📌 Core Information
🔹 Job Title: Creative
🔹 Company: Vidsy
🔹 Location: Toronto, Ontario, Canada
🔹 Job Type: Full Time
🔹 Category: Internet Publishing
🔹 Date Posted: 2025-04-15
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (Virtual-First)
🚀 Job Overview
Key aspects of this role include:
- Leading end-to-end production of social content for top brands
- Generating creative concepts and ideas
- Collaborating with teams to produce high-performing social video content
- Managing external creators and in-house designers
- Working with strategists and client solutions managers
ASSUMPTION: This role requires a strong understanding of social media trends, client management, and creative concepting. Experience in video production and Adobe Suite is a plus.
📋 Key Responsibilities
✅ Lead end-to-end production of social content for top brands like Meta, L’Oréal, Warner Bros, Unilever, and Google
✅ Generate exciting creative concepts and ideas for various industries (beauty, retail, gaming, entertainment, etc.)
✅ Bring concepts to life from concept to final delivery, working with strategists, client solutions managers, and motion designers
✅ Direct external creators and collaborate with in-house designers to produce high-performing social video content
✅ Pitch concepts, take briefs, and deliver top-tier content to clients
ASSUMPTION: This role involves fast-paced work, requiring adaptability and strong communication skills to manage multiple projects and stakeholders.
🎯 Required Qualifications
Education: Not specified (industry experience is valued)
Experience: 2-4+ years of content production experience, including managing end-to-end production
Required Skills:
- Deep understanding of social media trends across multiple platforms (TikTok, Meta, Snap, etc.)
- Strong creative mindset with a passion for concepting
- Client-facing experience, from pitching concepts to taking briefs and delivering content
- Based in the Toronto, Ontario area
Preferred Skills:
- Strong portfolio of paid and/or organic social content
- Agency or consultancy experience with diverse clients and industries
- Proven ability to brief creatives and manage video production
- Interest and/or experience utilising AI
ASSUMPTION: While a degree is not required, relevant experience and a strong portfolio are essential for this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $75,000 CAD (based on experience)
Benefits:
- Private Healthcare
- Flexibility First (hybrid virtual-first approach)
- Generous Time Off
- Remote Flexibility (work away from hub for up to 4 weeks of the year)
- Volunteer Day (paid day off annually to support a cause)
- Wellbeing Focus (access to wellness programs and Employee Assistance Program)
- Eco Impact (carbon footprint offset through Ecologi partnership)
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range is based on industry standards for similar roles in Toronto, Ontario.
📌 Applicant Insights
🔍 Company Context
Industry: Internet Publishing, focusing on short-form video ads and digital marketing
Company Size: 51-200 employees (small to mid-sized, offering a close-knit team environment)
Founded: 2015 (young, growing company with a startup-like culture)
Company Description:
- Vidsy helps global brands achieve business goals with effective video ads
- Combines technology, a global creator community, and unique creative strategies
- Partners with major platforms like Meta, Google, YouTube, Snapchat, and TikTok
Company Specialties:
- Short Form Video
- Digital Marketing
- Creative Community
- Native Advertising
- Mobile Video
- AdTech
- StartUp
- Mobile Adverting
- Native Video
- Video Advertising
Company Website: https://www.vidsy.co
ASSUMPTION: Vidsy's focus on short-form video ads and digital marketing makes it an exciting place for creatives looking to make an impact in the digital advertising space.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: Reports to Remi, the Creative Director
Work Arrangement: Hybrid ‘Virtual-First’ approach (flexible, with a focus on productivity and collaboration)
Growth Opportunities:
- Potential to grow within the creative team or explore other departments
- Chance to work with high-profile brands and impact their video advertising strategies
- Opportunity to mentor junior creatives and contribute to the company's culture
ASSUMPTION: This role offers growth opportunities based on individual performance and the company's expansion.
