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Creative Content Lead

Taager
Full-time
On-site
Cairo, Al Qāhirah, Egypt
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Content Lead

πŸ”Ή Company: Taager

πŸ”Ή Location: Cairo, Egypt

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Retail

πŸ”Ή Date Posted: 2025-04-15

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving content strategy and overseeing content creation
  • Leading and mentoring a team of designers and video editors
  • Ensuring brand consistency across the website
  • Managing content-related issues and website merchandising

ASSUMPTION: This role requires a balance of creative and leadership skills, with a focus on driving content strategy and ensuring high-quality output from the team.

πŸ“‹ Key Responsibilities

βœ… Lead and mentor a team of designers and video editors, providing guidance, feedback, and training

βœ… Oversee the creation of product carousel content, ensuring accuracy, completeness, and optimization within required SLAs

βœ… Manage and resolve content-related issues, collaborating with partners and internal teams

βœ… Update and maintain the website homepage based on partner requests or internal standards

βœ… Ensure all content follows SEO best practices and is optimized for search engines

βœ… Conduct audience research to ensure content is relevant, engaging, and valuable

βœ… Work on projects with marketing, design, and product teams to ensure content aligns with overall brand messaging

βœ… Manage external freelancers or agencies when necessary

βœ… Monitor content performance using analytics tools and make data-driven improvements

βœ… Stay updated on industry trends, emerging platforms, and content marketing innovations

βœ… Act as the primary point of contact for content-related inquiries and escalations

βœ… Identify opportunities to streamline and improve onboarding and content management processes

βœ… Track team performance metrics, report on key achievements, and analyze data to drive continuous improvement

βœ… Stay present and actively involved in day-to-day operations, anticipating and addressing potential issues

ASSUMPTION: This role involves a mix of strategic planning, hands-on content creation, and team management, requiring strong leadership and organizational skills.

🎯 Required Qualifications

Education: Bachelor’s degree in business, Marketing, Communications, or a related field

Experience: 5+ years of experience in content management, with at least 3 years in a supervisory role

Required Skills:

  • Content Management
  • Leadership
  • Storytelling
  • Video Editing
  • Graphic Design
  • SEO
  • Audience Research
  • Project Management
  • Data Analysis
  • Communication
  • Problem Solving
  • Team Performance
  • Content Creation
  • Brand Consistency
  • Content Strategy
  • Merchandising

Preferred Skills:

  • Fluency in Arabic
  • Experience with e-commerce platforms

ASSUMPTION: Strong leadership, organizational, and communication skills are essential for success in this position. Familiarity with the e-commerce landscape and Arabic language skills would be beneficial but not required.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Cairo, Egypt, is typically between EGP 30,000 and EGP 45,000 per month, based on experience and qualifications. This estimate is based on market research and may vary depending on the candidate's specific skills and background.

Benefits:

  • Health insurance
  • Dental insurance
  • Life insurance
  • Retirement plan
  • Employee discounts
  • Gym membership
  • Professional development opportunities

Working Hours: Full-time, 40 hours per week, with flexible working hours and the possibility of remote work for some tasks

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific skills and background. Benefits are subject to change and may be confirmed during the interview process.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Taager operates in the retail industry, specifically focusing on social e-commerce. The company enables entrepreneurs to start and grow their social e-commerce businesses without requiring capital, inventory, or operational experience.

Company Size: Taager has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Taager was founded in 2020, making it a relatively new but rapidly growing company in the MENA region.

Company Description:

  • Taager's mission is to democratize the social e-commerce space by enabling budding entrepreneurs to start selling online with no required capital, inventory, or operational experience
  • The company handles merchandising, warehousing, shipping, and cash collection needs for its sellers
  • Taager currently operates in Egypt, KSA, and UAE, with additional market launches underway

Company Specialties:

  • Social e-commerce
  • E-commerce enablement
  • Retail technology
  • Entrepreneurship support

Company Website: http://www.taager.com

ASSUMPTION: Taager's focus on social e-commerce and entrepreneurship makes it an attractive opportunity for candidates interested in the retail tech industry and supporting small business growth.

πŸ“Š Role Analysis

Career Level: This role is a mid-level management position, offering opportunities for growth and development within the content and e-commerce fields.

Reporting Structure: The Creative Content Lead will report directly to the Head of Content and will oversee a team of designers and video editors.

Work Arrangement: This role is primarily on-site, with some flexibility for remote work for specific tasks. The working hours are full-time, with 40 hours per week.

Growth Opportunities:

  • Advancement to a senior content management role or leadership position within the content team
  • Expansion into related fields, such as marketing or product management, as the company grows
  • Opportunities to work on cross-functional projects and collaborate with other departments

ASSUMPTION: This role offers strong growth potential within Taager's content and e-commerce teams, as well as opportunities to expand into related fields as the company continues to grow and evolve.

🌍 Location & Work Environment

Office Type: Taager's headquarters is located in Maadi, Cairo, with a modern and collaborative work environment.

