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Creative Freelancer – Healthcare-Focused Projects

Maricich Health
Full-time
On-site
Irvine, California, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Freelancer – Healthcare-Focused Projects

πŸ”Ή Company: Maricich Health

πŸ”Ή Location: Irvine, California, United States

πŸ”Ή Job Type: Part-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 22, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote (Solely)

πŸš€ Job Overview

Key aspects of this role include:

  • Collaborating on existing and upcoming healthcare-focused projects
  • Conceiving and implementing creative concepts and strategies
  • Overseeing projects from initial idea to execution
  • Working closely with account executives to understand client requirements
  • Directing and motivating teams of creatives to ensure efficient use of talents

ASSUMPTION: This role requires a high level of expertise in healthcare marketing and design, as well as a deep understanding of the healthcare industry.

πŸ“‹ Key Responsibilities

βœ… Conceptualize and implement creative concepts, guidelines, and strategies for various healthcare advertising projects

βœ… Oversee projects from initial idea to execution, ensuring alignment with brand standards and marketing objectives

βœ… Work closely with account executives to understand client requirements and translate them into innovative healthcare-focused creative solutions

βœ… Direct and motivate teams of art directors, designers, illustrators, and copywriters, ensuring efficient use of creative talents

βœ… Lead brainstorming and creative strategy sessions to generate fresh ideas tailored for healthcare audiences

βœ… Write and design unique, well-crafted copy that aligns with brand guidelines and meets clients’ healthcare marketing needs

βœ… Review creative work and presentations, offering constructive feedback to enhance quality and strategic impact

βœ… Approve or refine creative ideas based on industry relevance, brand alignment, and advertising excellence

βœ… Stay engaged with healthcare industry trends and design innovations, expanding professional network for future projects

βœ… Provide mentorship and expertise to elevate creative standards within the healthcare advertising space

ASSUMPTION: The responsibilities listed above are not exhaustive and may vary depending on the specific project requirements.

🎯 Required Qualifications

Education: Bachelor's degree in graphic design, communications, or a related field (or equivalent experience)

Experience: Minimum 5 years of experience in healthcare-specific branding, marketing, and creative direction

Required Skills:

  • Extensive understanding of healthcare advertising strategies, patient communication, and brand messaging best practices
  • Strong expertise in marketing communications across digital, print, and multimedia platforms for healthcare brands
  • Proficiency in Adobe Creative Suite and complementary design tools
  • Excellent typography, layout, branding, and healthcare-specific design expertise
  • Passion for healthcare – creating designs that foster trust, engagement, and accessibility within the industry

Preferred Skills:

  • Experience working with healthcare organizations or brands
  • Portfolio showcasing healthcare-specific work

ASSUMPTION: While not explicitly stated, having a strong portfolio showcasing healthcare-specific work would be highly beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $50,000 - $80,000 per year (based on industry standards for a part-time, experienced freelancer in the healthcare advertising field)

Benefits:

  • Flexible work arrangement
  • Opportunity to work with major healthcare brands
  • Potential for long-term collaborations and repeat projects

Working Hours: Flexible, with the expectation to work approximately 20-30 hours per week on average, depending on project requirements

ASSUMPTION: The salary range provided is an estimate based on industry standards for a part-time, experienced freelancer in the healthcare advertising field. The actual salary may vary depending on the specific project requirements and the freelancer's expertise and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services, focusing on healthcare branding, advertising, and marketing communications

Company Size: 11-50 employees – Maricich Health is a mid-sized agency, offering a more personal work environment with closer collaboration among team members

Founded: 1986 – Maricich Health has over three decades of experience in the healthcare advertising space

Company Description:

  • Maricich Health is a healthcare branding, advertising, and marketing communications agency
  • They help integrated healthcare organizations build market share by developing inspired campaigns that positively influence consumer and stakeholder decisions about healthcare
  • Their clients include leading hospitals, health systems, payers, and other companies across the healthcare ecosystem

Company Specialties:

  • Brand strategy and development
  • Digital services
  • Creative development
  • Advertising
  • Tactical planning
  • Marketing automation
  • Direct marketing
  • Service/product launch
  • Public relations
  • Social media

Company Website: http://www.maricich.com

ASSUMPTION: Maricich Health's focus on the healthcare industry and their extensive experience make them a strong choice for candidates seeking to work with major healthcare brands.

πŸ“Š Role Analysis

Career Level: Experienced professional – This role requires a high level of expertise and experience in healthcare marketing and design

Reporting Structure: As a freelancer, the Creative Freelancer will report directly to the project manager or account executive for each project

Work Arrangement: Remote solely – This role is designed for freelancers who prefer to work remotely and have the necessary tools and skills to do so effectively

Growth Opportunities:

  • Expanding professional network within the healthcare industry
  • Gaining experience working with major healthcare brands
  • Potential for long-term collaborations and repeat projects

ASSUMPTION: While this role is a freelance position, there may be opportunities for long-term collaborations and repeat projects, providing stability and growth potential for the right candidate.

