π Core Information
πΉ Job Title: Creative Project Lead
πΉ Company: Royal Enfield
πΉ Location: Gurugram, Haryana, India
πΉ Job Type: Full-Time
πΉ Category: Marketing & Creative
πΉ Date Posted: July 30, 2025
πΉ Experience Level: 12+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- End-to-end responsibility for creative video projects from brief to completion
- Cross-functional collaboration to understand requirements and assign tasks
- Effective communication of ideas to creative teams for clear deliverables
- Project planning and workflow management for smooth processes and review
- Quality control and adherence to budgets and timelines
- Brand custodianship and coordination for digital and consumer access growth
- Content creation and curation for various projects and business functions
ASSUMPTION: This role requires a high level of organization, communication, and leadership skills to manage multiple projects and stakeholders effectively.
π Key Responsibilities
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Lead creative video projects from brief to completion, ensuring adherence to timelines
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Collaborate with cross-functional teams to understand requirements and assign tasks
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Translate ideas and requirements to creative teams for clear deliverables
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Develop workflows for smooth project processes and review
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Provide feedback and make changes as required for creative strategy
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Ensure quality control and adherence to project requirements, budgets, and timelines
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Prepare and submit status reports to internal and external stakeholders
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Oversee documentation and filing systems to track versions and submissions
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Establish brand custodianship and coordinate digital and consumer access growth
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Create and curate content for various projects and business functions
ASSUMPTION: This role may require occasional overtime or weekend work to meet project deadlines.
π― Required Qualifications
Education: Bachelorβs degree (Full Time) in advertising, marketing, sales, business, or a related field. Masters in Business Administration (MBA) or Post-Graduate degree preferred
Experience: 12+ years of relevant experience in a creative role
Required Skills:
- Proven experience in creative project management
- Strong vendor relationship management skills
- Excellent cross-functional collaboration and communication skills
- Ability to develop creative strategies and solutions
- Strong quality control and project management skills
- Experience in content creation and curation
- Familiarity with digital marketing and brand management
- Ability to work with minimal supervision and manage multiple projects
Preferred Skills:
- Experience in the motorcycle industry or related field
- Fluency in multiple languages
- Strong presentation and storytelling skills
ASSUMPTION: Candidates with relevant industry experience and a strong portfolio will be given preference.
π° Compensation & Benefits
Salary Range: INR 25-35 lakhs per annum (Estimated based on industry standards for a senior creative role in Gurugram)
Benefits:
- Medical and dental insurance
- Retirement savings plan
- Employee discounts on Royal Enfield products
- On-site cafeteria and recreational facilities
Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM). Occasional overtime may be required.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Royal Enfield operates in the motorcycle manufacturing industry, with a focus on modern classic and retro-styled motorcycles.
Company Size: Royal Enfield is a mid-sized company with 5,001-10,000 employees globally, offering a structured yet dynamic work environment.
Founded: Royal Enfield was founded in 1901 and has a rich history and legacy in the motorcycle industry.
Company Description:
- Royal Enfield is the oldest motorcycle brand in continuous production, with a unique and distinctive portfolio of modern classic bikes.
- The company operates in over 60 countries with more than 3000 retail touchpoints globally and has manufacturing facilities in Chennai, India, and technical centers in India and the UK.
- Royal Enfield is committed to creating mid-sized motorcycles that provide an authentic, engaging, and accessible riding experience.
Company Specialties:
- Motorcycles
- Rides and events
- Motorcycling gear
- Riding community
- Motorcycling culture and heritage
Company Website: www.royalenfield.com
ASSUMPTION: Royal Enfield's focus on heritage, craftsmanship, and community makes it an attractive employer for motorcycle enthusiasts and creative professionals.
π Role Analysis
Career Level: This role is a senior-level position, offering opportunities for growth and leadership within the creative team.
Reporting Structure: The Creative Project Lead will report directly to the Head of Creative Services and work closely with cross-functional teams, including marketing, sales, and product development.
Work Arrangement: This role is on-site, with the primary workplace being the Royal Enfield headquarters in Gurugram. Occasional travel may be required for events, photoshoots, or meetings with external partners.
