Creative Director

📌 Core Information

🔹 Job Title: Creative Director

🔹 Company: Faria Education Group

🔹 Location: Kraków, Lesser Poland Voivodeship, Poland

🔹 Job Type: Hybrid (On-site & Remote)

🔹 Category: Creative & Design

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Hybrid (On-site & Remote)

🚀 Job Overview

Key aspects of this role include:

• Leading the creative direction and global visual storytelling for Faria's suite of SaaS products
• Defining and executing innovative strategies to elevate the Faria brand and ensure its presence resonates across markets
• Building and leading a team of talented designers to drive the creation of engaging content that aligns with Faria’s brand, values, and objectives
• Collaborating closely with global marketing, product, and sales teams to craft a distinctive and cohesive brand identity that captivates customers and effectively communicates Faria's value proposition across all customer touchpoints

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and leadership skills to drive the creative vision for the company and its products.

📋 Key Responsibilities

✅ Working with the Director of Product Marketing and Brand, lead the visual implementation of the new Faria brand across all products and touchpoints, worldwide.

✅ Lead the ongoing development of the creative strategy for Faria’s brand, ensuring all creative assets align with the global brand vision.

✅ Develop and manage the creation of high-quality marketing collateral, including digital and print materials, campaign visuals, videos, web content, and presentations.

✅ Work closely with the Global Marketing team to integrate creative assets into campaigns, product launches, and events, ensuring they resonate with diverse audiences.

✅ Oversee the design and execution of online and offline campaigns, ensuring consistent brand messaging across all touchpoints, including social media, websites, and sales materials.

✅ Drive the development of Faria’s visual identity, ensuring it is innovative, relevant, and resonates with our target audience across different markets.

✅ Collaborate with cross-functional teams, including Product Marketing, Events, and Sales, to support go-to-market strategies and create engaging customer experiences.

✅ Build, manage, and mentor a team of designers, providing creative direction and feedback and fostering an environment that encourages innovation and collaboration.

✅ Ensure the creative process is efficient, maintaining high standards while meeting deadlines and budget requirements.

✅ Stay current on industry trends, the competitive landscape, and customer insights to continuously refine creative strategies and deliver cutting-edge visual content.

ASSUMPTION: This role involves a mix of creative, strategic, and management responsibilities, requiring a well-rounded individual with strong leadership skills.

🎯 Required Qualifications

Education: A degree in Design, Fine Arts, Marketing, or a related field is preferred.

Experience: 7+ years of experience in a senior creative role, with a strong portfolio showcasing a wide range of creative work, ideally in SaaS, EdTech, or related industries.

Required Skills:

• Expertise in design tools (Adobe Creative Suite, Figma, etc.) and project management tools
• Experience creating and executing creative strategies that drive brand awareness and engagement
• Excellent understanding of digital marketing, focusing on web, video, and social media content

Preferred Skills:

• Experience working in a global organization
• Fluency in multiple languages

ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio are considered more important for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between 15,000 PLN and 25,000 PLN per month (gross), based on industry standards for a Creative Director role in Kraków, Poland, with 7+ years of experience.

Benefits:

• Competitive salary and opportunities for career development (B2B)
• Comprehensive medical coverage by LuxMed
• Generous annual leave and public holidays
• Recurring monthly health and wellness benefits
• Friendly atmosphere, group activities, and corporate events
• MacBook Pro or another laptop of your specification, peripherals, and displays included
• Small but cozy office in Kraków for your convenience

Working Hours: Full-time, with flexible hours and a hybrid work arrangement (on-site and remote).

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Education Technology (EdTech). Faria Education Group operates in the global EdTech market, providing integrated SaaS solutions for schools and online learning platforms.

Company Size: Medium (201-500 employees). As a mid-sized company, Faria offers a more personal work environment with opportunities for growth and impact.

Founded: 2006. Faria Education Group has been deeply understanding the needs of schools and driving transformative experiences for learners, educators, and families globally for over 15 years.

Company Description:

• Faria Education Group provides integrated SaaS solutions for curriculum management, teaching and learning, admissions, and school-to-home communications
• The company also offers innovative online schools with IB Diploma and Cambridge online courses, delivering high-quality education to schools and homes worldwide
• Faria is committed to driving transformative experiences for learners, educators, and families globally, with a strong focus on innovation, data protection, and security

Company Specialties:

• SaaS
• Education Technology
• Curriculum Design
• Learning Management System
• Primary and Secondary Education
• Education Administration Programs
• Online Learning

Company Website: https://www.faria.org/

ASSUMPTION: Faria Education Group is a well-established company in the EdTech industry, with a strong commitment to innovation and quality in education technology solutions.

📊 Role Analysis

Career Level: Senior. This role is a senior-level position, requiring extensive experience and leadership skills.

Reporting Structure: The Creative Director will report directly to the Director of Product Marketing and Brand and will oversee a team of designers.

Work Arrangement: Hybrid (On-site & Remote). The role offers a hybrid work arrangement, with a mix of on-site and remote work.

Growth Opportunities:

• As a senior role, there may be opportunities for career progression within the creative department or other areas of the business
• Faria's global presence offers opportunities for international exposure and collaboration
• The company's commitment to innovation and growth provides opportunities for professional development and skill enhancement

ASSUMPTION: This role offers significant growth opportunities, both within the creative department and across the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid (On-site & Remote). The role offers a hybrid work arrangement, with a mix of on-site and remote work.

