π Core Information
πΉ Job Title: Creative Strategist
πΉ Company: Happy Koala LLC
πΉ Location: Stockholm, Stockholm, Sweden
πΉ Job Type: Full-Time, Remote
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 22, 2025
π Job Overview
Key aspects of this role include:
- Developing innovative and effective strategies for digital media advertising campaigns.
- Collaborating with cross-functional teams to ensure cohesive messaging and brand consistency across all channels.
- Conducting market research and analyzing consumer insights to inform creative strategies.
- Contributing to brand development and positioning to differentiate Beyond Alpha in the marketplace.
- Working in a fast-paced, dynamic environment with a global team.
*ASSUMPTION:* This role requires a strategic mindset, strong analytical skills, and the ability to thrive in a remote work environment with a global team.
π Key Responsibilities
β
Strategy Development:
- Develop comprehensive creative strategies that support business goals and objectives.
- Conduct thorough research and analysis to identify market trends, consumer insights, and competitive landscapes.
- Translate insights into actionable strategies that differentiate Beyond Alpha and resonate with the target audience.
β
Campaign Planning and Execution:
- Collaborate with internal teams to conceptualize and execute integrated marketing campaigns across various channels, including digital, social media, print, and events.
- Develop creative briefs and provide clear direction to design and content teams to ensure alignment with strategic objectives.
- Monitor campaign performance and metrics to evaluate effectiveness and identify areas for optimization.
β
Brand Development and Positioning:
- Contribute to the development and evolution of Beyond Alpha's brand identity and messaging.
- Ensure brand consistency across all touchpoints and communication channels.
- Identify opportunities for brand positioning and differentiation in the marketplace.
β
Cross-Functional Collaboration:
- Work closely with marketing, design, product development, and sales teams to ensure alignment of messaging and strategy.
- Foster a collaborative environment that encourages creative thinking and innovation.
- Communicate effectively with stakeholders to gather input and feedback on creative initiatives.
β
Trend Analysis and Innovation:
- Stay abreast of industry trends, emerging technologies, and cultural shifts.
- Apply insights to inform creative strategies and develop innovative solutions.
- Experiment with new approaches and techniques to continually improve campaign performance and engagement.
*ASSUMPTION:* This role requires strong project management skills, proficiency in digital marketing platforms and tools, and the ability to manage multiple priorities and deadlines effectively.
π° Compensation & Benefits
Salary Range: β¬40,000 - β¬55,000 per year (Based on industry standards for a mid-level marketing role in Stockholm)
Benefits:
- Competitive salary and growth opportunities
- Paid holidays and flexible working hours
- Work from anywhere with a focus on EU hours (GMT)
- Join a supportive, global team and make a real impact on people's lives
- Exciting and dynamic work environment with a focus on innovation and creativity
*ASSUMPTION:* The salary range is an estimate based on industry standards for a mid-level marketing role in Stockholm. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Wellness and Fitness Services
Company Size: 11-50 employees
Founded: 2016, with headquarters in Miami, Florida, and offices in South Yarra, Victoria, Australia.
Company Description: Happy Mammoth is a fast-growing natural food tech business specializing in formulating, producing, and marketing gut, digestive, and microbiome health foods and natural supplements designed to help clients make long-lasting positive health changes and start living very full lives again.
Company Specialties: Gut health, microbiome, digestive health, natural supplements, and functional foods.
Company Website:
https://store.happymoth.com/
*ASSUMPTION:* Happy Mammoth is a sister company of Beyond Alpha, focusing on natural health products and supplements. This role is part of the growing marketing team at Beyond Alpha, which is expanding its product offerings to include gut health and microbiome-focused products.
π Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and career advancement.
Reporting Structure: This role reports directly to the Marketing Director and works closely with cross-functional teams, including design, product development, and sales.
Work Arrangement: This is a full-time, fully remote contractor role with a focus on EU hours (GMT). The ideal candidate should be available during European business hours.
Growth Opportunities:
- Access to free books, courses, and resources to expand expertise in digital marketing and advertising.
- Opportunities to work on high-impact campaigns and initiatives that drive business growth and innovation.
- Potential to take on additional responsibilities and advance within the marketing team as the company continues to expand.
*ASSUMPTION:* This role offers significant growth potential for the right candidate, with opportunities to take on additional responsibilities and advance within the marketing team as the company continues to expand its product offerings and enter new markets.
π Location & Work Environment
Office Type: Remote work environment with a focus on EU hours (GMT).
Office Location(s): Stockholm, Sweden
Geographic Context: Stockholm is the capital and largest city of Sweden, with a population of approximately 965,000 people. It is known for its vibrant cultural scene, rich history, and beautiful architecture. The city is also a major hub for technology and innovation, with a thriving startup ecosystem.
