📌 Core Information
🔹 Job Title: Creative Account Services - Director
🔹 Company: CVS Health
🔹 Location: Boston, MA; Wellesley, MA; Woonsocket, RI; Hartford, CT; New York, NY
🔹 Job Type: Full-Time, Hybrid (3 days in-office)
🔹 Category: Marketing & Communications
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 8+ years
🔹 Remote Status: On-site with hybrid option
🚀 Job Overview
Key aspects of this role include:
- Leading integrated workstreams for a major healthcare brand
- Partnering with marketers and creative leads to drive strategic, creative solutions
- Managing and coaching a direct report
- Working across multiple channels, including digital, video, content, and print
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and experience managing teams and cross-functional projects.
📋 Key Responsibilities
✅ Serve as the strategic lead and primary point of contact for key business partners
✅ Translate complex healthcare B2C and B2B creative briefs into clear, compelling creative and executional strategies
✅ Lead the development of projects across digital, video, content, print, and more
✅ Provide strategic and creative feedback across all formats ensuring clarity, relevance, and consistency
✅ Work cross-functionally with delivery managers, producers, and marketing partners to keep work moving smoothly and on schedule
✅ Build trusted relationships with stakeholders and provide smart, proactive counsel
✅ Manage one direct report, providing leadership, coaching, and support for their growth
✅ Contribute to process improvements, knowledge sharing, and team development
ASSUMPTION: This role involves a mix of strategic thinking, creative problem-solving, and project management, with a focus on driving results and building strong relationships.
🎯 Required Qualifications
Education: Bachelor’s degree in Business or Marketing, or related field OR equivalent (4 years’ experience and High School Diploma/GED) required
Experience: 8+ years of experience in account management, preferably in both agency and in-house environments. Experience with content strategy and content creation, especially within complex or regulated industries.
Required Skills:
- Proven ability to lead strategic, integrated campaigns across multiple channels
- Excellent communication and collaboration skills
- Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment
- A growth mindset and a passion for learning, solving, and delivering great work
Preferred Skills:
- Deep understanding of healthcare and/or B2B marketing
- Proven ability to guide creative teams and review work with a strong point of view
- Ability to quickly grasp complex products, services, and audiences
ASSUMPTION: Candidates should have a strong background in account management, with a focus on content strategy and creative problem-solving in complex industries.
💰 Compensation & Benefits
Salary Range: $100,000.00 - $231,540.00 per year (based on experience and location)
Benefits:
- Affordable medical plan options
- 401(k) plan (including matching company contributions)
- Employee stock purchase plan
- Wellness screenings, tobacco cessation, and weight management programs
- Confidential counseling and financial coaching
- Paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access
Working Hours: Full-time, with a hybrid work arrangement (3 days in-office)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and experience. The actual offer may vary based on the candidate's qualifications and the company's internal equity.
📌 Applicant Insights
🔍 Company Context
Industry: CVS Health operates in the retail pharmacy and healthcare services industries, providing pharmacy services, prescription insurance, and health information services.
Company Size: CVS Health is a large, publicly-traded company with over 10,000 employees.
Founded: CVS Health was founded in 1963 and has since grown to become one of the largest healthcare companies in the United States.
Company Description:
- CVS Health is the leading health solutions company, delivering care like no one else can.
- The company reaches more people and improves the health of communities across America through its local presence, digital channels, and over 300,000 dedicated colleagues.
- CVS Health helps people navigate the health care system and their personal health care by improving access, lowering costs, and being a trusted partner for every meaningful moment of health.
Company Specialties:
- Retail pharmacy
- Pharmacy benefits management
- Health insurance
- Health care
- Pharmacy
- Retail
- Care management
- and Primary care
Company Website: CVS Health
ASSUMPTION: CVS Health is a well-established company with a strong presence in the healthcare industry, offering a wide range of services and a large employee base.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring strategic thinking, leadership, and experience in account management.
Reporting Structure: The Account Director will report to the Executive Director, Account and Delivery Management and manage one direct report.
Work Arrangement: This role has a hybrid work arrangement, with 3 days in the office and 2 days remote.
Growth Opportunities:
- Potential to take on additional responsibilities and grow within the in-house creative agency
- Opportunities to work on high-profile projects and collaborate with diverse teams
- Chance to develop leadership and mentoring skills by managing a direct report
ASSUMPTION: This role offers opportunities for professional growth and development within a large, established company.