Office Location(s): Kraków, Poland. The on-site component of the role will be based in Faria's Kraków office.

Geographic Context:

• Kraków is the second-largest city in Poland, with a rich history and vibrant cultural scene
• The city is home to numerous educational institutions and tech companies, providing a strong talent pool and networking opportunities
• Kraków offers a high quality of life, with affordable living costs and a wide range of amenities

Work Schedule: Full-time, with flexible hours. The role requires a full-time commitment, with flexible hours to accommodate the needs of the team and the business.

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote flexibility, allowing for a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR department
• Creative challenge or test project
• Final interview with the hiring manager and/or team members

Key Assessment Areas:

• Creativity and design skills
• Strategic thinking and brand understanding
• Leadership and team management skills
• Communication and collaboration skills

Application Tips:

• Highlight your relevant experience and achievements in your resume, focusing on your creative portfolio
• Tailor your cover letter to demonstrate your understanding of Faria's brand and values
• Prepare a creative challenge or test project that showcases your design skills and strategic thinking

ATS Keywords: Creative Direction, Visual Storytelling, Brand Strategy, Marketing Collateral, Digital Marketing, Design Tools, Project Management, Collaboration, Innovation, Customer Experience, Visual Identity, Campaign Execution, Trend Analysis, Communication, Strategic Thinking

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on creative skills and strategic thinking.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
• Figma
• Project management tools (e.g., Asana, Trello, Jira)
• Design and prototyping tools (e.g., Sketch, InVision)
• Video and animation tools (e.g., After Effects, Premiere Pro)

ASSUMPTION: The required tools and technologies for this role are industry-standard design and project management software, with a focus on Adobe Creative Suite and Figma.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Faria values creativity, continuous learning, and pushing the boundaries of what's possible in education technology
• Quality: The company is committed to delivering high-quality, reliable, and user-friendly solutions that meet the needs of its customers
• Collaboration: Faria fosters a culture of teamwork, open communication, and mutual respect

Work Style:

• Creative and innovative
• Collaborative and team-oriented
• Results-driven and focused on delivering high-quality work

Self-Assessment Questions:

• How do you align with Faria's values of innovation, quality, and collaboration?
• How do you approach creative challenges and ensure that your work meets the highest standards?
• How do you foster a creative and collaborative work environment, and how do you support the growth and development of your team members?

ASSUMPTION: Faria Education Group values creativity, quality, and collaboration, seeking candidates who align with these core values and can thrive in a dynamic, team-oriented environment.

⚠️ Potential Challenges

• Managing a team of designers and ensuring consistent brand messaging across multiple touchpoints and markets
• Balancing creative innovation with business objectives and brand guidelines
• Adapting to a hybrid work environment and managing team dynamics remotely
• Working with stakeholders across multiple departments and time zones

ASSUMPTION: This role presents unique challenges, requiring strong leadership, communication, and project management skills to balance creative innovation with business objectives and brand guidelines in a hybrid work environment.

📈 Similar Roles Comparison

• Creative Director vs. Art Director: While both roles focus on visual storytelling, the Creative Director role has a broader scope, encompassing brand strategy, campaign execution, and team leadership, whereas the Art Director role is more focused on the visual design and aesthetic aspects of creative projects
• EdTech vs. General Marketing: The Creative Director role in EdTech focuses on visual storytelling and brand messaging in the context of education technology, while a general marketing role may have a broader scope across various industries and products
• Career Path: The Creative Director role can serve as a stepping stone to executive-level positions, such as Chief Marketing Officer or Chief Creative Officer, or provide opportunities for specialization in areas such as brand strategy, campaign management, or team leadership

ASSUMPTION: The Creative Director role in EdTech offers a unique blend of creative, strategic, and leadership responsibilities, with opportunities for career growth and specialization.

📝 Sample Projects

• Developing a comprehensive brand style guide and visual identity system for Faria Education Group, ensuring consistent brand messaging across all touchpoints and markets
• Creating a series of engaging marketing campaigns that showcase Faria's suite of SaaS products and drive customer acquisition and brand awareness
• Designing and implementing a user-friendly and visually appealing interface for Faria's online learning platform, ensuring a seamless and engaging learning experience for students and educators

ASSUMPTION: These sample projects illustrate the breadth and depth of the Creative Director role at Faria Education Group, encompassing brand strategy, campaign execution, and user experience design.

❓ Key Questions to Ask During Interview

• How does Faria Education Group support the professional development and growth of its creative team members?
• What are the key priorities for the Creative Director role in the first 90 days, and how will my work contribute to Faria's overall brand strategy and go-to-market initiatives?
• How does Faria Education Group measure the success of its creative campaigns, and what metrics are most important for tracking and optimizing performance?
• What are the biggest challenges facing the creative department, and how can the Creative Director role help address these issues and drive long-term success for Faria?
• How does Faria Education Group foster a culture of innovation and creativity, and what opportunities are there for creative experimentation and risk-taking?

ASSUMPTION: These key questions help candidates assess the fit of the Creative Director role with their personal and professional goals, as well as gain insights into Faria Education Group's creative culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a portfolio of your works, highlighting your creative direction, brand strategy, and campaign execution skills
• Tailor your cover letter to demonstrate your understanding of Faria's brand, values, and the unique challenges and opportunities presented by the Creative Director role
• Prepare a creative challenge or test project that showcases your design skills and strategic thinking, focusing on a specific aspect of Faria's brand or product suite
• Follow up with the HR department one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.