Creative Copywriter (Website-Focused, B2C Services) – Part Time

📌 Core Information

🔹 Job Title: Creative Copywriter (Website-Focused, B2C Services) – Part Time

🔹 Company: CoreBridge Solutions

🔹 Location: Fully Remote (Open to applicants based in Asia only)

🔹 Job Type: Part-Time, Contractor

🔹 Category: Marketing & Communications

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Crafting compelling website copy for U.S.-based SMBs in niche markets
• Adapting voice and style to fit each client's unique brand
• Collaborating with design teams to ensure visuals and text align seamlessly
• Writing engaging, on-brand copy for websites and landing pages

ASSUMPTION: This role requires a strong understanding of B2C marketing and the ability to adapt to different brand voices quickly.

📋 Key Responsibilities

✅ Wordsmithing: Write engaging, on-brand copy for websites and landing pages, always with the user in mind.

✅ Audience First: Adapt voice and style to fit each client’s unique vibe, whether that’s professional-yet-friendly or relaxed-and-approachable.

✅ Teamwork: Partner with design teams to ensure visuals and text align seamlessly.

✅ Quality Control: Proofread and refine your work to keep grammar and clarity on point.

✅ Stay Curious: Keep an eye on consumer behavior trends, applying fresh approaches when it makes sense.

ASSUMPTION: This role requires strong attention to detail, excellent communication skills, and the ability to work independently.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field.

Experience: Proven experience in copywriting, preferably in B2C or service-oriented writing.

Required Skills:

• Excellent written and verbal communication skills
• Ability to adapt to different brand voices
• Strong understanding of user-centered design principles
• Familiarity with basic SEO principles

Preferred Skills:

• Experience working with U.S.-based clients
• Fluency in multiple languages

ASSUMPTION: Candidates with a diverse portfolio showcasing their versatility in B2C or service-oriented writing will be highly competitive.

💰 Compensation & Benefits

Salary Range: The salary range for this position is estimated to be between RM 5,000 - RM 8,000 per month, based on industry standards for part-time, remote copywriter roles in Asia.

Benefits:

• Remote work flexibility with the opportunity to work from anywhere in Asia
• Significant milestone bonuses
• Opportunities for professional growth, especially in leadership and digital innovation
• Work-life balance that respects your time and commitments

Working Hours: Part-Time, Monday to Friday, 8:00 PM - 12:00 MN Malaysia Time

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: CoreBridge Solutions operates in the outsourcing and offshoring consulting industry, focusing on providing specialized professional services to U.S.-based businesses.

Company Size: CoreBridge Solutions is a small company with 11-50 employees, offering a close-knit work environment where individual contributions can make a significant impact.

Founded: CoreBridge Solutions was founded in 2023, making it a relatively new but rapidly growing company.

Company Description:

• CoreBridge Solutions specializes in identifying highly skilled talent in specialized professional industries, such as legal, medical, accounting, and lending.
• The company focuses on providing bespoke solutions tailored to meet clients' distinct needs, serving as a catalyst for their business growth and success.
• CoreBridge Solutions adheres strictly to data protection protocols and is committed to continuous innovation to ensure clients' ongoing success.

Company Specialties:

• Staffing
• Outsourcing
• Legal Services

Company Website: https://www.corebridgesolutions.com/

ASSUMPTION: CoreBridge Solutions' focus on specialized professional services and commitment to client-centric solutions make it an attractive employer for candidates seeking to make a significant impact in their role.

📊 Role Analysis

Career Level: This role is suitable for early to mid-career copywriters seeking to gain experience working with U.S.-based clients in a remote setting.

Reporting Structure: The Creative Copywriter will report directly to the Marketing Manager.

Work Arrangement: This is a part-time, remote-only position with flexible working hours.

Growth Opportunities:

• Progression to a full-time role with increased responsibilities
• Opportunities to lead projects and mentor junior team members
• Potential to specialize in a specific industry or service area

ASSUMPTION: This role offers strong growth potential for candidates eager to develop their skills and take on more responsibilities over time.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): None (fully remote)

Geographic Context:

• Applicants must be based in Asia and have a stable internet connection
• The time zone should be compatible with U.S. business hours
• The role may require occasional collaboration with teams based in the Philippines

Work Schedule: Part-Time, Monday to Friday, 8:00 PM - 12:00 MN Malaysia Time

ASSUMPTION: The fully remote work environment offers flexibility and convenience but requires strong self-motivation and time management skills.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Writing test and/or portfolio review
• Final interview with the Marketing Manager

Key Assessment Areas:

• Writing skills and creativity
• Adaptability to different brand voices
• Understanding of user-centered design principles
• Cultural fit with the company's values and work environment

Application Tips:

• Highlight your experience with B2C or service-oriented writing in your resume
• Include a portfolio showcasing your versatility in copywriting
• Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's values

ATS Keywords: Creative Copywriter, B2C Services, SEO, Proofreading, User Engagement, Team Collaboration, Adaptability, Consumer Behavior Analysis

ASSUMPTION: The application process for this role is straightforward and focused on assessing the candidate's writing skills and cultural fit with the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Google Docs, Sheets, Slides)
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The tools and technologies required for this role are standard in the industry and should be familiar to most candidates.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Client-centricity
• Collaboration
• Continuous learning

Work Style:

• Self-motivated and independent
• Adaptable and flexible
• Strong communication and collaboration skills
• Attention to detail and commitment to quality

Self-Assessment Questions:

• Do you have experience working with U.S.-based clients, and how have you adapted your communication style to suit their needs?
• How do you stay organized and motivated when working remotely?
• Can you provide an example of a time when you had to quickly adapt to a new brand voice or style guide?

ASSUMPTION: CoreBridge Solutions values candidates who are self-motivated, adaptable, and committed to delivering high-quality work that meets the unique needs of their clients.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to different brand voices and styles quickly
• Working independently with minimal supervision
• Occasional collaboration with teams based in different time zones

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• This role is similar to that of a B2C Copywriter or Content Strategist, but with a focus on website copy and a part-time arrangement
• Unlike some other remote copywriting roles, this position requires a strong understanding of U.S.-based clients and their unique needs
• This role offers the opportunity to work with a diverse range of clients in various industries, providing a broad range of experience

ASSUMPTION: Candidates with experience in similar roles or a strong portfolio showcasing their versatility in B2C or service-oriented writing will be well-positioned for this role.

📝 Sample Projects

• Revising website copy for a U.S.-based accounting firm to improve user engagement and drive conversions
• Creating landing page copy for a targeted lead generation campaign for a U.S.-based legal services provider
• Developing a consistent brand voice and tone guide for a U.S.-based medical practice

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of creativity required for this role.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for a project, from initial brief to final delivery?
• How does the company support the professional development of its copywriters?
• What is the team structure like, and how does the copywriting team collaborate with other departments?
• How does the company measure the success of its copywriting efforts, and how often are these metrics reviewed?
• What is the company's approach to work-life balance, and how is this supported in a remote work environment?

ASSUMPTION: These questions will help candidates better understand the role, the team, and the company's approach to copywriting and professional development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Highlight your experience with B2C or service-oriented writing in your resume
• Include a portfolio showcasing your versatility in copywriting
• Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's values
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.