📌 Core Information
🔹 Job Title: Creative Strategist
🔹 Company: Spearbit
🔹 Location: Anywhere
🔹 Job Type: Full-Time
🔹 Category: Marketing & Advertising
🔹 Date Posted: June 5, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Inventing disruptive ideas and sparking creative campaigns across social, IRL, digital, and more.
- Collaborating with marketing, product, and design team members to bring creative ideas to life.
- Staying plugged into crypto and tradfi culture to uncover new creative opportunities.
- Working with a generalist mindset, comfortable riffing on design, writing copy, or jamming on background stories.
ASSUMPTION: This role requires a creative thinker who can thrive in a dynamic environment and adapt to various platforms and channels.
📋 Key Responsibilities
✅ Invent disruptive ideas that punch above their weight: from Twitter timeline captivation to campaign hooks to branded experiences.
✅ Spark creative campaigns across social, IRL, digital, and more, turning cultural insights and technical aspects into compelling brand moments.
✅ Pitch bold concepts clearly and persuasively to internal stakeholders, partners, and the community.
✅ Collaborate with marketing, product, and design team members to bring creative ideas to life.
✅ Stay deeply plugged into crypto and tradfi culture: narratives, trends, and community behavior.
✅ Track cultural moments and emerging platforms to uncover new creative opportunities.
ASSUMPTION: This role requires a strong understanding of cultural trends and the ability to translate them into creative brand moments.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience).
Experience: 2-5 years of experience in creative strategy, campaign concepting, branding, or cultural marketing.
Required Skills:
- Experience with IRL activations, interactive content, or community-driven storytelling.
- Familiarity with creative tools (Figma, Adobe Suite, AI generation tools, etc.).
- Past work in web3 or tech.
Preferred Skills:
- Fluency in multiple languages.
ASSUMPTION: While not explicitly stated, familiarity with the crypto and web3 space is highly preferred for this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $100,000 per year (based on industry standards for a mid-level marketing role in a remote-friendly company).
Benefits:
- Flexible work arrangements.
- Opportunities for professional growth and development.
Working Hours: Full-time (40 hours per week) with flexible scheduling.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in a remote-friendly company. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Spearbit operates in the tech and marketing industries, focusing on creative strategy and branding for web3 and crypto clients.
Company Size: Spearbit is a small to mid-sized company, which means applicants can expect a more agile and collaborative work environment.
Founded: Spearbit was founded in 2022, making it a relatively new player in the market.
Company Description:
- Spearbit is a creative agency specializing in branding and marketing for web3 and crypto clients.
- The company focuses on delivering innovative and disruptive ideas that help its clients stand out in the competitive crypto and web3 space.
- Spearbit values creativity, collaboration, and a deep understanding of cultural trends.
Company Specialties:
- Creative strategy and campaign concepting.
- Branding and rebranding for web3 and crypto clients.
- Cultural marketing and community engagement.
Company Website: spearbit.com
ASSUMPTION: Spearbit's focus on the web3 and crypto industries requires applicants to have a strong understanding of these spaces and their cultural trends.
📊 Role Analysis
Career Level: This role is suited for mid-level marketing professionals with 2-5 years of experience in creative strategy, campaign concepting, or a related field.
Reporting Structure: The Creative Strategist will work closely with the marketing, product, and design teams, reporting directly to the Head of Marketing or a similar role.
Work Arrangement: This role is remote-friendly, with flexible scheduling and opportunities for professional growth and development.
Growth Opportunities:
- Expanding one's skillset in the web3 and crypto industries.
- Gaining experience in creative strategy and campaign concepting for innovative and disruptive brands.
- Potential career advancement opportunities as the company grows.
ASSUMPTION: This role offers growth opportunities for applicants looking to expand their skillset in the web3 and crypto industries and gain experience in creative strategy and campaign concepting.
🌍 Location & Work Environment
Office Type: Remote-friendly, with a focus on collaboration and flexibility.
Office Location(s): Anywhere (remote work is encouraged).
Geographic Context:
- Spearbit operates in the global tech and marketing industries, with a focus on the web3 and crypto spaces.
- The company's remote-friendly work environment allows for a diverse and global team.
- The company's location in the tech and marketing industries means that applicants can expect a fast-paced and dynamic work environment.
Work Schedule: Full-time (40 hours per week) with flexible scheduling and opportunities for professional growth and development.