Office Location(s): Maadi, Cairo, Egypt

Geographic Context:

  • Cairo is the capital and largest city of Egypt, with a population of over 20 million people
  • The city is known for its rich history, cultural attractions, and vibrant food scene
  • Cairo offers a mix of urban and suburban living, with various neighborhoods catering to different lifestyles

Work Schedule: The work schedule is full-time, with 40 hours per week, and some flexibility for remote work for specific tasks.

ASSUMPTION: Taager's office in Maadi, Cairo, provides a modern and collaborative work environment, with opportunities for growth and development within the company's content and e-commerce teams.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interview with the Head of Content
  • Final interview with the CEO or another senior leader
  • Background check and offer extension

Key Assessment Areas:

  • Content creation and strategy skills
  • Leadership and team management abilities
  • Problem-solving and analytical thinking
  • Communication and interpersonal skills
  • Cultural fit and alignment with Taager's mission and values

Application Tips:

  • Highlight your relevant experience in content management and team leadership
  • Include examples of your content creation and strategy work in your resume and cover letter
  • Demonstrate your understanding of Taager's business model and mission in your application materials
  • Prepare questions about the company's growth plans and opportunities for professional development

ATS Keywords: Content Management, Leadership, Storytelling, Video Editing, Graphic Design, SEO, Audience Research, Project Management, Data Analysis, Communication, Problem Solving, Team Performance, Content Creation, Brand Consistency, Content Strategy, Merchandising, Social E-commerce, Retail Technology, Entrepreneurship Support

ASSUMPTION: Taager's interview process focuses on assessing candidates' content creation and strategy skills, leadership abilities, and cultural fit with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Content management systems (e.g., WordPress, Drupal)
  • Project management tools (e.g., Asana, Trello, Jira)
  • Design and video editing software (e.g., Adobe Creative Suite, Canva, iMovie)
  • SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
  • Analytics tools (e.g., Google Analytics, Mixpanel)

ASSUMPTION: Familiarity with relevant content management systems, project management tools, and design software is essential for success in this role. Experience with SEO and analytics tools is also beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centricity
  • Innovation and continuous improvement
  • Collaboration and teamwork
  • Integrity and accountability
  • Empowerment and entrepreneurship

Work Style:

  • Fast-paced and dynamic environment
  • Collaborative and cross-functional teams
  • Focus on results and continuous learning
  • Opportunities for growth and professional development

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment, and are you comfortable with change and uncertainty?
  • Are you a strong communicator and collaborator, with experience working effectively in teams?
  • Do you have a customer-focused mindset and a passion for driving results and continuous improvement?
  • Are you committed to lifelong learning and professional development, and do you actively seek out new challenges and opportunities?

ASSUMPTION: Taager values candidates who are customer-focused, innovative, collaborative, and committed to continuous learning and professional development. Strong communication and teamwork skills are essential for success in this role.

⚠️ Potential Challenges

  • Managing a team with diverse skills and backgrounds, requiring strong leadership and communication skills
  • Balancing creative and strategic responsibilities, with a focus on driving content strategy and ensuring high-quality output from the team
  • Adapting to a fast-paced and dynamic work environment, with a focus on continuous improvement and innovation
  • Working with partners and internal teams to resolve content-related issues and ensure brand consistency across the website

ASSUMPTION: This role presents unique challenges related to team management, balancing creative and strategic responsibilities, and adapting to a fast-paced work environment. Successful candidates will be able to navigate these challenges effectively and drive results for the company.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional content management roles, this position requires a strong focus on leadership and team management, as well as the ability to drive content strategy and ensure brand consistency across the website
  • This role is unique to Taager's social e-commerce business model, with a focus on enabling entrepreneurs to start and grow their social e-commerce businesses without requiring capital, inventory, or operational experience
  • Career progression in this role may involve advancement to a senior content management role or leadership position within the content team, or expansion into related fields, such as marketing or product management, as the company grows

ASSUMPTION: This role is unique to Taager's social e-commerce business model and offers strong growth potential within the company's content and e-commerce teams, as well as opportunities to expand into related fields as the company continues to grow and evolve.

πŸ“ Sample Projects

  • Developing and implementing a content strategy for a new product launch, including creating high-quality content, managing a team of designers and video editors, and ensuring brand consistency across the website
  • Conducting audience research to identify trends and preferences, and using this information to inform content creation and strategy
  • Managing a team to resolve a content-related issue, such as a website outage or data discrepancy, and ensuring a quick and effective solution is implemented

ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges faced by the Creative Content Lead, from strategic planning and content creation to team management and issue resolution.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall content and e-commerce strategy for the company?
  • What opportunities are there for professional development and growth within the content team and the company as a whole?
  • How does Taager support work-life balance for its employees?
  • What is the company's approach to innovation and continuous improvement, and how does this role contribute to that process?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, strategic fit, growth opportunities, work-life balance, and the company's approach to innovation and continuous improvement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in content management, team leadership, and social e-commerce
  • Prepare questions about the company's growth plans and opportunities for professional development
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.