🌍 Location & Work Environment
Office Type: CVS Health has multiple office locations, with this role requiring 3 days in the office per week.
Office Location(s): Boston, MA; Wellesley, MA; Woonsocket, RI; Hartford, CT; New York, NY
Geographic Context:
- Boston, MA: A major city with a diverse population, known for its healthcare and biotechnology industries
- Wellesley, MA: A suburban town west of Boston, known for its high-quality education and affluent population
- Woonsocket, RI: A small city in northern Rhode Island, home to CVS Health's headquarters
- Hartford, CT: The capital city of Connecticut, with a mix of urban and suburban areas
- New York, NY: The most populous city in the United States, with a diverse economy and cultural scene
Work Schedule: Full-time, with a hybrid work arrangement (3 days in-office, 2 days remote)
ASSUMPTION: The office locations for this role offer a mix of urban and suburban environments, with access to cultural attractions, amenities, and transportation options.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with a recruiter
- In-depth interview with the hiring manager and/or team members
- Final interview with the Executive Director, Account and Delivery Management
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and collaboration skills
- Leadership and management skills
- Industry knowledge and experience with healthcare and/or B2B marketing
- Cultural fit and alignment with CVS Health's values
Application Tips:
- Tailor your resume and cover letter to highlight your experience in account management, content strategy, and creative problem-solving
- Prepare examples of your work and be ready to discuss your approach to strategic, integrated campaigns
- Research CVS Health and be prepared to discuss how your skills and experience align with the company's mission and values
- Follow up with the recruiter after your interview to express your interest in the role
ATS Keywords: Account Management, Content Strategy, Creative Briefs, Digital Marketing, Video Production, Content Creation, B2C Marketing, B2B Marketing, Stakeholder Management, Leadership, Coaching, Process Improvement, Communication, Collaboration, Organizational Skills, Problem Solving
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, communication skills, and industry knowledge, as well as their cultural fit with CVS Health.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, JIRA, Trello)
- Creative brief and project management templates
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
ASSUMPTION: The tools and technologies required for this role are standard for account management and project management positions, with a focus on collaboration and communication.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Collaboration
- Innovation
- Performance
- Diversity
- Integrity
Work Style:
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and responsive to change
- Committed to continuous learning and improvement
Self-Assessment Questions:
- How do you approach building and maintaining strong relationships with stakeholders?
- Can you provide an example of a time when you had to adapt your approach to meet a client's evolving needs?
- How do you stay up-to-date with industry trends and best practices in account management?
ASSUMPTION: CVS Health values candidates who are customer-focused, collaborative, and results-driven, with a commitment to continuous learning and improvement.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Navigating a large, complex organization with multiple stakeholders
- Working with tight deadlines and budget constraints
- Adapting to changes in project scope, priorities, or resources
- Balancing the needs and expectations of multiple stakeholders, including clients, internal teams, and leadership
ASSUMPTION: This role may present challenges related to managing multiple priorities, navigating a large organization, and balancing stakeholder needs, but offers opportunities for growth and development within a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- Compared to agency roles, this in-house position offers more direct influence over the brand and a deeper understanding of the company's goals and objectives
- Compared to other in-house roles, this position offers a unique opportunity to work on integrated campaigns across multiple channels for a major healthcare brand
- Compared to other senior management roles, this position offers a chance to lead a team, manage a direct report, and drive strategic, creative solutions for a high-impact industry
ASSUMPTION: This role offers a unique blend of strategic, creative, and management responsibilities, with a focus on driving results and building strong relationships within the healthcare industry.
📝 Sample Projects
- Developing a comprehensive content strategy for a new product launch, including digital, video, and print assets
- Managing a cross-functional team to create a series of targeted B2B marketing campaigns, driving brand awareness and lead generation
- Leading a creative briefing session to align stakeholders on the strategic direction for a major B2C marketing campaign
ASSUMPTION: The projects for this role will involve a mix of strategic thinking, creative problem-solving, and project management, with a focus on driving results and building strong relationships with stakeholders.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does this role fit into the broader organizational structure, and who are the key stakeholders?
- What are the most pressing challenges facing the in-house creative agency, and how can this role help address them?
- How does CVS Health support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company, allowing you to make an informed decision about your fit and potential for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in account management, content strategy, and creative problem-solving
- Prepare examples of your work and be ready to discuss your approach to strategic, integrated campaigns
- Research CVS Health and be prepared to discuss how your skills and experience align with the company's mission and values
- Follow up with the recruiter after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