🌍 Location & Work Environment

Office Type: Remote – As a freelancer, the Creative Freelancer will work remotely and may never need to visit the Maricich Health office

Office Location(s): Irvine, California, United States – Maricich Health's headquarters is located in Irvine, California

Geographic Context:

  • Irvine is a suburban city located in Orange County, California
  • The city is known for its high quality of life, excellent schools, and numerous parks and recreational facilities
  • Orange County is home to numerous healthcare organizations and facilities, providing ample opportunities for healthcare-focused projects

Work Schedule: Flexible – The Creative Freelancer will have the flexibility to set their own work schedule, within reason and based on project requirements

ASSUMPTION: While this role is remote, the Creative Freelancer may occasionally need to attend virtual meetings or collaborate with team members in different time zones, requiring some flexibility in their work schedule.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit resume, LinkedIn address, and portfolio/examples of past work showcasing healthcare-specific expertise
  • Initial screening call to discuss experience, availability, and fit for the role
  • Follow-up conversations or interviews to discuss specific project requirements and expectations
  • Onboarding and project kick-off once both parties agree to terms

Key Assessment Areas:

  • Healthcare industry knowledge and experience
  • Creative portfolio and design skills
  • Communication and collaboration abilities
  • Availability and commitment to project timelines

Application Tips:

  • Tailor your resume and portfolio to highlight your healthcare-specific experience and skills
  • Prepare a cover letter or introduction outlining your experience, availability, and interest in the role
  • Be ready to discuss your creative process, design philosophy, and approach to healthcare marketing

ATS Keywords: Healthcare Marketing, Creative Direction, Branding, Copywriting, Design, Project Management, Collaboration, Strategic Thinking, Content Review, Mentorship, Adobe Creative Suite, Digital Marketing, Print Marketing, Multimedia, Typography, Layout

ASSUMPTION: Maricich Health may use an Applicant Tracking System (ATS) to screen and manage applications. Including relevant keywords in your resume and application materials can help ensure that your application is not overlooked.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Video conferencing tools (e.g., Zoom, Google Meet)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the project requirements and the Creative Freelancer's preferred workflow.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inspired campaigns that drive market share and improve population health
  • Collaborative approach to healthcare marketing and advertising
  • Expertise and experience in the healthcare industry

Work Style:

  • Remote work with flexible hours
  • Collaborative and team-oriented approach
  • Focus on quality and strategic creativity

Self-Assessment Questions:

  • Do you have a strong passion for healthcare and a deep understanding of the industry?
  • Are you comfortable working remotely and managing your own time and priorities?
  • Do you thrive in a collaborative environment and enjoy working with diverse teams?

ASSUMPTION: Maricich Health values candidates who are passionate about healthcare, experienced in healthcare marketing and design, and able to work effectively in a remote, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to the unique requirements and brand guidelines of different healthcare clients
  • Staying up-to-date with the latest trends and best practices in healthcare marketing and design
  • Balancing freelance work with personal and professional commitments

ASSUMPTION: The potential challenges listed above are common to freelance roles in the healthcare advertising industry and can be mitigated with strong project management skills, adaptability, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Unlike full-time, in-house roles, this freelance position offers greater flexibility and the opportunity to work with multiple healthcare brands
  • Compared to other freelance roles, this position requires a high level of expertise and experience in healthcare marketing and design
  • Career progression in this role may be limited, as it is a freelance position, but there is potential for long-term collaborations and repeat projects

ASSUMPTION: While this role is a freelance position, it offers unique opportunities and challenges compared to full-time, in-house roles and other freelance positions in the healthcare advertising industry.

πŸ“ Sample Projects

  • Developing a comprehensive branding strategy for a new healthcare clinic
  • Creating a multimedia campaign to promote a healthcare product or service
  • Designing patient education materials for a healthcare organization

ASSUMPTION: The specific projects that the Creative Freelancer will work on will vary depending on the client's needs and the project's requirements.

❓ Key Questions to Ask During Interview

  • Can you describe the typical timeline and workload for a project?
  • How does Maricich Health support freelancers in terms of resources and collaboration tools?
  • What are the key priorities and goals for the projects that you have in mind for this role?
  • How does Maricich Health approach mentorship and professional development for freelancers?
  • What are the next steps in the application process, and when can I expect to hear back from you?

ASSUMPTION: Asking thoughtful questions during the interview process can help the Creative Freelancer better understand the role, the company, and the projects they may be working on.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your resume, LinkedIn address, and portfolio/examples of past work showcasing your healthcare-specific expertise through this link
  • Prepare a brief introduction outlining your experience, availability, and interest in the role
  • Tailor your application materials to highlight your healthcare-specific experience and skills
  • Follow up with Maricich Health within one week of submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.