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Copywriter - Orange Apron Media

The Home Depot
Full-time
On-site
United States
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: Copywriter - Orange Apron Media

πŸ”Ή Company: The Home Depot

πŸ”Ή Location: United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: ✍️ Copywriting & Content Writing

πŸ”Ή Date Posted: Mon Mar 31 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Developing copy for omnichannel marketing campaigns, display advertising, and more
  • Ensuring accuracy, editorial consistency, and correct brand positioning
  • Collaborating with various teams to execute deliverables with quality and speed
  • Being a creative problem solver with strong negotiation skills

ASSUMPTION: The role likely involves working with both creative and marketing departments to ensure cohesive branding across all platforms, based on industry standards.

πŸ“‹ Key Responsibilities

βœ… Writes and proofreads promotional, editorial, and product copy

βœ… Ensures accuracy and compliance with regulations

βœ… Collaborates on content negotiation to align with brand strategy

βœ… Exhibits project management skills to meet deadlines

ASSUMPTION: Responsibilities may require high flexibility and rapid adaption to new projects and changing priorities.

🎯 Required Qualifications

Education: A bachelor's degree in a related field

Experience: Minimum of 3 years in copywriting across multiple mediums

Required Skills:

  • Copywriting and proofreading
  • Project management and problem-solving
  • Creative problem-solving and communication

Preferred Skills:

  • Experience with Mac OS and InDesign
  • Familiarity with Adobe CS, HTML5, and JavaScript

ASSUMPTION: The preferred skills suggest that familiarity with digital tools is vital, likely due to the broad scope of digital content creation.

πŸ’° Compensation & Benefits

Salary Range: Not specified

Benefits:

  • Health insurance
  • 401(k) retirement plan
  • Employee discounts

Working Hours: 40 hours per week, with a standard office schedule

ASSUMPTION: Compensation likely aligns with industry standards for similar roles at a large retail company, though specifics are not provided.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail, specifically home improvement

Company Size: 10,001+ employees, offering a large corporate environment

Founded: 1979, with a solid history in retail

Company Description:

  • The largest home improvement specialty retailer in the world
  • Operates over 2,300 stores across various locations
  • Focuses on customer service and employee development

Company Specialties:

  • Retail
  • Home improvement
  • Customer service

Company Website: http://www.careers.homedepot.com

ASSUMPTION: Company culture likely emphasizes home improvement expertise and exceptional customer service, given its market positioning and industry leadership.

πŸ“Š Role Analysis

Career Level: Intermediate level with room for growth

Reporting Structure: Reports to the Manager, Creative Production

Work Arrangement: On-site with minimal travel requirements

Growth Opportunities:

  • Potential lateral moves in a large corporate structure
  • Possibility to work on high-profile campaigns
  • Professional development within a leading industry company

ASSUMPTION: The role may offer advancement into senior creative positions, given its demands and collaborative nature.

🌍 Location & Work Environment

Office Type: Comfortable indoor workspace

Office Location(s): United States

Geographic Context:

  • Located in major retail hubs
  • Accessible to large distribution networks
  • Aligned with central corporate facilities

Work Schedule: Standard business hours with flexibility for project deadlines

ASSUMPTION: Work environment is corporate and structured, likely with resources typical of a large retailer, such as advanced office setups and comprehensive support staff.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Initial screening interview
  • In-person or virtual interview with the creative team

Key Assessment Areas:

  • Portfolio evaluation
  • Problem-solving in copy scenarios
  • Team collaboration effectiveness

Application Tips:

  • Showcase diverse copywriting examples
  • Highlight experience with brand consistency
  • Emphasize ability to manage multiple projects

ATS Keywords: Copywriting, Content Strategy, Brand Consistency, Marketing Collateral, Project Management

ASSUMPTION: Interviews are likely competency-based, focusing on creative problem-solving and alignment with company values.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite
  • CMS Editing Software
  • Microsoft Office

ASSUMPTION: The use of these tools suggests a focus on both digital and print content, emphasizing adaptability in technology use.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-focused service
  • Commitment to teamwork
  • Innovative problem-solving

Work Style:

  • Collaborative teamwork
  • Proactive client engagement
  • Flexible adaptation to change

Self-Assessment Questions:

  • Am I comfortable working in a structured corporate environment?
  • Do I have the creativity needed to align with brand guidelines?
  • Can I manage multiple deadlines effectively?

ASSUMPTION: The cultural fit implies a balance between individual creativity and strict adherence to corporate brand standards, stressing collaboration.

⚠️ Potential Challenges

  • High volume of content creation under tight deadlines
  • Balancing creativity with strict brand guidelines
  • Effective collaboration across large, cross-functional teams
  • Staying updated with changing retail and digital trends

ASSUMPTION: Challenges primarily arise from working in a dynamic large-scale retail environment which demands high adaptability and continuous learning.

πŸ“ˆ Similar Roles Comparison

  • Compared to smaller agencies, roles here offer stability but less creative autonomy
  • Offers greater resource access than startups
  • Potentially slower pace of change compared to tech companies

ASSUMPTION: Similar roles at large companies may prioritize process consistency, whereas others may allow more creative input but less structural support.

πŸ“ Sample Projects

  • Developing a seasonal marketing campaign for online and print
  • Creating social media content aligning with new product launches
  • Working on a rebranding initiative for store displays

ASSUMPTION: Projects likely involve multi-platform campaigns requiring collaboration with various departments to ensure a unified marketing message.

❓ Key Questions to Ask During Interview

  • How do you measure success for this role?
  • What are the department's biggest challenges currently?
  • Can you describe the team's workflow for new campaigns?
  • What professional development opportunities are available?
  • How does this role impact the company's overarching marketing strategy?

ASSUMPTION: Questions should focus on understanding the company's culture, expectations, and growth opportunities within the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Ensure your resume highlights relevant copywriting experience
  • Prepare a portfolio of work to showcase during interviews
  • Research The Home Depot's brand and recent campaigns
  • Be ready to discuss your role in collaborative projects

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.