Creative Lead.

📌 Core Information

🔹 Job Title: Creative Lead

🔹 Company: Leap

🔹 Location: Bangalore, Karnataka, India

🔹 Job Type: Full-Time

🔹 Category: Education Administration Programs

🔹 Date Posted: June 9, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing creative projects and teams for performance-driven campaigns
• Collaborating with cross-functional teams to align creative projects with brand goals
• Overseeing the development of creative strategies for digital campaigns
• Ensuring all creative assets are optimized for digital platforms and tailored to specific campaign objectives
• Coordinating stakeholder management and clear communication across teams

ASSUMPTION: This role requires a balance of creative and management skills, with a strong focus on digital marketing campaigns and performance metrics.

📋 Key Responsibilities

✅ Lead the creation of digital marketing assets, including video ads, static ads, and other content for performance campaigns

✅ Manage a small team, guiding them to produce high-quality creative deliverables on time

✅ Collaborate with marketing, tech, and product teams to ensure all creative projects are aligned with brand goals

✅ Oversee the development of creative strategies for digital campaigns to drive measurable results

✅ Ensure all creative assets are optimized for digital platforms and tailored to specific campaign objectives

✅ Coordinate stakeholder management and ensure clear communication across teams to meet business goals

ASSUMPTION: This role involves a mix of creative direction, team management, and cross-functional collaboration, with a focus on driving measurable results through digital marketing campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Design, Marketing, or a related discipline)

Experience: 3+ years of experience in creative roles, with at least 1-2 years in a managerial capacity

Required Skills:

• Proven experience in leading the creation of marketing assets for digital campaigns, particularly performance-driven projects
• Strong team management and mentorship skills
• Solid understanding of digital marketing campaigns, performance metrics, and how creative assets impact results
• Excellent collaboration skills with the ability to manage multiple stakeholders with varying needs
• Problem-solving skills and the ability to thrive in a fast-paced, dynamic environment

Preferred Skills:

• Experience with specific design tools (e.g., Adobe Creative Suite, Sketch, Figma)
• Fluency in multiple languages (e.g., English, Hindi, and/or other Indian languages)

ASSUMPTION: Candidates should have a strong background in creative roles, with a focus on digital marketing campaigns and team management. Familiarity with design tools and additional language skills are a plus.

💰 Compensation & Benefits

Salary Range: INR 8-12 lakhs per annum (Based on industry standards for mid-senior level roles in Bangalore's education sector)

Benefits:

• Health insurance and wellness programs
• Retirement savings plans
• Employee development opportunities
• Generous time-off policies

Working Hours: Full-time (40 hours/week), with flexible work arrangements available

ASSUMPTION: The salary range is estimated based on industry standards for mid-senior level roles in Bangalore's education sector. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Education Administration Programs - Leap supports future leaders from India in their quest for global impact by creating modern financial products and services that help Indian students pursue a global career.

Company Size: Medium (501-1,000 employees) - Leap offers a dynamic and collaborative work environment with ample opportunities for growth and learning.

Founded: 2019 - Leap was founded with a mission to empower Indian students to pursue global careers and has since grown to support students across various stages of their academic and professional journeys.

Company Description:

• Leap focuses on creating modern financial products and services to support Indian students in their pursuit of global careers
• The company aims to provide comprehensive support, from choosing the right university and financing options to lining up job interviews and introductions
• Leap invests heavily in the success of its students, offering personalized guidance and resources throughout their academic and professional journeys

Company Specialties:

• Education
• Higher Education
• Finance
• Study Abroad
• Masters

Company Website: Leap Scholar

ASSUMPTION: Leap's focus on empowering Indian students to pursue global careers makes it an attractive option for candidates interested in the education sector and international development.

📊 Role Analysis

Career Level: Mid-Senior level - This role offers an opportunity to grow professionally while making a significant impact on Leap's creative projects and campaigns.

Reporting Structure: The Creative Lead will report directly to the Head of Marketing or a similar role, depending on the organizational structure.

Work Arrangement: On-site, with flexible work arrangements available. The role may require occasional travel to attend industry events or meet with clients.

Growth Opportunities:

• Progression to a senior or management role within the creative department
• Expansion into related fields, such as brand management or product development
• Potential to work on high-impact projects and campaigns that drive Leap's growth and success

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in the creative and marketing fields.

🌍 Location & Work Environment

Office Type: Leap's offices are modern, collaborative spaces designed to foster creativity and innovation.

Office Location(s): Bangalore, with additional offices in San Francisco and the United Arab Emirates

Geographic Context:

• Bangalore is a major tech hub and offers ample opportunities for professional growth and development
• The city is known for its vibrant culture, diverse population, and excellent quality of life
• Leap's offices are centrally located, providing easy access to public transportation and amenities

Work Schedule: Full-time, with flexible work arrangements available. The role may require occasional overtime or weekend work to meet project deadlines.

