🔹 Job Title: Creative Design Specialist
🔹 Company: Baubap
🔹 Location: LATAM Only
🔹 Job Type: Full-Time
🔹 Category: Creative & Design
🔹 Date Posted: April 7, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in design and a deep understanding of brand management. Candidates should be comfortable working in a fast-paced, collaborative environment and have experience managing multiple projects simultaneously.
✅ Establish and maintain a cohesive visual identity for Baubap that resonates with target audiences and differentiates the company from competitors
✅ Foster a collaborative environment and ensure high-quality design output across all projects, taking the lead when needed
✅ Provide a strategic vision for all creative projects, aligning visual aesthetics with the company’s marketing goals and business objectives
✅ Introduce innovative design solutions that enhance user experience, improve engagement, and drive conversions on digital platforms
✅ Ensure visual consistency across all marketing materials, including websites, social media, email campaigns, paid media, and print materials
✅ Develop and execute high-impact visual campaigns that effectively communicate Baubap’s value propositions and engage users
✅ Collaborate with Product, Brand, and Design System teams to integrate visual design seamlessly into promotional strategies
✅ Create and enforce brand guidelines and design standards to ensure a unified brand presence across all touchpoints
✅ Advocate for user-centric design principles, ensuring that all visual elements enhance the user experience and meet user needs
✅ Analyze the performance of visual content and campaigns, using data-driven insights to refine and optimize future creative efforts
✅ Manage design resources effectively, balancing workload and ensuring timely delivery of projects within budget constraints
✅ Communicate design concepts and strategies clearly to stakeholders, securing buy-in and feedback to refine creative direction
ASSUMPTION: This role requires a strong understanding of design principles, brand management, and project management. Candidates should be comfortable working with various teams and stakeholders to deliver high-quality design projects on time and within budget.
Education: Bachelor's degree in Graphic Design, Visual Communication, or a related field
Experience: 2-5 years of experience in a similar role, with a strong portfolio showcasing creative problem-solving and brand management skills
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates should have a strong foundation in design principles and be skilled in both digital and traditional advertising. Proficiency in tools like Adobe Suite and Figma, along with excellent communication skills, is essential for success in this role.
Salary Range: The salary range for this role is estimated to be between MXN 60,000 - 120,000 per month, based on industry standards for mid-senior level design roles in LATAM. This estimate takes into account the candidate's experience level and the company's size and industry.
Benefits:
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work remotely
ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-senior level design roles in LATAM. Actual compensation may vary depending on the candidate's experience, skills, and the company's performance.
Industry: Baubap operates in the Financial Services industry, specifically focusing on mobile microloans. The company is a leader in its market, offering instant loans through its Android app with no credit bureau revision, no paperwork, and no hassle.
Company Size: Baubap is a mid-sized company with 51-200 employees. This size allows for a more agile and collaborative work environment, where employees have a high level of ownership and independence.
Founded: Baubap was founded in 2018 and has since grown to become the first mobile microloan platform in Mexico.
Company Description:
Company Specialties:
Company Website: https://www.baubap.com/
ASSUMPTION: Baubap's focus on innovation and technology makes it an attractive employer for candidates seeking a dynamic and forward-thinking work environment. The company's commitment to providing accessible financial services also makes it a socially responsible employer of choice.
Career Level: This role is at the mid-senior level, requiring a strong foundation in design principles and brand management. Candidates should have 2-5 years of experience in a similar role and be comfortable working in a fast-paced, collaborative environment.
Reporting Structure: The Creative Design Specialist will report directly to the Head of Design or a similar role. They will collaborate with various teams, including Product, Brand, and Design System teams, to ensure visual designs align with business strategies and goals.
Work Arrangement: This role offers a flexible and remote working environment, allowing employees to balance their work and personal lives more effectively.
Growth Opportunities:
ASSUMPTION: The Creative Design Specialist's role is crucial to Baubap's success, as it ensures a cohesive and innovative visual identity that resonates with target audiences and drives engagement. As the company continues to grow, there may be opportunities for the Creative Design Specialist to take on more responsibilities and advance their career within the organization.
Office Type: Baubap's headquarters is located in Ciudad de México, Alcaldía Cuauhtémoc. The company offers a flexible and remote working environment, allowing employees to work from the office, remotely, or a combination of both.
Office Location(s): Plaza Villa de Madrid, Número 1, Piso 9 - “F”, Ciudad de México, Alcaldía Cuauhtémoc 06700, MX
Geographic Context:
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely
ASSUMPTION: Baubap's flexible and remote working environment allows employees to balance their work and personal lives more effectively. The company's location in Ciudad de México also provides employees with access to a vibrant cultural scene and a diverse range of amenities and services.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Creative Design, Visual Storytelling, Brand Guidelines, User-Centric Design, Adobe Suite, Figma, Framer, AI Tools, Communication, Collaboration, Design Strategy, Campaign Development, Performance Analysis, Project Management, Innovation, Design Excellence
ASSUMPTION: Baubap's application process is designed to assess the candidate's design skills, problem-solving abilities, and cultural fit. Candidates should be prepared to present a strong portfolio and demonstrate their creative thinking and communication skills throughout the interview process.
ASSUMPTION: The Creative Design Specialist should be proficient in tools like Adobe Suite and Figma, with a basic understanding of AI tools like Midjourney and ChatGPT. Familiarity with these tools is essential for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Baubap's company culture is dynamic, innovative, and customer-centric. Candidates should be comfortable working in a fast-paced, collaborative environment and share the company's commitment to innovation, customer-centricity, and collaboration.
ASSUMPTION: The Creative Design Specialist's role is challenging and fast-paced, requiring strong project management skills, excellent communication, and the ability to work effectively in a remote environment. Candidates should be comfortable working in a dynamic and collaborative environment and be able to manage multiple projects simultaneously.
ASSUMPTION: The Creative Design Specialist's role is unique in its focus on brand management and visual storytelling within the financial services industry. Candidates should have a strong foundation in design principles and brand management, as well as experience working in a fast-paced, collaborative environment.
ASSUMPTION: These sample projects are designed to showcase the Creative Design Specialist's ability to manage multiple projects simultaneously, work effectively with various teams and stakeholders, and deliver high-quality design projects on time and within budget.
ASSUMPTION: These key questions are designed to help the candidate better understand the role's responsibilities, the company's culture, and the team's dynamics. Candidates should ask thoughtful and insightful questions to demonstrate their interest in the role and the company.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.