UGC Factory logo

Creative Strategist

UGC Factory
Full-time
Remote
Worldwide
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Strategist

πŸ”Ή Company: UGC Factory

πŸ”Ή Location: United States (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Developing data-driven ad content strategies for UGC campaigns
  • Leading client kickoff calls and collaborating with a team to deliver content
  • Leveraging AI and data-backed systems to create effective strategies
  • Working with a flexible schedule and remote team

ASSUMPTION: This role requires a strong understanding of social media trends and client management, as well as experience in an agency setting.

πŸ“‹ Key Responsibilities

βœ… Developing ad content strategies including scripts, angles, hooks, and visual trends using AI and data-driven insights

βœ… Leading weekly client kickoff calls to develop strategies for UGC campaigns

βœ… Working closely with a team of creators and editors to deliver content based on the developed strategy

βœ… Attending weekly team meetings to stay updated and contribute to team goals

ASSUMPTION: This role requires strong communication skills, both written and verbal, to effectively lead client calls and collaborate with the team.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)

Experience: At least 2-5 years of experience in an agency setting with a focus on creative strategy and content creation

Required Skills:

  • Proven experience in scripting and storyboarding
  • Active presence on social media platforms (especially Twitter, Instagram, and TikTok)
  • Familiarity with video editing, Slack, ClickUp, Airtable, and Notion
  • Strong understanding of data analysis and AI-driven content strategies

Preferred Skills:

  • Experience with TikTok trends and product seeding
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in fast-paced agency environments and a strong portfolio showcasing their creative strategy skills will be most competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $350 per project, full-time (up to 40 hours/week) with opportunities for bonuses based on client retention. This is an estimated industry-standard range for a mid-level creative strategist role in the United States.

Benefits:

  • Flexible Time Off
  • Training & Development
  • Work From Home

Working Hours: Up to 40 hours per week, with a flexible work schedule

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: UGC Factory is a leader in crafting data-driven, trend-focused content for DTC Brands, operating in the Advertising Services industry.

Company Size: UGC Factory has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: UGC Factory was founded in 2021, making it a relatively new but established player in the market.

Company Description:

  • UGC Factory specializes in delivering high-converting TikTok-style UGC content and TikTok product seeding for its clients
  • The company has worked with over 100 clients this year, including brands like Dude Wipes, Viome, Armra, Javy Coffee, and more
  • UGC Factory offers a remote work environment, allowing employees to work from home

Company Specialties:

  • TikTok-style UGC content creation
  • Data-driven and trend-focused content strategies
  • TikTok product seeding

Company Website: http://www.ugcfactory.io

ASSUMPTION: UGC Factory's focus on data-driven content and trend analysis makes it an attractive option for candidates interested in staying up-to-date with the latest social media trends and AI-driven strategies.

πŸ“Š Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the UGC Factory team, with close collaboration with clients and other team members

Work Arrangement: This is a fully remote, full-time position with a flexible work schedule

Growth Opportunities:

  • Bonuses based on client retention
  • Potential for career advancement within the company as it continues to grow
  • Opportunities to work with a diverse range of clients and projects

ASSUMPTION: This role offers growth opportunities for candidates looking to expand their skills and experience in creative strategy and content creation within the advertising industry.

🌍 Location & Work Environment

Office Type: Remote (Work From Home)

Office Location(s): United States

Geographic Context:

  • The United States offers a large talent pool and diverse client base for UGC Factory
  • Working remotely allows for a flexible work-life balance and the ability to work from various locations
  • The United States has a well-established advertising industry with many opportunities for growth and collaboration

Work Schedule: Up to 40 hours per week, with a flexible work schedule

ASSUMPTION: The remote work environment and flexible schedule offered by UGC Factory make it an attractive option for candidates seeking a work-life balance and the ability to work from various locations.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Portfolio review and creative challenge
  • Final interview with the UGC Factory team

Key Assessment Areas:

  • Candidates' understanding of social media trends and data-driven content strategies
  • Candidates' ability to lead client calls and collaborate effectively with a team
  • Candidates' creative portfolio and problem-solving skills

Application Tips:

  • Highlight relevant experience in creative strategy and content creation, with a focus on agency work
  • Include a portfolio showcasing your creative strategy skills and examples of successful campaigns
  • Tailor your resume and cover letter to emphasize your understanding of data analysis, AI-driven content strategies, and social media trends

ATS Keywords: Creative Strategy, Scripting, Storyboarding, Social Media, Video Editing, AI, Data Analysis, Client Management, Content Creation, Team Collaboration, Trend Analysis, Communication, Project Management, Slack, ClickUp, Airtable, Notion

ASSUMPTION: UGC Factory's application process is designed to assess candidates' creative strategy skills, understanding of data-driven content, and ability to collaborate effectively with a team.

πŸ› οΈ Tools & Technologies

  • Slack (for team communication)
  • ClickUp (for project management)
  • Airtable (for data organization)
  • Notion (for note-taking and documentation)
  • AI and data-driven systems (for content strategy development)

ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. Candidates should be willing to learn and adapt to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven decision making
  • Collaboration and teamwork
  • Continuous learning and improvement

Work Style:

  • Remote and flexible work environment
  • Fast-paced and dynamic team setting
  • Focus on creativity, innovation, and problem-solving

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic team environment?
  • Are you comfortable working remotely and managing your own time?
  • Do you have a strong understanding of social media trends and data-driven content strategies?

ASSUMPTION: UGC Factory values candidates who are self-motivated, creative, and able to thrive in a remote, fast-paced work environment.

⚠️ Potential Challenges

  • Managing client expectations and delivering high-quality content on tight deadlines
  • Staying up-to-date with the latest social media trends and AI-driven strategies
  • Collaborating effectively with a remote team and maintaining strong communication
  • Balancing multiple projects and priorities in a fast-paced work environment

ASSUMPTION: These challenges can be overcome by strong project management skills, effective communication, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Creative Strategist vs. Content Strategist: Both roles focus on developing content strategies, but a Creative Strategist has a stronger focus on visual and social media content, while a Content Strategist may have a broader focus on all types of content
  • Creative Strategist vs. Social Media Manager: A Creative Strategist focuses on developing content strategies, while a Social Media Manager is responsible for executing and managing social media campaigns
  • Creative Strategist vs. Art Director: An Art Director focuses on the visual design of content, while a Creative Strategist focuses on the overall strategy and messaging

ASSUMPTION: These role comparisons provide a useful framework for understanding the unique responsibilities and requirements of a Creative Strategist role at UGC Factory.

πŸ“ Sample Projects

  • Developing a TikTok-style UGC content strategy for a DTC brand focused on sustainable products
  • Creating a data-driven content strategy for a social media campaign targeting Gen Z consumers
  • Leading a client kickoff call to develop a UGC campaign strategy for a new product launch

ASSUMPTION: These sample projects provide a sense of the types of responsibilities and challenges a Creative Strategist may face in this role at UGC Factory.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits into the organization?
  • How does UGC Factory support the professional development and growth of its employees?
  • What are the most challenging aspects of working in a fully remote environment, and how does UGC Factory address them?
  • How does UGC Factory measure the success of its content strategies, and how does that inform future campaigns?
  • What opportunities are there for collaboration and knowledge-sharing within the UGC Factory team?

ASSUMPTION: These interview questions are designed to provide insight into the work environment, team dynamics, and growth opportunities at UGC Factory.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience in creative strategy, content creation, and agency work
  • Prepare a portfolio showcasing your creative strategy skills and examples of successful campaigns
  • Follow up with UGC Factory one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.