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Creative Web & Visual Designer

Trickle Up
Full-time
On-site
Rawalpindi, Punjab, Pakistan
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Web & Visual Designer

πŸ”Ή Company: Trickle Up

πŸ”Ή Location: Rawalpindi, Punjab, Pakistan

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Design

πŸ”Ή Date Posted: July 17, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Designing and creating engaging website layouts and visual assets that align with Trickle Up's brand.
  • Collaborating with cross-functional teams to enhance user experience and implement visual solutions.
  • Optimizing website design for mobile devices to ensure responsive designs.
  • Integrating visual storytelling techniques to effectively communicate program impact and organizational goals.
  • Staying abreast of emerging web design trends and best practices.

ASSUMPTION: This role requires a balance of creative design skills and technical proficiency, ensuring that Trickle Up's web platforms are not only aesthetically pleasing but also functional and accessible.

πŸ“‹ Key Responsibilities

βœ… Design and create engaging website layouts, graphics, and visual assets that align with the Trickle Up brand.

βœ… Collaborate with cross-functional teams to develop and execute site content and strategies that enhance user experience.

βœ… Optimize website design for mobile devices, ensuring responsive designs that deliver a seamless user experience.

βœ… Integrate visual storytelling techniques to effectively communicate program impact and organizational goals.

βœ… Stay abreast of emerging web design trends and best practices, implementing them in your work.

βœ… Conduct user testing and research to understand audience needs and iteratively improve design solutions.

βœ… Help develop style guides and design systems that maintain consistency across visual communications.

ASSUMPTION: The role may involve occasional work on weekends or evenings to meet project deadlines, with flexible time-off policies to balance work-life harmony.

🎯 Required Qualifications

Education: Bachelor's degree in Graphic Design, Web Design, or a related field.

Experience: Proven experience (2-5 years) in web design and visual communication.

Required Skills:

  • Proficient in web design tools such as Adobe Creative Suite, Sketch, Figma, and HTML/CSS.
  • Strong portfolio demonstrating exceptional web design and visual communication skills.
  • Experience with user-centered design principles and practices.
  • Solid understanding of responsive design and web development frameworks.
  • Excellent problem-solving skills and attention to detail.
  • Strong communication and collaboration skills, with an ability to articulate design concepts clearly.
  • Fluency in English with the ability to converse with UK clients regularly.

Preferred Skills:

  • Experience with accessibility standards and best practices.
  • Knowledge of JavaScript and React.js.

ASSUMPTION: While not explicitly stated, proficiency in English is crucial for this role due to regular communication with UK clients.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is PKR 80,000 - 150,000 per month, based on experience and industry standards for the region.

Benefits:

  • Competitive salary + performance-based bonuses
  • Paid annual and sick leave
  • 5-day work week (weekends off)
  • Professional development opportunities
  • Collaborative, growth-focused work environment

Working Hours: Full-time position with standard office hours (9:00 AM - 5:00 PM, Monday - Friday) and flexibility to work remotely occasionally.

ASSUMPTION: The salary range provided is an estimate based on industry standards for the region and the company's size. Actual compensation may vary based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Trickle Up operates in the non-profit sector, focusing on poverty alleviation and empowering underserved communities.

Company Size: Trickle Up is a small organization with 11-50 employees, providing a collaborative and growth-focused work environment.

Founded: Trickle Up was founded in 1979, with a mission to drive social and economic inclusion and promote sustainable livelihoods.

Company Description:

  • Trickle Up partners with women living in extreme poverty to drive social and economic inclusion and promote sustainable livelihoods.
  • The organization focuses on the toughest challenges in global poverty alleviation, reaching the poorest, most vulnerable, isolated people and creating trajectories towards financial independence.
  • Trickle Up has lifted over one million people worldwide out of extreme poverty and into a better quality of life.

Company Specialties:

  • Poverty alleviation
  • Ultra-poor and extreme poverty
  • NGO and nonprofit management
  • Microfinance and microenterprise
  • Sustainable livelihoods
  • Seed capital grants
  • Savings groups
  • Local partnerships
  • Training and capacity building
  • Women's empowerment
  • Central America, Asia, India, West Africa, and refugees

Company Website: trickleup.org

ASSUMPTION: Trickle Up's mission-driven approach and commitment to empowering underserved communities may attract candidates passionate about social impact and making a difference through their work.

πŸ“Š Role Analysis

Career Level: This role is suitable for mid-level designers with 2-5 years of experience, seeking to grow their skills and make an impact in the non-profit sector.

Reporting Structure: The Creative Web & Visual Designer will report directly to the Communications Director and collaborate closely with marketing, communication, and program teams.

Work Arrangement: This is an on-site position based in Rawalpindi, with occasional flexibility to work remotely.

Growth Opportunities:

  • Expanding design skills and expertise within the organization.
  • Potential to take on more responsibilities and advance to a senior role as the organization grows.
  • Opportunities to work on diverse projects and make a significant impact on Trickle Up's mission.

ASSUMPTION: This role offers ample opportunities for professional growth and development within a mission-driven organization.

🌍 Location & Work Environment

Office Type: Trickle Up's Rawalpindi office is a collaborative and inclusive workspace, fostering a growth-focused work environment.

Office Location(s): 4/2 Orient Row, Park Circus, Kolkata, India (headquarters) and 31 W 34th St, Suite 7001, New York, NY, USA (regional office).

