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Creative Copywriter (Website-Focused, B2C Services) – Part Time

Corebridge Solutions
Full-time
Remote
Worldwide
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Copywriter (Website-Focused, B2C Services) – Part Time

πŸ”Ή Company: CoreBridge Solutions

πŸ”Ή Location: Fully Remote (Open to applicants based in South Africa only)

πŸ”Ή Job Type: Part-Time, Contractor

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: 2025-04-14

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Crafting compelling website copy for U.S.-based SMBs in niche markets
  • Developing crisp headlines and engaging service descriptions
  • Adapting voice and style to fit each client's unique brand
  • Collaborating with design teams to ensure visuals and text align seamlessly
  • Proofreading and refining work to maintain high-quality standards

ASSUMPTION: This role requires a strong understanding of B2C marketing and the ability to adapt to different brand voices and styles.

πŸ“‹ Key Responsibilities

βœ… Wordsmithing: Write engaging, on-brand copy for websites and landing pages, always with the user in mind.

βœ… Audience First: Adapt voice and style to fit each client’s unique vibe, whether that’s professional-yet-friendly or relaxed-and-approachable.

βœ… Teamwork: Partner with design teams to ensure visuals and text align seamlessly.

βœ… Quality Control: Proofread and refine your work to keep grammar and clarity on point.

βœ… Stay Curious: Keep an eye on consumer behavior trends, applying fresh approaches when it makes sense.

ASSUMPTION: This role requires strong writing skills, attention to detail, and the ability to work collaboratively with design teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, English, Journalism, or a related field (or equivalent experience).

Experience: 2-5 years of experience in copywriting, content creation, or a related role, with a focus on B2C services.

Required Skills:

  • Proven ability to create compelling, on-brand copy for websites and landing pages
  • Strong understanding of B2C marketing principles
  • Excellent grammar and punctuation skills
  • Ability to adapt to different brand voices and styles
  • Strong collaboration skills and the ability to work effectively with design teams

Preferred Skills:

  • Familiarity with basic SEO principles
  • Experience working with U.S.-based clients
  • Proficiency in using content management systems (CMS)

ASSUMPTION: Candidates should have a versatile portfolio, particularly in B2C or service-oriented writing, and be comfortable with tight deadlines and shifting brand voices.

πŸ’° Compensation & Benefits

Salary Range: ZAR 35,000 - 50,000 per month (Based on experience and industry standards for part-time, remote contract roles in South Africa)

Benefits:

  • Remote work flexibility with the opportunity to work from anywhere in South Africa
  • Significant milestone bonuses
  • Opportunities for professional growth, especially in leadership and digital innovation
  • Work-life balance that respects your time and commitments

Working Hours: Part-Time, Monday to Friday, 2:00 PM - 6:00 PM South Africa Standard Time

ASSUMPTION: The salary range is an estimate based on industry standards for part-time, remote contract roles in South Africa. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Outsourcing and Offshoring Consulting, specializing in identifying highly skilled talent in specialized professional industries such as legal, medical, accounting, and lending.

Company Size: Small (11-50 employees), which means applicants can expect a close-knit team and the opportunity to make a significant impact.

Founded: 2023, with a focus on providing bespoke solutions tailored to meet clients' distinct needs.

Company Description:

  • CoreBridge Solutions is a globally renowned leader in outsourcing and offshoring consulting
  • Specializes in identifying highly skilled talent in specialized professional industries
  • Committed to a client-centric approach, creating bespoke solutions tailored to meet clients' unique needs

Company Specialties:

  • Staffing
  • Outsourcing
  • Legal Services

Company Website: https://www.corebridgesolutions.com/

ASSUMPTION: CoreBridge Solutions is a growing company with a strong focus on client satisfaction and continuous innovation.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for professional growth and leadership development.

Reporting Structure: This role will report directly to the Marketing Manager.

Work Arrangement: Fully remote, with the opportunity to work from anywhere in South Africa.

Growth Opportunities:

  • Potential for career advancement in leadership and digital innovation roles
  • Chance to work on high-impact projects for U.S.-based B2C clients
  • Opportunity to gain international experience working with U.S.-based clients

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop leadership and digital innovation skills.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location.

