaborating with the wider copy team and creative team
• Working across different digital channels and developing concepts

ASSUMPTION: This role requires strong creative writing skills, a solid understanding of digital marketing, and the ability to work well within a team.

📋 Key Responsibilities

✅ Create clear, effective, and original copy and content for clients' onsite marketing

✅ Develop creative ideas and concepts across various channels

✅ Adhere to clients' tone of voice and brand guidelines

✅ Research competitors and trends for creative inspiration

✅ Collaborate with design and account management

✅ Contribute to team creative brainstorms

ASSUMPTION: The role requires strong attention to detail, the ability to meet deadlines, and a proactive approach to problem-solving.

🎯 Required Qualifications

Education: Not specified, but relevant education or training in a related field is expected.

Experience: Proven experience as a copywriter, preferably in an agency or brand environment. Experience in the e-commerce/retail environment is a plus.

Required Skills:

• Excellent written and spoken English and German (native or C1 level)
• Strong knowledge of multi-channel digital copy and brand development
• Ability to write compelling marketing and content copy that sells
• Confidence in working with other departments and stakeholders
• Ability to work at a fast pace on large marketing campaigns with many assets
• Understanding of the importance of consistency across different touchpoints of a user journey
• Ability to present work to large groups and communicate ideas clearly and enthusiastically
• Collaborative approach to getting things done

Preferred Skills:

• Experience in the e-commerce/retail environment
• Knowledge of social media content and copywriting

ASSUMPTION: The company values candidates with a strong portfolio showcasing their creative writing skills and relevant industry experience.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (estimate based on industry standards for a mid-level copywriter in Germany)

Benefits:

• Flexible hybrid working policy (2 days at the office)
• Company pension scheme
• Lease bike options and 25% subsidy for the Deutschlandticket
• Health contribution through the OpenUp platform
• €30 per month for digital food stamps, fitness providers, internet costs, or public transport
• Exclusive access to sustainable, healthy products at attractive deals
• Social events and opportunities to connect with colleagues
• Training and development opportunities
• Global annual DEPT® Cares Month

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: DEPT® is a global digital agency that creates end-to-end digital experiences for brands, with a focus on technology and marketing services.

Company Size: DEPT® has 4,000+ digital specialists across 30+ locations on 5 continents, making it a large company with a boutique culture.

Founded: DEPT® was founded in 2015 and has since grown into a global agency with a strong reputation for innovation and creativity.

Company Description:

• DEPT® creates end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay, and more.
• The company is committed to making a positive impact on the planet and has been Climate Neutral and B Corporation certified since 2021.
• DEPT® invests in innovation, leveraging proprietary tech, data, and knowledge platforms for all its clients worldwide.

Company Specialties:

• Digital Craftmanship
• Campaigns
• Social
• Data Driven Marketing
• B2B Marketing
• Digital Marketing
• Creativity
• Technology
• Strategy
• Digital
• Brand
• Advertising
• Design
• Data
• Intelligence
• Organisation
• UX
• AI

Company Website: www.deptagency.com

ASSUMPTION: DEPT®'s size and global presence offer applicants the opportunity to work with a wide range of clients and on diverse projects, while its boutique culture fosters close collaboration and personal relationships.

📊 Role Analysis

Career Level: Mid-level copywriter with opportunities for growth and development within the company.

Reporting Structure: The copywriter will report directly to the Head of Copy and work closely with the wider copy team and creative team.

Work Arrangement: The role is hybrid, with 2 days at the office in Berlin.

Growth Opportunities:

• Progression to senior copywriter or team lead roles
• Expansion into other areas of the business, such as strategy, account management, or client services
• Opportunities to work on global campaigns and collaborate with international teams

ASSUMPTION: The role offers strong potential for career growth and development within the company, as well as the opportunity to work on high-profile, global campaigns.

🌍 Location & Work Environment

Office Type: DEPT®'s Berlin office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): Friedenstraße 91A, Berlin, 10249, Germany

Geographic Context:

• Berlin is the capital and largest city of Germany, with a population of approximately 3.7 million people.
• The city is known for its vibrant cultural scene, including museums, galleries, and festivals, as well as its diverse food and nightlife options.
• Berlin is also a major hub for technology and startups, with a thriving digital industry.

Work Schedule: The role follows a hybrid work arrangement, with 2 days at the office and the remaining days working remotely.

