π Core Information
πΉ Job Title: Creative Director
πΉ Company: Remitly
πΉ Location: New York, NY
πΉ Job Type: Full-Time
πΉ Category: Marketing & Creative
πΉ Date Posted: April 14, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading the creative vision and execution of marketing and product initiatives
- Collaborating cross-functionally with marketing, product, UX, and other stakeholders
- Developing innovative campaigns, compelling brand storytelling, and engaging product experiences
- Overseeing a team of designers, copywriters, and creative professionals
- Ensuring brand consistency and market impact
ASSUMPTION: This role requires a strong strategic mindset, excellent communication skills, and the ability to manage multiple projects and deadlines effectively.
π Key Responsibilities
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Develop and implement creative strategies that align with marketing and product goals
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Lead and inspire a creative team to deliver innovative, high-quality work across multiple platforms
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Ensure all creative work adheres to brand guidelines while pushing the boundaries of design and storytelling
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Collaborate with marketing and product teams to conceptualize and execute integrated campaigns that drive engagement and sales
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Oversee the brand expression of marketing platforms and work closely with the marketing team to craft compelling narratives that resonate with target audiences
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Analyze campaign performance data to refine creative strategies and optimize results
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Stay ahead of industry trends to ensure the brand remains relevant and innovative
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Partner with product teams to enhance the user experience through effective visual design and messaging
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Provide creative input on product packaging, UI/UX elements, and promotional materials
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Help define the brandβs voice and positioning within the product ecosystem
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Manage, mentor, and develop a team of designers, copywriters, and creative professionals
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Foster a collaborative and inspiring work environment that encourages creativity and innovation
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Ensure projects are completed on time, within budget, and at the highest quality
ASSUMPTION: This role requires a balance of creative and strategic thinking, as well as strong leadership and management skills.
π― Required Qualifications
Education: Bachelorβs degree in Graphic Design, Marketing, Communications, or a related field
Experience: Experience in a creative leadership role, preferably in a marketing or product-driven environment
Required Skills:
- Expertise in Adobe Creative Suite, Figma, and other design and content development tools
- Excellent communication and presentation skills
- Ability to manage multiple projects and prioritize deadlines effectively
- Analytical skills to assess campaign effectiveness and iterate on creative direction
- Experience leading and developing creative teams in a fast-paced environment
Preferred Skills:
- Experience in e-commerce, technology, or consumer goods industries
- Knowledge of motion graphics, video production, and emerging digital trends
- Understanding of UX/UI design principles and product development processes
ASSUMPTION: Candidates should have a strong portfolio showcasing branding, advertising, and product-related creative work.
π° Compensation & Benefits
Salary Range: $133,300 - $247,900 per year (based on company-provided information)
Benefits:
- Health Benefits: Comprehensive, multi-carrier program for medical, dental, and vision benefits
- Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
- Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
- Family Benefits: Bonding and family care leaves, adoption and surrogacy benefits
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is for the New York City location. Salary ranges may vary based on location and experience level.
π Applicant Insights
π Company Context
Industry: Financial Services. Remitly specializes in international payments and digital money transfers.
Company Size: 1,001-5,000 employees. As a mid-sized company, Remitly offers opportunities for growth and collaboration while maintaining a relatively flat organizational structure.
Founded: 2011. Remitly has since grown to become a leading global provider of digital remittance services.
Company Description:
- Remitly is an international payments company that leverages digital channels, including mobile phones, to send money internationally.
- The company's digital products are fundamentally faster, less expensive, and far more convenient for customers to send money across borders.
- Remitly is committed to transforming lives through trusted financial services that transcend borders.
Company Specialties:
- Mobile Payments
- Remittance
- Digital Money Transfer
- Banking
- Fintech
- and Lending
Company Website: www.remitly.com
ASSUMPTION: Remitly's focus on digital innovation and customer-centric approach makes it an attractive employer for creative professionals seeking to make an impact in the fintech industry.
π Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Chief Marketing Officer or a similar executive.
Reporting Structure: The Creative Director will oversee a team of designers, copywriters, and other creative professionals, with the possibility of managing multiple teams or sub-teams.
Work Arrangement: This role is on-site, with the possibility of occasional remote work or hybrid arrangements, depending on the company's policies and the individual's needs.
Growth Opportunities:
- As Remitly continues to expand, there may be opportunities for the Creative Director to grow into a more senior role or take on additional responsibilities.
- The company's focus on innovation and digital transformation creates opportunities for creative professionals to explore new areas and develop new skills.
- Remitly's global presence offers opportunities for international travel and collaboration with teams based in different countries.
ASSUMPTION: The Creative Director role at Remitly offers a unique opportunity to make a significant impact on the company's brand and marketing efforts while working in a dynamic and innovative environment.
π Location & Work Environment
Office Type: Remitly's offices are modern, collaborative workspaces designed to foster creativity and innovation.
