📌 Core Information
🔹 Job Title: Social Media Strategist & Community Builder
🔹 Company: 20four7VA
🔹 Location: Worldwide (Remote)
🔹 Job Type: Part-Time
🔹 Category: Marketing
🔹 Date Posted: April 1, 2025
🔹 Experience Level: Senior
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and executing organic social media strategies for Instagram and LinkedIn
- Growing and engaging communities, driving meaningful interactions
- Managing influencer and affiliate outreach efforts to drive traffic and conversions
- Strategic outreach to key audiences, such as churches, therapists, and coaches
ASSUMPTION: This role requires a strong understanding of organic social media growth and engagement techniques, as well as excellent copywriting skills to craft compelling messages.
📋 Key Responsibilities
✅ Develop and execute an organic content strategy for Instagram and LinkedIn based on provided content themes
✅ Create engaging carousel posts, feed posts, and captions with relevant hashtags
✅ Ensure content aligns with brand messaging and translates product offerings into educational and inspiring content
✅ Maintain updated Instagram highlights and LinkedIn call-to-action buttons to reflect current themes and offerings
✅ Drive organic follower growth and real engagement without relying on paid advertisements
✅ Manage outreach to influencers and affiliates to drive traffic to the TikTok Shop
✅ Utilize provided lists of potential partners to craft compelling outreach messages
✅ Effectively pitch the brand and secure collaborations with high-converting creators
✅ Identify and engage influencers who align with brand values and have the potential to drive conversions
✅ Conduct outreach to churches, therapists, and coaches to generate traffic to the Shopify site
✅ Utilize a provided lead list to research, organize, and execute strategic outreach via LinkedIn
✅ Craft targeted messages that effectively engage and convert these audiences
ASSUMPTION: This role requires strong organizational skills and the ability to work independently and meet deadlines.
🎯 Required Qualifications
Education: Not specified (Assumed: Bachelor's degree in Marketing, Communications, or a related field)
Experience: Proven experience in social media strategy, content creation, and community building (Instagram & LinkedIn focus preferred)
Required Skills:
- Strong understanding of organic social media growth and engagement techniques
- Experience in influencer and affiliate outreach with a track record of securing collaborations
- Excellent copywriting skills with the ability to craft compelling and persuasive messages
- Ability to research and strategically engage niche audiences
- Highly organized with strong attention to detail
- Self-starter with the ability to work independently and meet deadlines
Preferred Skills:
- Experience managing outreach campaigns for eCommerce brands
- Familiarity with TikTok Shop and Shopify marketing strategies
- Background in working with influencers, churches, therapists, or coaches is a plus
ASSUMPTION: While not explicitly stated, a background in digital marketing and social media management is likely required for this role.
💰 Compensation & Benefits
Salary Range: $35,000 - $50,000 USD per year (Assumed: Based on industry standards for part-time, senior-level social media strategists)
Benefits:
- Competitive rates
- Weekly payments
- Annual rate increase (based on performance)
- Paid time off
- Paid holidays
- Free training and upskilling
- Constant support and guidance from managers and mentors
- Clear schedules and guidelines
- A vibrant community always ready to support you
Working Hours: 10 hours per week (Assumed: Flexible schedule, with a focus on delivering results rather than hours worked)
ASSUMPTION: The salary range is an estimate based on industry standards for part-time, senior-level social media strategists. The actual salary may vary based on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Staffing and Recruiting, with a focus on providing end-to-end virtual assistant services to small-to-medium-sized businesses and freelance business owners
Company Size: 51-200 employees (Assumed: A mid-sized company, offering a mix of startup agility and enterprise-level resources)
Founded: 2010 (Assumed: Established company with a proven track record)
Company Description:
- 20four7VA provides high-quality virtual assistant services to clients from all over the world at a low cost
- The company invests time, effort, and resources to find the right people with the right skills and the right mindset for their clients
- 20four7VA offers a full-service solution, including VA hiring, training, onboarding, time tracking, monitoring, and payment processing
Company Specialties:
- General Admin Virtual Assistant
- eCommerce
- Virtual Staffing
- Social Media Management
- eCommerce Virtual Assistant
- Virtual Support
- Graphic Designers
- Social Media Specialist
- Web Developers
- Telehealth Virtual Assistant
- Podcast Virtual Assistant
- Construction Virtual Assistant
- Remote Hiring
- Remote Staffing
- and Outsourcing
Company Website: 20four7va.com
ASSUMPTION: 20four7VA is a well-established company with a strong reputation in the virtual staffing industry. They prioritize finding the right people with the right skills and mindset for their clients.
📊 Role Analysis
Career Level: Senior (Assumed: This role requires significant experience and expertise in social media strategy and community building)
Reporting Structure: The Social Media Strategist & Community Builder will report directly to the client (Assumed: As this is a client-facing role)
Work Arrangement: Fully Remote (Assumed: Given the global nature of the role and the company's focus on virtual staffing)
Growth Opportunities:
- Potential to take on additional responsibilities and grow within the role as the company expands
- Opportunities to work with a diverse range of clients and industries
- Possibility to transition into a full-time or management role, depending on performance and company needs
ASSUMPTION: While not explicitly stated, there are opportunities for growth and development within this role and the company as a whole.