Growth Opportunities:
- Leadership and mentoring opportunities within the creative team
- Potential to work on international projects and collaborate with global teams
- Opportunities to contribute to the development of Royal Enfield's brand identity and marketing strategies
ASSUMPTION: This role offers a unique blend of creative and strategic challenges, providing ample opportunities for professional growth and development.
π Location & Work Environment
Office Type: The primary workplace is a modern, well-equipped office with a collaborative and creative work environment.
Office Location(s): Royal Enfield headquarters, Gurugram, Haryana, India
Geographic Context:
- Gurugram is a major IT and industrial hub located near Delhi, offering a mix of urban and suburban living.
- The city is well-connected by road, rail, and air, with easy access to major tourist attractions and recreational facilities.
- Gurugram has a humid subtropical climate, with hot summers and mild winters.
Work Schedule: Standard office hours with occasional overtime or weekend work to meet project deadlines.
ASSUMPTION: The work environment at Royal Enfield is dynamic, collaborative, and focused on fostering creativity and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Portfolio review and creative challenge
- On-site or virtual interview with the hiring manager and creative team
- Final decision and offer
Key Assessment Areas:
- Creative problem-solving skills
- Project management and organizational skills
- Communication and collaboration skills
- Understanding of Royal Enfield's brand and values
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative projects and achievements
- Research Royal Enfield's brand, products, and values to demonstrate your enthusiasm and understanding
- Be prepared to discuss your creative process, problem-solving approach, and leadership style
ATS Keywords: Creative project management, vendor relationship management, cross-functional collaboration, creative strategy development, quality control, content creation, digital marketing, brand management, project planning, feedback and review, documentation management, communication support, user-generated content curation, marketing efficiency, sales support, aftermarket services
ASSUMPTION: The interview process at Royal Enfield is designed to assess both creative and strategic skills, as well as cultural fit and alignment with the company's values.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (Asana, Trello, Jira)
- Content management systems (CMS)
- Social media platforms (Instagram, Facebook, Twitter)
ASSUMPTION: Familiarity with industry-standard creative and project management tools is essential for this role.
π Cultural Fit Considerations
Company Values:
- Passion for motorcycling
- Craftsmanship and attention to detail
- Community and collaboration
- Innovation and continuous learning
- Respect for heritage and tradition
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you incorporate Royal Enfield's values into your creative process?
- Describe a time when you had to manage a complex project with multiple stakeholders. How did you ensure successful outcomes?
- How do you stay up-to-date with industry trends and innovations in creative marketing?
ASSUMPTION: Royal Enfield values candidates who are passionate about motorcycling, creative, collaborative, and committed to delivering high-quality work.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams and stakeholders, including external vendors and partners
- Adapting to a dynamic and fast-paced work environment
- Occasional travel and weekend work to meet project deadlines
ASSUMPTION: This role may present challenges in managing multiple projects and stakeholders, requiring strong organizational and communication skills.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong creative background and a focus on video content and storytelling
- The motorcycle industry is unique, with a strong emphasis on heritage, craftsmanship, and community
- This role offers opportunities for growth and leadership within the creative team, as well as potential international exposure
ASSUMPTION: This role is unique within the marketing and creative industry, offering a blend of creative and strategic challenges in the motorcycle sector.
π Sample Projects
- Developing a creative video campaign for a new motorcycle launch, from concept to completion
- Collaborating with international teams to create content for global marketing campaigns
- Managing a rebranding project for a motorcycle sub-brand, including logo design, color scheme, and overall visual identity
ASSUMPTION: These sample projects demonstrate the range of creative and strategic challenges faced by the Creative Project Lead at Royal Enfield.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing and creative strategy for Royal Enfield?
- What are the key priorities for this role in the first 90 days?
- How does Royal Enfield support the professional development and growth of its creative team members?
- What are the most challenging aspects of working in the motorcycle industry, and how does Royal Enfield address these challenges?
- How does Royal Enfield foster a culture of innovation and creativity within its teams?
ASSUMPTION: These interview questions are designed to assess the role's strategic fit, growth opportunities, and cultural alignment with Royal Enfield's values and mission.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative projects and achievements
- Research Royal Enfield's brand, products, and values to demonstrate your enthusiasm and understanding
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.