Office Location(s): New York, NY (521 Fifth Ave-7th Fl)
Geographic Context:
- New York City is a major global hub for finance, technology, and media, providing ample opportunities for networking and professional growth.
- The city's vibrant cultural scene and diverse communities offer a rich environment for creative inspiration.
- New York's competitive job market may present challenges in attracting and retaining top talent.
Work Schedule: The Creative Director role requires a standard full-time work schedule, with the possibility of occasional overtime or flexible hours to meet project deadlines.
ASSUMPTION: Remitly's New York office provides a dynamic and stimulating work environment, with ample opportunities for collaboration and professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the hiring manager and/or team members
- Final interview with the Chief Marketing Officer or a similar executive
- Background check and offer extension
Key Assessment Areas:
- Candidates' portfolios and creative work
- Strategic thinking and problem-solving skills
- Leadership and management abilities
- Communication and presentation skills
- Cultural fit and alignment with Remitly's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role.
- Prepare a comprehensive portfolio showcasing your branding, advertising, and product-related creative work.
- Research Remitly's brand and marketing efforts to demonstrate your understanding of the company and its goals.
- Practice common interview questions and prepare questions to ask the interviewer about the role and the company.
ATS Keywords: Creative Director, Brand Strategy, Marketing, User Experience, Team Management, Adobe Creative Suite, Figma, Communication, Analytical Skills, Project Management, E-commerce, Technology, Consumer Goods, Motion Graphics, Video Production, UX/UI Design
ASSUMPTION: Remitly's application process is designed to assess candidates' creative skills, strategic thinking, and cultural fit for the role and the company.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
- Figma
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (Asana, Trello, Jira, etc.)
- Analytics and reporting tools (Google Analytics, Tableau, etc.)
ASSUMPTION: The Creative Director role requires proficiency in industry-standard design and project management tools, as well as a willingness to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Customer-centric: Remitly prioritizes the needs and preferences of its customers in all aspects of its business.
- Innovative: The company encourages creativity, experimentation, and continuous learning to drive digital transformation in the remittance industry.
- Collaborative: Remitly fosters a culture of teamwork, open communication, and mutual respect among its employees.
Work Style:
- Fast-paced: Remitly operates in a dynamic and rapidly-changing industry, requiring employees to be adaptable, responsive, and proactive.
- Data-driven: The company uses data and analytics to inform its decision-making processes and measure the impact of its marketing and product initiatives.
- Global: Remitly's international customer base and global team require employees to be culturally sensitive, adaptable, and comfortable working with diverse perspectives.
Self-Assessment Questions:
- How do your creative and strategic skills align with Remitly's brand and marketing goals?
- How do you approach managing and developing creative teams in a fast-paced environment?
- How do you balance pushing the boundaries of design and storytelling with adherence to brand guidelines?
ASSUMPTION: Remitly's culture values creativity, innovation, and collaboration, seeking candidates who are passionate about making an impact in the fintech industry and aligned with the company's mission and values.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Balancing creative innovation with adherence to brand guidelines
- Attracting and retaining top talent in a competitive job market
- Navigating a global organization with diverse teams and perspectives
ASSUMPTION: The Creative Director role at Remitly presents unique challenges and opportunities for growth and professional development.
π Similar Roles Comparison
- Creative Director roles in other industries may have different focuses, such as product design, user experience, or content creation.
- Creative Director roles in smaller or startup companies may offer more autonomy and opportunities for growth but less resources and stability.
- Creative Director roles in larger or enterprise companies may provide more resources and stability but less autonomy and opportunities for growth.
ASSUMPTION: The Creative Director role at Remitly offers a unique blend of autonomy, resources, and opportunities for growth in the dynamic and innovative fintech industry.
π Sample Projects
- Developing a comprehensive brand style guide for Remitly's digital platforms
- Creating a series of integrated marketing campaigns to launch a new product or service
- Designing and implementing a user-friendly and visually appealing UI/UX for Remitly's mobile app
ASSUMPTION: The Creative Director role at Remitly offers a wide range of projects and initiatives to showcase creative skills and strategic thinking.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the creative team currently, and how can this role help address them?
- How does the company support the professional development and growth of its creative team members?
- What are the key priorities for the creative team in the first 90 days of this role?
- How does the company measure the success of its marketing and product initiatives, and how can this role contribute to improving those metrics?
- What is the company's long-term vision for its brand and marketing efforts, and how can this role help bring that vision to life?
ASSUMPTION: The Creative Director role at Remitly offers an opportunity to make a significant impact on the company's brand and marketing efforts, and candidates should come prepared with thoughtful questions to demonstrate their interest and engagement with the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this specific role.
- Prepare a comprehensive portfolio showcasing your branding, advertising, and product-related creative work.
- Research Remitly's brand and marketing efforts to demonstrate your understanding of the company and its goals.
- Practice common interview questions and prepare questions to ask the interviewer about the role and the company.
- Follow up with the hiring manager or HR department within one week of submitting your application to express your interest and reiterate your qualifications for the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.