ASSUMPTION: The hybrid work arrangement offers applicants the flexibility to balance work and personal responsibilities, while the office environment provides opportunities for collaboration and creative exchange.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR department
• In-person or virtual interview with the hiring manager and a member of the creative team
• Final interview with the Head of Copy
• Job offer and onboarding

Key Assessment Areas:

• Creative writing and copywriting skills
• Understanding of digital marketing and brand development
• Ability to work collaboratively and within a team
• Adaptability and ability to work at a fast pace
• Alignment with DEPT®'s company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Include examples of your best work and explain how your approach aligns with DEPT®'s creative and brand guidelines
• Prepare for interview questions that focus on your creative process, problem-solving skills, and cultural fit
• Research DEPT®'s clients and campaigns to demonstrate your understanding of the company's work and industry

ATS Keywords: Copywriter, Digital Marketing, Brand Development, Social Media, Creative Writing, Collaboration, Hybrid Work, Berlin, Germany

ASSUMPTION: The application process is designed to assess the candidate's creative and technical skills, as well as their cultural fit with the company.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
• Content Management Systems (CMS) such as WordPress or Adobe Experience Manager
• Project management tools such as Asana, Trello, or Jira
• Social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.)

ASSUMPTION: The role requires proficiency in various creative and project management tools, as well as a strong understanding of digital marketing and social media platforms.

👔 Cultural Fit Considerations

Company Values:

• Pioneering: Always leaning forward, thinking of what we can create tomorrow that does not exist today
• Curious: Always seeking to learn and improve, asking questions, and challenging the status quo
• Self-driven: Taking initiative, being proactive, and taking ownership of projects and tasks
• Collaborative: Working together, sharing knowledge, and supporting each other to achieve common goals
• Inclusive: Fostering a diverse and inclusive environment where everyone has an equal opportunity to thrive

Work Style:

• Fast-paced and dynamic, with a focus on delivering high-quality work quickly
• Collaborative and team-oriented, with a strong emphasis on communication and cooperation
• Creative and innovative, with a willingness to take risks and try new approaches
• Adaptable and flexible, able to work in a changing environment and respond to new challenges

Self-Assessment Questions:

• How do you approach creative challenges and brainstorming sessions?
• Can you describe a time when you had to adapt to a significant change in a project or work environment?
• How do you ensure that your work aligns with the client's brand guidelines and tone of voice?

ASSUMPTION: DEPT® values candidates who are passionate about their work, curious, and eager to learn, as well as those who are collaborative, adaptable, and able to thrive in a fast-paced environment.

⚠️ Potential Challenges

• The role may require working on multiple projects simultaneously, with tight deadlines and high expectations
• The company's fast-paced and dynamic work environment may be challenging for candidates who prefer a more structured or predictable work environment
• The role may require working with clients from diverse industries and backgrounds, which can present unique challenges and require strong adaptability
• The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment

ASSUMPTION: The role offers a dynamic and challenging work environment, with the opportunity to work on high-profile campaigns and collaborate with a diverse range of clients. However, it may also present unique challenges that require strong adaptability and a willingness to thrive in a fast-paced environment.

📈 Similar Roles Comparison

• Compared to a traditional advertising agency, DEPT® offers a more boutique and collaborative work environment, with a stronger focus on digital marketing and technology
• Compared to an in-house marketing team, DEPT® offers the opportunity to work on a wider range of projects and campaigns, with more diverse clients and industries
• Compared to a content marketing agency, DEPT® places a stronger emphasis on creative and innovative copywriting, with a focus on driving engagement and brand awareness

ASSUMPTION: The role offers a unique blend of creative and strategic thinking, with a strong focus on digital marketing and technology, as well as the opportunity to work on high-profile campaigns and collaborate with a diverse range of clients.

📝 Sample Projects

• Developing a social media campaign for an e-commerce client, including creative copy and visual assets
• Creating a brand voice and tone guide for a new client, including examples of copy for various channels and touchpoints
• Writing and designing a blog post series for a B2B technology client, focusing on thought leadership and industry trends

ASSUMPTION: The role offers a wide range of creative and strategic projects, with the opportunity to work on high-profile campaigns and collaborate with a diverse range of clients.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the copy team and creative team?
• How does the company support the professional development and growth of its copywriters?
• What are the most challenging and rewarding aspects of working at DEPT®, according to current employees?
• How does the company approach diversity, equity, and inclusion, and what initiatives are in place to support these values?
• What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the company, and helps you better understand the work environment and cultural fit.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Prepare examples of your best work and be ready to discuss your creative process and approach to copywriting
• Research DEPT®'s clients and campaigns to demonstrate your understanding of the company's work and industry
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.