Creative Resource Manager

📌 Core Information

🔹 Job Title: Creative Resource Manager

🔹 Company: SALT XC

🔹 Location: Toronto, Ontario, Canada

🔹 Job Type: Hybrid (2 days onsite at our downtown office)

🔹 Category: Advertising & Marketing

🔹 Date Posted: May 8, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site/Hybrid

🚀 Job Overview

Key aspects of this role include:

• Partnering with cross-functional teams and creatives to manage project workflow
• Overseeing project phases to ensure optimal resource allocation
• Fostering a creative environment for designers and creatives
• Building strong relationships with peers and partners across the agency
• Supporting time tracking and budget management

ASSUMPTION: This role requires a high level of organization, communication, and problem-solving skills. The ideal candidate will have experience in resourcing within the advertising or creative industry and be passionate about creative work.

📋 Key Responsibilities

✅ Partner with cross-functional teams and creatives to manage the workflow of all incoming projects for the Creative and Design department

✅ Oversee each phase of projects, ensuring the right resources are allocated for timely and successful delivery

✅ Ensure all incoming creative requests are complete with required information, assets, and adhere to established agency processes

✅ Communicate clear timelines and priority levels to ensure deadlines are met efficiently

✅ Maintain accurate and up-to-date data in the creative resourcing platform

✅ Support time tracking and budget management in collaboration with the Creative Resource Director, Executive Creative Directors, Creative Directors, Finance and Client Services teams

✅ Build and nurture strong relationships with peers and partners across the agency

✅ Foster a creative environment by setting the right conditions for designers and creatives to do their best work

ASSUMPTION: The responsibilities listed above are not exhaustive and may vary based on the specific needs of the agency and the projects at hand.

🎯 Required Qualifications

Education: Not specified

Experience: 5-10 years of experience in resourcing within the advertising or creative industry

Required Skills:

• Project management tools and software proficiency
• Strong communication skills
• Genuine passion for creative work and the process behind it
• Highly organized with a systems-oriented mindset
• Proven ability to manage timelines, meet deadlines, and identify critical information and asset needs
• Solid understanding of creative deliverables and production requirements
• Collaborative and adaptable, with the ability to partner effectively across multiple teams while balancing responsibilities
• Strong problem-solving skills and a proactive approach to overcoming challenges
• Excellent time management and active listening skills
• Ability to build rapport and foster productive relationships both internally and externally
• Exceptional organizational and multitasking capabilities
• Confident with foundational tech platforms including Microsoft 365, and familiar with social and digital media landscapes

Preferred Skills:

• Not specified

ASSUMPTION: The required qualifications listed above are essential for success in this role. However, the ideal candidate may also possess additional skills and experiences that would make them an excellent fit for the SALT XC team.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 CAD per year (based on industry standards for similar roles in Toronto)

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company matching
• Employee assistance program
• Generous vacation time and flexible work arrangements
• Professional development opportunities

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Toronto. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising & Marketing

Company Size: 201-500 employees (mid-sized agency)

Founded: 2019 (relatively new agency)

Company Description:

• SALT XC is an agency driven by the philosophy of Experiential Commerce™
• The company takes an integrated approach that connects consumer’s online and offline experiences through data, media, and memorable moments that drive brand transactions
• SALT XC is committed to Equal Employment Opportunity and attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age, or disability

Company Specialties:

• Advertising Services
• Brand Strategy
• Creative Services
• Digital Marketing
• Media Planning & Buying

Company Website: SaltXC.com

ASSUMPTION: SALT XC is a mid-sized advertising agency with a focus on integrated marketing and creative services. The company's commitment to equal employment opportunity and its unique approach to consumer experiences make it an attractive place to work for individuals looking to grow their careers in the advertising industry.

📊 Role Analysis

Career Level: Mid-level (5-10 years of experience)

Reporting Structure: Reports directly to the Director of Creative Resourcing

Work Arrangement: Hybrid (2 days onsite at the downtown office)

Growth Opportunities:

• Potential to advance within the creative resourcing team
• Opportunities to work on a diverse range of projects and brands
• possibility to learn and develop new skills and expertise

ASSUMPTION: This role offers a unique opportunity to work in a dynamic and growing agency, with the potential for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Hybrid (2 days onsite at the downtown office)

Office Location(s): 249 Dufferin St, Toronto, Ontario M6K 1Z5, CA

Geographic Context:

• Toronto is the capital city of the province of Ontario, Canada
• The city is known for its vibrant arts and culture scene, diverse neighborhoods, and a thriving business community
• Toronto is home to a large number of advertising and marketing agencies, providing ample opportunities for networking and professional growth

Work Schedule: Full-time (40 hours per week), with flexible hours and remote work options available

ASSUMPTION: The hybrid work arrangement and flexible hours offered by SALT XC provide employees with a good work-life balance, allowing them to enjoy the best of both in-office collaboration and remote work.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• In-depth interview with the Director of Creative Resourcing and other team members
• Final round interview with the Executive Creative Director
• Background check and offer extension