🌍 Location & Work Environment
Office Type: Fully Remote (Assumed: Given the company's focus on virtual staffing and the global nature of the role)
Office Location(s): Berlin, Maryland, USA (Assumed: While the role is remote, the company's headquarters is in Berlin, Maryland)
Geographic Context:
- The role is based in the Eastern Time Zone (EST), with a focus on US-based clients
- The company operates globally, with clients from all over the world
- The role may require occasional collaboration with team members or clients in different time zones
Work Schedule: 10 hours per week, with a focus on delivering results rather than hours worked (Assumed: The role is part-time, with a flexible schedule)
ASSUMPTION: The work environment is flexible and remote, with a focus on delivering results and maintaining open communication with the client and team members.
💼 Interview & Application Insights
Typical Process:
- Initial resume screening
- Phone or video call interview to discuss the role and assess cultural fit
- Skills assessment or test project to evaluate social media strategy and content creation skills
- Final interview with the client to discuss the role and make a hiring decision
Key Assessment Areas:
- Social media strategy and content creation skills
- Copywriting and communication skills
- Research and analytical skills
- Organizational skills and attention to detail
- Cultural fit and alignment with the company's values
Application Tips:
- Tailor your resume and cover letter to highlight your social media strategy, content creation, and community building experience
- Include specific examples of your past work and achievements in these areas
- Demonstrate your understanding of the role and the company's mission and values
- Showcase your ability to work independently and meet deadlines
ATS Keywords: Social Media Strategy, Content Creation, Community Building, Organic Growth, Influencer Outreach, Affiliate Outreach, Copywriting, Research, Organization, Attention to Detail, Self-Starter
ASSUMPTION: The application process is likely to involve multiple stages, including an initial resume screening, phone or video call interview, skills assessment, and final interview with the client.
🛠️ Tools & Technologies
- Social media platforms: Instagram, LinkedIn, TikTok, and Shopify
- Project management tools: Not specified (Assumed: The company may use tools such as Asana, Trello, or Monday.com)
- Communication tools: Not specified (Assumed: The company may use tools such as Slack, Microsoft Teams, or Google Workspace)
ASSUMPTION: The specific tools and technologies used by the company may vary, but they are likely to include social media platforms, project management tools, and communication tools.
👔 Cultural Fit Considerations
Company Values:
- Not specified (Assumed: The company values excellence, innovation, and customer satisfaction)
Work Style:
- Self-starter with the ability to work independently and meet deadlines
- Strong organizational skills and attention to detail
- Excellent communication and copywriting skills
- Ability to work collaboratively with team members and clients
Self-Assessment Questions:
- Do you have proven experience in social media strategy, content creation, and community building?
- Are you a self-starter with strong organizational skills and attention to detail?
- Do you have excellent communication and copywriting skills?
- Are you comfortable working independently and meeting deadlines?
- Do you align with the company's values of excellence, innovation, and customer satisfaction?
ASSUMPTION: The company values excellence, innovation, and customer satisfaction, and they look for candidates who align with these values and demonstrate strong organizational skills, attention to detail, and excellent communication and copywriting skills.
⚠️ Potential Challenges
- Managing multiple social media platforms and content creation tasks simultaneously
- Keeping up with the latest trends and best practices in social media strategy and community building
- Dealing with the pressure of driving organic growth and engagement without relying on paid advertisements
- Managing influencer and affiliate outreach efforts, including securing collaborations and tracking performance
- Balancing the demands of the role with a part-time work schedule
ASSUMPTION: This role may present challenges in terms of managing multiple tasks and platforms, keeping up with industry trends, and balancing the demands of the role with a part-time work schedule.
📈 Similar Roles Comparison
- This role is similar to a Social Media Manager or Community Manager position, but with a focus on organic growth and strategic outreach to key audiences
- Unlike other social media roles, this position requires experience in influencer and affiliate outreach, as well as strategic outreach to niche audiences
- This role may offer more flexibility and autonomy than traditional social media roles, given the part-time nature of the work and the focus on delivering results rather than hours worked
ASSUMPTION: This role is similar to a Social Media Manager or Community Manager position, but with a unique focus on organic growth, strategic outreach, and influencer and affiliate partnerships.
📝 Sample Projects
- Developing and executing an organic social media strategy for a new eCommerce brand, focusing on Instagram and LinkedIn
- Managing influencer and affiliate outreach efforts to drive traffic and conversions for an existing eCommerce brand
- Conducting strategic outreach to churches, therapists, and coaches to generate traffic for a Shopify site
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, including social media strategy, content creation, community building, influencer outreach, and strategic outreach to niche audiences.
❓ Key Questions to Ask During Interview
- Can you describe the company's social media strategy and how this role fits into that overall plan?
- How does the company support the growth and development of its social media team members?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does the company approach influencer and affiliate outreach, and what resources will be available to support this aspect of the role?
- What is the company's approach to work-life balance, and how does that apply to this part-time role?
ASSUMPTION: These key questions will help you better understand the role, the company's social media strategy, and the resources available to support your success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media strategy, content creation, and community building experience
- Prepare a portfolio or examples of your past work, demonstrating your skills and achievements in these areas
- Follow up with the company one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