🌍 Location & Work Environment
Office Type: Hybrid (Virtual-First) with office spaces in Toronto and New York
Office Location(s): 14 Gowers Walk, London, England and 79 Madison Ave, 2nd Floor, Unit 230, New York, New York 10016
Geographic Context:
- Toronto, Ontario, Canada (multicultural, vibrant city with a thriving tech industry)
- Close proximity to major brands and creative agencies
- Access to a diverse talent pool and creative inspiration
Work Schedule: Flexible, with a focus on productivity and collaboration
ASSUMPTION: The hybrid work arrangement allows for a healthy work-life balance and the opportunity to collaborate with team members in person when needed.
💼 Interview & Application Insights
Typical Process:
- 20-minute introductory call with a member of the Talent Team
- 60-minute video interview with Remi, the Creative Director
- Task – an opportunity to showcase creativity
- 90-minute final interview with team members, including presenting the task response and exploring alignment with Vidsy's values
Key Assessment Areas:
- Creativity and concepting skills
- Understanding of social media trends and client management
- Communication and collaboration skills
- Alignment with Vidsy's values (Raise the Bar, Learn Everyday, Unleash Creativity & Be Brave)
Application Tips:
- Highlight relevant experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare a strong portfolio showcasing your creative concepts and social content
- Be ready to discuss your creative process and how you stay up-to-date with social media trends
ATS Keywords: Content Production, Social Media Trends, Creative Concepting, Client Management, Video Production, Adobe Suite, AI Utilization
ASSUMPTION: The interview process is designed to assess the candidate's creativity, understanding of social media trends, and alignment with Vidsy's values.
🛠️ Tools & Technologies
- Adobe Suite (Photoshop, Premiere Pro, After Effects)
- Social media platforms (TikTok, Meta, Snap, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: Familiarity with Adobe Suite and social media platforms is essential for this role. Experience with project management tools is a plus.
👔 Cultural Fit Considerations
Company Values:
- Raise the Bar (strive for excellence and continuous improvement)
- Learn Everyday (embrace learning and growth)
- Unleash Creativity (encourage innovation and self-expression)
- Be Brave (take calculated risks and challenge the status quo)
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on client success
Self-Assessment Questions:
- How do you embody Vidsy's values in your daily work?
- Describe a time when you had to adapt to a significant change in a project or client request.
- How do you stay up-to-date with social media trends and incorporate them into your creative process?
ASSUMPTION: Candidates who align with Vidsy's values and demonstrate a strong work ethic and adaptability will thrive in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to client feedback and changes in project scope
- Staying up-to-date with social media trends and platform updates
- Collaborating effectively with remote team members and external creators
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a proactive approach to communication and collaboration.
📈 Similar Roles Comparison
- Unlike traditional agency roles, this position focuses on end-to-end production and collaboration with external creators
- Vidsy's global creator community and unique creative strategies set it apart from other digital marketing agencies
- This role offers the opportunity to work with high-profile brands and impact their video advertising strategies
ASSUMPTION: This role is unique in its focus on end-to-end production and collaboration with external creators, offering a distinct blend of creative and project management responsibilities.
📝 Sample Projects
- Concepting and producing a TikTok campaign for a major brand launch
- Collaborating with an external creator to produce a Snapchat series for a retail client
- Managing a team to produce a suite of Instagram Reels for an entertainment client
ASSUMPTION: These sample projects demonstrate the variety of work and collaboration opportunities available in this role.
❓ Key Questions to Ask During Interview
- How does Vidsy support the growth and development of its creative team members?
- Can you describe the team structure and dynamics within the creative department?
- How does Vidsy foster a culture of innovation and creativity?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Vidsy measure the success of its creative campaigns and teams?
ASSUMPTION: These questions will help candidates better understand the role, team dynamics, and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills for this role
- Write a cover letter demonstrating your understanding of the role and company
- Prepare a portfolio showcasing your creative concepts and social content
- Follow up with the hiring manager after one week if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