Geographic Context:

  • Rawalpindi is located near Islamabad, the capital of Pakistan, offering easy access to urban amenities and a relatively low cost of living compared to major cities.
  • The region has a subtropical climate, with hot summers and mild winters.
  • Pakistan is known for its rich cultural heritage, diverse landscapes, and hospitable people.

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:00 PM, with flexibility for remote work on an as-needed basis.

ASSUMPTION: The work environment at Trickle Up is collaborative and mission-driven, with a strong emphasis on teamwork and mutual support.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Workable portal.
  • Phone or video screening to assess communication skills and cultural fit.
  • Design challenge or portfolio review to evaluate design skills and problem-solving abilities.
  • Final round interview with the Communications Director and other team members to discuss the role, team dynamics, and company culture.

Key Assessment Areas:

  • Design skills and creativity
  • Technical proficiency in web design tools
  • Problem-solving abilities and attention to detail
  • Communication and collaboration skills
  • Alignment with Trickle Up's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant design experience and skills, as well as your passion for Trickle Up's mission.
  • Prepare a strong portfolio showcasing your best work, with a focus on web design and visual communication projects.
  • Be ready to discuss your design process, the challenges you've faced, and how you've overcome them.
  • Research Trickle Up's mission, values, and recent projects to demonstrate your enthusiasm and understanding of the organization.

ATS Keywords: Web design, visual communication, user-centered design, responsive design, HTML, CSS, Adobe Creative Suite, Sketch, Figma, problem-solving, attention to detail, collaboration, English fluency, poverty alleviation, non-profit, Trickle Up.

ASSUMPTION: Applicants should emphasize their design skills, technical proficiency, and passion for Trickle Up's mission in their application materials and interviews.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, Illustrator, XD)
  • Sketch or Figma
  • HTML and CSS
  • Responsive design frameworks (Bootstrap, Foundation, etc.)
  • Version control systems (Git)
  • Project management tools (Asana, Trello, Jira)

ASSUMPTION: Familiarity with the latest design tools and technologies is essential for this role, as Trickle Up aims to maintain a modern and efficient design workflow.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Empowerment: Trickle Up believes in the power of individuals to create lasting change in their lives and communities.
  • Inclusion: The organization values diversity and fosters an inclusive environment where everyone feels respected and valued.
  • Integrity: Trickle Up is committed to upholding the highest ethical standards in all its actions and decisions.
  • Collaboration: Trickle Up encourages teamwork, open communication, and mutual support to achieve its mission.
  • Innovation: The organization embraces creativity and continuous learning to drive progress and impact.

Work Style:

  • Collaborative: Trickle Up values teamwork and encourages input and ideas from all team members.
  • Adaptable: The organization is open to new ideas and approaches, fostering a dynamic and flexible work environment.
  • Mission-driven: Trickle Up's work is guided by a strong commitment to its mission and the people it serves.

Self-Assessment Questions:

  • Do you share Trickle Up's commitment to empowering underserved communities and driving social impact?
  • Are you comfortable working in a collaborative, mission-driven environment and contributing to a diverse team?
  • Do you have strong communication and collaboration skills, with the ability to articulate design concepts clearly and effectively?

ASSUMPTION: Applicants should carefully consider their alignment with Trickle Up's values and work style, as cultural fit is crucial for success in this role.

⚠️ Potential Challenges

  • Working with tight deadlines and managing multiple projects simultaneously.
  • Adapting to a mission-driven organization with a strong focus on social impact and community engagement.
  • Occasional travel to Trickle Up's headquarters in New York or other project locations.
  • Navigating the unique challenges and complexities of working in the non-profit sector.

ASSUMPTION: Applicants should be prepared to face these challenges and demonstrate their ability to thrive in a dynamic, mission-driven environment.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional corporate roles, this position offers the opportunity to make a direct impact on poverty alleviation and social change.
  • Compared to other design roles in the non-profit sector, this position offers a unique focus on empowering underserved communities and driving large-scale change.
  • Career progression in this role may involve moving into senior design or management positions within Trickle Up or other mission-driven organizations.

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and personal values.

πŸ“ Sample Projects

  • Designing and implementing a responsive website for Trickle Up's headquarters, showcasing the organization's mission, programs, and impact.
  • Creating visually engaging content for Trickle Up's social media channels, highlighting the organization's work and achievements.
  • Developing a comprehensive style guide and design system to ensure consistency across Trickle Up's visual communications.

ASSUMPTION: These sample projects demonstrate the range of design tasks and responsibilities required for this role, as well as the opportunity to make a significant impact on Trickle Up's mission.

❓ Key Questions to Ask During Interview

  • How does Trickle Up measure the impact of its design work, and how can I contribute to enhancing that impact?
  • What are the most pressing design challenges facing Trickle Up, and how can I help address them?
  • How does Trickle Up support the professional growth and development of its design team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Trickle Up foster a collaborative and inclusive work environment, and what steps does the organization take to promote diversity and equity?

ASSUMPTION: These questions demonstrate a candidate's interest in Trickle Up's mission, values, and work environment, as well as their commitment to driving impact and growth in the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Workable portal.
  • Tailor your resume and cover letter to highlight your relevant design experience, skills, and passion for Trickle Up's mission.
  • Prepare a strong portfolio showcasing your best web design and visual communication projects.
  • Be ready to discuss your design process, problem-solving abilities, and alignment with Trickle Up's values during your interviews.
  • Follow up with Trickle Up after your interview to express your enthusiasm for the role and reiterate your qualifications and fit for the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.