Office Location(s): N/A (Fully remote)

Geographic Context:

  • South Africa, with a focus on U.S.-based B2C clients
  • Opportunity to work from anywhere in South Africa
  • Time zone: Africa/Johannesburg (GMT+2)

Work Schedule: Part-Time, Monday to Friday, 2:00 PM - 6:00 PM South Africa Standard Time

ASSUMPTION: This role requires strong self-motivation and time management skills, as well as the ability to work effectively in a remote, independent setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Writing test or assignment
  • Final interview with the Marketing Manager

Key Assessment Areas:

  • Writing samples and portfolio
  • Understanding of B2C marketing principles
  • Adaptability to different brand voices and styles
  • Collaboration and communication skills

Application Tips:

  • Highlight relevant experience and skills in your resume, with a focus on B2C copywriting and marketing
  • Include a portfolio of your best work, showcasing your ability to adapt to different brand voices and styles
  • Tailor your cover letter to emphasize your understanding of the role and your fit with the company's mission and values

ATS Keywords: B2C, copywriting, marketing, U.S.-based clients, website content, landing pages, brand voice, collaboration, design teams

ASSUMPTION: The application process for this role may include a writing test or assignment to assess the candidate's writing skills and ability to adapt to different brand voices and styles.

πŸ› οΈ Tools & Technologies

  • Content Management Systems (CMS)
  • Google Drive or other cloud-based storage solutions
  • Microsoft Office or Google Workspace

ASSUMPTION: This role may require proficiency in using content management systems (CMS) and other cloud-based storage solutions for collaboration and file sharing.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-centric approach
  • Continuous innovation
  • Bespoke solutions

Work Style:

  • Remote and independent work
  • Strong self-motivation and time management skills
  • Collaborative and team-oriented approach

Self-Assessment Questions:

  • Do you have a strong understanding of B2C marketing principles and the ability to adapt to different brand voices and styles?
  • Are you comfortable working remotely and independently, with a strong focus on self-motivation and time management?
  • Do you have strong collaboration and communication skills, and the ability to work effectively with design teams?

ASSUMPTION: CoreBridge Solutions values candidates who are self-motivated, adaptable, and able to work effectively in a remote, independent setting, with a strong focus on client satisfaction and continuous innovation.

⚠️ Potential Challenges

  • Working with tight deadlines and shifting brand voices
  • Adapting to different client needs and preferences
  • Managing remote work and independent work arrangements
  • Keeping up with consumer behavior trends and industry best practices

ASSUMPTION: This role may present challenges related to tight deadlines, shifting brand voices, and the need to adapt to different client needs and preferences. Successful candidates will be able to manage remote work arrangements and keep up with industry best practices.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other copywriting or content creation roles, but with a focus on B2C services and U.S.-based clients
  • Unlike other roles, this position requires a strong understanding of B2C marketing principles and the ability to adapt to different brand voices and styles
  • Career path for this role may include opportunities for professional growth and leadership development in marketing and digital innovation

ASSUMPTION: This role is similar to other copywriting or content creation roles, but with a unique focus on B2C services and U.S.-based clients, requiring a strong understanding of B2C marketing principles and the ability to adapt to different brand voices and styles.

πŸ“ Sample Projects

  • Website copy for a U.S.-based SMB in the legal industry, with a professional-yet-friendly brand voice
  • Landing page copy for a U.S.-based SMB in the finance industry, with a relaxed-and-approachable brand voice
  • Blog post series for a U.S.-based SMB in the targeted lead generation industry, with a thought leadership focus

ASSUMPTION: Sample projects for this role may include website copy, landing page copy, and blog post series, with a focus on B2C services and U.S.-based clients.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workflow for this role, and how I would collaborate with the design team?
  • What are the most important qualities you're looking for in a candidate for this role?
  • How does CoreBridge Solutions support the professional growth and development of its employees?
  • What are the biggest challenges facing the company in the next 12 months, and how would this role contribute to addressing them?
  • How does CoreBridge Solutions ensure a supportive and effective work environment for remote employees?

ASSUMPTION: Key questions to ask during the interview for this role may include questions about the typical workflow, collaboration with the design team, professional growth and development opportunities, and the company's approach to remote work and employee support.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant experience and skills, with a focus on B2C copywriting and marketing
  • Include a portfolio of your best work, showcasing your ability to adapt to different brand voices and styles
  • Write a cover letter that emphasizes your understanding of the role and your fit with the company's mission and values
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.