📌 Core Information
🔹 Job Title: Copywriter (Part-time, On-Call) - Energy
🔹 Company: ICF Next
🔹 Location: Reston, Virginia
🔹 Job Type: Part-time, On-Call
🔹 Category: Energy
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing creative concepts and copy for various energy-related projects and campaigns.
- Collaborating with teams to deliver high-quality work that meets project deadlines.
- Leveraging emerging AI applications in both static and dynamic forms.
- Working in an agency environment with a focus on energy efficiency and service.
ASSUMPTION: This role requires a strong understanding of the energy industry and its key players, as well as the ability to create engaging content that resonates with diverse audiences.
📋 Key Responsibilities
✅ Write copy for various media, including social, web, print, radio, and video, while developing strategic ideas for projects and campaigns.
✅ Think strategically and develop concepts based on audience insight and strategy.
✅ Articulate message platforms and distinguish between them and "to market" copy.
✅ Make deadlines and deliver high-quality work through collaboration and insight-driven concepts.
✅ Multitask and manage multiple projects simultaneously.
✅ Lead and inspire account teams, junior creative staff, and clients with a clear vision.
ASSUMPTION: The role may require occasional overtime or weekend work to meet project deadlines, especially during peak periods.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, advertising, communications, or a related field.
Experience: 4+ years of experience as a copywriter, preferably within an agency environment.
Required Skills:
- Excellent organizational skills with solid attention to detail.
- Strong leadership skills with the ability to inspire teams and clients.
- Experience using emerging AI applications in both static and dynamic forms.
- Proven ability to develop concepts based on audience insight and strategy.
Preferred Skills:
- Experience working in the energy industry or related fields.
- Fluency in multiple languages.
ASSUMPTION: Candidates with experience in energy-related industries or a strong portfolio demonstrating energy-focused work may be given preference.
💰 Compensation & Benefits
Salary Range: $67,020 - $113,934 per year (based on full-time employment)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off and holidays
- Employee assistance program
- Tuition reimbursement
Working Hours: Flexible, with a maximum of 30 hours per week (as an on-call employee).
ASSUMPTION: The salary range provided is based on full-time employment and may be adjusted for part-time, on-call positions.
📌 Applicant Insights
🔍 Company Context
Industry: Business Consulting and Services, with a focus on energy and sustainability.
Company Size: Medium-sized company with 1,001-5,000 employees, offering a collaborative and dynamic work environment.
Founded: ICF Consulting was founded in 1969 and has since grown into a global organization with offices worldwide.
Company Description:
- ICF Next is an award-winning agency that partners with energy distributors in large key markets.
- The company focuses on authentic and robust communication with customers, stakeholders, legislators, activists, and media around energy efficiency and service.
- ICF values creativity, innovation, and teamwork in driving results for its clients.
Company Specialties:
- Energy efficiency and service communication
- Creative concepting and copywriting
- Strategic planning and execution
- Team collaboration and leadership
Company Website: ICF Consulting
ASSUMPTION: ICF Next is part of ICF Consulting, a global professional services firm that works with government and commercial clients to deliver innovative solutions.
📊 Role Analysis
Career Level: Mid-level to senior copywriter role with opportunities for growth and leadership.
Reporting Structure: The copywriter will report directly to the creative director or account manager, depending on the project.
Work Arrangement: On-call position with flexible hours, allowing for a better work-life balance.
Growth Opportunities:
- Transition to full-time employment
- Advancement to senior copywriter or creative director roles
- Expansion into related fields, such as account management or strategy
ASSUMPTION: The on-call nature of this role may offer less job security but provides greater flexibility and the potential for growth.
🌍 Location & Work Environment
Office Type: Hybrid or remote work environment, with the option to work from home or in the Reston, Virginia office.
Office Location(s): Reston, Virginia, United States
Geographic Context:
- Reston, Virginia is a suburb of Washington, D.C., with a mix of urban and rural areas.