ASSUMPTION: Leap's offices provide a dynamic and collaborative work environment, with ample opportunities for professional growth and development. The company's central location in Bangalore offers easy access to amenities and a vibrant cultural scene.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen with the HR team
• Creative challenge or case study presentation
• Final round interviews with the hiring manager and relevant stakeholders

Key Assessment Areas:

• Candidates' portfolios and past projects
• Creative problem-solving skills and strategic thinking
• Team management and leadership skills
• Cultural fit and alignment with Leap's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a strong portfolio showcasing your creative work and achievements
• Be ready to discuss your creative process and the thought behind your designs
• Research Leap's mission, values, and recent projects to demonstrate your understanding of the company and its goals

ATS Keywords: Creative Lead, Digital Marketing, Performance Campaigns, Team Management, Stakeholder Management, Creative Strategy, Creative Assets, Brand Goals, Education, Higher Education, Finance, Study Abroad, Masters

ASSUMPTION: Leap's interview process is designed to assess candidates' creative skills, strategic thinking, and cultural fit. Applicants should be prepared to discuss their portfolios, creative processes, and alignment with Leap's mission and values.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• Sketch or Figma
• Google Workspace (Google Drive, Google Docs, Google Sheets)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Familiarity with design tools such as Adobe Creative Suite, Sketch, or Figma is preferred, as is experience with project management tools for tracking and organizing creative projects.

👔 Cultural Fit Considerations

Company Values:

• Empowerment - Leap believes in empowering its employees to take ownership of their roles and drive growth
• Innovation - The company encourages creativity and continuous learning to stay ahead in the ever-evolving education landscape
• Collaboration - Leap fosters a culture of teamwork and cross-functional collaboration to achieve its goals

Work Style:

• Dynamic and fast-paced - Leap operates in a rapidly changing environment, requiring employees to adapt and pivot quickly
• Data-driven - The company uses data and analytics to inform its decision-making and strategy
• Customer-focused - Leap prioritizes the needs and success of its students above all else

Self-Assessment Questions:

• Do you thrive in dynamic, fast-paced environments, and are you comfortable with ambiguity?
• Are you passionate about education and empowering students to pursue global careers?
• Do you have strong collaboration skills and enjoy working with cross-functional teams?

ASSUMPTION: Leap's culture values empowerment, innovation, and collaboration. Candidates should be comfortable working in a dynamic, fast-paced environment and be passionate about education and empowering students.

⚠️ Potential Challenges

• Managing a small team and balancing creative work with administrative tasks
• Keeping up with the latest design trends and tools in a rapidly evolving digital landscape
• Navigating Leap's growing organization and adapting to changes in the company's structure and priorities
• Occasional travel requirements for industry events or client meetings

ASSUMPTION: While this role offers numerous opportunities for growth and impact, candidates should be prepared to manage a small team, keep up with industry trends, and adapt to changes within Leap's growing organization.

📈 Similar Roles Comparison

• Creative Lead vs. Art Director - While both roles focus on creative direction, the Creative Lead has additional responsibilities in team management and strategic planning
• Education sector vs. other industries - Leap's focus on empowering Indian students to pursue global careers makes it an attractive option for candidates interested in the education sector and international development
• Mid-senior level vs. entry-level or senior roles - This role offers an opportunity to grow professionally while making a significant impact on Leap's creative projects and campaigns

ASSUMPTION: Candidates should consider the unique aspects of this role, such as its focus on the education sector and its mid-senior level career progression, when comparing it to similar roles in other industries or at different career stages.

📝 Sample Projects

• Developing a comprehensive creative strategy for a digital marketing campaign to promote Leap's services to Indian students
• Designing and producing a series of video ads showcasing Leap's success stories and testimonials from satisfied students
• Managing a team to create a suite of brand guidelines and templates to ensure consistency across Leap's marketing materials

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for the Creative Lead role, from strategic planning and creative direction to team management and project execution.

❓ Key Questions to Ask During Interview

• Can you describe the creative team's structure and how this role fits within it?
• How does Leap support the professional development and growth of its creative team members?
• What are the most significant challenges facing Leap's creative department, and how can this role help address them?
• How does Leap measure the success of its creative campaigns, and what metrics are most important for this role?
• What opportunities are there for collaboration with other departments, such as product or technology teams?

ASSUMPTION: These key questions help candidates better understand the role's responsibilities, the creative team's dynamics, and Leap's priorities for this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a strong portfolio showcasing your creative work and achievements
• Be ready to discuss your creative process and the thought behind your designs
• Research Leap's mission, values, and recent projects to demonstrate your understanding of the company and its goals
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.