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Creative Marketing Manager (Brighterly)

SKELAR
Full-time
On-site
Kyiv, Kyiv, Misto, Ukraine
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Junior Creative Marketing Manager (Brighterly)

πŸ”Ή Company: SKELAR

πŸ”Ή Location: Kyiv, Kyiv, Ukraine

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 21, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Conducting user research to inform creative strategies
  • Analyzing competitors and market trends to enhance advertising materials
  • Collaborating cross-functionally with the marketing team and other departments
  • Analyzing results and formulating hypotheses for continuous improvement

ASSUMPTION: This role requires a balance of creativity and analytical skills, with a focus on data-driven decision making.

πŸ“‹ Key Responsibilities

βœ… Research user needs to understand how the product can solve their problems and incorporate findings into advertising materials

βœ… Analyze competitors and market trends to identify best practices and integrate them into advertising campaigns

βœ… Define tasks for the marketing designer to create advertising creatives

βœ… Analyze campaign results, draw conclusions, and formulate hypotheses for improvement

βœ… Collaborate cross-functionally with the creative marketing manager, user acquisition manager, marketing designer, and other teams

ASSUMPTION: The role may evolve based on the company's growth and the individual's performance.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: 1+ years of experience in marketing (content, SMM, user acquisition, etc.)

Required Skills:

  • User research and data analysis
  • Creative thinking and problem-solving
  • Familiarity with marketing metrics (CPM, CTR, CPC, CR, CPA, ROAS, ROI, LTV, CAC)
  • Ability to work with large volumes of information and find insights
  • Systematic and structured approach to work
  • Fluency in English (B2 level)

Preferred Skills:

  • Experience with marketing automation tools
  • Knowledge of the EdTech industry

ASSUMPTION: While not explicitly stated, proficiency in using marketing tools and software may be expected.

πŸ’° Compensation & Benefits

Salary Range: Industry standard for entry-level marketing roles in Kyiv, Ukraine: β‚΄30,000 - β‚΄50,000 per month (approx. USD $800 - $1,300)

Benefits:

  • Medical insurance
  • Corporate doctor
  • Opportunities for professional growth and development
  • possibility to work on a global product with a significant impact on users

Working Hours: Full-time (40 hours per week), with flexible hours and a results-driven work environment

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Technology, Information, and Internet

Company Size: 201-500 employees

Founded: 2014

Company Description:

  • SKELAR is a venture builder focused on high tech, data, and analytics
  • The company has eight products in different niches and millions of users worldwide
  • SKELAR supports Ukraine through humanitarian aid, equipment for the Armed Forces, tax payments, and educational investments

Company Specialties:

  • Venture building
  • Product development
  • Global market expansion

Company Website: skelar.tech

ASSUMPTION: SKELAR's focus on growth and global expansion presents opportunities for career advancement.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth

Reporting Structure: The role reports directly to the Creative Marketing Manager

Work Arrangement: On-site, with a flexible and results-driven work environment

Growth Opportunities:

  • Advancement within the marketing department
  • Expansion into other departments or products within the company
  • Potential to work on global projects and impact a large user base

ASSUMPTION: The role's focus on user research and data analysis may lead to career paths in user experience, product management, or data science.

🌍 Location & Work Environment

Office Type: On-site, with a modern and collaborative work environment

Office Location(s): Kyiv, Ukraine

Geographic Context:

  • Kyiv is the capital and largest city of Ukraine, with a population of approximately 2.9 million
  • The city is known for its vibrant cultural scene, historical landmarks, and diverse culinary offerings
  • Kyiv offers a relatively low cost of living compared to other European capitals

Work Schedule: Full-time, with flexible hours and a focus on results and performance

ASSUMPTION: The on-site work arrangement may change in the future, depending on the company's growth and the individual's performance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Final decision and offer

Key Assessment Areas:

  • Creativity and problem-solving skills
  • Analytical thinking and data interpretation
  • Communication and collaboration skills
  • Alignment with company values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare examples of your user research and data analysis work
  • Demonstrate your understanding of the EdTech industry and Brighterly's mission

ATS Keywords: User research, data analysis, creative thinking, marketing metrics, team collaboration, content marketing, SMM, user acquisition

ASSUMPTION: The interview process may include assessments or case studies to evaluate the candidate's skills and fit for the role.

πŸ› οΈ Tools & Technologies

  • Marketing automation tools (e.g., HubSpot, Marketo)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • Data analysis tools (e.g., Google Analytics, Tableau)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The required tools and technologies may change or evolve based on the company's growth and the individual's role within the team.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and continuous learning
  • Collaboration and teamwork
  • Results-driven and performance-focused
  • Integrity and transparency

Work Style:

  • Flexible and adaptable
  • Data-driven and analytical
  • Creative and problem-solving-oriented
  • Results-focused and goal-oriented

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working with large volumes of data and finding insights?
  • Do you enjoy collaborating with cross-functional teams to achieve common goals?

ASSUMPTION: SKELAR values candidates who are passionate about learning, adaptable, and committed to driving results.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working in a fast-paced, dynamic environment with tight deadlines
  • Adapting to changes in the market and competitive landscape
  • Balancing creativity and data-driven decision-making

ASSUMPTION: The role may present challenges related to the company's growth and the individual's ability to adapt and learn quickly.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles, this position places a stronger emphasis on user research and data analysis
  • The role offers the opportunity to work on a global product with a significant user base
  • Career paths may include advancement within the marketing department or expansion into other departments or products within the company

ASSUMPTION: The role's focus on user research and data analysis may lead to career paths in user experience, product management, or data science.

πŸ“ Sample Projects

  • Conducting user research to inform advertising campaigns for Brighterly
  • Analyzing competitor advertising strategies and identifying opportunities for differentiation
  • Developing and implementing A/B tests to optimize advertising performance

ASSUMPTION: The role may involve working on projects that require a combination of creativity, analytical thinking, and data-driven decision-making.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for Brighterly?
  • What are the key priorities for the marketing team in the next quarter?
  • How does SKELAR support the professional growth and development of its employees?
  • What are the most challenging aspects of working in a fast-paced, dynamic environment like SKELAR?
  • How does SKELAR approach work-life balance for its employees?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of your user research and data analysis work
  • Demonstrate your understanding of the EdTech industry and Brighterly's mission
  • Follow up with the hiring manager one week after submission to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.