CRM Content Manager

📌 Core Information

🔹 Job Title: CRM Content Manager

🔹 Company: RISK

🔹 Location: Warsaw, Mazowieckie, Poland

🔹 Job Type: On-site

🔹 Category: 🎯 CRM & Loyalty Marketing

🔹 Date Posted: March 31, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Remote OK

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Creating and managing compelling content for CRM initiatives.
• Developing content strategies to enhance customer engagement and retention.
• Collaborating with multiple teams for aligned and consistent messaging.
• Overseeing content placement and management using CMS tools.

ASSUMPTION: The job overview focuses on content management specifically tailored to CRM initiatives. Based on the company's emphasis on data analytics and technology, it is assumed that a strong understanding of digital platforms is crucial for this role.

📋 Key Responsibilities

✅ Create and optimize content for CRM campaigns across various channels.

✅ Develop and implement strategies to boost customer engagement and retention.

✅ Collaborate with CRM and design teams for consistent messaging.

✅ Manage content placement using CMS tools for accuracy and user experience.

✅ Ensure brand consistency in all CRM communications.

✅ Monitor trends and audience behaviors to refine content strategies.

✅ Maintain content calendars for timely delivery.

ASSUMPTION: It is assumed that the role requires a proactive approach in content strategy development, given the company's focus on innovation and data-driven decisions.

🎯 Required Qualifications

Education: Not specified

Experience: At least 1 year in content management, preferably in iGaming or related fields

Required Skills:

• Proficiency in English (B2 level or higher)
• Experience writing marketing content for various digital channels
• Basic understanding of sports and gambling markets

Preferred Skills:

• Knowledge of gambling regulations and responsible gaming practices
• Basic HTML/CSS knowledge

ASSUMPTION: Assumptions include the importance of industry-specific knowledge and technical skills in content management, reflecting the company’s tech-driven approach.

💰 Compensation & Benefits

Salary Range: Not specified. Compensation is expected to be competitive within the iGaming industry, focusing on digital content roles.

Benefits:

• Children Allowance
• Mental Health Support
• Sport Activities and Language Courses
• Automotive and Veterinary Services
• Home Office Setup Assistance
• Dental Services and Training Compensation
• Massage among other perks

Working Hours: Full-time, 40 hours per week

ASSUMPTION: Benefits are comprehensive, aiming to support diverse employee needs, which may appeal to those seeking a holistic employee package.

📌 Applicant Insights

🔍 Company Context

Industry: Entertainment Providers, specifically in iGaming

Company Size: 501-1,000 employees, indicating a medium-sized company with significant global reach

Founded: Not specified

Company Description:

• Renowned for innovative solutions and rapid market entry.
• Focuses on iGaming, sports betting, and online gambling.
• Committed to sustainable development and responsible gaming practices.

Company Specialties:

• Sports Betting and iGaming
• Technology and Lifestyle Innovations
• Responsible Gaming and Sustainable Development

Company Website: https://www.risk.inc/

ASSUMPTION: The company is assumed to pursue aggressive growth strategies and prioritize employee innovation in a rapidly changing digital entertainment industry.

📊 Role Analysis

Career Level: Entry to Mid-level role, suitable for those with foundational experience in CRM content management.

Reporting Structure: Likely reports to a CRM manager or director within the marketing department.

Work Arrangement: Primarily on-site with potential remote flexibility as indicated by 'Remote OK’ status.

Growth Opportunities:

• Possibility to advance within CRM and marketing departments.
• Exposure to international markets and various iGaming platforms.
• Opportunities to innovate in a tech-driven, expanding company.

ASSUMPTION: Growth is tied to innovation and adaptability within the company’s fast-paced, evolving markets.

🌍 Location & Work Environment

Office Type: Modern office facilities in Warsaw with a focus on collaborative workspaces.

Office Location(s): Warsaw, Poland

Geographic Context:

• Warsaw is known for its vibrant tech scene and rich cultural history.
• Offers extensive public transportation and connectivity.
• Great location for accessing European markets.

Work Schedule: Standard office hours with potential for flexible arrangements.

ASSUMPTION: The work environment is collaborative and focused on creativity and data-driven strategies, fitting the company's innovative culture.

💼 Interview & Application Insights

Typical Process:

• Initial application screening.
• Interview with hiring manager or team leader.
• Technical or skills assessment.
• Final interview with department head or HR.

Key Assessment Areas:

• Content creation and strategy development skills.
• Understanding of CRM tools and audience analytics.
• Ability to collaborate across functions.

Application Tips:

• Highlight any iGaming or similar industry experience.
• Emphasize familiarity with CMS and digital marketing tools.
• Prepare examples of past CRM content strategies.

ATS Keywords: Content Management, CRM Campaigns, A/B Testing, Email Marketing, Gambling Regulations

ASSUMPTION: Interviews are likely structured to assess both technical skills and cultural fit, given the company’s dynamic environment.

🛠️ Tools & Technologies

• Content Management Systems (CMS)
• Email Automation Platforms
• Figma for design collaboration

ASSUMPTION: Competence in digital tools is emphasized, aligning with the company's focus on innovation and market leadership.

👔 Cultural Fit Considerations

Company Values:

• Innovation and risk-taking
• Commitment to responsible gaming
• Focus on teamwork and collaboration

Work Style:

• Proactive and data-driven
• Collaborative across teams and functions
• Flexible to adapt to changing market needs

Self-Assessment Questions:

• How do you approach changing CRM content based on analytics?
• Can you describe a successful CRM campaign you've managed?
• What strategies do you use to ensure brand consistency?

ASSUMPTION: Being a strategic thinker with a creative mindset likely makes a strong cultural fit at RISK.

⚠️ Potential Challenges

• Adapting to fast-paced industry changes.
• Navigating regulations in the iGaming sector.
• Ensuring content aligns with diverse international markets.
• Balancing innovation with brand consistency.

ASSUMPTION: Challenges are centered around rapid industry evolution and maintaining compliance within diverse markets, reflecting the company’s broad operational scope.

📈 Similar Roles Comparison

• CRM roles in other tech-driven entertainment companies may offer similar work environments.
• Marketing positions in digital-first companies emphasize content strategy and customer engagement.
• Project management roles in tech may overlap regarding collaboration and strategy implementation.

ASSUMPTION: Roles in other tech-forward firms offer similar content management and strategic responsibilities.

📝 Sample Projects

• Developing multi-channel CRM campaigns for new iGaming product launches.
• Implementing A/B testing for optimizing customer engagement strategies.
• Creating content aligned with international marketing initiatives.

ASSUMPTION: Sample projects likely involve leveraging data analytics to inform content strategy, given the company’s emphasis on analytics and tech solutions.

❓ Key Questions to Ask During Interview

• How does the company integrate analytics into its content strategies?
• What role does CRM play in RISK's overall marketing approach?
• Can you describe the team structure I'll be working with?
• How does RISK support professional development for its employees?
• What challenges has the company faced in the CRM space, and how were they overcome?

ASSUMPTION: Questions focus on strategic alignment, team dynamics, and personal development, aligning with a role at a fast-paced, growth-oriented company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a tailored resume emphasizing your content management experience.
• Include examples of past CRM campaigns or similar projects.
• Highlight skills in content strategy and analytics in your cover letter.
• Be ready to discuss your approach to aligning content with marketing goals during interviews.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.