Work Schedule: Flexible working hours with a focus on EU hours (GMT). The ideal candidate should be available during European business hours.
*ASSUMPTION:* This role requires a strong sense of self-motivation and the ability to work independently in a remote work environment. The ideal candidate should be comfortable working in a flexible, dynamic work environment and managing their own schedule.
πΌ Interview & Application Insights
Typical Process:
1. Online application review
2. Phone or video screening
3. In-depth interview with the Marketing Director and other team members
4. Final interview with the CEO or another senior leader
Key Assessment Areas:
- Strategic thinking and analytical skills
- Creative problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Showcase your understanding of the company, its products, and target audience in your application materials.
- Prepare examples of your past work that demonstrate your ability to develop and execute successful marketing campaigns.
*ASSUMPTION:* The application process for this role may vary depending on the specific needs of the company and the hiring manager. It is essential to carefully review the job description and tailor your application materials to the specific requirements and preferences of the hiring team.
π οΈ Tools & Technologies
- Google Analytics
- Google Ads
- Facebook Ads Manager
- Canva
- Asana
- Slack
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
*ASSUMPTION:* The tools and technologies listed above are not exhaustive and may change depending on the specific needs of the company and the role. The ideal candidate should be comfortable learning and adapting to new tools and technologies as needed.
π Cultural Fit Considerations
Company Values:
- Innovation and creativity
- Collaboration and teamwork
- Customer-centricity and empathy
- Continuous learning and growth
- Sustainability and social responsibility
Work Style:
- Fast-paced and dynamic
- Results-driven and data-informed
- Collaborative and inclusive
- Flexible and adaptable
- Focused on work-life balance and well-being
Self-Assessment Questions:
- How do you align with the specific company value of [innovation and creativity] in your past experiences and how would you apply it in this role?
- How do you ensure a positive work environment and foster collaboration in a remote, global team?
- How do you approach continuous learning and growth in your professional development?
*ASSUMPTION:* The cultural fit considerations listed above are not exhaustive and may change depending on the specific needs of the company and the role. The ideal candidate should be able to demonstrate a strong fit with the company's values and work style in their application materials and interviews.
β οΈ Potential Challenges
- Working in a fast-paced, dynamic environment with a global team may require strong time management and prioritization skills.
- The role may involve working with tight deadlines and managing multiple projects simultaneously.
- The remote work environment may present unique challenges, such as maintaining work-life balance and staying connected with colleagues.
*ASSUMPTION:* The potential challenges listed above are not exhaustive and may change depending on the specific needs of the company and the role. The ideal candidate should be able to demonstrate their ability to overcome these challenges and thrive in a fast-paced, dynamic work environment.
π Similar Roles Comparison
- This role is similar to a Digital Marketing Manager or Advertising Strategist role in a marketing agency or a similar in-house marketing team.
- The primary difference is the focus on gut health and microbiome products, which may require additional expertise in health and wellness marketing.
- The role may also involve working with a smaller, more agile team, which may present unique opportunities and challenges.
*ASSUMPTION:* The comparison points listed above are not exhaustive and may change depending on the specific needs of the company and the role. The ideal candidate should be able to demonstrate their ability to adapt to the unique aspects of this role and thrive in a fast-paced, dynamic work environment.
π Sample Projects
- Developing a comprehensive marketing strategy for a new gut health product launch, including market research, competitive analysis, and campaign planning.
- Collaborating with the design team to create visually appealing and on-brand marketing materials for a digital advertising campaign.
- Conducting A/B testing on ad creatives and landing pages to optimize campaign performance and maximize ROI.
- Analyzing campaign data and providing insights to inform future marketing strategies and improve overall campaign performance.
*ASSUMPTION:* The sample projects listed above are not exhaustive and may change depending on the specific needs of the company and the role. The ideal candidate should be able to demonstrate their ability to take on these projects and deliver meaningful results in a fast-paced, dynamic work environment.
β Key Questions to Ask During Interview
- How does the company plan to differentiate its gut health and microbiome products in the competitive marketplace?
- What are the primary challenges facing the marketing team in the next 12-24 months, and how can this role help address them?
- How does the company support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 30-60-90 days?
- How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) does it track?
*ASSUMPTION:* The key questions to ask during the interview listed above are not exhaustive and may change depending on the specific needs of the company and the role. The ideal candidate should be able to demonstrate their ability to ask insightful questions and engage in meaningful conversations with the hiring team.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through this link:
https://happymammoth.applytojob.com/apply/XexFdPcUni/Creative-Strategist
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare examples of your past work that demonstrate your ability to develop and execute successful marketing campaigns.
4. Follow up with the hiring team one week after submitting your application to inquire about the status of your application.
5. If invited to interview, research the company and its products thoroughly and prepare thoughtful questions to ask the interview panel.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.