📌 Core Information
🔹 Job Title: Creative Lead
🔹 Company: Sysco
🔹 Location: Sysco Corporate, Houston, TX
🔹 Job Type: Full-Time
🔹 Category: Marketing & Creative
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing visual standards for Sysco Technology organization
- Spearheading marketing campaigns and deliverables
- Collaborating with technology leaders, marketing, and corporate communications
- Conceptualizing and executing marketing strategies that align with business goals
ASSUMPTION: This role requires a strong creative background with a focus on visual design and storytelling. Experience in marketing and understanding of Sysco's customers is crucial for success.
📋 Key Responsibilities
✅ Plan and execute customer-facing marketing campaigns
✅ Establish and maintain brand story and visual standards
✅ Define asset creation and delivery protocol
✅ Manage budget for marketing campaigns
✅ Create and maintain team sites and internal communications
✅ Other duties as assigned
ASSUMPTION: This role involves a mix of creative and strategic thinking, as well as project management skills. The ideal candidate will be able to balance multiple projects and deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Graphic Design, or related field
Experience: 6 years in visual design or art direction
Required Skills:
- Proven experience in visual design and art direction
- Strong storytelling skills
- Familiarity with Adobe Creative Cloud applications
- Ability to work collaboratively with various stakeholders
- Project management skills
Preferred Skills:
- Master’s degree in Marketing, Graphic Design, or related field
- 8 years of experience in visual design or art direction
ASSUMPTION: While a Master's degree is preferred, a Bachelor's degree with relevant experience is acceptable. The ideal candidate will have a strong portfolio showcasing their design skills.
💰 Compensation & Benefits
Salary Range: Sysco's pay range is algorithmic and not indicative of the actual pay range. Factors such as skills, work location, experience, and other individualized factors are used to determine the rate of pay.
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off and holidays
- Employee discounts on Sysco products
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with some flexibility
ASSUMPTION: Sysco offers competitive benefits packages for full-time employees. Salary ranges can vary based on the factors mentioned above.
📌 Applicant Insights
🔍 Company Context
Industry: Sysco operates in the food and beverage services industry, serving a wide range of customers, including restaurants, healthcare facilities, and educational institutions.
Company Size: Sysco is a large corporation with over 10,000 employees, providing ample opportunities for growth and career advancement.
Founded: Sysco was founded in 1969 and has since grown to become the global leader in foodservice distribution.
Company Description:
- Sysco is the global leader in selling, marketing, and distributing food products to restaurants, healthcare, and educational facilities, lodging establishments, and other customers who prepare meals away from home.
- The company operates approximately 333 distribution facilities worldwide and serves more than 700,000 customer locations.
- Sysco's family of products also includes equipment and supplies for the foodservice and hospitality industries.
Company Specialties:
- Marketing and sales of food products
- Distribution and logistics
- Quality assurance and food safety
- Supply chain management
- Trucking and transportation
Company Website: http://www.sysco.com
ASSUMPTION: Sysco's large size and extensive reach provide candidates with diverse career opportunities and exposure to various aspects of the foodservice industry.
📊 Role Analysis
Career Level: Mid-level to senior, depending on experience
Reporting Structure: This role reports directly to the Marketing Director of Sysco Technology and may have supervisory responsibilities for junior designers or marketing coordinators.
Work Arrangement: This is an on-site role based at Sysco Corporate in Houston, TX. Some flexibility may be available for remote work, depending on the company's policies and the candidate's needs.
