Creative Director, Copy- Market Access

📌 Core Information

🔹 Job Title: Creative Director, Copy - Market Access

🔹 Company: EVERSANA INTOUCH

🔹 Location: Chicago, Illinois, United States

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and leading brands to ensure high-quality content creation
• Acting as a liaison between creative teams and clients
• Overseeing project progress and mentoring junior writers
• Demonstrating strong leadership, communication, and project management skills
• Familiarity with regulatory guidelines and market access channels

ASSUMPTION: This role requires a high level of strategic thinking, creativity, and the ability to manage multiple projects simultaneously. The ideal candidate will have a strong background in healthcare advertising, with a focus on market access.

📋 Key Responsibilities

✅ Ownership of market access content for individual projects and agency of record brands

✅ Participation in new business pitches for market access, with a deep knowledge of strategic imperatives, message architecture, and tactics

✅ Demonstrating strong leadership abilities to mentor, supervise, and set a career path for more junior-level writers

✅ Proactively monitoring the progress of both own and direct reports' assigned projects, providing direction, input, and feedback on direct reports' work

✅ Coordinating assignments among assigned freelance writers and managing the quality of freelance work before sharing with the broader team

✅ Assessing day-to-day copywriting needs and alerting supervisor to coverage gaps within the agency or availability to support other teams as needed

✅ Demonstrating a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias

ASSUMPTION: This role involves a high degree of collaboration with various teams, including strategy, account, clinical, and art teams. The ideal candidate will be able to work effectively with these teams to deliver high-quality content that meets the needs of both clients and market access stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree (or equivalent education plus professional experience) in English, Communication, Life Sciences, or similar

Experience: 8-10 years of agency/healthcare writing experience, with at least 4-5 years of experience supervising market access content for a brand(s)

Required Skills:

• Expertise in extracting relevant information from clinical sources and writing medically accurate copy
• Experience with complex projects that include internal and external account and creative teams
• Client-facing confidence that advances dialogue, sells strategic ideas, and creates strong agency-client relationships
• Proficient in American Medical Association (AMA) style
• Familiarity with FDA/OPDP regulations and guidelines
• Excellent verbal communication and presentation skills
• Ability to work in a fast-paced environment and to learn quickly
• High-level interpersonal, organizational, and problem-solving skills
• Ability to prioritize tasks and manage time effectively

Preferred Skills:

• Proficiency in Word, PowerPoint, Excel, Adobe, Microsoft Office, and Teams

ASSUMPTION: The ideal candidate will have a strong background in healthcare advertising, with a focus on market access. They will be able to demonstrate a proven track record of success in managing brands and delivering high-quality content.

💰 Compensation & Benefits

Salary Range: $139,000 to $205,000 per year (anticipated base salary range for this position)

Benefits:

• Competitive salaries and benefits for all employees

Working Hours: Full-time, typically 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. The actual salary may vary based on relevant experience, other job-related qualifications/skills, and geographic location.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services, specifically focused on life science marketing and healthcare communications

Company Size: 1,001-5,000 employees (mid-sized agency with a global presence)

Founded: 2019 (as part of EVERSANA, with EVERSANA INTOUCH being established in 2021)

Company Description:

• EVERSANA INTOUCH is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries
• The agency combines the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise
• EVERSANA INTOUCH is part of EVERSANA, a pioneer in next-generation commercial services, which provides an unmatched understanding of the brand journey and greater expertise on how to move levers for business impact

Company Specialties:

• Life science marketing
• Branding
• Advertising
• Brand launches
• Strategic planning
• Creative
• Market access
• Medical communications
• Consulting
• Digital transformation
• Technology strategy and consulting
• Omnichannel marketing
• Media planning and buying
• Innovation services
• Data and analytics
• Market research
• Social media
• Film, video, and animation
• Search engine marketing
• Web and mobile development

Company Website: eversanaintouch.com

ASSUMPTION: EVERSANA INTOUCH is a well-established agency with a strong reputation in the life sciences and pharmaceutical industries. The company's expertise in market access and healthcare communications makes it an attractive option for candidates looking to work in these areas.

📊 Role Analysis

Career Level: Senior-level position with significant responsibility and leadership opportunities

Reporting Structure: The Creative Director, Copy, Market Access will report directly to the Senior Vice President, Creative

Work Arrangement: On-site, full-time position based in Chicago, Illinois, with potential for remote work in the future

Growth Opportunities:

• Potential to grow into a more senior role within the agency, such as Vice President or Executive Vice President
• Opportunities to work on a diverse range of brands and projects, providing exposure to various aspects of the market access landscape
• Chance to mentor and develop junior-level writers, contributing to the growth and success of the broader creative team

ASSUMPTION: This role offers significant opportunities for career growth and development within the agency. The ideal candidate will be eager to take on new challenges and contribute to the success of the broader creative team.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with a mix of open and private work areas

Office Location(s): 205 N Michigan Ave, #3200, Chicago, Illinois 60601, US

Geographic Context:

• Chicago is a major hub for the life sciences and healthcare industries, providing ample opportunities for networking and professional development
• The city offers a diverse range of cultural, recreational, and dining options, as well as easy access to public transportation
• Chicago has a humid continental climate, with warm summers and cold, snowy winters

Work Schedule: Full-time, typically 40 hours per week, with some flexibility for remote work in the future

ASSUMPTION: The ideal candidate will be comfortable working in an office environment and be able to thrive in a fast-paced, collaborative setting. They will also be able to adapt to a flexible work schedule as needed.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• In-person or virtual interview with the creative team and other stakeholders
• Final interview with the Senior Vice President, Creative
• Background check and reference check
• Job offer

