Royal Enfield logo

Creative Project Lead

Royal Enfield
Full-time
On-site
Gurugram, Haryana, India
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Project Lead

πŸ”Ή Company: Royal Enfield

πŸ”Ή Location: Gurugram, Haryana, India

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Creative

πŸ”Ή Date Posted: July 30, 2025

πŸ”Ή Experience Level: 12+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • End-to-end responsibility for creative video projects from brief to completion
  • Cross-functional collaboration to understand requirements and assign tasks
  • Effective communication of ideas to creative teams for clear deliverables
  • Project planning and workflow management for smooth processes and review
  • Quality control and adherence to budgets and timelines
  • Brand custodianship and coordination for digital and consumer access growth
  • Content creation and curation for various projects and business functions

ASSUMPTION: This role requires a high level of organization, communication, and leadership skills to manage multiple projects and stakeholders effectively.

πŸ“‹ Key Responsibilities

βœ… Lead creative video projects from brief to completion, ensuring adherence to timelines

βœ… Collaborate with cross-functional teams to understand requirements and assign tasks

βœ… Translate ideas and requirements to creative teams for clear deliverables

βœ… Develop workflows for smooth project processes and review

βœ… Provide feedback and make changes as required for creative strategy

βœ… Ensure quality control and adherence to project requirements, budgets, and timelines

βœ… Prepare and submit status reports to internal and external stakeholders

βœ… Oversee documentation and filing systems to track versions and submissions

βœ… Establish brand custodianship and coordinate digital and consumer access growth

βœ… Create and curate content for various projects and business functions

ASSUMPTION: This role may require occasional overtime or weekend work to meet project deadlines.

🎯 Required Qualifications

Education: Bachelor’s degree (Full Time) in advertising, marketing, sales, business, or a related field. Masters in Business Administration (MBA) or Post-Graduate degree preferred

Experience: 12+ years of relevant experience in a creative role

Required Skills:

  • Proven experience in creative project management
  • Strong vendor relationship management skills
  • Excellent cross-functional collaboration and communication skills
  • Ability to develop creative strategies and solutions
  • Strong quality control and project management skills
  • Experience in content creation and curation
  • Familiarity with digital marketing and brand management
  • Ability to work with minimal supervision and manage multiple projects

Preferred Skills:

  • Experience in the motorcycle industry or related field
  • Fluency in multiple languages
  • Strong presentation and storytelling skills

ASSUMPTION: Candidates with relevant industry experience and a strong portfolio will be given preference.

πŸ’° Compensation & Benefits

Salary Range: INR 25-35 lakhs per annum (Estimated based on industry standards for a senior creative role in Gurugram)

Benefits:

  • Medical and dental insurance
  • Retirement savings plan
  • Employee discounts on Royal Enfield products
  • On-site cafeteria and recreational facilities

Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM). Occasional overtime may be required.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Royal Enfield operates in the motorcycle manufacturing industry, with a focus on modern classic and retro-styled motorcycles.

Company Size: Royal Enfield is a mid-sized company with 5,001-10,000 employees globally, offering a structured yet dynamic work environment.

Founded: Royal Enfield was founded in 1901 and has a rich history and legacy in the motorcycle industry.

Company Description:

  • Royal Enfield is the oldest motorcycle brand in continuous production, with a unique and distinctive portfolio of modern classic bikes.
  • The company operates in over 60 countries with more than 3000 retail touchpoints globally and has manufacturing facilities in Chennai, India, and technical centers in India and the UK.
  • Royal Enfield is committed to creating mid-sized motorcycles that provide an authentic, engaging, and accessible riding experience.

Company Specialties:

  • Motorcycles
  • Rides and events
  • Motorcycling gear
  • Riding community
  • Motorcycling culture and heritage

Company Website: www.royalenfield.com

ASSUMPTION: Royal Enfield's focus on heritage, craftsmanship, and community makes it an attractive employer for motorcycle enthusiasts and creative professionals.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position, offering opportunities for growth and leadership within the creative team.

Reporting Structure: The Creative Project Lead will report directly to the Head of Creative Services and work closely with cross-functional teams, including marketing, sales, and product development.

Work Arrangement: This role is on-site, with the primary workplace being the Royal Enfield headquarters in Gurugram. Occasional travel may be required for events, photoshoots, or meetings with external partners.