Growth Opportunities:
- Advancement to a senior creative role or management position within Sysco's marketing department
- Expansion into other areas of Sysco's business, such as sales, operations, or supply chain
- Opportunities to work on high-profile campaigns and projects, gaining valuable experience and exposure
ASSUMPTION: Sysco's large size and diverse business segments provide ample opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, professional work environment
Office Location(s): Sysco Corporate, Houston, TX
Geographic Context:
- Houston is the fourth-most populous city in the United States and the most populous city in Texas
- The city is known for its diverse economy, with strengths in energy, manufacturing, aeronautics, and healthcare
- Houston offers a vibrant cultural scene, with numerous museums, theaters, and music venues
Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with some flexibility
ASSUMPTION: Houston's diverse economy and cultural scene provide a dynamic environment for professionals to live and work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing director and other stakeholders
- Portfolio review and creative challenge
- Final interview with the senior leadership team
Key Assessment Areas:
- Creative problem-solving skills
- Storytelling and communication abilities
- Understanding of Sysco's business and customers
- Portfolio and work samples
Application Tips:
- Tailor your resume and cover letter to highlight your creative and marketing skills, as well as your understanding of Sysco's business
- Prepare a portfolio showcasing your best work, with a focus on visual design and marketing campaigns
- Research Sysco's company culture and values to ensure a good fit
- Be prepared to discuss your creative process and how you approach marketing challenges
ATS Keywords: Creative Lead, Marketing Campaigns, Visual Design, Art Direction, Adobe Creative Cloud, Brand Standards, Storytelling, Customer-Facing Collateral, Internal Communications, Budget Management, Asset Creation
ASSUMPTION: Sysco's application process is competitive, and candidates should be prepared to demonstrate their skills and experience through a combination of interviews, portfolio reviews, and creative challenges.
🛠️ Tools & Technologies
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (Asana, Trello, Jira)
- Marketing automation and analytics tools (Marketo, Google Analytics)
ASSUMPTION: Familiarity with industry-standard design tools and marketing software is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Integrity
- Innovation
- Performance
- Respect
Work Style:
- Collaborative and team-oriented
- Results-driven and goal-oriented
- Adaptable and flexible
- Creative and innovative
Self-Assessment Questions:
- How do you incorporate Sysco's company values into your daily work?
- Describe a time when you had to collaborate with multiple stakeholders to complete a project. What was the outcome?
- How do you approach balancing multiple projects and deadlines?
ASSUMPTION: Sysco values candidates who align with their company values and can thrive in a collaborative, results-driven environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing creative and strategic thinking
- Adapting to a large corporate environment
- Working with diverse stakeholders and teams
ASSUMPTION: The ideal candidate will be able to manage multiple projects, balance creative and strategic thinking, and thrive in a collaborative, fast-paced environment.
📈 Similar Roles Comparison
- Creative Lead vs. Art Director: While both roles focus on visual design, the Creative Lead has a broader scope, including marketing campaign management and brand strategy
- Creative Lead vs. Graphic Designer: The Creative Lead role requires more strategic thinking, project management, and collaboration with stakeholders, while the Graphic Designer role focuses more on day-to-day design tasks
- Creative Lead vs. Marketing Manager: The Creative Lead role is more focused on visual design and creative strategy, while the Marketing Manager role encompasses a broader range of marketing activities, including market research, advertising, and promotions
ASSUMPTION: The Creative Lead role at Sysco is unique in its blend of creative, strategic, and project management responsibilities.
📝 Sample Projects
- Developing a comprehensive brand style guide for Sysco Technology
- Conceptualizing and executing a marketing campaign for a new Sysco product launch
- Creating customer-facing collateral, such as brochures, flyers, and social media graphics, that align with Sysco's brand standards
ASSUMPTION: These sample projects illustrate the range of responsibilities and the creative and strategic thinking required for success in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Sysco Technology?
- What are the biggest challenges facing the marketing department, and how can this role help address them?
- How does Sysco support the professional development and growth of its creative team members?
- What is the typical career path for someone in this role, and what opportunities exist for advancement?
- How does Sysco measure the success of its marketing campaigns, and how will my performance be evaluated?
ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and their long-term career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your creative and marketing skills, as well as your understanding of Sysco's business
- Prepare a portfolio showcasing your best work, with a focus on visual design and marketing campaigns
- Research Sysco's company culture and values to ensure a good fit
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
