Creative specialist

📌 Core Information

🔹 Job Title: Creative Specialist

🔹 Company: BetterMe

🔹 Location: Kyiv, Kyiv, Misto, Ukraine

🔹 Job Type: Remote

🔹 Category: Wellness and Fitness Services

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Remote

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing creative marketing strategies for wellness products
• Analyzing market trends to identify opportunities
• Leading cross-team collaborations to achieve marketing goals
• Providing creative direction for asset production

ASSUMPTION: This role is focused on creating innovative marketing solutions within the health and wellness sector, as suggested by the company's mission to promote healthy lifestyles.

📋 Key Responsibilities

✅ Create engaging marketing campaign concepts from scratch

✅ Conduct research to identify creative opportunities

✅ Prepare detailed briefs to guide designers, influencers, and post-production teams

✅ Evaluate the business impact of creative assets to enhance engagement and conversions

✅ Collaborate with the marketing, design, influencer marketing, SMM, and content teams

✅ Manage asset and video production with designers, influencers, and creators

✅ Develop and refine processes for creative development and testing to support marketing goals

ASSUMPTION: These responsibilities are indicative of a dynamic and collaborative environment where creative innovation is key.

🎯 Required Qualifications

Education: Not specified

Experience: At least 1 year of experience in marketing, SMM, or influencer marketing

Required Skills:

• Strong business mindset with problem-solving capabilities
• Proficiency in market and competitor research and analysis
• Experience in creating briefs for designers
• Basic copywriting skills in English
• Upper-Intermediate level proficiency in English

Preferred Skills:

• Creative approach with a desire to generate fresh ideas
• Strong self-management skills and structured thinking
• Ability to manage teams effectively

ASSUMPTION: The listed requirements and preferred skills suggest an emphasis on strategic thinking and creativity in collaboration with technical proficiency in marketing.

💰 Compensation & Benefits

Salary Range: Competitive salary

Benefits:

• Professional growth opportunities through courses and seminars
• Access to a corporate library
• Comfortable working environment with necessary work equipment
• Complimentary breakfasts, lunches, and snacks in the Kyiv office
• 20 days of paid vacation
• Medical insurance
• Various sports activities

Working Hours: 40 hours per week

ASSUMPTION: Comprehensive benefits indicate a focus on employee well-being and professional development, essential in promoting long-term engagement.

📌 Applicant Insights

🔍 Company Context

Industry: Wellness and Fitness Services

Company Size: 201-500 employees - emphasizing a mid-sized workforce with potential for personalized employee engagement

Founded: 2017

Company Description:

• On a mission to create a healthier world for everyone
• Focus on eliminating barriers to well-being and self-esteem
• Promotes a holistic approach to wellness

Company Specialties:

• Not specified, but implies a focus on health and wellness innovations

Company Website: https://betterme.world/

ASSUMPTION: Given the company's mission and size, candidates can expect a closely-knit team atmosphere with strong support for innovative ideas in wellness.

📊 Role Analysis

Career Level: Early career with opportunities for rapid progression

Reporting Structure: Collaborates across multiple departments, likely reporting to a senior marketing or creative director

Work Arrangement: Predominantly remote with possible on-site meetings in Kyiv

Growth Opportunities:

• Exposure to a diverse range of marketing strategies
• Opportunity to lead creative projects and campaigns
• Networking with top influencers and designers

ASSUMPTION: The potential for growth is significant given the role's alignment with both strategic and creative domains.

🌍 Location & Work Environment

Office Type: Modern and supportive work environment in central Kyiv

Office Location(s): Yaroslavska street, Kyiv, UA

Geographic Context:

• Kyiv is a vibrant city with a growing tech scene
• Access to cultural and recreational activities
• Strong local talent pool contributing to a dynamic work atmosphere

Work Schedule: Full-time, standard business hours with potential flexibility

ASSUMPTION: The modern office setting suggests a supportive environment conducive to innovation and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Initial screening and interview with HR
• Technical and skills assessment

Key Assessment Areas:

• Creative thinking and initiative
• Collaboration and communication skills
• Impact of previous marketing successes

Application Tips:

• Highlight experience with creative campaigns
• Provide examples of problem-solving in previous roles
• Showcase familiarity with wellness products and trends

ATS Keywords: Marketing, Creative Campaigns, Influencer Marketing, Trend Analysis, Collaboration

ASSUMPTION: The interview process likely emphasizes creativity and strategic marketing capability, essential for thriving at BetterMe.

🛠️ Tools & Technologies

• Social media platforms (Facebook, Instagram, Twitter)
• Creative software (Adobe Creative Suite)
• Project management tools (Trello, Asana)

ASSUMPTION: Adoption of modern tools and technologies is critical for facilitating innovative creative processes in this role.

👔 Cultural Fit Considerations

Company Values:

• Commitment to health and wellness
• Innovation and creativity
• Collaborative spirit and community involvement

Work Style:

• Autonomous and proactive
• Flexible and adaptable
• Results-oriented with a focus on quality

Self-Assessment Questions:

• Am I passionate about promoting wellness?
• Can I generate and execute creative marketing ideas?
• Do I thrive in a collaborative, dynamic environment?

ASSUMPTION: A genuine interest in wellness and creativity, combined with teamwork skills, will make a candidate a strong fit for BetterMe's culture.

⚠️ Potential Challenges

• Keeping up with rapidly changing wellness trends
• Managing multiple creative projects simultaneously
• Balancing creative vision with business objectives
• Ensuring effective communication across diverse teams

ASSUMPTION: The listed challenges reflect the fast-paced and innovative nature of the wellness industry, demanding agility and resilience from the candidate.

📈 Similar Roles Comparison

• Higher creative autonomy compared to roles in larger corporations
• Greater focus on digital marketing strategies
• Increased opportunity for cross-functional collaboration

ASSUMPTION: The comparison highlights the uniqueness of this role in offering creative freedom and a digital-centric approach within the wellness sector.

📝 Sample Projects

• Developing a social media campaign for a new wellness product launch
• Collaborating with influencers to promote fitness challenges
• Crafting creative briefs for innovative digital content

ASSUMPTION: Sample projects are based on typical initiatives within BetterMe's marketing strategies, emphasizing creativity and engagement.

❓ Key Questions to Ask During Interview

• What creative initiatives have been most successful at BetterMe?
• How does BetterMe maintain its competitive edge in wellness?
• What tools and resources will I have access to?
• How does the company support professional development?
• What is the team's approach to integrating market trends into campaigns?

ASSUMPTION: These questions are designed to provide insights into company culture and role expectations, helping candidates align their priorities with the company's goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the BetterMe job portal
• Prepare your portfolio showcasing marketing initiatives
• Ensure your resume reflects relevant marketing and creative experiences
• Follow-up with a thank-you email post-interview
• Connect with company representatives on LinkedIn for updates

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

```