Key Assessment Areas:

• Communication and interpersonal skills
• Problem-solving and critical thinking
• Organizational and time management skills
• Cultural fit and alignment with SALT XC's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past projects or accomplishments that demonstrate your ability to manage timelines, resources, and deliver high-quality creative work
• Research SALT XC's unique approach to Experiential Commerce™ and be prepared to discuss how your skills and experience align with the company's philosophy

ATS Keywords: Creative Resource Management, Project Management, Advertising, Marketing, Creative Industry, Resourcing, Workflow Management, Team Collaboration, Budget Management, Time Tracking, Creative Process, Attention to Detail

ASSUMPTION: The interview process for this role is designed to assess the candidate's communication, problem-solving, and organizational skills, as well as their cultural fit with SALT XC's values and work environment.

🛠️ Tools & Technologies

• Microsoft 365 (Word, Excel, PowerPoint, Teams)
• Project management tools (e.g., Asana, Trello, Jira)
• Creative resourcing platform (e.g., Workamajig, StaffMeUp)
• Social and digital media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)

ASSUMPTION: The tools and technologies listed above are commonly used in the advertising and marketing industry and are essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Salt of the Earth: We aspire to be good people. People who are humble, hardworking, honest, and kind to one another. People who are fun to work with, who trust and are respectful of each other.
• Do What Is Right: We don’t believe in taking shortcuts. We believe in doing what is right, not what is easy or expected.
• Earn It: We believe in rolling up our sleeves and not being afraid of hard work. We want to earn the respect of others, the results we deliver, and the praise we receive.
• Make Things Better: We aspire to leave things better than we found them and are always looking for a better way. Great ideas come from anywhere; they come from being curious, passionate, solutions-oriented people who care deeply about what we do.
• Seek Different Perspectives: We believe in embracing difference; the perspective it brings, how it challenges us, how it spurs creativity, and its ability to make us better.

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Problem-solving and solutions-oriented
• Passionate about creative work and the creative process
• Committed to continuous learning and improvement

Self-Assessment Questions:

• How do your personal values align with SALT XC's company values?
• Can you provide an example of a time when you had to manage a challenging project or team dynamic, and how did you approach it?
• How do you stay organized and manage your time effectively, especially when juggling multiple projects or tasks?

ASSUMPTION: SALT XC's company values and work style are essential for creating a positive and productive work environment. Candidates who align with these values and work styles are more likely to succeed in this role and contribute to the company's continued success.

⚠️ Potential Challenges

• Managing a dynamic team of 60+ creatives with diverse skills and work styles
• Balancing multiple projects and deadlines with varying priorities and timelines
• Adapting to changes in project scope, resources, or timelines
• Navigating a fast-paced and ever-evolving advertising industry
• Working remotely and maintaining productivity and engagement with team members

ASSUMPTION: The challenges listed above are common to roles in the advertising industry and can be overcome with strong organizational skills, effective communication, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• Creative Resource Manager vs. Production Manager: Both roles involve managing resources and timelines, but the Creative Resource Manager focuses more on the creative process and team dynamics, while the Production Manager is more concerned with the technical aspects of production and delivery.
• Advertising industry context: The advertising industry is known for its fast-paced nature, tight deadlines, and high-pressure environments. This role requires individuals who can thrive in this dynamic and adaptable work environment.
• Career path comparison: This role can serve as a stepping stone to more senior roles in creative resourcing, project management, or even agency leadership. Alternatively, it can provide valuable experience for those interested in pursuing careers in related fields such as marketing, communications, or human resources.

ASSUMPTION: A comparison of similar roles in the industry can help candidates better understand the unique aspects of this role and how it fits into their long-term career goals.

📝 Sample Projects

• Managing the workflow of a large-scale integrated marketing campaign for a major retail client, involving multiple creative teams and external vendors
• Streamlining the creative resourcing process for a fast-growing e-commerce startup, resulting in improved efficiency and cost savings
• Collaborating with the creative team to develop and implement a new project management system, tailored to the specific needs of the agency and its clients

ASSUMPTION: The sample projects listed above are designed to illustrate the diverse range of responsibilities and challenges that a Creative Resource Manager may face in their role at SALT XC.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics of the Creative and Design department?
• How does the agency approach project scoping and resource allocation, and how can I contribute to this process?
• What are the most challenging aspects of this role, and how can I best prepare to address them?
• How does SALT XC support the professional development and growth of its employees?
• What are the current priorities and focus areas for the Creative and Design department, and how can this role contribute to their success?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's needs and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past projects or accomplishments that demonstrate your ability to manage timelines, resources, and deliver high-quality creative work
• Research SALT XC's unique approach to Experiential Commerce™ and be prepared to discuss how your skills and experience align with the company's philosophy
• Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.