- Job Title: Creative Technologist
- Company: WITHIN & Brkfst.io
- Location: New York, New York, United States (Hybrid)
- Job Type: Full-time
- Category: Marketing & Creative
- Date Posted: May 10, 2025
- Experience Level: 2-5 years
- Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Leveraging cutting-edge generative AI for imagery and video creation
- Collaborating with creative teams to embed AI-generated assets into final deliverables
- Developing and refining processes for AI-driven content creation
- Staying current on emerging AI technologies and identifying opportunities for adoption
ASSUMPTION: This role requires a strong understanding of AI tools and workflows, as well as a creative mindset to align AI outputs with specific brand styles.
π Key Responsibilities
- Advanced AI Model Utilization:
- Expertly employ various AI models and interfaces to produce high-fidelity visuals and short-form video content
- Fine-tune, train, and adapt models for specialized product imagery, ensuring consistency with brand requirements
- Creative Integration:
- Collaborate with Motion Graphics Designers, Video Editors, and Graphic Designers to embed AI-generated assets seamlessly into final deliverables
- Guide teams on best practices for maximizing the potential of AI-generated components within larger creative campaigns
- Workflow Innovation:
- Develop and refine processes for AI-driven content creation, including advanced prompt engineering and iterative workflows
- Stay current on emerging AI technologies, identifying opportunities for the agency to adopt or pilot cutting-edge techniques
- Quality Assurance & Brand Consistency:
- Oversee quality checks on AI outputs, adjusting for color, composition, and brand alignment
- Ensure final deliverables meet both creative standards and client expectations across a variety of use cases (e.g., paid social, digital displays, print)
- Mentorship & Training:
- Provide guidance, tips, and training to junior team members interested in AI, sharing insights on prompt crafting, model selection, and best practices
- Partner with team leads and project managers to assess project feasibility and timelines when incorporating AI-driven solutions
ASSUMPTION: This role requires a proactive approach to staying updated on AI technologies and a strong commitment to quality and brand consistency.
π― Required Qualifications
- Education: Bachelor's degree in a relevant field (e.g., Design, Computer Science, or a related discipline) or equivalent experience
- Experience: 3+ years in a creative production or AI-focused role; proven experience delivering AI-generated content for commercial use
- Required Skills:
- Proficient in multiple AI generation platforms and workflows (Stable Diffusion, Midjourney, ComfyUI, etc.)
- Skilled in model training for product or branded imagery
- Strong design sensibility with a proven ability to align AI outputs to specific brand styles
- Demonstrated record of experimentation and successful integration of emerging AI solutions in real-world campaigns
- Exceptional communication skills; comfortable leading discussions on AI-driven concepts with both technical and non-technical stakeholders
Preferred Skills:
- Familiarity with 3D modeling and animation software (e.g., Blender, Cinema 4D)
- Experience with version control systems (e.g., Git)
- Knowledge of Python or other relevant programming languages
ASSUMPTION: Candidates should have a strong portfolio showcasing their AI-generated content and be prepared to discuss their creative process and problem-solving skills.
π° Compensation & Benefits
- Salary Range: $62,400 - $138,197 per year (DOE)
- ASSUMPTION: The salary range is based on industry standards for similar roles and considers the required level of expertise and the company's size.
- Industry: Marketing Services
- Company Size: 11-50 employees
- Founded: 2020 (as Brkfst.io, incubated within WITHIN)
- Company Description: WITHIN is a world-first Performance Branding company, partnering with major brands to drive business growth through innovative marketing strategies. Brkfst.io is an incubated venture focused on connecting creators with major brands to produce impactful ads at scale.
- Company Specialties: Performance branding, media, creative, SEO, Lifecycle, Retail Media, Affiliate, and Influencer marketing
π Role Analysis
- Career Level: Mid-level to Senior
- Reporting Structure: This role reports directly to the Creative Director or a similar leadership position within the creative team.
- Work Arrangement: Hybrid (2-3 days on-site per week, with flexibility for remote work)
- Growth Opportunities: As the agency grows, there will be opportunities for career advancement into senior roles, team leadership, or specialized AI-focused positions.