Key Assessment Areas:

• Creativity and strategic thinking
• Communication and presentation skills
• Leadership and management abilities
• Market access and regulatory knowledge
• Cultural fit and alignment with EVERSANA INTOUCH's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or examples of your work that demonstrate your ability to create high-quality content for market access stakeholders
• Be prepared to discuss your approach to market access and your understanding of the market access landscape
• Research EVERSANA INTOUCH and be ready to discuss how your skills and experience align with the company's mission and values

ATS Keywords: Creative Director, Copy, Market Access, Brand Management, Leadership, Project Management, Team Mentoring, Content Development, Medical Writing, Storytelling, Market Access Channels, Payer, Pharmacy Benefit Managers, Pharmacy, Integrated Delivery Networks, Employer Benefit Consultants, Actuaries, FDA/OPDP Regulations, AMA Style

ASSUMPTION: The ideal candidate will be able to demonstrate a strong understanding of the market access landscape and a proven track record of success in managing brands and delivering high-quality content. They will also be able to articulate their approach to market access and how they can contribute to the success of EVERSANA INTOUCH's clients.

🛠️ Tools & Technologies

• Word
• PowerPoint
• Excel
• Adobe Creative Suite
• Microsoft Office
• Teams
• Project management tools (e.g., Asana, JIRA, Trello)
• Regulatory compliance software (e.g., PromoMats, AdverseEvents)

ASSUMPTION: The ideal candidate will be proficient in the use of these tools and be able to adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Patient Minded: I act with the patient's best interest in mind.
• Client Delight: I own every client experience and its impact on results.
• Take Action: I am empowered and empower others to act now.
• Grow Talent: I own my development and invest in the development of others.
• Win Together: I passionately connect with anyone, anywhere, anytime to achieve results.
• Communication Matters: I speak up to create transparent, thoughtful, and timely dialogue.
• Embrace Diversity: I create an environment of awareness and respect.
• Always Innovate: I am bold and creative in everything I do.

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Results-driven and proactive
• Strong communication and presentation skills
• Ability to work effectively in a fast-paced, dynamic environment

Self-Assessment Questions:

• How do you align with EVERSANA INTOUCH's value of being 'Patient Minded' and ensuring that the patient's best interest is at the heart of your work?
• How do you approach creating a positive and inclusive work environment, as emphasized by EVERSANA INTOUCH's value of 'Embrace Diversity'?
• How do you balance your own development with investing in the development of others, as reflected in EVERSANA INTOUCH's value of 'Grow Talent'?

ASSUMPTION: The ideal candidate will be able to demonstrate a strong alignment with EVERSANA INTOUCH's values and be able to articulate how they can contribute to the company's culture and mission.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously, requiring strong organizational and time management skills
• Working with diverse stakeholders, including clients, market access teams, and regulatory bodies, necessitating excellent communication and presentation skills
• Keeping up-to-date with market access trends and regulatory changes, requiring continuous learning and adaptation
• Balancing the need for creativity and innovation with the need for regulatory compliance and adherence to brand guidelines
• Navigating a fast-paced, dynamic work environment, which may require flexibility and adaptability

ASSUMPTION: The ideal candidate will be able to thrive in a challenging and fast-paced environment, and be able to adapt to new situations and priorities as needed.

📈 Similar Roles Comparison

• This role is similar to other Creative Director positions, but with a specific focus on market access and a deep understanding of market access channels
• Unlike other Creative Director roles, this position requires a strong background in healthcare advertising and a proven track record of success in managing brands and delivering high-quality content for market access stakeholders
• Career progression in this role may lead to more senior positions within the agency, such as Vice President or Executive Vice President, with opportunities to work on a diverse range of brands and projects

ASSUMPTION: The ideal candidate will have a strong background in healthcare advertising and a proven track record of success in managing brands and delivering high-quality content for market access stakeholders.

📝 Sample Projects

• Developing a comprehensive market access strategy and tactical plan for a new brand launch, including the creation of key messaging, value proposition materials, and reimbursement support materials
• Managing the development and execution of a multi-channel campaign to raise awareness and educate payers about a brand's unique benefits and value proposition
• Collaborating with a cross-functional team to create a series of training modules and workshops to educate internal and external market access teams on a brand's market access strategy and tactics

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of strategic thinking required for this role. The ideal candidate will be able to provide examples of their own work that showcases their ability to create high-quality content for market access stakeholders.

❓ Key Questions to Ask During Interview

• Can you describe the typical market access landscape for a brand in our portfolio, and how you would approach developing a comprehensive market access strategy and tactical plan?
• How do you balance the need for creativity and innovation with the need for regulatory compliance and adherence to brand guidelines?
• Can you provide an example of a time when you had to manage a complex project with multiple stakeholders, and how you ensured the successful delivery of the project on time and within budget?
• How do you approach mentoring and developing junior-level writers, and what strategies have you used to help them grow and succeed in their roles?
• How do you stay up-to-date with market access trends and regulatory changes, and how do you incorporate this knowledge into your work?

ASSUMPTION: These questions are designed to assess the candidate's strategic thinking, communication and presentation skills, leadership and management abilities, market access and regulatory knowledge, and cultural fit and alignment with EVERSANA INTOUCH's values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or examples of your work that demonstrate your ability to create high-quality content for market access stakeholders
• Be ready to discuss your approach to market access and your understanding of the market access landscape during your interview
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.