Growth Opportunities:

  • Leadership and mentoring opportunities within the creative team
  • Potential to work on international projects and collaborate with global teams
  • Opportunities to contribute to the development of Royal Enfield's brand identity and marketing strategies

ASSUMPTION: This role offers a unique blend of creative and strategic challenges, providing ample opportunities for professional growth and development.

🌍 Location & Work Environment

Office Type: The primary workplace is a modern, well-equipped office with a collaborative and creative work environment.

Office Location(s): Royal Enfield headquarters, Gurugram, Haryana, India

Geographic Context:

  • Gurugram is a major IT and industrial hub located near Delhi, offering a mix of urban and suburban living.
  • The city is well-connected by road, rail, and air, with easy access to major tourist attractions and recreational facilities.
  • Gurugram has a humid subtropical climate, with hot summers and mild winters.

Work Schedule: Standard office hours with occasional overtime or weekend work to meet project deadlines.

ASSUMPTION: The work environment at Royal Enfield is dynamic, collaborative, and focused on fostering creativity and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Portfolio review and creative challenge
  • On-site or virtual interview with the hiring manager and creative team
  • Final decision and offer

Key Assessment Areas:

  • Creative problem-solving skills
  • Project management and organizational skills
  • Communication and collaboration skills
  • Understanding of Royal Enfield's brand and values
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare a strong portfolio showcasing your creative projects and achievements
  • Research Royal Enfield's brand, products, and values to demonstrate your enthusiasm and understanding
  • Be prepared to discuss your creative process, problem-solving approach, and leadership style

ATS Keywords: Creative project management, vendor relationship management, cross-functional collaboration, creative strategy development, quality control, content creation, digital marketing, brand management, project planning, feedback and review, documentation management, communication support, user-generated content curation, marketing efficiency, sales support, aftermarket services

ASSUMPTION: The interview process at Royal Enfield is designed to assess both creative and strategic skills, as well as cultural fit and alignment with the company's values.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (Asana, Trello, Jira)
  • Content management systems (CMS)
  • Social media platforms (Instagram, Facebook, Twitter)

ASSUMPTION: Familiarity with industry-standard creative and project management tools is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for motorcycling
  • Craftsmanship and attention to detail
  • Community and collaboration
  • Innovation and continuous learning
  • Respect for heritage and tradition

Work Style:

  • Creative and innovative
  • Collaborative and team-oriented
  • Results-driven and proactive
  • Adaptable and open to feedback

Self-Assessment Questions:

  • How do you incorporate Royal Enfield's values into your creative process?
  • Describe a time when you had to manage a complex project with multiple stakeholders. How did you ensure successful outcomes?
  • How do you stay up-to-date with industry trends and innovations in creative marketing?

ASSUMPTION: Royal Enfield values candidates who are passionate about motorcycling, creative, collaborative, and committed to delivering high-quality work.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with diverse teams and stakeholders, including external vendors and partners
  • Adapting to a dynamic and fast-paced work environment
  • Occasional travel and weekend work to meet project deadlines

ASSUMPTION: This role may present challenges in managing multiple projects and stakeholders, requiring strong organizational and communication skills.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position requires a strong creative background and a focus on video content and storytelling
  • The motorcycle industry is unique, with a strong emphasis on heritage, craftsmanship, and community
  • This role offers opportunities for growth and leadership within the creative team, as well as potential international exposure

ASSUMPTION: This role is unique within the marketing and creative industry, offering a blend of creative and strategic challenges in the motorcycle sector.

πŸ“ Sample Projects

  • Developing a creative video campaign for a new motorcycle launch, from concept to completion
  • Collaborating with international teams to create content for global marketing campaigns
  • Managing a rebranding project for a motorcycle sub-brand, including logo design, color scheme, and overall visual identity

ASSUMPTION: These sample projects demonstrate the range of creative and strategic challenges faced by the Creative Project Lead at Royal Enfield.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing and creative strategy for Royal Enfield?
  • What are the key priorities for this role in the first 90 days?
  • How does Royal Enfield support the professional development and growth of its creative team members?
  • What are the most challenging aspects of working in the motorcycle industry, and how does Royal Enfield address these challenges?
  • How does Royal Enfield foster a culture of innovation and creativity within its teams?

ASSUMPTION: These interview questions are designed to assess the role's strategic fit, growth opportunities, and cultural alignment with Royal Enfield's values and mission.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the online application form
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare a strong portfolio showcasing your creative projects and achievements
  • Research Royal Enfield's brand, products, and values to demonstrate your enthusiasm and understanding
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.