π Location & Work Environment
- Office Type: Modern, collaborative office spaces in New York, BogotΓ‘, and Mexico City
- Office Location(s):
- New York: 43-01 22nd St Suite 602, Queens, NY 11101
- BogotΓ‘: Av. Cra 19 #100-45, BogotΓ‘, Floor 12
- Mexico City: Av Paseo de la Reforma 296, floor 25 office 111
- Geographic Context: New York, BogotΓ‘, and Mexico City offer vibrant, multicultural environments with diverse dining, entertainment, and cultural experiences.
- Work Schedule: Flexible hours with a focus on productivity and work-life balance
ASSUMPTION: Candidates should be comfortable working in a hybrid environment and be able to manage their time effectively.
πΌ Interview & Application Insights
- Typical Process:
1. Online application review
2. Phone or video screen with the HR team
3. Technical assessment (AI-related tasks)
4. Final interview with the hiring manager and creative team leads
- Key Assessment Areas:
- Technical proficiency in AI generation platforms and workflows
- Creative problem-solving skills
- Ability to align AI outputs with specific brand styles
- Communication and collaboration skills
- Application Tips:
1. Tailor your resume to highlight relevant AI experience and skills
2. Prepare a portfolio showcasing your AI-generated content and creative process
3. Be ready to discuss your familiarity with emerging AI technologies and trends
4. Practice your problem-solving skills and be prepared to present solutions to AI-related challenges
π οΈ Tools & Technologies
- AI generation platforms: Stable Diffusion, Midjourney, DALLΒ·E, etc.
- 3D modeling and animation software (optional): Blender, Cinema 4D
- Version control systems (optional): Git
- Programming languages (optional): Python
π Cultural Fit Considerations
- Company Values: Innovation, creativity, collaboration, and a strong work ethic
- Work Style: Fast-paced, dynamic, and collaborative; comfortable with change and adaptability
- Self-Assessment Questions:
1. How do you stay updated on emerging AI technologies and trends?
2. Can you provide an example of a time when you successfully integrated AI-generated content into a larger creative campaign?
3. How do you approach mentoring and knowledge-sharing with junior team members?
π¨ Potential Challenges
- Keeping up with the rapid evolution of AI technologies and tools
- Balancing the need for innovation with brand consistency and commercial viability
- Managing multiple projects and deadlines in a fast-paced environment
π Similar Roles Comparison
- Creative Technologist vs. AI Specialist:
- Creative Technologists focus on integrating AI-generated content into larger creative campaigns, while AI Specialists may have a broader scope, including data analysis, model training, and infrastructure management.
- Creative Technologists typically work more closely with creative teams, while AI Specialists may collaborate more with data science and engineering teams.
π Sample Projects
1. Generating a series of product images for an e-commerce campaign using AI and ensuring brand consistency across all visuals
2. Creating a short-form video ad for a social media platform using AI-generated content and optimizing it for different formats and platforms
3. Developing an AI-driven workflow for generating and iterating on a set of marketing materials for a client, streamlining the creative process and reducing production time
π‘ Key Questions to Ask During Interview
1. How does the agency support the professional development of its employees in the field of AI and related technologies?
2. Can you describe the team structure and how this role fits into the creative department's hierarchy?
3. How does the agency approach integrating AI-generated content into larger creative campaigns, and what are some successful examples?
4. What are the most challenging aspects of this role, and how can I best prepare to tackle them?
5. How does the agency foster a culture of innovation and experimentation with AI?
π Next Steps for Applicants
- To apply for this position:
1. Submit your application through this [link](https://greenhouse.io/jobs/4705719007).
2. Tailor your resume to highlight relevant AI experience and skills.
3. Prepare a portfolio showcasing your AI-generated content and creative process.
4. Be ready to discuss your familiarity with emerging AI technologies and trends.
5. Practice your problem-solving skills and be prepared to present solutions to AI-related challenges.
6. Follow up with the hiring manager one week after your final interview, expressing your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.