📌 Core Information
🔹 Job Title: Junior Creative Marketing Manager (Brighterly)
🔹 Company: SKELAR
🔹 Location: Kyiv, Kyiv, Ukraine
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 21, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Conducting user research to inform creative strategies
- Analyzing competitors and market trends to enhance advertising materials
- Collaborating cross-functionally with the marketing team and other departments
- Analyzing results and formulating hypotheses for continuous improvement
ASSUMPTION: This role requires a balance of creativity and analytical skills, with a focus on data-driven decision making.
📋 Key Responsibilities
✅ Research user needs to understand how the product can solve their problems and incorporate findings into advertising materials
✅ Analyze competitors and market trends to identify best practices and integrate them into advertising campaigns
✅ Define tasks for the marketing designer to create advertising creatives
✅ Analyze campaign results, draw conclusions, and formulate hypotheses for improvement
✅ Collaborate cross-functionally with the creative marketing manager, user acquisition manager, marketing designer, and other teams
ASSUMPTION: The role may evolve based on the company's growth and the individual's performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)
Experience: 1+ years of experience in marketing (content, SMM, user acquisition, etc.)
Required Skills:
- User research and data analysis
- Creative thinking and problem-solving
- Familiarity with marketing metrics (CPM, CTR, CPC, CR, CPA, ROAS, ROI, LTV, CAC)
- Ability to work with large volumes of information and find insights
- Systematic and structured approach to work
- Fluency in English (B2 level)
Preferred Skills:
- Experience with marketing automation tools
- Knowledge of the EdTech industry
ASSUMPTION: While not explicitly stated, proficiency in using marketing tools and software may be expected.
💰 Compensation & Benefits
Salary Range: Industry standard for entry-level marketing roles in Kyiv, Ukraine: ₴30,000 - ₴50,000 per month (approx. USD $800 - $1,300)
Benefits:
- Medical insurance
- Corporate doctor
- Opportunities for professional growth and development
- possibility to work on a global product with a significant impact on users
Working Hours: Full-time (40 hours per week), with flexible hours and a results-driven work environment
ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information, and Internet
Company Size: 201-500 employees
Founded: 2014
Company Description:
- SKELAR is a venture builder focused on high tech, data, and analytics
- The company has eight products in different niches and millions of users worldwide
- SKELAR supports Ukraine through humanitarian aid, equipment for the Armed Forces, tax payments, and educational investments
Company Specialties:
- Venture building
- Product development
- Global market expansion
Company Website: skelar.tech
ASSUMPTION: SKELAR's focus on growth and global expansion presents opportunities for career advancement.
📊 Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth
Reporting Structure: The role reports directly to the Creative Marketing Manager
Work Arrangement: On-site, with a flexible and results-driven work environment
Growth Opportunities:
- Advancement within the marketing department
- Expansion into other departments or products within the company
- Potential to work on global projects and impact a large user base
ASSUMPTION: The role's focus on user research and data analysis may lead to career paths in user experience, product management, or data science.
🌍 Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment
Office Location(s): Kyiv, Ukraine
Geographic Context:
- Kyiv is the capital and largest city of Ukraine, with a population of approximately 2.9 million
- The city is known for its vibrant cultural scene, historical landmarks, and diverse culinary offerings
- Kyiv offers a relatively low cost of living compared to other European capitals
Work Schedule: Full-time, with flexible hours and a focus on results and performance
ASSUMPTION: The on-site work arrangement may change in the future, depending on the company's growth and the individual's performance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Creativity and problem-solving skills
- Analytical thinking and data interpretation
- Communication and collaboration skills
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your user research and data analysis work
- Demonstrate your understanding of the EdTech industry and Brighterly's mission
ATS Keywords: User research, data analysis, creative thinking, marketing metrics, team collaboration, content marketing, SMM, user acquisition
ASSUMPTION: The interview process may include assessments or case studies to evaluate the candidate's skills and fit for the role.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Data analysis tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The required tools and technologies may change or evolve based on the company's growth and the individual's role within the team.
👔 Cultural Fit Considerations
Company Values:
- Innovation and continuous learning
- Collaboration and teamwork
- Results-driven and performance-focused
- Integrity and transparency
Work Style:
- Flexible and adaptable
- Data-driven and analytical
- Creative and problem-solving-oriented
- Results-focused and goal-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with large volumes of data and finding insights?
- Do you enjoy collaborating with cross-functional teams to achieve common goals?
ASSUMPTION: SKELAR values candidates who are passionate about learning, adaptable, and committed to driving results.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working in a fast-paced, dynamic environment with tight deadlines
- Adapting to changes in the market and competitive landscape
- Balancing creativity and data-driven decision-making
ASSUMPTION: The role may present challenges related to the company's growth and the individual's ability to adapt and learn quickly.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on user research and data analysis
- The role offers the opportunity to work on a global product with a significant user base
- Career paths may include advancement within the marketing department or expansion into other departments or products within the company
ASSUMPTION: The role's focus on user research and data analysis may lead to career paths in user experience, product management, or data science.
📝 Sample Projects
- Conducting user research to inform advertising campaigns for Brighterly
- Analyzing competitor advertising strategies and identifying opportunities for differentiation
- Developing and implementing A/B tests to optimize advertising performance
ASSUMPTION: The role may involve working on projects that require a combination of creativity, analytical thinking, and data-driven decision-making.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Brighterly?
- What are the key priorities for the marketing team in the next quarter?
- How does SKELAR support the professional growth and development of its employees?
- What are the most challenging aspects of working in a fast-paced, dynamic environment like SKELAR?
- How does SKELAR approach work-life balance for its employees?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your user research and data analysis work
- Demonstrate your understanding of the EdTech industry and Brighterly's mission
- Follow up with the hiring manager one week after submission to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