ASSUMPTION: Spearbit's remote-friendly work environment allows for a diverse and global team, with a focus on collaboration and flexibility.
💼 Interview & Application Insights
Typical Process:
- Resume and cover letter review.
- Phone or video screen with the hiring manager.
- Creative challenge or case study presentation.
- Final interview with key stakeholders.
Key Assessment Areas:
- Creativity and idea generation.
- Understanding of cultural trends and the web3 and crypto industries.
- Collaboration and communication skills.
- Problem-solving and critical thinking.
Application Tips:
- Tailor your resume and cover letter to highlight your experience in creative strategy, campaign concepting, or a related field.
- Showcase your understanding of cultural trends and the web3 and crypto industries in your application materials.
- Prepare a creative challenge or case study presentation that demonstrates your ability to generate innovative and disruptive ideas.
ATS Keywords: Creative strategy, campaign concepting, branding, cultural marketing, web3, crypto, innovation, disruption, collaboration, communication, problem-solving, critical thinking.
ASSUMPTION: Spearbit's focus on creativity and innovation in the web3 and crypto industries means that applicants should highlight their ability to generate innovative and disruptive ideas in their application materials.
🛠️ Tools & Technologies
- Figma
- Adobe Suite
- AI generation tools
- Social media platforms
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with creative tools such as Figma, Adobe Suite, and AI generation tools is required for this role. Applicants should highlight their experience with these tools in their application materials.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and flexibility
- Deep understanding of cultural trends and the web3 and crypto industries
Work Style:
- Agile and dynamic
- Collaborative and flexible
- Focused on generating innovative and disruptive ideas
Self-Assessment Questions:
- Do you thrive in a dynamic and collaborative work environment?
- Are you comfortable generating innovative and disruptive ideas in the web3 and crypto industries?
- Do you have a deep understanding of cultural trends and the ability to translate them into creative brand moments?
ASSUMPTION: Spearbit values creativity, collaboration, and a deep understanding of cultural trends. Applicants should assess their fit with these values and work styles in their application materials.
⚠️ Potential Challenges
- The fast-paced and dynamic nature of the web3 and crypto industries may require applicants to adapt quickly to new trends and technologies.
- The competitive nature of the crypto and web3 spaces may require applicants to generate innovative and disruptive ideas to help clients stand out.
- The remote-friendly work environment may require applicants to be self-motivated and able to manage their time effectively.
- The company's focus on creativity and innovation may require applicants to think outside the box and challenge conventional wisdom.
ASSUMPTION: Applicants should be prepared to adapt quickly to new trends and technologies, generate innovative and disruptive ideas, manage their time effectively, and think outside the box in this role.
📈 Similar Roles Comparison
- This role is similar to a Creative Strategist or Campaign Concepting role in a traditional marketing agency, but with a focus on the web3 and crypto industries.
- The remote-friendly work environment and focus on collaboration and flexibility set this role apart from more traditional marketing roles.
- The company's focus on creativity and innovation means that applicants should expect to generate innovative and disruptive ideas in this role.
ASSUMPTION: Applicants should compare this role to similar roles in traditional marketing agencies, but with a focus on the web3 and crypto industries and a remote-friendly work environment.
📝 Sample Projects
- Developing a creative campaign for a web3 client to launch a new product or service.
- Rebranding a crypto client to better reflect its unique value proposition and appeal to a broader audience.
- Creating a social media campaign to engage a crypto community around a new initiative or event.
ASSUMPTION: Applicants should prepare examples of their work in creative strategy, campaign concepting, or a related field, with a focus on the web3 and crypto industries.
❓ Key Questions to Ask During Interview
- How does Spearbit support its employees in staying up-to-date with the latest trends and technologies in the web3 and crypto industries?
- Can you describe a recent creative challenge or case study that the team has worked on, and how it was approached and executed?
- How does Spearbit foster a culture of creativity and innovation in its remote-friendly work environment?
- What opportunities are there for professional growth and development in this role?
- How does Spearbit measure the success of its creative campaigns and strategies?
ASSUMPTION: Applicants should ask questions that demonstrate their interest in the web3 and crypto industries, the company's creative approach, and its remote-friendly work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your experience in creative strategy, campaign concepting, or a related field, with a focus on the web3 and crypto industries.
- Prepare a creative challenge or case study presentation that demonstrates your ability to generate innovative and disruptive ideas.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