- The region has a humid subtropical climate, with hot, humid summers and cold, damp winters.
- The area is known for its high quality of life, with excellent schools, cultural attractions, and outdoor recreation opportunities.
Work Schedule: Flexible, with a maximum of 30 hours per week (as an on-call employee).
ASSUMPTION: The flexible work arrangement allows for a better work-life balance, but may require occasional overtime or weekend work to meet project deadlines.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or creative director
- Final interview with the executive team or additional stakeholders
- Background check and offer
Key Assessment Areas:
- Portfolio and creative samples
- Copywriting and concepting skills
- Understanding of the energy industry and related topics
- Leadership and teamwork abilities
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Include a portfolio or samples of your best work, demonstrating your ability to create engaging content for various media.
- Prepare for behavioral and scenario-based interview questions that assess your problem-solving skills and cultural fit.
- Research ICF Next and the energy industry to show your enthusiasm and understanding of the role.
ATS Keywords: Copywriter, Energy, On-Call, Part-Time, Creative Strategy, AI, Agency, Concept Development, Audience Insight
ASSUMPTION: The interview process may vary depending on the specific needs of the project or team.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets)
- Project management tools (Asana, Trello, Jira)
- AI-powered content creation and optimization tools
ASSUMPTION: The specific tools and technologies required may vary depending on the project or client needs.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Integrity and accountability
- Expertise and quality
- Diversity, equity, and inclusion
Work Style:
- Fast-paced and dynamic, with a focus on meeting project deadlines
- Collaborative and team-oriented, with a focus on open communication and idea-sharing
- Adaptable and flexible, with a willingness to take on new challenges and learn new skills
Self-Assessment Questions:
- How do you approach developing creative concepts based on audience insight and strategy?
- Can you provide an example of a time when you had to multitask and manage multiple projects simultaneously?
- How do you ensure that your work meets high-quality standards and delivers results for clients?
ASSUMPTION: ICF Next values candidates who are passionate about the energy industry, creative problem-solving, and effective communication.
⚠️ Potential Challenges
- Occasional tight deadlines and high-pressure situations
- Working with diverse clients and stakeholders with varying expectations and feedback
- Keeping up with industry trends and emerging technologies in the energy sector
- Balancing work-life demands as an on-call employee
ASSUMPTION: The on-call nature of this role may present unique challenges, such as fluctuating workloads and less job security.
📈 Similar Roles Comparison
- This role differs from full-time copywriter positions in that it offers greater flexibility but less job security.
- Compared to other on-call or freelance roles, this position offers the potential for transition to full-time employment and opportunities for growth.
- Career paths for copywriters in the energy industry may include advancement to senior roles, management positions, or related fields such as strategy or account management.
ASSUMPTION: The specific requirements and responsibilities of this role may vary depending on the project or client needs.
📝 Sample Projects
- Developing a marketing campaign for an energy efficiency program targeting residential customers
- Creating content for an energy company's annual report, highlighting their sustainability initiatives and achievements
- Writing copy for a series of radio advertisements promoting an energy provider's green energy options
ASSUMPTION: The specific projects and responsibilities of this role may vary depending on the client or project needs.
❓ Key Questions to Ask During Interview
- What are the most pressing challenges facing the energy industry today, and how does this role contribute to addressing them?
- How does ICF Next support the professional development and growth of its copywriters?
- What is the typical team structure for projects, and how does this role fit within it?
- How does ICF Next measure the success of its copywriting and creative campaigns?
- What is the company's approach to work-life balance for on-call employees?
ASSUMPTION: Asking thoughtful and informed questions demonstrates your interest in the role and helps you make an informed decision about your fit with the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the ICF Consulting careers page
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare a portfolio or samples of your best work, demonstrating your ability to create engaging content for various media.
- Research ICF Next and the energy industry to show your enthusiasm and understanding of the role.
- Follow up with the hiring manager or HR department one week after submitting your application to express your interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
